1 |
S. R. Brown, "Political Subjectivity: Applications of Q methodology in political science," New Haven and London: Yale University Press, 1980.
|
2 |
H. G. Kim, "Sounds of Q methodology : philosophy of science, theory, analysis, and apply," Seoul: Communication Books, 2008.
|
3 |
K. K. Kim, et al, "Profiling Usage Motivation in Micro-blogging Service by Q-methodology : The case of me2DAY," Journal of Korea electronic transactions, Vol.15, No3, pp.45-60, 2010.
과학기술학회마을
|
4 |
B. J. Kim, "By applying Q methodology and understanding of consumer research", Journal of Marketing, Vol.1, No.3, pp.120-140, 1999.
|
5 |
F. N. Kerlinger, "Foundations of Behavioral Research," NY : CBS College Publishing, 1986.
|
6 |
J. Schaeffler, "Digital Signage:Soft ware, Networks, Advertising, and Displays, a Primer for Understan -ding the Business," Focal Press, 2008.
|
7 |
C. H. Kim, "Future Directions on the Next Generation of Digital Signage," Industrial Clusters Vol.4, No.1, pp.51-61, 2010.
과학기술학회마을
|
8 |
J. H. Choi, "Pusan theme museum of digital media types, and on the characteristics of the exhibition presentation," Korean Society of Digital Design, Vol.28, pp.273-28, 2010.
|
9 |
Y. I. Lee and B. T. Kim, "A Study on the representation of digital signage advertising Focus on digital view," Korea Design Knowledge Journal, Vol.19, pp.60-66, 2011.
|
10 |
S. C. Park, "Convergence Digital Signage Media Trends and Challenges," Korea Information Science Review, Vol.30, No.4, pp.9-14, 2012.
|
11 |
G. H. Lee, et al., "Digital Signage Research for the Development of Content Design (Seoul Subway internal media)," Korea Society of Design Science Proceedings, Vol.11, No.5, pp.19, 2011.
|
12 |
C. S. Mun, "The Explanatory Study on Digital Signage as OOH Advertising Media," Outdoor Advertising Research, Vol.7, No.4, pp.237-256, 2010.
|
13 |
B. H. Kim, "Perception and Regulatory Policy to Product Placement in the Interactive Digital TV Programs," The Korean Journal of Advertising, Vol.15, No.5, pp.317-342, 2004.
|
14 |
H. N. Lee, "Research Reports: A Study on a Plan of Digital Signage Activation as an Advertising Medium," Journal of Korea Society of Design Culture, Vol.17, No.2, pp.502-517, 2011.
|
15 |
C. Dennis et al., "The mediating effects of perception and emotion: Digital signage in mall atmospherics," Journal of retailing and consumer services, Vo1.7, No.3, pp.205-215, 2010.
|
16 |
M. T. Lim, et al., "A Study for Value-based Evaluation of Digital Signage Adoption to Improve Sports Brand VMD in Retail Store Environment," Korea Space Design Society, Vol.5, No.3, pp.37-46, 2010.
|
17 |
I. G. Shin, et al., "The Study on Interactive Outdoor Advertising Acceptance Digital Signage Stikus Wall Case," The Korean journal of advertising and public relations, Vol.13, No.4, pp.390-43, 2011.
|
18 |
J. S. Kim, et al., "The Digital Signage Advertisement Effect upon Consumer & Demographical factors and Experience of using Mobile coupon," Outdoor Advertising Association, Vol.8, pp.61-90, 2011.
|
19 |
D. Mogan, "Focus groups as qualitative research," Beverly Hills, CA: Sage, 1988.
|
20 |
R. Wimmer, et al., "Mass media research : An introduction Belmont," CA: Wadsworth, 1994.
|
21 |
W. Stephenson, "The Study of Behaviors," Chicago : The University of Chicago Press, 1953.
|
22 |
H. G. Kim, "Q methodology to understand and apply", Korean Studies nonseon, tongwon No.7, pp.1-59, 1990.
|
23 |
H. J. Kim, "An Analysis on the User Experience of Watching Movies on Smartphones," Film Studies No.52, 2004.
|
24 |
H. Y. Kim, "Reconfiguration of space and digital signage, distribution of Desire," Korea Information Science Society Review, Vol.30, No.4, pp.31-35, 2012.
|
25 |
S. W. Kim, "Space Media Digital Signage/ Tele-screen," Korea Information Science Society Review, Vol.30. No.4, pp.22-26, 2012.
과학기술학회마을
|