• Title/Summary/Keyword: TAM2

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A Study on Vendor Managed Inventory to Apply Technology Acceptance Model (기술수용이론을 적용한 공급자 재고관리 의도에 관한 연구)

  • Yang, Jong-Gon;Kang, Kyong-Su;Yu, Yung-Mok
    • Journal of Korea Society of Industrial Information Systems
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    • v.21 no.2
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    • pp.45-57
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    • 2016
  • The purpose of this study applies Technology Acceptance Model(TAM) to better understand the role of antecedents leading to intention of VMI use. The findings are as follows. First, the model that applied VMI, a SCM information technology, to TAM is appropriate for measuring and analyzing the acceptance intention of organizational members, VMI users. Second, higher satisfaction in VMI system factors led to a greater level of perceived usefulness and perceived ease of use of VMI. Third, higher satisfaction in VMI cooperation factors led to a greater level of perceived ease of use of VMI. Fourth, the perceived ease of use of VMI had an impact on the perceived usefulness of VMI, similar to the findings of other studies. Fifth, the perceived ease of use of VMI had a positive impact on intention of the continuous VMI use.

An Analysis of the Design Characteristics of 'Vivienne Tam' Collections, for the Launch of Renowned Korean Luxury Fashion Brands (한국 패션 명품 브랜드 론칭을 위만 '비비안 탐' 컬렉션의 디자인 특성 분석)

  • Bae, Soo-Jeong
    • Journal of the Korean Society of Costume
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    • v.59 no.8
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    • pp.82-96
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    • 2009
  • The purpose of this study is to present the basic approach of producing the luxury fashion brands containing of the Korean traditional traits on the basis of traditional transformation with the modern concept, taking the 'Vivienne Tam' 2000's collections. This study has focused on its transformation of the traditional one of China, and made this as the subject of investigation. It's design characteristic could be defined as "modern interpretations of China chic", and it would be divided into two groups. The ingenious mixture of Chinese tradition into the modern chic could be concluded like these. The external characteristics is categorized in the three ways (1) the aesthetic application of the Chinese traditional patterns(dragon, water waves, peony, Japanese apricot flower, bamboo, bats, Chinese characters etc.), (2)the modern application of Chinese traditional costume details(front opening of Chipao, mandarin collar and knot buttons) and (3)the modernization of Chinese traditional technique(knotting, embroidery, beading and paper cutting). To deal with the internal characteristics, (1)the aesthetic mixture of East and West, (2)the formative expressions of the traditional view on the universe and religion are remarkable. The Chinese embodiment and the view of the universe and religion was integrated into the patterns of dragon, water waves, clouds, fire, woods, and metals. In order to afford the creative designer capable of encompassing the East and West, the teaching about the Korean tradition along with the technical and practical aspect of fashion is most important, while encouraging the professional designer to make a sophisticated ones which are attributed to the Korean tradition, and thereby come to be attractive to the world customer. The study about the Korean costumes, traditional colors, the symbolic meaning of the traditional patterns, cuttings, compositions, extending to the various kinds of myths, songs, paintings and crafts are essential for the Korean designer brand to be the global luxury brands.

An Empirical Study on Continuous Use Intention and Switching Intention of the Smart Factory (스마트 팩토리의 지속사용의도와 전환의도에 관한 실증연구)

  • Kim, Hyun-gyu
    • Journal of Korea Society of Industrial Information Systems
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    • v.24 no.2
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    • pp.65-80
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    • 2019
  • With the advent of the ICT-based 4th industrial revolution, the convergence of the manufacturing industry and ICT seems to be the new breakthrough for achieving the company's competitiveness and play a role on the key element for accelerating the revival of the manufacturing industry. When the smart factory is implemented, each plant can analyze the quantity of data collected, build the data-driven operation systems which can make decisions, and ultimately discover the correlation among many events in the manufacturing sites. As the customers' needs become diversified more and more, it is required for the company to change its operating method from large quantity batch production systems to customizable and flexible manufacturing systems. For performing this requirements, it is essential for the company to adopt the smart factory. Based on technology acceptance model (TAM), this study investigates the factors influencing continuous use intention and switching intention of the smart factory. To do so, a questionnaire survey is conducted both online and offline. 122 samples are used for the study analysis. The results of this study will provide many implications with many researchers and practitioners relevant smart factories.

A Study on the Adoption Behavior of B2C Public Cloud Service in Korea (B2C 클라우드 서비스 채택의도의 영향요인에 관한 연구)

  • Roh, Doo-Hwan;Chang, Suk-Gwon
    • Journal of the Korean Operations Research and Management Science Society
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    • v.37 no.3
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    • pp.57-68
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    • 2012
  • The recent proliferation of various smart devices like the smartphone, tablet PC, and smart TV enables consumers to download various applications from the network and to access private files stored in their desktop server at any time and at any place. The trend of ubiquitous access seems to have become stronger and more diversified toward a ubiquitous network computing environment with the aggressive deployment of commercial cloud services. Recently, many Korean network service providers launched commercial B2C public cloud services, which were widely adopted by smart device users. They include Daum cloud, N drive, ucloud, and uplus box, mostly provided by major Korean telecom companies and portals. This paper aims to explore consumers' adoption behaviors toward the B2C public cloud services that were recently deployed in the Korean market. In order to achieve the goal, we identified key influencing factors that affect the consumers' adoption behaviors, based on an extension of the technology acceptance model (TAM). Several hundred smart device users were surveyed to test the generic regression model with the extended set of TAM variables.

