• 제목/요약/키워드: Stakeholder Trust

검색결과 21건 처리시간 0.03초

통합기술수용이론 관점에서 블록체인기술의 사용자 수용과 이용 행동에 관한 연구 (A Study on the Acceptance Intention and Usage Behavior of Blockchain Technology : From the Perspective of Unified Theory of Acceptance and Use of Technology)

  • 김병곤;이병길;윤일기
    • Journal of Information Technology Applications and Management
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    • 제27권3호
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    • pp.1-18
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    • 2020
  • Recently, following the development of FinTech technology that combines finance and information and communication technology, the need and social demands for a block chain technology-based trading system have increased significantly. In this study, a research model was developed and hypothesized through literature research on the concept of block chain technology, the technology acceptance model, and the unified theory of acceptance and use of technology. The research theories were tested by collecting data through surveys and analyzing the collected data. This study conducted empirical research to identify the factors influencing the user acceptance intention and utilization behavior of the block chain technology in introducing the block chain technology. First, factors affecting the acceptance intention of the blockchain user were performance expectation, effort expectation, social impact, and blockchain transparency variables. Second, the facilitation conditions and stakeholder confidence variables were analyzed as factors that did not affect the acceptability of the blockchain users. Third, variables such as blockchain transparency, stakeholder trust and intention of acceptance are factors that affect the usage behavior of the blockchain. Fourth, it was confirmed that the acceptance intention had a very high explanatory power on usage behavior of Blockchain technology.

K-뷰티 브랜드의 CSR동기가 CSR 진정성과 브랜드 신뢰에 미치는 영향 -한·중 소비자 비교를 중심으로- (The Effect of CSR Motivation of K-Beauty Brands on CSR Authenticity and Brand Trust -Focusing on Comparison of Korean and Chinese Consumers-)

  • 이선주;정윤희
    • 한국응용과학기술학회지
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    • 제40권2호
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    • pp.210-222
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    • 2023
  • 본 연구는 K-뷰티브랜드의 CSR동기가 CSR 진정성과 브랜드 신뢰에 주는 영향과 CSR 진정성과 브랜드 신뢰가 브랜드 지지에 주는 영향을 확인하고자 한·중 소비자 데이터를 이용해 비교연구하여 진행하였다. 수집된 데이터 중 392부를 검증에 사용하였고 2단계 접근법과 최우도 측정법을 활용해 분석하였다. 연구 결과, 자기본위적 동기를 제외한 가치지향적, 이해관계자지향, 전략적 동기는 CSR 진정성과 브랜드 신뢰에 긍정적 영향을 주는 것으로 나타났다. 또한 CSR 진정성은 브랜드 신뢰에 긍정적 영향을 주었고, 이는 브랜드를 지지하는 것으로 나타났다. 한·중 소비자를 비교한 결과, 두 나라 모두 CSR동기가 진정성과 브랜드 신뢰에 영향을 주는 것으로 나타났으나 중국소비자가 한국소비자보다 더 많은 부분에서 높게 나타난 결과를 보였는데 이러한 결과는 K-뷰티 브랜드의 중국시장 확장을 위해서는 중국소비자를 이해하고 그들이 추구하는 CSR동기 전략을 강화해야 한다는 시사점을 가진다.

ASSESSING AND ADDRESSING INCREASED STAKEHOLDER AND OPERATOR INFORMATION NEEDS IN NUCLEAR FUEL CYCLE FACILITIES: TWO CONCEPTS

