• Journal of Distribution Research
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• v.4 no.2
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• pp.1-20
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• 1999

This study aims to provide distributors with several implications on the channel strategy by testing factors which influence on the offsetting investment. Medium-sized distributor facing a relatively inferior power can cause profit vulnerability from large manufacurer's opportunistic behaviors. At the same time, we tested the relationship commitment to the relation with manufacturer as another alternative strategy taken by medium-sized distributer. For this research, samples from dealers in oil-petroleum refinery industry were selected and the data was collected using mail survey. The data was analyzed utilizing validity test, reliability test, factor analysis, correlation analysis and LISREL. The major analyzed results are as follows: First, the offsetting investment of preventing loss from manufacturer's opportunism didn't affect medium-sized distributor's sales empirically. Second, the hypothesis that the more the medium-sized distributor's transaction specific assets which they invest in the transactional relationship with manufacturer, the more the safeguard against the expected opportunism of manufacturer was not supported by the results. Third, the more use of coercive power by the manufacturer, the more increase in the perception of expected opportunism of manufacturer by the medium-sized distributor, it make stimulates offsetting investment as safeguard by medium-sized distributor and it has negative effect on developing commitment. Finally, the large manufactures dealing with a medium-sized distributor firm which had a reputation of fairness didn't make offsetting investment as a response for distributor's opportunism.

• Women's Health Nursing
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• v.17 no.3
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• pp.256-264
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• 2011

Purpose: This study was conducted to identify the association of dietary intake levels with ante-natal depression among pregnant women. Methods: Secondary data analysis was done using Can Pro software (version 3.0) to evaluate the diet intake levels with 24 hour recall diary method with 130 pregnant women visiting a general hospital. Statistical analysis included descriptive statistics, t-test, Mann-Whitney U test and adjusted logistic regression using the SPSS/WIN program. Results: Whole dietary intake levels of pregnant women were insufficient according to Recommended Nutrient Intake (RI) with the except of phosphorus intake. There were significant differences in RI by gestation period and high risk pregnancies. Non-depressed women showed more intake in niacin (z=1.33, p=.018) and zinc (t=3.99, p=.048) than depressed women did. Niacin was a significant determinant of ante-natal depression (Exp (B)=5.88, p=.47, 95% CI [1.02~23.83]). Conclusion: Dietary intake assessment would be necessary during pregnancies for the screening of ante-natal depression. For ante-natal depression care, a tailored dietary intervention should be applied for women with insufficient nutrient intake.

• Journal of the Korean Institute of Landscape Architecture
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• v.29 no.5
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• pp.20-27
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• 2001

The purpose of this study is to investigate and compare the validity and the reliability of the visual simulation method using the internet. For this. the evaluation of the artificial and natural landscape through the medium of color slides are compared with the internet survey. Data is analysed through the comparison of t-test between the two media by landscape type, and spatial image is analysed by factor analysis algorithm. Principle component analysis using Varimax Method is applied for extraction and factor rotation respectively. The results of this study can be summarized as follows; There are no statistical differences between the two methods with artificial and natural landscape in the total data that included second tests. Factors covering the spatial image are found to be \`aesthetic\`, \`spatial shape\`, and \`familiarity\`. Total variance is obtained as 66.4%. There are no statistical differences between the two methods in 2/3 of the cases. In the case of far view of artificial landscape, the results of the t-test show that the two methods are exactly the same. Especially in the case of the artificial far landscape shows no difference of all factors between two methods. There are no differences between first and second tests of the same media and the same landscape type. And it shows the reliability of this method. These results suggest that the probability that the internet can be used as a medium of landscape evaluation and gathering information on anyone\`s landscape image. Simulation techniques with the internet survey method should be further developed for practical application.

• Culinary science and hospitality research
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• v.18 no.3
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• pp.137-148
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• 2012

The purpose of this study is to compare and analyze the recognition and preference of Korean traditional cookies and Japanese "Wagashi" by consuming patterns and demographic characteristics in order to suggest strategies for promotion of Hangwa, Korean traditional cookies. Consumer questionnaire survey was done to quantify 241 answers for Korean traditional cookies and 249 for Wagashi, and they were used for final analysis, frequency, t-test, One-way ANOVA, and regression analyses with SPSS 12.0. As a result, it was found that there were the differences of recognition by demographic factors and consuming patterns on the preference and recognitions. Especially in the demographic characteristics, there were differences in recognition by age and education levels for hangwa and by age for wagashi. According to the regression analysis, recognition affected preference for hankwa and wagashi.

• The Research Journal of the Costume Culture
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• v.15 no.6
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• pp.917-928
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• 2007

The purposes of this study were to investigate the hairdo attitude and hairdo involvement importances and differences depending on age. For the experimental work, questionnaires for research are prepared and asked to people who are women living in Seoul and Kyoung-Ki Do. They are collected from September to October 2006. 406 questionnaires are used in the analysis. The collected data were 'analyzed by using SPSS 12.0 software with factor analysis, Cronbach's alpha, paired T-test, and T-test. The results of this study were as follows; To analyze differences in the hairdo attitude and the hair involvement depending on different age groups, two groups were identified: one group of women aged $20{\sim}35$, and the other group of those aged $45{\sim}60$. 1. When the hairdo attitude factors were prioritized, orientations toward 'constancy' and 'consciousness of others' were found to be most critical, followed by those toward 'leader's fashion conformity' and 'distinct individuality'. When the hairdo involvement factors were prioritized, 'interests and pleasure in hairdo' were found to be most important, followed by 'symbolic representation', 'risk awareness', 'coordination of hairdo', and 'fashionableness'. 2. When difference in the hairdo attitude was analyzed, a significant difference was shown in orientations toward 'leader's fashion conformity' and 'consciousness of others'. 3. As for the hairdo involvement of the groups, a significant difference was found only in 'coordination of hairdo', signalling that the younger women put more focus on the coordination.

