• Title/Summary/Keyword: User In-depth Interview

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A Study on Development of Travel Application UI Design for Improving User Experience (사용자 경험 개선을 위한 여행 애플리케이션 UI디자인 개발에 관한 연구)

  • Lee, Ji-Yeon;Kim, Seung-In
    • Journal of Digital Convergence
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    • v.15 no.2
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    • pp.369-374
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    • 2017
  • The object of this study is to offer domestic and overseas travel informations efficiently for domestic tourists growing far beyond 15 million even now through user centered interface more convenient and accurate. In a method of research, 100 people were surveyed after recasting of evaluation questionnaire about UI design using 5-point Likert and nominal scale and additionally, the in-depth interviews were given to 10 people who use travel application frequently. In consequence, this interview revealed where users feel convenience and difficulty and want improvement of usability, information accuracy, etc. Finally, this study has a meaning to suggest new UI prototypes and various guideline about additional UI design on the basis of surveyed parts.

A Study on User Experience on Ant Insurance Claims China's Mobile Insurance Platform -Focused on Alipay- (중국 모바일 보험 플랫폼 개미 보험청구에 관한 사용자 경험 연구 -알리페이 중심으로-)

  • Son, Young-Ho;Kim, Seung-In
    • Journal of Digital Convergence
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    • v.19 no.9
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    • pp.317-322
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    • 2021
  • This study focuses on user experience of Ant Insurance Platform(insurance product of Alibaba) and provides insights and improvement advises based on the survey conducted. Given that insurance claim is the most controversial part during the whole process, it is essential to conduct corresponding research from users' prospective. Some Chinese users between their 20's and 40's, who are major users of mobile insurance platforms, were selected as a sample group. Questionaire survey, which was made based on measurement items from Information systems success model, as well as in-depth interview was conducted within the group. According to the result, health, among all kinds, is the most difficult insurance to claim, which was mainly cause by security and information concerns. In order to enhance security, more options should be given to users. As for information, complains should be delt carefully and transparently. This study is expected to be used as referential material for mobile insurance platforms and user experience of insurance claims.

A Study on the integration of UGC in broadcast journalism: An evidence from Bangladesh (방송 저널리즘의 UGC 이용에 관한 연구: 방글라데시의 사례를 중심으로)

  • Saiful, Hoque;Park, Jaeyung
    • Journal of Digital Convergence
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    • v.17 no.1
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    • pp.301-311
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    • 2019
  • Digital convergence put a huge challenges for broadcast media in terms of integrating user generated content (UGC). Keeping this in mind, objective of the study is to explore the factors that affecting UGC's integration in Broadcast channel from developing countries' perspective. We explored how and why UGC are appearing in Bangladeshi Television news. In-depth interview was used and news editorial level staffs were selected from leading Bangladeshi television channels. Findings suggest that, state interventions in crisis events and lack of experiences to handle crisis reporting played a crucial role to incorporate UGC in television news bulletins. One of the significant findings is that, mere traditional guidelines and work policy of the media houses will not be enough to handle user generated content as well as citizen's participation in news media. Thus, we recommend to formulate a comprehensive user generated content integration policy in the context of Bangladesh.

Study on User Experience design in Gesture Interaction as a Product Trigger - Focusing on Product Design - (제품 트리거로서 행동인식의 사용자 경험 디자인 연구 - 제품디자인을 중심으로 -)

  • Min, Sae-yan;Lee, Cathy Yeonchoo
    • Journal of Digital Convergence
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    • v.17 no.5
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    • pp.379-384
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    • 2019
  • The purpose of this study is to investigate the problems of the rapidly increasing voice interface and to find out what results will be obtained when the new gesture interaction is applied to the product, and to suggest the improvement method for a better user experience. Through the literature review, I have conducted a theoretical review on the changes in the product interface used in the product and the difference between them, and then conducted in-depth interviews on the 20-30 users who used voice recognition as a product trigger. As a result, it was concluded that the decline in the reliability of accuracy leads to a decrease in the preference of voice recognition interactions and an needs of appropriate interface for the functional aspect of non-relavancy in physical distance as a product trigger. This study is meaningful in that it has found a problem with the study of the product trigger interface and suggested improvement measures, and hope to be helpful in follow-up study.

An User Experience Analysis of Virtual Assistant Using Grounded Theory - Focused on SKT Virtual Personal Assistant 'NUGU' - (근거 이론을 적용한 가상 비서의 사용자 경험 분석 - SKT 가상 비서 'NUGU'를 중심으로 -)

  • Hwang, Seung Hee;Yun, Ray Jaeyoung
    • Journal of the HCI Society of Korea
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    • v.12 no.2
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    • pp.31-40
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    • 2017
  • This a qualitative research about the virtual personal assistant, voice recognition device SKT 'NUGU' which was launched on September 1, 2016. For the study, an in-depth interview was committed with the 9 research participants who had used this device for more than a month. For the result of the interview, 362 concepts were discovered and through open coding, axis coding, selective coding the concepts got categorized in 16 sub-categories and 10 top categories. After recognizing 362 concepts from the interview sources, I proposed a paradigm model from the open coding. And from the selective coding, the main category of the study has been narrowed down to understand the 'Usage Patterns by Each Type'. As a result of the typification, it was confirmed that the usage pattern can be described in two different types of the dependent and inquiry type. From the result of the research, it provided the basic data about the user experience of virtual assistant which can be utilized when suggesting virtual personal assistant in the near future.

