• Title/Summary/Keyword: Technology Opportunity Discovery

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Technology Opportunity Discovery Based on Firms' Technologies and Products (기업의 보유 기술 및 제품에 기반한 기술기회발굴)

  • Park, Hyunseok;Seo, Wonchul;Coh, Byoung-Youl;Lee, Jae-Min;Yoon, Janghyeok
    • Journal of Korean Institute of Industrial Engineers
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    • v.40 no.5
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    • pp.442-450
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    • 2014
  • Technology opportunity discovery (TOD) based on technological capability is a process which identifies new product and technology items that can be developed by utilizing or improving a firm's existing products or technologies. By taking into consideration the investment risk of R&D and its practicality, developing technological capability-based TOD methodology is considered to be important for both business and research. To this end, we propose a technological capability-based TOD method and its system using TOD knowledge base. The method can support four types of TOD cases, which are based on a firm's existing technologies and products, and TOD knowledge base is developed by using function information extracted from patent documents. In this paper, we introduce the overall framework of the method and provide application examples on the four TOD cases using the prototype system.

Enhancing Existing Products and Services Through the Discovery of Applicable Technology: Use of Patents and Trademarks (제품 및 서비스 개선을 위한 기술기회 발굴: 특허와 상표 데이터 활용)

  • Seoin Park;Jiho Lee;Seunghyun Lee;Janghyeok Yoon;Changho Son
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.46 no.4
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    • pp.1-14
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    • 2023
  • As markets and industries continue to evolve rapidly, technology opportunity discovery (TOD) has become critical to a firm's survival. From a common consensus that TOD based on a firm's capabilities is a valuable method for small and medium-sized enterprises (SMEs) and reduces the risk of failure in technology development, studies for TOD based on a firm's capabilities have been actively conducted. However, previous studies mainly focused on a firm's technological capabilities and rarely on business capabilities. Since discovered technologies can create market value when utilized in a firm's business, a firm's current business capabilities should be considered in discovering technology opportunities. In this context, this study proposes a TOD method that considers both a firm's business and technological capabilities. To this end, this study uses patent data, which represents the firm's technological capabilities, and trademark data, which represents the firm's business capabilities. The proposed method comprises four steps: 1) Constructing firm technology and business capability matrices using patent classification codes and trademark similarity group codes; 2) Transforming the capability matrices to preference matrices using the fuzzy function; 3) Identifying a target firm's candidate technology opportunities using the collaborative filtering algorithm; 4) Recommending technology opportunities using a portfolio map constructed based on technology similarity and applicability indices. A case study is conducted on a security firm to determine the validity of the proposed method. The proposed method can assist SMEs that face resource constraints in identifying technology opportunities. Further, it can be used by firms that do not possess patents since the proposed method uncovers technology opportunities based on business capabilities.

A Conceptual Study on the Types of Entrepreneurial Opportunity and Laboratory Start-ups (창업 기회의 유형과 실험실 창업에 대한 개념적 연구)

  • Zho, Young Pil;Lee, Jong-Keon
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.15 no.3
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    • pp.47-57
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    • 2020
  • This study focuses on the proposition that the qualities and environmental conditions required for exploring entrepreneurial opportunities and realizing entrepreneurial opportunities depend on the types of entrepreneurial opportunities. In particular, this study aims to identify the type of entrepreneurial opportunities for laboratory start-ups, which have recently been gaining policy level attention. If the type of entrepreneurial opportunities for laboratory start-ups is identified as discriminative, appropriate start-up support policies and training programs can be established. For this study, eight major papers were identified among the papers of last 30 years related to the types of entrepreneurial opportunities. After, the classification attributes for each opportunity type were derived. Then, the existing theories of recognition, discovery and creative opportunities were organized, critically reviewed and reorganized. In addition, the substance of laboratory start-ups was verified according to the standardized classification attributes of the revised and reorganized opportunity types and newly classified as 'creative opportunity'. This study also presents networking capabilities and market orientation as examples of the capabilities needed for entrepreneurs of creative opportunity type. The implication of this study is that it makes it easy to discriminate ontological typology of entrepreneurial opportunity, derives important classification attributes, and that it organizes them conceptually. In addition, it critically reconstructs the problems of confusion in the existing typology, and based on this, the type of entrepreneurial opportunities for laboratory start-ups is determined as creative opportunity. These achievements can contribute to the improvement of start-up policies and start-up training programs according to the types of entrepreneurial opportunity and laboratory start-ups in the future, resulting in realization of actual results at the start-up sites.

