• Title/Summary/Keyword: VOGUE

Search Result 240, Processing Time 0.024 seconds

Analysis of Vogue Magazine on Forms of Image Expression and Utilization of Model Poses in Fashion Photos (패션매거진 Vogue의 패션사진에 나타난 이미지 표현형식 및 모델 포즈의 활용유형 분석)

  • Kim, Young-Min;Kim, Young-Sam
    • Journal of the Korean Society of Costume
    • /
    • v.66 no.4
    • /
    • pp.111-127
    • /
    • 2016
  • The study aims to examine the forms of 'image expression' and utilization of model poses in fashion photos, and to delve into the characteristics and the intents that make certain model poses effective in expressing an image. The study used the fashion photos in the fashion magazine, Vogue, to analyze the different model poses used to express different images. The results are as follows. First, image expression forms in fashion photos were categorized into 'direct product suggestion expression form', 'sensual image expression form', 'sexual image expression form', 'story telling expression form', 'everyday situation expression form', and 'fantastic image expression form'. The different utilization types of model poses were categorized into 'type utilizing intangible elements', 'type utilizing complicated elements', 'type utilizing living organisms', 'type utilizing props', 'type utilizing clothes', 'type utilizing location', 'type utilizing accessories', and 'type utilizing products'. Second, the most common expression form for fashion photos used in advertisements was the 'direct product suggestion expression form', which was followed by the sensual image expression form. The most popular form used in the editorial fashion photos was the direct suggestion product expression form, which was followed by the story telling expression form. Third, the most common model pose type for direct product suggestion form was the 'type utilizing product'. Fourth, 'direct product suggestion expression form' was mostly used in editorial fashion photos. The most common utilization types of model poses were 'type utilizing clothes', 'type utilizing props', and 'type utilizing place'.

Style changes on women's hemline length - Focus on daywear in Vogue's 1950~2013 magazine - (여성 스커트 길이 스타일 변화주기에 관한 연구 - 1950년부터 2013년까지 Vogue 자료를 중심으로 -)

  • Ahn, In Sook
    • The Research Journal of the Costume Culture
    • /
    • v.22 no.4
    • /
    • pp.543-554
    • /
    • 2014
  • The purpose of this study was to find whether hemline cycles exist and whether hemlines show greater within-year variability over time. Utilizing US Vogue data from 1950 to 2013 on hemline length of women's daywear, total 2102 day-dresses or skirts on full fashion pictures were analyzed. The skirt length was divided by the total length of figure in the picture which was measured from shoulder to ankle. Aggregated yearly means smoothed by means of three-point moving averages were used to provide a better indication of the long-term direction of movement of the hemline. Within-year hemline variability was smoothed by the way of three-point moving average as well. The data showed five cycles on hemline change processes. The first cycle took 21 years from 1950 to 1971, which was the longest period and had the biggest hemline changes. The second cycle was the shortest from 1971 to 1977, in which hemline moved between below-knee length and midcalf. The hemline in the third cycle moved between midcalf and miniskirt. The third cycle took 16 years from 1977 to 1993. The forth was a short cycle from 1998 to 2001, and hemlines moved moderately between below-knee length and above-knee length. The fifth cycle has been on going since 2001, and the hemline has been getting longer after 2007. The within-year variability of hemlines was bigger in 1980s than previous years and was steadily increased.

A Study on the Interest of SNS Users according to New Media Fashion Content Types -Focus on Vogue Korea's Official Instagram- (뉴미디어 패션 콘텐츠 유형에 따른 사용자의 SNS 관심도 연구 -보그 코리아 공식 인스타그램 중심으로-)

  • Lee, Chungsun;Lee, Seunghee
    • Journal of Fashion Business
    • /
    • v.24 no.1
    • /
    • pp.75-87
    • /
    • 2020
  • The purpose of this study is to find trends in new media fashion content by analyzing the fashion content of the official Instagram accounts of domestic fashion magazines that are being transformed by digital media. The framework for these analysis of fashion content type and methods of production is based on one used in an earlier research project. Empirical analysis is conducted on Vogue Korea's official Instagram accounts, using the highest number of major views as the secondary measure of interest. After screening for fashion content in posts on the Vogue Korea account for four months, 291 short video postings were extracted to analyze the number of views the postings received. The results were categorized as 'star', 'show/exhibition', 'product', 'shop', 'fashion film', 'designer', or 'event', included in the data are the number of postings by type and the number of views by post. Based on the characteristics of the creator and the editing, the posts were classified into 'professional production highlight', 'professional production private', 'UCC' or 'GIF' videos, the number of views per post were also collected. The research results show different levels of interest depending on the type of fashion content, and also on the way the videos were produced. The study also investigated how the combination of these two factors affects interest. When producing a new media fashion content, combining a 'star' type post with 'professional production private' video content was most popular. The selection of production method is therefore important even given the same type of content.

