• Title/Summary/Keyword: Web Usability Testing

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Improving the Usability of a Fresh Food E-commerce Site: Practical Application of the Heuristic Evaluation and Think Aloud Method (휴리스틱 평가와 발성사고법을 이용한 농식품 전자상거래 사이트 사용성 평가)

  • Lee, Dong-Won;Kim, Kyung-Min;Oh, Sang-Heon;Moon, Jung-Hoon
    • 한국HCI학회:학술대회논문집
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    • 2008.02b
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    • pp.608-613
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    • 2008
  • Web usability for e-commerce sites becomes a more important issue as e-commerce gains its popularity. As for fresh foods, consumers are especially sensitive to the quality of information during transaction process. Successful fresh food e-commerce sites, such as Wine. com and Tesco, identified regular usability testing as part of key success factors. This paper aims to identify processes for evaluating usability of fresh food e-commerce sites and provide recommendations to improve usability. The study aims to evaluate Web usability of selected Web sites using heuristic evaluation to provide objective Web usability analysis for each transaction process and think aloud method to understand how users actually evaluate the Web site.

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Development of Design Methodology for Cultural user-Interface Design: with the Emphasis on the Application of web-browser (문화적 사용자 인터페이스 디자인을 위한 방법론 개발에 관한 연구-웹 브라우저의 활용을 중심으로-)

  • 이건표
    • Archives of design research
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    • v.11 no.1
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    • pp.73-80
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    • 1998
  • Recently, the importance of cultural design has been increasing due to the globalization. However the cultural design is mainly focusing on the shape or color stereotype of different cultures, ignoring another important aspects of cultural design: the way of peoples' interacting with product. The study aims to develop usability test program for cultural user-interface design that operates in the world wide web. The study begins with discussing the nature of culture through defining culture and reviewing the depth and variables of culture. Based on the findings the structure of the usability testing program on the WWW design methods is identified. The usability testing program on the WWW comprises of five different modules: module for identifying users' demographic characteristics, module for cultural variables, module for population stereotype, module for usability testing, and module for data storage and analysis. Finally findings are summarized and further research prospects are outlined.

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Adaptable Web Search User Interface Model for the Elderly

  • Khalid Krayz allah;Nor Azman Ismail;Layla Hasan;Wad Ghaban;Nadhmi A. Gazem;Maged Nasser
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • v.17 no.9
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    • pp.2436-2457
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    • 2023
  • The elderly population is rapidly increasing worldwide, but many face challenges in using digital tools like the Internet due to health and incapacity issues. Existing online search user interfaces (UIs) often overlook the specific usability needs of the elderly. This study proposes an adaptable web search UI model for the elderly, based on their perspectives, to enhance search performance and usability. The proposed UI model is evaluated through comparative usability testing with 20 participants, comparing it to the Google search UI. Effectiveness, efficiency, and satisfaction are measured using task completion time, error rate, and subjective preferences. The results show significant differences (p > 0.05) between the proposed web search UI model and the Google search UI. The proposed UI model achieves higher subjective satisfaction levels, indicating better alignment with the needs and preferences of elderly users. It also reduces task completion time, indicating improved efficiency, and decreases the error rate, suggesting enhanced effectiveness. These findings emphasize the importance of considering the unique usability needs of the elderly when designing search UIs. The proposed adaptable web search UI model offers a promising approach to enhance the digital experiences of elderly users. This study lays the groundwork for further development and refinement of adaptable web search UI models that cater to the specific needs of elderly users, enabling designers to create more inclusive and user-friendly search interfaces for the growing elderly population.

The development of wed-based remote card sorting tool for information architecture design (인포메이션 아키텍처 설계를 위한 웹 기반 원격 카드소팅 도구의 개발)

  • 정상훈;오기태;이건표;서종환
    • Archives of design research
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    • v.17 no.2
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    • pp.221-230
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    • 2004
  • Existing usability testing method, particularly lab-based usability testing, has been widely implemented for development of user interface. However, the method has critical disadvantages such as high cost, time and effort, unnatural testing environment, and lack of user's direct participation in information architecture. With these backgrounds, this paper aims to develop the web-based participatory tool with particular focus on card sorting. Our tool was developed for allowing user to participate in card sorting with his own computer through web. All the data generated while user is participating in the test are automatically sent to the server, which makes it very easy to collect card sorting data. Users can drag cards of interface elements directly and build the interface structure in their own from their computer-screen so that they can represent their mental models on interface structure of testing website. These functions of our tool can help designers to implement card sorting without tedious and time consuming procedures and improve the method of usability testing by reinforcing user's active participation in building an information architecture.

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Strategies to Improve Usability of Electronic Commerce Sites of Agricultural Products (농산물 전자상거래 사이트의 사용성 개선방안에 관한 연구)

  • Lee, Dongwon;Jo, Suran;Moon, Junghoon
    • Agribusiness and Information Management
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    • v.1 no.1
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    • pp.37-62
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    • 2009
  • Web usability for e-commerce sites becomes a more important issue as e-commerce gains its popularity. As for agricultural products, consumers are especially sensitive to the quality of information during transaction process. Successful e-commerce sites of agricultural products, such as Wine.com and Tesco, identified regular usability testing as part of key success factors. This paper aims to identify processes for evaluating usability for e-commerce sites of agricultural products and provide strategies to improve usability. The study aims to evaluate e-commerce usability of selected e-commerce sites using heuristic evaluation to provide objective e-commerce sites usability analysis for each transaction process.