The Structural Relationship between Entrepreneurial Competency, Entrepreneurial Opportunity Recognition on and Entrepreneurial Intentions of Middle-aged Eldery Office Workers (중·장년 직장인의 창업역량과 창업기회인식 및 창업의지의 구조적 관계)

  • Choi, In Woo
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.17 no.5
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    • pp.169-185
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    • 2022
  • This study analyzed the effect of entrepreneurial competency on entrepreneurial intentions by using the entrepreneurial opportunity recognition as a mediator for middle and middle-aged office workers. The sub-variables of entrepreneurial competency are classified into management competency, technology competency, business competency and funding competency. 222 copies of questionnaires collected from middle-aged and elderly office workers residing across the country centered on the metropolitan area were used for empirical analysis. Based on a simple mediating model with singular mediator using SPSS v22.0 and PROCESS macro v4.0. was analyzed. As a result of the analysis, first, among entrepreneurial competencies, business competency and funding capacity were found to have a positive (+) significant effect on the entrepreneurial intentions, but management and technical competency did not have a significant effect. The higher the business competency and funding competency. Second, it was found that all of the sub-variables of entrepreneurial competency had a significant effect in the positive (+) direction on the recognition of entrepreneurial opportunities. It was confirmed that management competency has the greatest influence on the entrepreneurial opportunity recognition and technology competence has the smallest effect. Third, it was found that the entrepreneurial opportunity recognition had a significant effect on entrepreneurial intentions. The discovery of an opportunity recognizing opportunities for start-up is a prerequisite for entrepreneur. Fourth, it was found that the entrepreneurial opportunity recognition mediates between the management competency, technological competency, business competency, funding competency, and entrepreneurial intention. It suggests that opportunity discovery by recognizing opportunities for entrepreneurship is a prerequisite for start-up. As implications of this study, it suggests that in order to inspire middle-aged and elderly office workers to start their own business, it is necessary to have indirect experience with education and to establish and promote a government support system for financing.. Second, It suggests that education on leadership and organizational management is particularly necessary to strengthen the opportunity recognition. Third, it suggests that the discovery of opportunities to recognize opportunities for start-up is a prerequisite for entrepreneur. Therefore, it is necessary to prepare a manual and conduct training on opportunity search, recognition, evaluation, and utilization according to the stage of opportunity development. Fourth, it suggests that in order to strengthen the intention to start a business, ALso, it is necessary to manage both the entrepreneurial competency and entrepreneurial opportunities recognition at the same time. By presenting the practical directions that can be given differentially, we intend to contribute to the provision of practical directions and policy establishment for the promotion of entrepreneurial activities of office workers who can give vitality to the ecosystem.

Analysis of Technology Opportunity Discovery Activities in the Korean SMEs (국내 중소기업의 기술기회 발굴 활동 현황 연구)

  • Cho, Chanwoo;Lee, Sungjoo;Park, Young-Wook
    • Journal of Korea Technology Innovation Society
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    • v.14 no.spc
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    • pp.1128-1151
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    • 2011
  • With the rapid change in technology, it is important to create business opportunities from technology. Many leading companies have tried to improve their competence from capturing those opportunities, which is called TOD (Technology Opportunity Discovery) activities in this research, by identifying emerging technologies or assessing economic and market potential of technologies. Academics have also been interested in the TOD activities but most of the previous studies have focused on developing methodologies or guidelines for TOD. Little effort was given to understanding the current status of TOD activities, which is indispensible to develop effective methodologies for TOD. Therefore, this study aims to investigate the current states of TOD activities, particularly focusing on SMEs, which are the main actors of national innovation system. For the purpose of investigation, firstly, TOD process was defined, and then, based on the process, three main activities of TOD, which include identifying the motivation of TOD, collecting information for TOD, and analyzing the collected information activities for TOD, were examined using a survey method. Finally, the analysis results were used to understand the SMEs' needs and difficulties on TOD activities. Research findings are expected to provide useful information for the future studies on TOD and also can be used to develop a policy for SMEs.