An Analysis of Fashion Illustrations in American - Vogue Published in the 1960s, 1970s and 1980s - (패션 일러스트레이션에 관(關)한 연구(硏究) - 1960년대(年代) 이후(以後) 미국 vogue지(誌)를 중심(中心)으로 -)

  • Lee, Seung-Ok;Kim, Moon-Sook
    • Journal of Fashion Business
    • /
    • v.2 no.1
    • /
    • pp.1-11
    • /
    • 1998
  • In this study fashion illustrations published in American Vogue from 1960 to 1989 were investigated. Among the large number of illustrations published in American Vogue in this period a considerable number of illustrations was chosen: from 1960 to 1969 143 editorial illustrations and 333 advertisement illustrations; from 1970 to 1979 34 editorial illustrations and 168 advertisement illustrations; from 1980 to 1989 123 editorial illustrations and 81 advertisement illustrations. In studying those illustrations the main point was put in finding characteristics and the changing trend of fashion Illustrations. In the sixties editorial fashion illustrations were published mainly during early sixties. The Illustrations of Rene Bouch, Evelyn Marcil, Dagmar and Eunice Moore Sloane took the space of editorials. Among those Illustrators Bouch published most frequently. The companies such as Galey & Lord, Lord & Taylor, Bergdorf Goodman, Bonwit Teller etc. used fashion illustrations for the advertisement. The name Kenneth Paul Block, Babara Pearlman and Dorothy Hood can be found very frequently on the illustrations for those companies. Antonio Lopez too published in 1963 some advertisement illustrations. In the seventies the total number of editorial fashion illustrations diminished drastically compared to the number in the sixties. Antonio published in 1973 and 74 fifteen illustrations, Joe Eula published from 1976 to 79 thirteen illustrations, and beside them Mats Gustavson published in 1978 six illustrations. The number of advertisement illustrations decreased a little, but many companies used fashion illustrations for the advertisement. The illustrator who worked most actively were Block and Fred Greenhill. In the eighties editorial illustrations experienced a "Renaissance". New high-level illustrators appeared and new fashion illustration magazines were found. Antonio played a central role among illustrators published for editorials in Vogue. In addition to him 15 other illustrators including Mats and Eula with various styles worked for editorials. In contrast to the flourishment of editorial illustrations the number of advertisement illustrations decreased compared to seventies as a result of the domination of fashion photography in this area. Today only few fashion illustrations can be found in fashion magazines. The magazines are dominated by fashion photographs. However fashion illustrations will not totally perish from fashion magazines, because it still has some valuable functions in fashion advertisement. Those functions cannot be fulfilled by photography. Therefore fashion illustration will survive in fashion magazine but playa minor role compared to photography.

  • PDF

Butterfly Motif Design in Contemporary Fashion Collection - Focusing on VOGUE from 2019 to 2023 - (현대 패션컬렉션에 표현된 나비모티브 디자인 분석 -2019년~2023년 VOGUE를 중심으로-)

  • Shin, Jaeyoung;Huh, Jungsun
    • The Journal of the Convergence on Culture Technology
    • /
    • v.10 no.1
    • /
    • pp.379-386
    • /
    • 2024
  • The purpose of this study was to pay attention to the increase in the frequency of expression of butterflies and insects, whose decrease in the number of individuals is symbolized as a measure of environmental pollution, among the various motifs of nature as we go through the COVID-19, when we realized the importance of nature. The scope of this study was limited to fashion collection fashion show photos and interview articles of online for fashion collections from 2019 to 2023. As a result of the study, 185 butterfly motivation fashion design appeared, and digital printing techniques were the most used as a type of plane expression method. Along with this, techniques such as quilting, embroidery, and beading have appeared a lot as techniques to express the planar motif of butterflies. As for the three-dimensional expression types, 3D printing, laser cutting, corsage techniques, and draping techniques showed similar proportion. It can be seen that the expressed butterfly motif had more realistic description the shape of the butterfly as it was than abstract expressions. In conclusion, it can be seen that the butterfly motif fashion design over the past five years contains a stronger message about the environment than the butterfly motif fashion in the past. It was confirmed that it is a motif with a great symbolic meaning that can convey an eco-friendly message beyond just the morphological beauty and colorful design elements of the butterfly.

