• Journal of the Korea Academia-Industrial cooperation Society
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• v.11 no.12
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• pp.4795-4802
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• 2010

In order to solve the traffic problem in jeju, we must reduce demand for car travel. In addition, demand for passenger travel by public transport policy is needed for conversion. And to improve the quality of public transport services are desperately needed. The purpose of this study, personal characteristics of the trip traveler and the relationship between transportation choice, and personal effectiveness as a factor in travel costs and travel time on the impact of transportation choices will investigate. Restructure its public transportation routes, when to switch to buses to car traffic on the data as a basis for the factors that may be. In addition to improving the quality of public transport services is expected to be able to contribute. To study the performance of the May 2010 survey was conducted. And multinominal logit model were conducted. According to the analysis, People who own homes and families with more than 5 people are likely to use cars. If a prolonged travel time is likely to use buses. However, increasing the cost of travel increases the likelihood that the car is available.

• The Journal of The Korea Institute of Intelligent Transport Systems
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• v.19 no.6
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• pp.180-191
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• 2020

This study analyzes factors that affect average daily travel time budgets, using the Time Use Survey data from 1999 to 2014 in Seoul. We first developed multivariate regression models for travel time from each year, considering demographic and socio-economic variables as well as non-home activity time. The model results showed that household and personal characteristics and non-home activities significantly affect travel time, and their effects are different over time. In addition, we developed seemingly unrelated regression (SUR) models for time allocation for non-home activity and travel, considering their correlations, and explanatory variables were compared over time. Overall, demographic and socio-economic variables significantly affect travel time as well as non-home activity time.

• The Journal of the Korea Contents Association
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• v.21 no.7
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• pp.171-180
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• 2021

Places exposed to mass media induce behavior by forming curiosity and expectations for potential travelers. The places reported through mass media influence viewers. Among TV programs, the most influential genre is drama, and reality programs that provide immersion with different characteristics from dramas influence viewers' choice of destination. CVM is mainly used for estimating the value of objects that cannot be evaluated in the market, such as tourist destinations. This study conducted an economic valuation of filming locations for dramas and travel entertainment programs using CVM, and then compared and analyzed the research results of the two filming locations. Linear and log logit analysis were performed to measure the willingness to pay for the filming location of the drama/travel entertainment program, and the payment amount was derived. The conclusion of the study is that as the travel cost required to visit the filming location of the drama/travel entertainment program increased, the intention to visit decreased. The amount payable when visiting the filming location of the drama/travel entertainment program was higher than the average consumption amount for a day trip, and the amount payable for the drama was higher than that of visiting the filming location of the travel entertainment program.

• SUVANNABHUMI
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• v.15 no.2
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• pp.91-129
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• 2023

This paper reports the findings of a multimodal study conducted on 10 travel blog posts about Vietnam by seven British professional travel bloggers. The study takes a sociolinguistic view to tourism by seeing travel blogs as a source for linguistic and other semiotic materials while considering language as situated practice for the social construction of fundamental categories such as "human," "society," and "nation." It borrows concepts from Halliday's Systemic Functional Linguistics for interpersonal metafunction to develop an analytical framework to study how the co-occurrence of text and still images in these travel blog posts formulated the portrayal of Vietnam as a tourism destination and indicated the main sociolinguistic features of the blogs. The analysis of appreciation values and interactive qualities encoded in evaluative adjectives and still images show that Vietnam is generally portrayed as a country of identity and diversity. It provides tourists with positive experiences in terms of places of interest, food and local lifestyles and is cost-competitive. Strangerhood and authenticity are two outstanding sociolinguistic features exhibited in these travel blog posts. The findings of this study also underline the co-contribution of the linguistic sign, in this case evaluative adjectives, and the visual sign, in this case still images, as interpersonal meaning-making resources. To portray Vietnam, still images served as integral elements to evidence the credibility of verbal narrations. To unveil sociolinguistic characteristics of travel blogs, still images supported the linguistic realizations of authenticity and strangerhood on the posts, and in some case delivered an even stronger message than words. Not only does the study present a source of feedback from international travelers to tourism practice in Vietnam, but it also provides insights into multimodal analysis of tourism discourse which remains an under-researched area in Vietnam.

• Journal of Korean Society of Transportation
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• v.36 no.2
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• pp.141-154
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• 2018

In order to meet the ever-increasing demand for international air travel, several plans are underway to open new airports and expand existing provincial airports. However, existing air demand forecasts have been based on the total air demand in Korea or the air demand among major cities. There is not much forecast of regional air demand considering local characteristics. In this study, the outbound air travel demand in the southeastern region of Korea was analyzed and the fixed-effects model using panel data was proposed as an optimal model that can reflect the inherent characteristics of metropolitan areas which are difficult to observe in reality. The results of model validation show that panel data analysis effectively addresses the spurious regression and unobserved heterogeneity that are difficult to handle in a model using only a few macroeconomic indicators with time series characteristics. Various statistical validation and conformance tests suggest that the fixed-effects model proposed in this study is superior to other econometric models in predicting demand for international demand in the southeastern region.