A Study on the Intention to Use the Metaverse Information System via the Experience of Using the Metaverse : Focusing on the Small and Midium-sized Enterprises (메타버스 사용경험에 따른 메타버스 정보시스템의 사용의도에 관한 연구 : 중소기업의 도입 중심으로)

  • Jang Kiwoong;Lee Sangjoon;Park Jaesung
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.20 no.2
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    • pp.75-89
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    • 2024
  • The demand for metaverse is increasing rapidly due to the development of 3D information technology and the pandemic situation caused by COVID-19. Small and medium-sized enterprises(SMEs) are also in increasing demand for metaverse in the community, meetings, and customer services of their employees. Based on the UTAUT model, this study investigated the acceptance of the Metaverse-type information system(IS) by employees of SMEs. Using the responses from 170 SMEs employees, we conducted the regression analyses SMEs employees' usage intention on Metaverse-type IS. The results of the research analyses were as follows. First, among the variables of the UTAUT model, performance expectations, social influence, and promotion conditions had a significant effect on the intention to use. Second, among the variables derived from the industrial specificity of Metaverse-type IS, only individual innovation had a significant influence on the intention to use. Last but not least, in the relationship between the intention to use Metaverse-type IS and the influencing factors, only individual innovation was significant in the moderating effect according to past metaverse use experience.

An Analysis of the Factors Affecting Technology Acceptance : Focusing on fintech in high-end technology (중·고령자의 기술수용도(Technology Acceptance) 영향요인 분석 : 최신기술 핀테크(Fintech)를 중심으로)

  • Um, Sa-Rang;Shin, Hye-Ri;Kim, Young-Sun
    • Journal of Digital Convergence
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    • v.18 no.2
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    • pp.57-71
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    • 2020
  • The purpose of this study is to extend Davis's Technology Acceptance Model(TAM) to verify the intention of use fintech factors in which usefulness, easiness, accessibility, affordability, innovation, and uncertainty for middle-aged and older adult. Data was derived from the 2017 Driving and Mobility Survey of Older Adult Korean, which was collected from 457 middle-aged and older adult aged 55 and over in Seoul and Gyeonggi-do Province. Then, structural equation was used to verify the fintech technology acceptance factors of the middle-aged and older adult. The results showed that fintech technology acceptance factors of middle-aged and older adult were verified as usefulness, easiness, innovation, and uncertainty. Namely, the higher usefulness, easiness and innovation resulted in higher the intention to use fintech. Also, the lower the uncertainty resulted in higher the intention to use fintech. This study has implication for fintech, a representative technology of the Aging-Friendly Finance Industry, to identify the technology acceptance factors by expanding the Technology Acceptance Model(TAM) for middle-aged and older adult.

An Analysis of Structural Model on the Learning Intention of the Participants in the Robot Programming (로봇프로그래밍 학습참여자의 학습의도 구조모형 분석)

  • Shin, Seung-Young;Kim, Mi-Ryang
    • The Journal of Korean Association of Computer Education
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    • v.14 no.2
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    • pp.61-73
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    • 2011
  • The analysis on learners made through the study focuses on the intention of the participants in the learning activities of the robot programming. Therefore, for the analysis of the learners' intention, which is tried in the study, TAM, the analysis tool used for understanding buying acts or buying intention of buyers in the business sector, is basically utilized, and the Flow theory is additionally applied, trying to know, through the quantum analysis methods, the factors to give influence on the intention for learners to take part in the robot programming lesson. For this, a quantum analysis was made by PLS analysis, a kind of structural equations. As the result of the analysis, it is confirmed that such factors as 'recognized utility' and 'recognized readiness' and 'Flow' give significant influence on the intention of learners' participation in the lesson. As the result of the synthetic analysis and in regard with the value of the programming lesson, it is found that the following factors give actual influence to the intention of learners: the group where learners belong or teaching-learning organizations together with creating social rapport, learning tasks given for learners, etc.

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Determinants of Intention to Use mobile E-book Based on the Technology Acceptance Model (기술수용모델에 기반 한 모바일 E-book 사용의도에 미치는 영향요인에 관한 연구)

  • Lee, Hyojung;Kim, Seonghee
    • Journal of Korean Library and Information Science Society
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    • v.46 no.2
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    • pp.131-151
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    • 2015
  • The purpose of this study was to identify factors on the user's intention of using mobile E-book based on TAM(Technology Acceptance Model). System quality(accessibility and convenience), information quality, and innovation as a user characteristics were chosen as the independent variable of this study, perceived easy of use and perceived usefulness were selected as potential variable, and user's use intention was selected as dependent variable. The survey was conducted by 170 high school students and structural equation modeling was used to analyze the relationships between factors. The results showed that information quality and the user's innovation have a positive impact on both perceived usefulness and perceived ease of use while the other system factors did not affect perceived usefulness and perceived ease of use for mobile E-book. Finally, the perceived usefulness was found to have a positive impact on the user's intention to use mobile E-book.