• Title/Summary/Keyword: Users' satisfaction

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A Effect of Internet Shopping Mall' Perceived Ease of Use and Usefulness on Trust, Satisfaction and Loyalty (인터넷 쇼핑몰의 지각된 이용편리성과 유용성이 신뢰, 만족, 애호도에 미치는 영향)

  • Park Sang-Kyu;Won Gu-Hyun;Ham Hong-Sik
    • Korean Management Science Review
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    • v.22 no.1
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    • pp.83-101
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    • 2005
  • We are going to make clear three things through the examination of the subject of this study. The first thing is to verify whether perceived usefulness and ease of use of usage have positive effects on trust and satisfaction which determine the loyalty of a shopping mall. The second Is to find out the effect of perceived usefulness and ease of use of using internet shopping mall on shopping mall's loyalty through variable intermediation of trust and satisfaction. The third is to emphasize the importance of perceived usefulness and ease of use of using a shopping mall web sites and carrying out a through analyzing path that usefulness and ease of use are intermediated by trust and satisfaction to loyalty. We made a poll to people who had ever used internet shopping mall and got Information. The results are below. The easer internet shopping mail users feel when using shopping mall sites, the more they feel them useful. Perceived usefulness and ease of use of usage have positive effects on trust and satisfaction which are major preceding factors of Internet shopping mall loyalty. The perceived ease of use, trust, and satisfaction intermediate between the perceived ease of use and shopping mall's loyally while users are accepting internet shopping mali. And trust and satisfaction intermediate between the perceived usefulness and shopping mall's loyalty. These results show that the degree of usefulness and feeling easiness in using shopping mall of users should be considered seriously. The only easiness of shopping mall doesn't create shopping mail's loyalty, but, It's created when users acknowledge the usefulness, trust, and satisfy.

A Study on the Users' Levels of Satisfaction and Recognition after Participating in Cultural Events in the Special Library: Focusing on K Special Library (전문도서관의 문화행사 참가에 따른 이용자들의 도서관 만족도 및 인식도에 관한 연구 - K전문도서관을 중심으로 -)

  • Park, Sang Uk;Nam, Young Joon
    • Journal of the Korean BIBLIA Society for library and Information Science
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    • v.31 no.2
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    • pp.27-51
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    • 2020
  • This study is targeting Special Library users and aims to find out whether participation in the cultural events of K Special Library affects the levels of satisfaction and recognition of library users. With consideration for the actual operating case, the cultural events of K Special Library were categorized into reading activities, reading promotion events, exhibition events, lecture events, and others. The influential relationship between these cultural events, the level of satisfaction, intention of reuse, and level of recognition of the K Special Library service were analyzed. As a result of this study, participation in cultural events was found to affect the level of use, level of satisfaction on services, intention to reuse and recommend, and level of recognition of K Special Library users. However, regarding the level of satisfaction on the collection of books, there was no significant difference arising from participation in cultural events. As such, it is concluded that participation in cultural events does not affect the level of satisfaction on the collection of the books.

The Effect of Service Quality Perceived by Users of Security Safety System on Corporate Image and Customer Satisfaction (경비안전시스템 이용자들이 인식하는 서비스품질이 기업이미지와 고객만족도에 미치는 영향)

  • Choi, Jeong-Il;Chang, Ye-Jin
    • Korean Security Journal
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    • no.61
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    • pp.163-179
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    • 2019
  • The purpose of this study is to analyze the effect of service quality of security safety system users on corporate image and customer satisfaction. To confirm this through empirical analysis, a survey was conducted on about 200 users nationwide for about 40 days from May 2 to June 12, 2019. The survey was composed of "service quality, corporate image and customer satisfaction". The empirical analysis was conducted mainly on the analysis of importance, reliability, validity and correlation. This study used SPSS WIN 18.0 to calculate structural equations and exploratory factors. The research results are as follows: The users of the security safety system showed that the better the service quality, the better the corporate image. The better the corporate image, the higher the customer satisfaction. Also, the better the service quality, the higher the customer satisfaction. Therefore, each security safety system company should steadily improve the service quality to improve customer satisfaction.

PC vs. Mainframe

  • Jang, Si-Young
    • Proceedings of the Korean Operations and Management Science Society Conference
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    • 1989.10a
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    • pp.64-75
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    • 1989
  • This paper addresses the "PC vs. mainframe" issue by systematically evaluating the usefulness of PCs in an educational context. For this purpose the satisfaction of 47 undergraduate students working with a software package that is available on both PCs and the mainframe was measured and analyzed. The results of the analysis of variance show no interaction effects between computing context and computing experience. Users were more satisfied with PC LINDO than with its mainframe counterpart. Also experienced users showed significantly higher satisfaction than inexperienced users in this study.his study.

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Study on e-Learning Users' Motivation and Satisfaction for its Growth (이러닝 활성화를 위한 이용자의 이용 동기와 만족도에 관한 실증적 연구)

  • Baek, Hyen-Ki;Ha, Tai-Hayun;Kang, Jung-Hwa
    • Journal of Digital Convergence
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    • v.5 no.1
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    • pp.131-140
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    • 2007
  • This paper studies characteristics of e-Learning users' motivation, attitudes and satisfaction. For this purpose, surveys were conducted of university students who choose e-Learning as one of main learning tools. The research found that stable service and proper service charges were critical to the loyalty to e-Learning service. It also showed that both quality and quantity of contents were very important factors to e-Learning growth.

