• 제목/요약/키워드: Store Management

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온라인 중고서점의 서비스 만족 요인 분석에 관한 연구 (A Study on Service Satisfaction Factor Analysis of an On-line Secondhand Bookstore)

  • 안예슬;서광규
    • 디지털융복합연구
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    • 제11권11호
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    • pp.251-256
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    • 2013
  • 과거 중고서적 구입하는 경우 고객들은 헌책방을 주요 구입창구로 활용하였지만 인터넷의 발전 및 IT기기들이 확대되면서, 가격 경쟁력과 편의성 측면에서 우위를 가진 온라인 중고서점 매장을 구입처로 선호하는 고객들이 빠르게 증가하였다. 그러나 최근에는 기존의 헌책방의 개념을 벗어난 '온라인의 장점과 오프라인의 장점'을 가진 신개념 오프라인 중고서점이 경기침체 속 하나의 대안으로 각광받고 있는 추세이다. 본 연구에서는 대표적인 서비스 품질 측정 기법인 SERVQUAL 지표를 활용하여 최근 각광받고 있는 신개념 오프라인 중고서점 알라딘 매장에 대한 고객의 서비스 만족 요인을 규명하고자 한다. 우선 SERVQUAL 지표를 활용하여 신개념 오프라인 중고서점 알라딘 매장에 맞는 서비스 품질 요인을 선별해 낸 후, 고객 설문을 통하여 재 구매의도에 영향을 주는 주요 요인들을 분석하였다. 본 연구의 결과는 기존 헌책방을 비롯한 중고서점의 서비스 품질 제고 및 고객전략에 도움이 될 것으로 기대된다.

무점포 창업자 지원을 위한 비대면 기반의 지능형 빅데이터 융합 서비스 설계 (Design of Intelligent Big data Convergence Service to Support Non-store Founders based on Non-face-to-face)

  • 구현모;홍지연;강철수
    • 미래기술융합논문지
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    • 제2권2호
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    • pp.1-8
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    • 2023
  • 최근 장기적인 경기 침체로 인해 창업비용의 부담이 적은 무점포 창업에 예비창업자들이 집중되면서 무점포 및 통신판매업자가 증가하고 있다. 특히, 자금이 부족한 청년 실업자나 가정주부 외에도 '투잡'을 희망하는 직장인들이 많이 뛰어들고 있는 추세이다. 따라서, 본 논문에서는 특정 네트워크, 사업자 및 서비스 종류에 종속되는 공급자 중심의 서비스 플랫폼에서 탈피하여 공유와 참여를 통해 도·소매 무점포 창업자의 사업 지원과 수익 창출에 기여하는 판촉물 산업의 B2B 서비스를 제공할 수 있는 사업 통합 지원 시스템을 설계하고자 한다. 제안한 시스템은 안정적인 운영관리 서비스가 제공될 수 있는 오케스트레이션 및 서비스 관리 기술, 엔터프라이즈 비즈니스 파트너 관리 기술을 적용한 업무 통합 운영 지원 시스템이 될 것으로 판단된다.

기후변화에 따른 유통산업의 핵심 기상요인과 기업의 경제적 효율성 (Firm's Economic Efficiency and Critical Weather Information in Distribution Industry by Climate Change)

  • 이중우;고광근;전진환
    • 한국환경과학회지
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    • 제19권6호
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    • pp.787-797
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    • 2010
  • Nowadays meteorological information is systemized as a useful knowledge which has a significant effect on the overall industrial domains over the simple data. The distribution industry, which has the short life cycle, depends on the meteorological information at the strategic level. However, it is necessary to pay attention to the continuous investment in meteorological information because there is a hostility to paying for a service, particularly it does not provide accurate and reliable information. Therefore, the purpose of this study is to increase the usefulness of meteorological information in the distribution industry for its economic effectiveness from the core meteorological factors. We found significant meteorological factors (temperature, precipitation, disaster) that have a critical influence on the distribution industry through the hierarchical analysis process, and their importance according to the type of distribution channels, such as department store, large-scale discount store, convenience store, and home shopping. We performed the AHP analysis with 103 survey samples by middle managers from the various distribution channels. We found that precipitation is the critical meteorological factor across the distribution industry. Based on this result, we stress the difference in the level of the meteorological information in order for the effectiveness of each type of distribution channels.

가상폴더 접근방식의 디지털콘텐츠 관리방안 (Virtual Folder Based Approach to Digital Contents Control)

  • 윤한성
    • 디지털산업정보학회논문지
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    • 제10권1호
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    • pp.29-38
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    • 2014
  • EDMS systems have been a main alternative for enterprise content management (ECM), which provide valuable functions for the effective control and management of organization-level digital contents. However, it has not been effective frequently for the purpose of integrative control of overall contents in an organization. One of reasons for this problem is that individuals usually create and store files with their own personal computers and do not move them to the central storage and control device, EDMS. Many occasions show that this situation can cause undesirable results for better management of enterprise contents. This paper introduced an approach of virtual folder which can directly connect individual computers and EDMS storage device without users' inconvenience. Adding the capacity of restricting usage of individual computer, users unavoidably and conveniently store and retrieve digital contents using EDMS server system. Several modules and implementing architecture for the virtual folder system are shown and the results of utilizing the system are explained with a case of application.