  • Saltiel, David H.
    • Nuclear Engineering and Technology
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    • 제39권6호
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    • pp.691-696
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    • 2007
  • Nuclear energy programs around the world increasingly find themselves at the nexus of potentially conflicting demands from both domestic and international stakeholders. On one side, the rapid growth in demand for electricity coupled with the goal of reducing carbon emissions calls for a significant expansion of nuclear energy. On the other, stakeholders are seeking ever greater safety, environmental, security, and nonproliferation assurances before consenting to the construction of new nuclear energy facilities. Satisfying the demand for clean energy supplies will require nuclear energy operators to find new and innovative ways to build confidence among stakeholders. This paper discusses two related concepts which can contribute to meeting the needs of key stakeholders in cost effective and efficient ways. Structured processes and tools for assessing stakeholder needs can build trust and confidence while facilitating the "designing-in" of information collection systems for new facilities to achieve maximum efficiency and effectiveness. Integrated approaches to monitoring facilities and managing the resulting data can provide stakeholders with continued confidence while offering operators additional facility and process information to improve performance.

Toward Fintech Adoption Framework for Developing Countries -A Literature Review based on the Stakeholder Perspective

  • Tapanainen, Tommi
    • Journal of Information Technology Applications and Management
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    • 제27권5호
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    • pp.1-22
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    • 2020
  • Due to the low usage level of traditional financial services in many developing countries, Fintech services that often substitute for such traditional services with greater convenience have great potential in these markets. However, there have thus far been relatively few attempts to examine Fintech adoption in developing countries. As financial services are a highly sensitive industry in terms of government regulation and consumer trust, it is critical for policymakers to understand how to foster a healthy Fintech marketplace in developing country environments. In this paper, we review the scholarly literature on Fintech adoption with respect to three stakeholder groups: customers, service providers, and policymakers. Adding with practitioner-oriented documentation relating to Fintech adoption in Vietnam, we derive propositions for Fintech adoption research in Vietnam and similar developing countries. We collect these propositions as a framework that suggests avenues for future research.

공단 지역주민과 근로자의 환경위해도 인식과 인지된 편익 (Environmental Risk Perception and Perceived Benefit Among Residents and Workers in Industrial Area)

  • 김명현;임영욱;박종연;신동천;양지연;부민정
    • Environmental Analysis Health and Toxicology
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    • 제20권2호
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    • pp.97-108
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    • 2005
  • This study is to estimate differences, relationships and related factors of environmental risk perception and perceived benefit among residents and workers. A self-administered questionnaire survey using a structured instrument was carried out to residents and workers in industrial area during April, 2002. Total number of participants were 657 including 329 residents and 328 workers. Participants assessed environmental risk perception, self- assessed knowledge, trust in authorities and perceived benefit associated with 10 products manufactured in industrial area. There were difference in environmental risk perception, knowledge and trust in authorities and perceived benefit among residents and workers. Especially, trust in authorities and perceived benefit were statistically significant difference among residents and workers. Inverse relationships between environmental risk perception and perceived benefit have been observed for different products. In other words, the greater the perceived benefit, the lower the perceived risk, and vice versa. Factors mostly associated with participant's characteristics of environmental risk perception were age. marriage status (workers), education level (workers). There was statistically significant difference. Perceived benefit was statistically significant difference with sex, marriage status, residence duration, education level (workers). Related factors of environmental risk perception among residents and workers were age, trust in authorities. And factors affecting the perceived benefit were sex, age, education level (workers), and trust in authorities (workers). According to the results, people having high trust in the authorities perceived less risks than people having low in the authorities. To improve the communication of risk information, further study focus on assessment of experts, government and stakeholder in industrial area. Methodologies of this study can be used as the basis for investigating the structure of public perception of environmental products risks and benefit, designing a public information and risk communication program, and developing policy actions to improve acceptance.