• Korean Journal of Human Ecology
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• v.14 no.6
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• pp.925-936
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• 2005

The purpose of this study was to investigate the levels of the adolescents' self-concept, communication, and conflict with parents, and to examine relationship between adolescents' conflict and their communication. This study also investigated the effect of the conflict and the communication on their self-concept. 179 second graders of 3 middle schools and 182 6th graders of 2 elementary schools of East Jeonnam were selected as the subjects. The questionnaires for the communication and the conflict between the adolescents and the parents and the self-concept inventory were used. The data were analyzed by regression analysis, t-test, paired-t-test, one way ANOVA and Duncan analysis. First, mother was better than father in the communication with the adolescent. The conflicts with the parents were as shown below in order; the homework, school record, sibling relationship, playing computer games, etc.. The adolescents' self-concept was above the median. Second, the adolescents' conflicts and communications with parents were negatively correlated. Third, there was a difference in the adolescents' self-concept according to the conflict with the parents. Fourth, the adolescents' self-identity was influenced by the communication with the parents. Their self-acceptance was highly influenced by the conflict and the communication with the parents. Their self-behavior was influenced by the communication with the parents.

• The Research Journal of the Costume Culture
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• v.19 no.5
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• pp.903-916
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• 2011

The purpose of this study was to analyze the eroticism of the exposed body and clothing style of Chinese foreign students in Korea and to provide basic information required to design and develop a niche market for the Chinese. A Chinese professor translated 52 questions, which formed a preliminary survey given to 30 Chinese students. Following this preliminary survey, some questions were then revised. The surveys were conducted during 3 weeks starting from the 5th of October. Only 289 of 330 questionnaires were selected for statistical analysis. Data were analyzed statistically through Frequency analysis, Chi-square test, T-test, and Regression analyses in SPSS 12.0. The results of this study were as follows. First, we should consider men's breast, back, and neck line in order to develop the design of men's clothes, and the leg and collarbones for women's clothing. Second, it was suggested that we pay attention to the following articles of clothing to expand the erotic market for Chinese women's clothes: mini-skirts, side slit skirts, and tight-skirts for bottoms; blouses or T-shirts with a neckline scooped out deeply for tops; and see-through one-piece dresses with deeply scooped out backs.

• Fashion & Textile Research Journal
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• v.5 no.3
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• pp.251-259
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• 2003

The young casual wear market has been recently increased by the great buying power of the target consumers, although they don't have their own discretionary income. The purpose of this study was to investigate clothing attitudes of the adolescent consumers of the young casual wear market according to the groups of personality types. The questions on introversion/extroversion of MBTI test were adopted to measure introversion/extroversion in personal characteristics. The questions in "The personality diagnosis of high school students" developed by Lee, Chongseung and Chung, Bummo were adopted to measure stability, dominance, sociability and autonomy. Variables of clothing attitudes were composed with attentiveness, modesty and conformity. A total 488 high school students in Seoul participated in the survey. SPSS Win 10 statistical package was used to analyze the data: frequency, t-test, ANOVA and factor analysis. After statistical analysis, the following results were found. Groups of introversion and extroversion, and groups of low, medium and high degree of stability, dominance, sociability and autonomy showed no significant difference based on sex difference and school types. Students who has a high extroversion showed a high degree of attentiveness in clothing attitudes. Students who has the lowest sociability and the lowest autonomy showed a high degree of attentiveness. Students with the lowest autonomy showed a high degree of conformity. The younger the students were, the higher their attentiveness and modesty in clothing attitudes.

• Journal of Korean Academy of Fundamentals of Nursing
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• v.17 no.3
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• pp.419-426
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• 2010

Purpose: Women's weight perception and obesity-related quality of life were analyzed according to BMI (Body Mass Index). Methods: A survey was conducted using self-report questionnaires from 178 participants. The data analysis included descriptive statistics, frequency, percentage, t-test, ANOVA, Fisher's exact test and Kendall's tau using the SPSS version 14.0. Results: There were significant differences in BMI according to age (F=8.037, p=<.001), weight perception (F=60.71, p<.001), weight control experience (F=2.504, p=.013), weight control method (F=5.839, p=.001) and weight control success (F=-2.451, p=.016). There was a significant difference in obesity-related quality of life according to weight perception in the low weight group (F=5.587, p=.021) and in the obesity group (t=3.419, p=.003). Higher correlations were found between the women's BMI group, weight perception and obesity-related quality of life. Conclusion: A program to provide appropriate information for weight perception is needed for the low weight group. There is a need for a program about weight reduction as well as weight perception for the obesity group.

• Journal of Convergence for Information Technology
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• v.7 no.6
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• pp.253-258
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• 2017

The purpose of this study is to measure the difference of corporate social responsibility(hereinafter referred to as "CSR") effects on SME's depending on the level of business risk perception. For this aim, we divided the analysis target SEM's into two groups according to the level of business risk perception and examine whether there is any difference in CSR effects through t-test and the test of the structural model invariance across the groups. As a results, the difference of CSR activities between the two groups occurred in the communication and strategy. In terms of CSR effects, there was a gap in the financial performance.