전자상점의 성과모형에 관한 실증적 분석 (An Empirical Analysis on Electronic - Store Success Model)

  • 윤철호;김상훈
    • 한국경영과학회지
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    • 제29권3호
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    • pp.23-39
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    • 2004
  • This paper focused on empirically testing the ESM(Electronic-Store Success Model). The model was developed by basing upon the ‘Updated D&M(DeLone and McLean) IS Success Model(2003)’ and reflecting the characteristics of marketing and e-business, and composed of the six dimensions including system quality, information quality, service quality, trust, customer loyalty and financial performance. The research model consisting of five dimensions, excluding financial performance, was proposed and empirically verified by structural equation model with respect to data from 224 customers on 69 Electronic-Stores. The results show that system quality and information quality significantly influence service quality, and that service quality also significantly influence trust and customer loyalty, and that trust has significant influence on customer loyalty.

광고서비스품질, 의사소통, 점포이미지에 관한 연구 - 휴대폰 TV광고를 중심으로 - (A Study on advertising service quality, communication and store image -Focusing on Mobile TV advertisement-)

  • 김호준;조재립
    • 대한안전경영과학회:학술대회논문집
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    • 대한안전경영과학회 2009년도 춘계학술대회
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    • pp.309-320
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    • 2009
  • Today, Advertisement affects the daily consumption life of consumers because of the features and advantages of advertisement. In particular, and so does the TV advertisement. Therefore, customer education is required for the consumers so that they can lead a rational consumption through TV advertisement quality. In addition, with the introduction of the many new-born distribution channels, the recent market environment in apparel industry is changing, and the service and image of store types consumers can choose are increasing. The purpose of this research is to offer basic data which can help consumers to acquire necessary information and conduct rational consumption through TV advertisement. Also purchasing behavior of consumers communicate, feels of consumers about store image, TV advertisement quality of what is the attitude of the relative influence presents.

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백화점 의류매장 조명환경에 관한 판매자 의식 및 실태 (Actual Conditions and Awareness of Employees about the Illumination Environment of Apparel Shops in Department Store)

  • 김현지;안옥희
    • 한국산업융합학회 논문집
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    • 제7권1호
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    • pp.13-18
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    • 2004
  • This study investigates actual conditions and awareness of employees female apparel shops within department store in seoul area. Investigating the actual conditions of the lighting indicated that the employees thought that the lighting charged much expenses to them, and the effort to improve the efficiency of current lighting was insufficient for lack of en expert knowledge on the lighting. The average space size of apparel shops were 11.7평, the light source was most frequently used fluorescent lamp and halogen lamp. The illuminance was the most highest nearby wall display(average 1089lx), and nearby hanger(average 1075lx).

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효율적인 온톨로지 추론 질의를 지원하는 OWL 저장 모델 (OWL Storage Model to Support Efficient Ontology Reasoning Query)

  • 김연희;이애정
    • 디지털산업정보학회논문지
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    • 제7권3호
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    • pp.25-35
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    • 2011
  • In the Semantic Web, storage models are required to efficiently store and retrieve metadata and ontology represented using OWL that can provide expressive power and reasoning support. In this paper, we propose an OWL storage model that can store and retrieve many restrictions and semantic relations defined on ontology with metadata. In addition, we propose some methods and rules to improve query processing efficiency of the proposed storage model. The proposed storage model can store and process large amounts of ontology and metadata because it consists of tables based on the relational database. And the proposed model can quickly provide more accurate results to users because of performing two different types of ontology reasoning and using the prime number labeling scheme to easily identify hierarchy relationships between classes or properties. The comparative evaluation results show that our storage model provides better performance than the existing storage model.

유비쿼터스 환경에서의 무인 점포를 위한 상점 관리 로봇 시스템 (The Implementation of Intelligent Service Robot for Unmanned Store Management in Ubiquitous)

  • 안호석;사인규;백영민;최진영
    • 대한전자공학회:학술대회논문집
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    • 대한전자공학회 2006년도 하계종합학술대회
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    • pp.937-938
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    • 2006
  • There are lots of intelligent service robots in these days. People are unwilling to do routine works, dangerous works, and difficult works. But a robot can do these works instead of human. We introduce a intelligent service robot for unmanned store management. The robot can detect and recognize a person, deliver some goods, manage a store, and answer the telephone. We have developed the robot and tested the performance.

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An Inventory Rationing Method in a M-Store Regional Supply Chain Operating under the Order-up-to Level System

  • Monthatipkul, Chumpol
    • Industrial Engineering and Management Systems
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    • 제8권2호
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    • pp.80-92
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    • 2009
  • This paper addresses the inventory rationing issue embedded in the regional supply chain inventory replenishment problem (RSIRP). The concerned supply chain, which was fed by the national supply chain, consisted of a single warehouse distributing a single product to multiple stores (M-stores) with independent and normally distributed customer demand. It was assumed that the supply chain operated under the order-up-to level inventory replenishment system and had only one truck at the regional warehouse. The truck could make one replenishment trip to one store per period (a round trip per period). Based on current inventories and the vehicle constraint, the warehouse must make two decisions in each period: which store in the region to replenish and what was the replenishment quantity? The objective was to position inventories so as to minimize lost sales in the region. The warehouse inventory was replenished in every fixed-interval from a source outside the region, but the store inventory could be replenished daily. The truck destination (store) in each period was selected based on its maximum expected shortage. The replenishment quantity was then determined based on the predetermined order-up-to level system. In case of insufficient warehouse inventories to fulfill all projected store demands, an inventory rationing rule must be applied. In this paper, a new inventory rationing rule named Expected Cost Minimization (ECM) was proposed based on the practical purpose. The numerical results based on real data from a selective industry show that its performance was better and more robust than the current practice and other sharing rules in the existing literature.