개인의 건강정보 제공의도에 영향을 미치는 요인: 프라이버시 계산 관점에서 (Factors Affecting an Individual's Intention to Disclose Personal Health Information: From Privacy Calculus Perspective)

  • 정의선;이상철;서영호
    • 품질경영학회지
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    • 제46권4호
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    • pp.877-898
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    • 2018
  • Purpose: This study empirically examines the effect of Communication Privacy Management(CPM) factors and Privacy Calculus factors to the intention to disclose Personal Health Information(PHI) in the context of healthcare ecosystem. Also, it investigates the moderating effects of CPM factors in the relationship between privacy calculus variables and the intention to disclose PHI. Methods: We conducted scenario-based repeated-measures quasiexperiment and used total 364 samples for analysis. Confirmatory factor analysis and repeated-measure ANOVA were employed using SPSS 24.0. Results: All CPM factors, such as type of information, requesting purpose, and requesting stakeholder, directly influence to the intention to disclose PHI, whereas only the medium trust out of the Privacy Calculus factors has direct influence on the intention to disclose PHI. With regard to the moderating effects, the requesting stakeholder is the most influential and the information type is the least influential construct. Conclusion: The findings suggest that healthcare system should be designed to provide more definite and personalized benefits to customers to enhance social and individual benefits by getting more participation from customers. Also, it is desirable that the requesting stakeholder of PHI would be non-profit organizations such as hospital, government or public agencies to secure more willingness of PHI from people. Furthermore, it is implied that extensive information gathering and utilization, instead of excluding sensitive information or critical patients' records, is recommended which is substantial to invigorate the healthcare industry.

B2B 시장에서 구매기업의 CSR 활동이 공급업체의 신제품 창의성에 미치는 영향: 신뢰와 정보교환 품질의 역할을 중심으로 (The Effects of Buyer's CSR on Supplier's New Product Creativity in B2B Market: The Role of Trust and Quality of Information Exchange)

  • 이한근;정남식;강성호
    • 한국산업정보학회논문지
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    • 제26권5호
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    • pp.55-68
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    • 2021
  • B2B 맥락 하에서 구매기업의 CSR 활동의 효과에 대한 연구는 공급업체와의 장기적 관계자산구축이라는 전통적 연구주제에서 벗어나지 못해왔다. 이에 본 연구에서는 기존 연구와의 간극을 좁히기 위해 구매기업의 CSR 활동이 공급업체의 내부역량에 미치는 영향과 그 메커니즘을 파악하고자 하였다. 이를 위해 공급업체의 내부역량을 신제품 창의성으로 설정하고 구매기업의 CSR 활동이 신뢰 및 정보교환 품질에 미치는 구체적 경로에 대해 파악하였다. 구매기업의 마케팅 및 구매담당자 197명을 대상으로 한 설문조사 결과, 구매기업의 기업경영 CSR 활동과 자선적 CSR 활동은 모두 공급업체의 신뢰에 긍정적 영향을 미치는 것으로 확인되었고, 신뢰는 정보교환의 품질에, 정보교환 품질은 공급업체의 신제품 창의성에 긍정적 영향을 미치고 있음을 실증하였다. 이러한 실증결과를 바탕으로 구매업자와 공급업체 간의 장기적 관계구축을 위한 이론 및 실무적 시사점을 제공하였다.

기업 역량 및 인적, 제도적 요인이 중소기업 승계 의도에 미치는 영향 : 매출액 규모의 조절효과 (Examining the Impact of Corporate Capability, Human and Institutional Factors on SME Succession Intentions : The Moderating Effect of Business Scale)