패션 주기의 터닝포인트 분석 -vogue 1997년과 2002년도를 중심으로-

  • 유지헌
    • Proceedings of the Costume Culture Conference
    • /
    • 2003.09a
    • /
    • pp.83-84
    • /
    • 2003
  • 본 연구는 패션의 메인 스트림의 주기가 5년이라는 가정 하에 현재를 기점으로 역으로 5년 전인 1997년과2002년을 패션 주기의 터닝 포인트로 삼고 한 주기 내의 패션 트렌드의 특성을 분석하여 패션 주기의 시작과 종결에 나타나는 메인스트림과 서브스트림 간의 차이점을 규명하는데 목적이 있다. 본 연구의 범 위는 보그 코리아 1997년도 12권과 2002년도 12권인 총 24권으로 설정하였다. (중략)

  • PDF

Robustness of Bayes forecast to Non-normality

  • Bansal, Ashok K.
    • Journal of the Korean Statistical Society
    • /
    • v.7 no.1
    • /
    • pp.11-16
    • /
    • 1978
  • Bayesian procedures are in vogue to revise the parameter estimates of the forecasting model in the light of actual time series data. In this paper, we study the Bayes forecast for demand and the risk when (a) 'noise' and (b) mean demand rate in a constant process model have moderately non-normal probability distributions.

  • PDF

GRAVITATIONAL WAVES: SOURCES AND DETECTORS

  • DHURANDHAR S. V.
    • Journal of The Korean Astronomical Society
    • /
    • v.29 no.spc1
    • /
    • pp.273-276
    • /
    • 1996
  • The world wide efforts for detecting gravitational waves, the detectors in vogue and the expected astrophysical sources of gravitational waves will be discussed. Ground based detectors especially, the resonant bar detectors and laser interferometers will be described with a brief mention of the space based detector (the LISA project). Astrophysical sources of gravitational waves such as coalescing binaries, supernovae, pulsars/ rotating neutron stars, stochastic background will be discussed in the context of detection.

  • PDF

A Relationship between Pop Art and Fashion in the 60's (1960년대 팝 아트(Pop Art)의 사조와 패션)

  • Kim Minja
    • Journal of the Korean Society of Clothing and Textiles
    • /
    • v.10 no.1
    • /
    • pp.69-84
    • /
    • 1986
  • The objective of this Paper was to identify the relationship between the fine arts, pop art and fashion in relation to its qualities, motifs, and techniques of graffiti and collage. The data of this study were collected from fashion magazines such as French Vogue and American Vogue from 1962 through 1970 and Elle from 1980, post cards and reports of costume exhibition in Victoria & Albert museum in London, and newspaper accounts and magazine accounts. The qualities of pop art were characterized as 1) Popular (designed for mass audience), 2) transient (short term solution), 3) expendable (easily forgotten), 4) low cost, 5) mass produced, 6) young (aimed at youth), 7) witty, 8) sexy and erotic, ana 9) big business. Pop art was rooted in urban environment. According to analysis of the data for this paper, these special aspects of that environment reflected on fashion in the 60's. Mary Quant, Zandra Rhodes, Y.S.L., Rudi Gernreich, Paco Rabanne, Pierre Cardin, Andre Courreges in the 60's and Castelbajac and Sprouse in the 80's showed Pop art dresses, mods fashion inspired by pop artists such as Hamilton, Donaldson, Allen Jones, Jasper Jones, Andy Wahol, and Keith Haring. New erotism of fashion was Produced by Y.S.L.'s see-through blouse, Courreges'a hipster pants, and Gernreich's bikinis which revealed the navel and the breast. T-shirts and dresses ornamented with Pop idols' faces, Pop graffitic motifs, and slogans, as a resistant to society, were begun to popular.

  • PDF

Style changes of women's heel height in Vogue 1950~2014 (여성 구두 굽 높이의 변화 연구)

  • Ahn, In-sook
    • The Research Journal of the Costume Culture
    • /
    • v.23 no.4
    • /
    • pp.604-615
    • /
    • 2015
  • The objectives of this study were to investigate whether heel height changes in the U.S. market occur in a cyclical pattern and heel heights show greater within-year variability over time. Heel height data from U.S. Vogue's spring and fall editions were analyzed over the time period 1950~2014. A total of 1581 pieces of data were measured in millimeter units using Adobe Illustrator and standardized by dividing the height of the heel by the shoe length through the curved sole line. To analyze the cycle pattern of heel heights, the yearly averages were standardized by using three-year moving average technique to average out the irregular components of time series data and give a better indication of the long-term fluctuation of heel height. To identify the degree of within-year variability of heel height, the standard deviation of the average measurements for a year was calculated, and then decade averages were drawn from the yearly averaged standard deviation. One-way ANOVA was conducted to compare the within-year variability of data in heel height over the time period studied by decade. The results showed: First, there was a trend toward higher heels from the early 1950s to 2011. Second, four cyclical movements of heel height were observed from 1950 to 2007, and heel heights gradually decreased after 2008. Third, the within-year variability significantly increased over time, especially after the 1980s.