A Study on the Usability Evaluation of the Mobile Application for Seoul Public Transportation Information (모바일 대중교통 정보서비스 어플리케이션 이용성 평가에 관한 연구: 서울 대중교통 모바일 앱을 대상으로)

  • Lee, Yoonjae;Lee, Jee Yeon
    • Journal of the Korean Society for information Management
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    • v.33 no.4
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    • pp.225-244
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    • 2016
  • As technology progresses, the supply and use of smartphones has become increasingly popular and has significantly transformed modern life. However, users still feel uncomfortable running some mobile apps, as many are created without a thoughtful consideration of usability. Usability evaluations involve several methodologies to identify specific problems in light of various principles. Although usability testing was initially centered on physical services, it has gradually evolved to consider user satisfaction as its main concern. Public transportation applications should be accessible to everyone, and studies should focus on the user's perspective. However, previous user surveys have concentrated on applications' technical aspects or visual design. As a result, there has been a lack of general usability evaluations. This study aimed to evaluate the usability of mobile transportation applications in real life, with a focus on public transportation in Seoul. All the participants were asked to complete a task, an in-depth interview, and a questionnaire survey. In summary, the results suggest that users do not find inappropriate information attractive when it does not satisfy their purpose of use, but rather tend to consider it as interference.

A Narrative Study on User Satisfaction of Book Recommendation Service based on Association Analysis (연관성분석 기반 도서추천서비스의 이용자 만족에 관한 내러티브 연구)

  • Kim, Seonghun;Roh, Yoon Ju;Kim, Mi Ryung
    • Journal of Korean Library and Information Science Society
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    • v.52 no.3
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    • pp.287-311
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    • 2021
  • It is not easy for information users to find books that are suitable for them in a knowledge information society. There is a growing need for libraries to break away from traditional services and provide user-tailored recommendation services, but there are few qualitative studies on user satisfaction so far. In this study, a user-customized book recommendation was performed by applying Apriori, a correlation analysis algorithm, and satisfaction factors were analyzed in depth through interviews. The experimental data was the loan data of 100 people who used the most frequently used loan data for 10 years from 2009 to 2019 of the S library in Seoul. The interviewees of the experiment were those who could be interviewed in depth. After the correlation analysis, the concepts and categories derived by analyzing the interview data were 59 concepts, 6 sub-categories, and 2 upper categories, respectively. The upper categories were 'reading' and 'book recommendation service'. In the 'reading' category, there were 16 concepts of motivation for reading, 8 concepts of preferred books, and 12 concepts of expected effects. Also, in the category of 'reading recommendation service', there were 10 'reflection factors', 4 'reflection methods', and 9 'satisfaction factors'.

Analyzing Users' Perception and Attitude Associated with Usage of Signage (사이니지에 대한 이용자 인식 및 태도에 관한 연구)

  • Kim, Hang Sub;Kim, Hyung Joon;Lee, Bong Gyou
    • KIPS Transactions on Software and Data Engineering
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    • v.2 no.4
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    • pp.291-302
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    • 2013
  • Signage can be defined as the media device that provides specific information to many unspecified users in public places. Recently applied context-aware technology, signage provides personal on-demand information services in a way that can continue to evolve. The purpose of this study is to analyze characteristics of types which users identify signage on the perceptions and attitudes about consideration of the perspective of the experts in the fields. The research is carried out by applying Q methodology with in-depth interview. First, interviews are conducted to determine the perceptions and attitudes of experts and practitioners on signage. Thereafter users' perceptions and attitudes toward signage are classified by each types using Q methodology. The first type is named as 'signage as smart media', the second type is named as 'signage as passive media', and the third type is named as 'signage as interactive media' is named. The results of this study will be useful guidelines for conducting further academic researches and R&D.

Exploring Different Users' Perception of Smart Harness on Construction Sites (건설현장 스마트 안전대 사용자별 인식 차이에 관한 연구)

  • Kim, Hyeon-tae;Ahn, Chang-bum;Park, Moon-seo
    • Journal of the Korea Institute of Construction Safety
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    • v.4 no.1
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    • pp.22-29
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    • 2021
  • To prevent fall from height, interest in the development and introduction of smart harness is increasing as policies and laws such as mandatory use of smart safety equipment at construction sites. However, despite the potential of smart harness, construction safety cannot be contributed unless adopted or used by users. The objective of this research is to examine the perception between safety managers and workers on smart harness, user perception according to user's experience and differences through semi-structured in-depth interviews. As a result of the interview and comparative analysis, both safety managers and workers perceived smart harness as uncomfortable, and workers with experience in using smart harness perceived that simple functions that inform risks are useful for securing safety. This research results show different user's perception of smart harness can be confirmed how much factors affect the use of smart harness, which can provide implication into establishing measures to strengthen the use of smart harness in the future.

A study on user experience of Kakao Taxi (카카오택시 사용자 경험에 관한 연구)

  • Lee, Eun-Joo;Kim, Seung-In
    • Journal of Digital Convergence
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    • v.16 no.9
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    • pp.359-364
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    • 2018
  • The purpose of this study is to investigate the phenomenon of users' experience of O2O transportation service - focus on the Kakao taxi. As a research method, first case study investigated characteristics of taxi app service in Korea and overseas O2O transportation service. Secondly, we conducted an in - depth interview with eight Kakao taxi users to understand the experience of using the taxi. As a result, we were able to derive two points that needed improvement. Firstly, the imbalance between supply and demand should be improved. Secondly, users should not be disadvantaged by the location disclosure. It is significant that this study suggests ways to improve domestic O2O transportation service through a taxi. It is expected that the follow up study will help improve the domestic O2O transportation service and improve the user experience.