• The Journal of the Korea Contents Association
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• v.21 no.12
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• pp.264-274
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• 2021

This study aims to analyze the impact of well-being tourism motivation on quality of life through well-being tourism satisfaction, focusing on wellness mediated effects. Recently, despite the growing number of well-being tourism pursuing wellness, the lack of research has led to a close analysis of the impact of well-being tourism motivation on quality of life through well-being tourism satisfaction. For this study, a total of 236 people who have experienced well-being tours in the metropolitan area were surveyed from May 10 to May 21, 2021. First, well-being tourism motivation has a positive effect on well-being tourism satisfaction. Second, well-being tourism satisfaction has a positive impact on the quality of life. Third, Wellness has a positive indirect effect as a partial mediator between well-being tourism satisfaction and quality of life The implications of this study are to demonstrate the impact of well-being tourism on quality of life using Wellness' mediators This study suggests that wellness tourism plays an important role in improving the quality of life. It was analyzed that well-being tourism had a positive effect on improving the quality of life at a time when the fatigue of daily life was increased due to prolonged COVID-19. In addition, Wellis analyzed that it is an important factor in enhancing the quality of life for well-being tourists. This contributes not only to the academic contribution to the revitalization of well-being tourism, but also to the development of stress improvement routes to improve people's lives nationally.

• Journal of Digital Convergence
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• v.14 no.3
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• pp.143-150
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• 2016

We analyzed the relationship among customer value, satisfaction and continuous use intention of tourism social commerce in this study. And also we observed the moderating effects of regulatory focus on the relationship between customer value and satisfaction. As the results, we found partially positive relationship between customer value and satisfaction and positive relationship between satisfaction and continuous use intention of tourism social commerce. The regulatory focus partially moderated the relationship between customer value and satisfaction. Finally we emphasize the importance of customer value, enhancing promotion focus and weakening prevention focus for continuous use intention of tourism social commerce.

• Journal of Agricultural Extension & Community Development
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• v.27 no.1
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• pp.17-31
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• 2020

The study aims to identify the moderating effects of involvement on satisfaction, recommendation, and revisit intention in insect exhibition. Tourism motivation and involvement are crucial factors influencing visitors satisfaction. Particularly, the study aim to examine the moderating effects on tourism involvement between tourism motivation and visitors' satisfaction. Data were collected from 346 usable questionnaires among visitors of the pet insect competition. Results of a factor analysis yielded three dimensions of tourism motivation which are insect experience/learning, recreation/escape, and social and friendship. Hierarchical regression analysis indicates that insect experience/learning motivation and recreation/escape motivation influence visitors' satisfaction, Results also show that visitors' involvement has moderating effects on satisfaction. It was suggested that visitors' motivation and involvement be considered in insect exhibition and events.

• The Journal of the Korea Contents Association
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• v.10 no.1
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• pp.417-425
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• 2010

The objectives of this study are defines well-being life concepts and to analyze the effects of well-being life, tourism satisfaction in the object people who has tourism experience within 1 years. The analysis result is afterwords same. First, well-being life difference of population is difference on the sex and income fact. Second, effects is between well-being life and tourism satisfaction with environment, purchase, tourism.

• The Journal of Information Systems
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• v.14 no.3
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• pp.71-81
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• 2005

The main purpose of this paper is to investigate the relationship between website environmental characteristics (website characteristics, user characteristics, and external environments), satisfaction, trust and loyalty in tourism e-business (EC). The following results were determined by verifying five hypotheses using LlSREL. Website environments partially support perceived satisfaction and also perceived trust. Satisfaction has a strong effect upon perceived trust while satisfaction doesn't affect perceived loyalty. Trust significantly impacts perceived loyalty in tourism e-business (EC).

• The Journal of the Korea Contents Association
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• v.22 no.4
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• pp.651-664
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• 2022

The purpose of this study was to verify the effect of tourists' tourist selection attributes on tourism satisfaction and to verify the mediating effect of tourism satisfaction in the effect of tourist selection attributes on recommendation intention. To this end, a survey was conducted on 305 male and female tourists in their 40s or older in Korea. The main results are as follows. First, among the tourist destination selection attributes, safety, attractiveness, experience, and landscape were all found to have a significant positive effect on tourism satisfaction. Second, it was found that the tourist satisfaction had a significant positive effect on the recommendation intention. Third, in the case of safety, experience, and landscape excluding attractiveness, tourism satisfaction was found to play a mediating role in the relationship with recommendation intention. It can also be seen as an academic significance of this study that the tourist's selection attribute has a positive effect on tourism satisfaction, and this increased tourism satisfaction will have a positive effect on the local tourism intention. problem.