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The Study on Usefulness Evaluation of a Technology Opportunity Discovery Service (유용성 관점의 기술 기회 발굴 지원 서비스에 대한 연구)

  • Lee, Mikyoung;Lee, Jinhee;Jeong, Do-Heon;Lee, Seungwoo;Cho, Minhee;Jung, Hanmin;Kim, Jinhyung;Hwang, Myunggwon;Kim, DoWan
    • KIPS Transactions on Computer and Communication Systems
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    • v.1 no.2
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    • pp.61-70
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    • 2012
  • In this study we evaluate usefulness of InSciTe Advanced, technology opportunity service offering trends information related technologies by analyzing automatically large amount of data. Before developing the service, InSciTe Advanced, we design 5 main services - Trends and Predictions, Technology Levels, Relationship Paths, Roadmaps, Competitors and Collaborators - through the interviews with expert in planning R&D strategy. And we evaluate usefulness of each service in InSciTe Advanced to examine how the information analyzed by InSciTe Advanced are useful to user from two points of view, Satisfaction of Information and Completeness of Information. Users set a high value on 5 main services in all tis aspects, but give relative low grades to completeness of Information. We will learn lessons from this study, increase kinds and amount of data, and strengthen the process about accuracy and reliability of analyzed information from the service.

Discovery of Market Convergence Opportunity Combining Text Mining and Social Network Analysis: Evidence from Large-Scale Product Databases (B2B 전자상거래 정보를 활용한 시장 융합 기회 발굴 방법론)

  • Kim, Ji-Eun;Hyun, Yoonjin;Choi, Yun-Jeong
    • Journal of Intelligence and Information Systems
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    • v.22 no.4
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    • pp.87-107
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    • 2016
  • Understanding market convergence has became essential for small and mid-size enterprises. Identifying convergence items among heterogeneous markets could lead to product innovation and successful market introduction. Previous researches have two limitations. First, traditional researches focusing on patent databases are suitable for detecting technology convergence, however, they have failed to recognize market demands. Second, most researches concentrate on identifying the relationship between existing products or technology. This study presents a platform to identify the opportunity of market convergence by using product databases from a global B2B marketplace. We also attempt to identify convergence opportunity in different industries by applying Structural Hole theory. This paper shows the mechanisms for market convergence: attributes extraction of products and services using text mining and association analysis among attributes, and network analysis based on structural hole. In order to discover market demand, we analyzed 240,002 e-catalog from January 2013 to July 2016.

A Study on Developing a Curriculum of Venture & Entrepreneurship Education for a Leading University in the Field of Innovative Venture Business (혁신적 벤처특성화 기반을 위한 대학 벤처교육과정 모델 개발연구)

  • Kwak Won-Seob;Park Sun-Young;Kim Yeon-Jeong
    • Journal of Korea Technology Innovation Society
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    • v.8 no.spc1
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    • pp.476-498
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    • 2005
  • The purpose of this study is to development of venture business curriculum by FGI interview to venture CEO and related field employer and suggest to venture related structure of liberal art, major part of undergraduate and graduate school. Research methods are 2 step interview with 325 venture business CEO and related employer. They selected practical course to motivate venture entrepreneurship among 3 subsidiary (entrepreneurial condition, psychology of entrepreneur, competency of entrepreneurial technology, competency of entrepreneurial knowledge, competency of managing growing business). Major findings are as follows; the selected course category of entrepreneurial condition of liberal art are venture mind and entrepreneurship, venture biz and spearhed industry. The selected course category of psychology of entrepreneur are leadership, personal relationship, and creativity, negotiation skill, etc. The selected course category of competency of entrepreneurial technology are venture technology, introduction to technology trends. The selected course category of competency of entrepreneurial knowledge are biz validity, entrepreneurship, the discovery of business opportunity, utilization of monetary resource etc. The selected course category of competency of managing growing business are operating strategy of venture business, service marketing and technical innovation and technology management.

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Multiple testing and its applications in high-dimension (고차원자료에서의 다중검정의 활용)

  • Jang, Woncheol
    • Journal of the Korean Data and Information Science Society
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    • v.24 no.5
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    • pp.1063-1076
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    • 2013
  • The power of modern technology is opening a new era of big data. The size of the datasets affords us the opportunity to answer many open scientific questions but also presents some interesting challenges. High-dimensional data such as microarray are common in big data. In this paper, we give an overview of recent development of multiple testing including global and simultaneous testing and its applications to high-dimensional data.