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http://dx.doi.org/10.22156/CS4SMB.2017.7.6.253

A Study on the Difference of SME's CSR Effects Using the Multi-Group Analysis  

Nam, Sang-Wook (Department of Finance and Insurance, Seowon University)
Yang, Jin-Whan (Department of Finance and Insurance, Seowon University)
Publication Information
Journal of Convergence for Information Technology / v.7, no.6, 2017 , pp. 253-258 More about this Journal
Abstract
The purpose of this study is to measure the difference of corporate social responsibility(hereinafter referred to as "CSR") effects on SME's depending on the level of business risk perception. For this aim, we divided the analysis target SEM's into two groups according to the level of business risk perception and examine whether there is any difference in CSR effects through t-test and the test of the structural model invariance across the groups. As a results, the difference of CSR activities between the two groups occurred in the communication and strategy. In terms of CSR effects, there was a gap in the financial performance.
Keywords
Path Coefficient; Multi-Group; Risk; CSR; SME;
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Times Cited By KSCI : 3  (Citation Analysis)
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