• Journal of Korean Society of Forest Science
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• v.95 no.6
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• pp.759-767
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• 2006

Firstly, this study aimed to identify differential characteristics of alternative tourists by comparing socioeconomic and travel characteristics, ecotourism cognition level and intention to participate in ecotourism, and eco-friendly travel attitudes between alternative tourists and mass tourists visiting Jeju Island. Secondly, it aimed to evaluate the possibility of the Jeju experimental forests managed by Warm Temperate Forest Center as an alternative tourism destination. The results shown that alternative tourists had more positive travel attitude and higher level of cognition of ecotourism and intention of participate in ecotourism than mass tourist. The cognition level and the intention of visit the experimental forests were also higher in alternative tourists group. In addition, alternative tourists were more active and participatory in nature-oriented activities, and evaluated themselves culture and nature oriented tourists. Thus, it is required to keep monitoring the alternative tourists' distinctive characteristics and to reflect those in developing and managing alternative tourism destinations.

• The Journal of the Convergence on Culture Technology
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• v.6 no.2
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• pp.9-14
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• 2020

This paper aims to figure out the impact of employee's travel experience on their happiness and motivations to work. To this end, targeting 405 employees in Daegu, Gyeongsangnamdo, and Gyeongsangbukdo, SPSS Statistics 18.0 program was applied to analyze. Frist, in travel experience depending on general characteristics of the targets, there was significant difference in gender, educational background, and occupation but there was significant difference in age, marital status, and average income. Second, there was difference in travel experience depending on frequency of domestic travel but no difference in terms of the period of stay. On the other hands, travel experience depending on frequency of overseas travel showd significant difference in sub-factor, human network experience. There was significant difference in overseas travel depending on period of stay. Third, travel experience showed positive relation in employee's motivation to work and happiness. Fourth, as a result of reviewing impact of travel experience on employee's motivations to work and happiness, sub-factors like emotional, behavioral, relational experiences affected motivations to work significantly. Emotional experience and cognitive experience didn't affect significant impact. And sub-factors of travel experience like emotional, cognitive, and behavioral experiences affected happiness significantly. Emotional and relational experience were not significant. From the research above, it turned out that travel experience gives happiness to employees and provokes positive thinking and their motivations to work.

• Journal of Korean Society of Transportation
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• v.24 no.7 s.93
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• pp.15-25
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• 2006

This study was to investigate the impact of region-wide travel pattern on local fiscal capacity in the Seoul metropolitan area. The study adopted both factor analysis and regression modeling for it, while using fiscal-and travel-related variables as well as urban characteristics determining travel patterns. We used the former method to compress independent variables of travel and urban characteristics because of strong correlationship between them. Four factors identified by the analysis output were adopted in regression models with some dependent variables representing local fiscal capacity. Their results resulting from both analyses showed that local fiscal inequality within the metropolitan area is driven by region-wide travel Patterns such as total trips. inner trip ratio, and the ratio of trips from and to the Seoul city.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.20 no.3
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• pp.168-175
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• 2019

The purpose of this paper is to examine the characteristics of organic relations according to the characteristics of space and place in which human activities are spreading. The diffusion of various human experiences and the interaction of space and place that form a mutual construction network create momentum for expanding individual or collective experiences. The space and place that lead to the interactions of human activities are expressed in various ways. Through the domestic travel program especially, the ways of expressing space and place are spreading as various "fields of experience." The composition and the expression system of a travel program is transformed into a subject of thought, not a mere experience of space and place through the formation of a "field of experience" that can be thought out and thought of as an existing travel style. Therefore, in this study, we examine the characteristics of the MBC Plus channel from a socio-cultural perspective, expressed through the experience of space and place characteristics expressed through a travel program. The result of an analysis of story development composition for this study shows that the experience of space and place minimizes the boundaries of various cultural discounts according to their relationships to food and communication. In addition, the analysis results of a three-way communication structure show that the emotional code of the audience is maximized through the process of maximizing the effect of reality, and minimizing the gap between the cultural differences and the boundaries through the empathic situation and the empathic subject.

• Journal of Korean Society of Transportation
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• v.18 no.1
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• pp.47-59
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• 2000

The purpose of this study is to develop travel-time estimation model using neural networks and prediction model using neural networks and kalman-filtering technique. The data used in this study are travel speed collected from inductive loop vehicle detection systems(VDS) and travel time collected from the toll collection system (TCS) between Seoul and Osan toll Plaza on the Seoul-Pusan Expressway. Two models, one for travel-time estimation and the other for travel-time Prediction were developed. Application cases of each model were divided into two cases, so-called, a single-region and a multiple-region. because of the different characteristics of travel behavior shown on each region. For the evaluation of the travel time estimation and Prediction models, two Parameters. i.e. mode and mean were compared using five-minute interval data sets. The test results show that mode was superior to mean in representing the relationship between speed and travel time. It is, however shown that mean value gives better results in case of insufficient data. It should be noted that the estimation and the Prediction of travel times based on the VDS data have been improved by using neural networks, because the waiting time at exit toll gates can be included for the estimation of travel time based on the VDS data by considering differences between VDS and TCS travel time Patterns in the models. In conclusion, the results show that the developed models decrease estimation and prediction errors. As a result of comparing the developed model with the existing model using the observed data, the equality coefficients of the developed model was average 88% and the existing model was average 68%. Thus, the developed model was improved minimum 17% and maximum 23% rather then existing model .