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Research on Usability Test for Business Web Site Development using Concurrent Think Aloud Protocol (비즈니스용 웹 사이트 개발에서의 실시간 발성사고법 사용성 테스트 사례 연구)

  • Kim, Jayhoon;Shin, Jaemin;Kim, Jeong Hwan;Lim, Seok Jong
    • The Journal of the Korea Contents Association
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    • v.18 no.5
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    • pp.1-10
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    • 2018
  • The purpose of this study is to provide a cost effective usability test model for business web site development. In this study, we present a usability test model that combines Concurrent Think Aloud, performance measurement, coaching method, and remote test method. Testing target was the consortium website of electronic information joint licensing. Test participants were actual users selected by their task roles and proficiency in different levels. We improved the system by reflecting the results of user test analysis and re-tested usability test again. The result showed that usability of all participants was improved in the aspect of the time required and the complexity of mouse trajectory. It is expected that the usability test model presented in this study can be used to cost-effectively evaluate and analyze business web sites. We suggest that research various usability test model considering the characteristics of websites.

Analysis of Library Website Users' Behavior to Optimize Virtual Information and Library Services

  • Shevchenko, Lyudmila
    • Journal of Information Science Theory and Practice
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    • v.8 no.1
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    • pp.45-55
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    • 2020
  • The purpose of this work was to study library website users' actions by tracking their behavior, determining popular content, and identifying browsing patterns and subsequent improvement of access to popular content. The study of behavior models and the use of web analytics has led to the emergence of solutions that improve the usability and functionality of the State Public Scientific-Technological Library of the Siberian Branch of the Russian Academy of Sciences (SPSTL SB RAS) website. These are: identifying user tasks as they are developed, conducting user testing to better understand the event. tracking data and collecting additional data to verify the effectiveness of the changes made. Examining data on the duration of the session and the number of visits will help determine the goals of user visits and develop new recommendations. Usability analysis and testing will make it possible to compare the data obtained using web analytics and the perception of the library site by the users themselves. Recommendations are offered to libraries on the use of data on the real behavior of the target audience of the library website to improve access to library resources and services, increase their relevance and improve information services.

A Study on Usability Evaluation for Improving Quality of User Services in CNU Digital Library Website (이용자 서비스의 품질 향상을 위한 웹사이트 사용성 평가에 관한 연구)

  • Lee, Eung-Bong
    • Journal of the Korean Society for Library and Information Science
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    • v.36 no.4
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    • pp.311-329
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    • 2002
  • This study aims to evaluate the usability of XML-based Chungnam National University Digital Library Website. Usability testing are used three method, that is Log File Analysis, Online Questionnaire and Heuristic Evaluation. Log files are analyzed in using WiseLog Enterprise and Hit Analyzer for Enterprise jx 1.5 Beta Version and total 21 items are analyzed and evaluated in using online questionnaire method and heuristic evaluation is inquired by experts of web and information retrieval fields. Finally this paper was suggested some problems and improvements to advance quality of user services in university digital library website in korea.

A Study on the Preference of the Website Structure Related the Culture -with Emphasis on the Usability Testing of the Prototype of Each Country. (문화권별 웹 사이트 구조의 선호에 관한 연구 - 프로토타입의 사용성 평가를 통한 검증을 중심으로)

  • 김정하;이건표
    • Archives of design research
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    • v.16 no.2
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    • pp.161-170
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    • 2003
  • This study aims to understanding the effects of culture on websites with emphasis on the website structure and navigation. The website is inherently‘cultural’because anyone around the world can access to website if he or she is equipped with appropriate equipment. For the importance of cultural role in website, various researches have been conducted to understand the relationship between culture and website. However they tended to focus mainly on phenomenal matters such as color, layout, icon etc. There have been not so many thorough attempts to causal relationships between website and‘thick culture’in depth. The study conducted cross-cultural usability testing of websites between Korea and America. At first, representative I-commerce websites of Korea and America were selected and they were analyzed by the selected frameworks such as layout, display type, element type, and the relationship with homepage and sub-page navigation. The results were used to construct typical prototypes of website for Korea and America for experiment. Two websites were used for cross-cultural usability testing though specially-developed remote testing. 20 users from each country participated in the usability testing. The result shows that Korean users peformed better usability testing for Korean style structure of website while American counterparts showed better performances in American style of websites. Other various significant findings were revealed.

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A Study on Optimal Web Site Selection and Quality Evaluation Using AHP (AHP기법을 이용한 최적의 웹사이트 선정 및 품질 평가에 관한 연구)

  • Oh, Kie-Sung
    • The KIPS Transactions:PartD
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    • v.11D no.2
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    • pp.381-386
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    • 2004
  • Because of rapid increase of internet user, numerous popular web sites have been made on the internet but it is hard to find out a systematic technique for the selection of qualified web site in consumer position. Generally, there are black box, white box and gray box viewpoint for evaluating web site. In this paper present evaluation criteria based on AHP(Analysis Hierarchy Process) technique of black box viewpoint for optimal web site selection in consumer position. We considered usability, efficiency, compatibility based on ISO/IEC 9126 for quality measurement of web site and executed practical analysis about web site in internet. This paper show that the proposed selection technique is applicable to optimal web site selection.