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만족요인 분류를 통한 블로그 서비스 품질 개선 방안 연구

  • Kim, Tae-Won;Park, Sang-Hyun;Kim, Sang-Wook
    • 한국경영정보학회:학술대회논문집
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    • 2008.06a
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    • pp.400-410
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    • 2008
  • As the number of blog users has been increasing significantly, a lot of studies have been carried out to find out what makes people use a blog or feel satisfied with it. However, most of the previous studies assumed that dissatisfaction is the opposite of satisfaction and a person who is dissatisfied with a blog does not use it, failing to explain about blog users who do not feel satisfied with their blogs but use them continually. In addition, the studies found out just blog users' motives and satisfying factors in using blogs, and did not suggest any way to improve and promote blog services. Against this backdrop, this study conducted a survey of blog users in order to examine how the satisfying factors of a blog selected through a prior study affect both satisfaction and dissatisfaction of a user. The survey results showed that the satisfying factors are divided into two groups: group A which affect satisfaction and dissatisfaction equally, and group B which affect them differently. Based on the results, this study subdivides group A into high involvement factors and low involvement ones, and group B into motivators, which strongly affect satisfaction, and hygiene factors, which strongly affect dissatisfaction. According to characteristics of each group, this study suggests ways to improve and promote blog services.

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A Study on Architectural Features and Current Status of Earth Housing (흙주거의 건축적 특성 및 이용현황 분석)

  • Kim Jeong-Gyu;Jeong Joo-Seong
    • Journal of the Korean housing association
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    • v.17 no.1
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    • pp.97-105
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    • 2006
  • The purposes of this study are to find out the current status and features of earth housing, and to explore users' level of satisfaction and needs of improvement about earth housing. Primary findings are as follows: (1) The area of earth housing is generally 25-34 pyong and the construction cost of earth housing is usually 3,000,000-3,400,000 won per pyong. (2) The age of earth house users is generally forties, fifties, and sixties. And their occupation is usually retiree and farmer. The age of earth based pension users is generally twenties and thirties. (3) The construction method of earth housing is usually earth brick structure reinforced with wood structure and earth brick structure(adobe). (4) The finish of outer wall is generally earth brick laying and earth plaster. And the finish of inner wall is usually wall paper and earth plaster. Roof tile and asphalt shingle is frequently observed as roof finish. (5) Users' satisfaction about earth housing is investigated high level. Especially, the satisfaction degrees about faculty of humidity control, stink elimination, prevention from sick house syndrome, support for psychological stabilization and deep sleep are observed very highly. (6) Reduction of construction cost and prevention of crack is investigated as needs of improvement about earth housing.

Research on the Continuous Use Intention of Mobile Bus Payment App from the Perspective of user Quality Perception

  • Li, Shuo;Sun, Cong-Ying
    • Journal of the Korea Society of Computer and Information
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    • v.27 no.9
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    • pp.217-224
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    • 2022
  • Based on the success model and Expectation Confirmation model of information system, the concept model of mobile bus payment App users' willingness to continue using is constructed by introducing function quality and interface design quality. A total of 264 valid questionnaires are obtained by issuing online questionnaires, and the model is tested by SmartPLS3.0 software The results show that users' perceptions of information quality, system quality and interface design quality will affect users' perceived usefulness and satisfaction through the scene, and then affect users' willingness to continue to use; Perceived functional quality has a significant impact on perceived usefulness, but has no significant impact on satisfaction. Perceived usefulness has a significant impact on user satisfaction.

An Analysis of Smart Speaker User Satisfaction and Continuance Usage Intention Based on Different Purchase Types (스마트 스피커 사용자의 구매 유형에 따른 고객 만족과 지속사용 의도에 관한 연구)

  • Seung-Yong Cha;Dong-Yeon Kim;Kyu-Hong Park
    • Asia-Pacific Journal of Business
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    • v.14 no.3
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    • pp.149-166
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    • 2023
  • Purpose - This study aimed to examine the influence of various factors on customer satisfaction and the continuance usage intention, based on the purchasing type of smart speaker users. Design/methodology/approach - Data was gathered through surveys, collecting responses from 180 smart speaker users in Korea. Structural equation modeling was utilized to analyze the data. Findings - Both perceived usefulness and perceived security were observed to have a significant positive impact on customer satisfaction across all user groups. Moreover, perceived ease of use and perceived versatility showed a significant positive effect on the continuance usage intention. Notably, for those who acquired the smart speakers for free, perceived usefulness had a positive impact on the continuance usage intention. Conversely, for those who made a paid purchase, perceived versatility played a significant role in driving customer satisfaction. Research implications or Originality - This research offers insights into the Korean smart speaker market, a unique environment where local competitors thrive in the absence of giants like Amazon and Google. It provides a nuanced view of customer reactions to these innovative devices. The study further distinguishes between high-involvement (paid purchase users) and low-involvement (free acquisition users) consumers, offering a more detailed understanding of user perspectives based on their acquisition mode.

Apparel design evaluation process from users' perceived values

  • Kim, Jungsook
    • The Research Journal of the Costume Culture
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    • v.22 no.1
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    • pp.158-166
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    • 2014
  • Apparel design is an economic activity to create values for users over the value chain of a product. In this paper, the contribution of apparel design is defined as the enhancement of users' perceived values by improving users' experience of products. In this context, the value of a product corresponds to compensation for experience or a promise for experience of a product. Experience can be sensory or psychological benefits to users. To evaluate the value of apparel design, the researcher identified and analyzed the apparel design parameters affecting users' experience and benefits of products such as macro-, micro-environmental factors, value chain factors, apparel designer factors, and user factors. For an analytical modeling of the values of apparel design, this paper introduces the concept of a utility function from economics. In economics, utility is a measure of desirability or satisfaction that can be correlative to need or desire. The measure of value can be found in the price which a user is willing to pay for the fulfillment or satisfaction of need or desire via the experience of a product.