• Journal of Digital Convergence
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• v.20 no.5
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• pp.233-238
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• 2022

The purpose of this study is to improve the curriculum to revitalize beauty tourism by analyzing the difference in importance and satisfaction of the beauty tourism curriculum. And online and offline surveys were conducted for workers in the beauty tourism industry, and IPA analysis was conducted using 208 valid samples. As a result of the analysis, it was found that there was a difference in the importance and satisfaction of all educational contents. And than, it was found that there were no educational contents that needed improvement, and the training courses that required continuous maintenance were field practice, major practice, service and manners, customer consultation, customer management, marketing, and interpersonal relationships. Education content with low priority was found to be foreign languages, multicultural understanding, tourism, and beauty management. Based on the results, directions for improving the curriculum for revitalizing beauty tourism were suggested.

• The Journal of the Korea institute of electronic communication sciences
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• v.12 no.1
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• pp.155-162
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• 2017

The objective of this study is to suggest useful directions to the companies providing tourism information through SNS and the related service providers through investigating differences of sharing and use intention of SNS tourism information according to the level of trust and satisfaction. To achieve the objective, as a conceptual framework of the study, the literature on 'trust and satisfaction about SNS tourism information' and 'information sharing and use intention' were reviewed, and the empirical studies on the perception of the people who experienced the service was conducted. The findings showed that there were differences of sharing and use intention of SNS tourism information according to the level of trust and satisfaction

• Journal of People, Plants, and Environment
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• v.24 no.3
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• pp.285-300
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• 2021

Background and objective: Rural migrants are an important human resource in urban and rural exchange (URE) business, therefore it is necessary to enhance their awareness and intent-to-participate. This study was to analyze the rural migrants' recognition and intent-to-participate of URE business and to propose the enhancement of them both. Methods: The questionnaire was designed to analyze the socio-demographic background, motivations, satisfaction with settlement, intent-to-persist, and intent-to-participate of URE business including tourism. The data of 144 respondents was subject to the statistical analysis. Results: The motives of migration were to enjoy leisure life after retirement, increased tiredness of city life, health problems, etc. The satisfaction with settlement was 3.67 at 5-point Likert scale. The intent-to-recommend and intent-to-publicize were 3.40 and 3.46, respectively. The intent-to-participate was 3.45, which was affected by the necessity of URE business and the support of central/local governments, and also showed a significant correlation with the satisfaction with settlement, intent-to-recommend, intent-to-publicize, tourism resources for green tourism or rural tourism, driving a car in Namhae county, and the service and price of meals. They thought the missions that the Namhae county office must focus on were to establish an internal/external public relations systems, establish a support system of central/local governments, and foster/support local leaders. Conclusion: It is necessary to improve the satisfaction with settlement and intent-to-persist, expand exchanges with local people, improve internal/external public relations systems, foster/support leaders, improve transportation in the county, enhance the service and price of meals, and develop/operate URE programs including tourism.

• Journal of Korean Society of Rural Planning
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• v.23 no.1
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• pp.41-52
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• 2017

This study began to learn wether or not satisfaction factor of rural tourism is effective to visit for the ordinary foreign people. Research method was parallel-site investigation literature, questionnaire. The analytical data of the study, literature 40 reviews, questionnaire 179 survey in 200 of the subject was using. Measurement and scale was set factors of satisfaction with 'Transportation Infrastructure', 'Festival Experience Program', 'Place', 'Room and Food', 'Local People', and 'Buying the Local Product' through the previous studies and preliminary survey. In the statistical analysis method, frequency analysis, crosstabs, multiple regression analysis and a structural equation model analysis was performed, using SPSS and AMOS program. The Structural analysis results showed 'Place' and 'Local People' have an positive effect on the 'Overall Satisfaction'. Satisfaction of the 'Festival ExperienceProgram', had a major impact also 'Intention of Revisit'. Finally for rural tourism fascination, the contents such as the distinctive local attraction, human resources, information transmission and convenient use is more important than the format and scale.