  • 배정식;정병규
    • 벤처혁신연구
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    • 제6권3호
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    • pp.241-263
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    • 2023
  • 최근 중소기업 경영자의 고령화는 기업승계에 있어 주요한 이슈로 부상하고 있다. 우리나라 산업기반인 중소기업의 원활한 승계는 단순히 상속의 논의를 넘어 고용창출 등 국가경제 활력 제고에 중요한 사안이 되고 있다. 이러한 시점에서 본 연구는 기업승계 의도에 미치는 요인에 대해 실증 분석을 했다. 독립변수로는 직원 역량, 마케팅 역량, 디지털 역량으로 구성된 기업 역량과 경영자, 후계자, 제3의 이해관계인과 같은 인적 요인 및 제도적 요소인 법제, 세제, 신탁을 설정하였다. 아울러 매출액 규모의 조절효과를 검증하였다. 설문조사는 중소기업을 운영하고 있는 대표자를 대상으로 실시하였고 총 유효한 설문은 315부였다. 실증분석은 설문조사를 기반으로 위계적회귀분석 방법으로 진행하였다. 실증 분석 결과는 다음과 같다. 첫째, 마케팅 역량과 디지털 역량, 경영자 역량과 후계자 역량, 세제와 신탁은 기업승계 의도에 유의한 정(+)의 영향을 주는 것으로 분석됐다. 하지만 제3의 이해관계인과 직원 역량 및 법제는 기업승계 의도에 유의한 영향을 미치지 않는 것으로 나타났다. 유의한 영향을 주는 변인들 중에서 그 영향력의 크기는 세제, 후계자 역량, 경영자 역량, 신탁, 마케팅 역량, 디지털 역량 순으로 나타났다. 둘째, 매출액 규모는 기업승계 의도에 유의한 영향 관계를 보인 변인들 즉 경영자 역량, 후계자 역량, 마케팅 역량, 디지털 역량, 세제 및 신탁과 기업승계 의도간의 관계를 조절하는 것으로 나타났다. 이러한 연구 결과를 바탕으로 원활한 기업승계를 위한 학술적, 실무적 및 제도적 시사점을 제시하였다.

Appropriate Roles for the Subscriber, Publisher, Editor, Author, and Reviewer in the Archives of Plastic Surgery

  • Hwang, Kun
    • Archives of Plastic Surgery
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    • 제40권6호
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    • pp.663-665
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    • 2013
  • Authors, editors and reviewers, publishers, and subscribers all play their role in scientific journals. These 5 stakeholders are essential to journals. In this paper, firstly, I briefly summarize the role of each journal stakeholder and their respective goals. Secondly, the status of each participant in the Archives of Plastic Surgery is described. Finally, I propose an appropriate role and plan for each of them. Specific roles and responsibilities include the following: subscribers should welcome and submit the critiques of published papers in letters to the editor. Publishers should trust editors and provide them with adequate financial support for ongoing quality improvement of the journal. The editor-in-chief should be given a sufficient period of time-several years-to build up journal quality and train the incoming editor. The editors, including section editors, are also responsible for increasing the author pool. One editor might be designated a 'devil's referee', that is, a kind of devil's advocate with the responsibility of examining the originality of the manuscript, taking a skeptical view of the manuscript, and looking for holes in the methods and results of reported experiments. Authors' responsibilities include submitting manuscripts with scientific integrity and being ready to take responsibility for their articles even long after publication. Finally, reviewers' responsibilities include identifying similar articles not cited. Reviewers are also welcome to write a discussion on the article they review.

The Effects of International New Ventures' Social Responsibility Engagement on Local Customer Loyalty: A Perspective of Relationship Marketing in Emerging Economies

  • An, Sang-Bong;Oh, Han-Mo;Kim, Sung-Kwon
    • 아태비즈니스연구
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    • 제9권3호
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    • pp.25-35
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    • 2018
  • Research addressing international new ventures' social responsibility activities is scarce. Specifically, researchers have little account for the effects of an international new venture's social responsibility efforts on the outcomes of relationships with local customers in emerging economies. Against this background, we attempt to extend the boundaries of an understanding of the effects of international new ventures' social responsibility engagement on local customers' loyalty through customer trust and customer identification in emerging economies. Based mainly on the stakeholder theory and the relationship marketing theory, our study conceptualize two facets of international new ventures' social responsibility efforts: ethical and philanthropic corporate social responsibility engagement. In addition, we identify positive customer relationship-building mechanisms for each facet. Furthermore, our study presents an empirically testable propositions that would explain how international new ventures' social responsibility efforts influence the outcomes of relationships with local customers in emerging economies. Finally, this manuscript provides a discussion of the present study' implications for theory and practice and limitations that naturally lead to future research on international new ventures' social responsibility activities in developing economies.