• Knowledge Management Research
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• v.25 no.1
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• pp.89-109
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• 2024

The development of digital technology has given rise to a new service model: self-service. This model introduces the concept of "digital shadow work", in which consumers conduct unpaid behind-the-scenes digital tasks instead of employees. While consumers are engaging in increasingly more digital shadow work in self-service environments, they are unaware of their unpaid labor. This raises concerns about consumer rights and businesses' long-term sustainability and health. This study aims to reveal the psychological awareness factors that influence consumers' decisions to engage in digital shadow work in self-service environments. This exploratory qualitative study utilizes a grounded theory approach and semi-structured interviews to reveal the psychological awareness factors that contribute to consumers' decision to engage in digital shadow work. By revealing the psychological awareness of decision-making factors, this study enhances consumer's understanding and awareness of digital shadow work, which helps increase their awareness of self-protection in the context of self-service technologies. Additionally, understanding consumers' decision-making psychology is crucial for non-face-to-face self-service technology companies and provides a theoretical basis for sustainable and healthy business development.

• The Journal of the Convergence on Culture Technology
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• v.9 no.6
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• pp.291-300
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• 2023

The purpose of this study is to analyze the effect of teachers' motivation for choosing teaching on the relationship with career adaptability through self-directed learning in 271 pre-service early childhood teachers. As a result of the study, first, career adaptability, self-directed learning, and motivation for choosing teaching were high in order. Second, there was a positive correlation that the higher the motivation for choosing a teaching profession, the higher the self-directed learning and career adaptation, and the higher the self-directed learning, the higher the career adaptation. Third, it was found that self-directed learning of pre-service early childhood teachers partially mediated teachers' motivation for choosing teaching and career adaptability. This study is significant in that it sought various perspectives in practicing high-quality early childhood teacher education program and provided basic data on teacher education program.

• Journal of Digital Convergence
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• v.11 no.9
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• pp.67-78
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• 2013

The purpose of this research is to draw family restaurant's strategic operation plan by seeking factors in diverse angles that can affect consumer's evaluation on the service of family restaurant that executes SST(Self Service Technology). For this purpose the research investigated the relationship among technology readiness, customer participation, service quality, customer satisfaction and service repurchase intention. As a result, First optimism and innovation in technology readiness positively affected service quality. Second, emotional participation and physical participation in customer participation positively affected service quality, but informational participation did not positively affect service quality. Third, service quality positively affected customer satisfaction, and customer satisfaction positively affected service repurchase intention. Therefore, this research confirmed marketing effectiveness of technology readiness and customer participation and proved the possibility of service quality, customer satisfaction and service repurchase intention as antecedent variables.

• Archives of design research
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• v.17 no.3
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• pp.283-292
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• 2004

Today's fast-paced world is becoming increasingly characterized by technology-facilitated transactions. Growing numbers of customers interact with technology to create service outcomes instead of interacting with a service firm employee. Self-service technologies provide technological interfaces that enable customers to produce a service independent of direct service employee involvement. To investigate on the customer satisfaction with self-technological based product design in Subway. I used the critical incident technique developed by Flanagan(1954) with quantitative measures of attributions. In this research, it results that customers are considered more important the value of technological-function and easy to use than the aspect of automated machine. It is likely that the technological aspect of many self-service options has a unique influence on customer perceptions of self-service encounters. Also, Research has shown that customer's needs are defined as situations in which external environmental factors add a sense of urgency to the transaction and saved time. On the other hand, customers realize that their favorable image of self-technological based product follows as ; first, customers prefer to the simple & modern image on the aspect of product design, secondly, customers prefer to the hitech-functional image to do its job fast in a short time by automated technology on the aspect of functional service, thirdly, customers prefer to the comfortable and sanitary image to be suitable for the underground circumstance.

• Journal of Institute of Control, Robotics and Systems
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• v.17 no.2
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• pp.116-124
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• 2011

A service robot can identify its own position relative to landmarks, the locations of which are known in advance. The main contribution of this research is that it gives various ways of making the self-localizing error smaller by referring to special landmarks which are developed as high gain reflection material and coded array associations. In this paper, the authors propose a set of indices to evaluate the accuracy of self-localizing methods using the selective reflection landmark and infrared projector, and the indices are derived from the sensitivity enhancement using 3D distortion calibration of camera. And then, the accurarcy of self-localizing a mobile robot with landmarks based on the indices is evaluated, and a rational way to minimize to reduce the computational cost of selecting the best self-localizing method. The simulation results show a high accuracy and a good performance.

• The Journal of Asian Finance, Economics and Business
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• v.7 no.9
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• pp.489-497
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• 2020

The introduction of self-service technologies (SSTs) in retail stores aims to provide customers with a more satisfying shopping experience. Many retailers are increasingly turning toward the adoption of self-service technologies in providing services directly to customers. Given that previous SST research has focused mainly on the impact of the introduction of SST on customer responses, the present study explored the impact of the presence of employees in the relationship between SST and customer responses. Based on the two ground theories, motivation-based theories of behavior and social impact theory, this study tested the relationships between shopping motivations, SST use intention, and retailer attitude. Moderating effects of the presence of employees on the three relationships were also tested. Data were collected using an online survey and analyzed through structural equations modeling. Test results showed that both hedonic and utilitarian shopping motivations effect on SST use intentions, and SST use intentions effect on retailer attitude, subsequently. Although the presence of employee did not moderate the relationship between shopping motivations and SST use intentions, the employee presence moderated the relationship between SST use intentions and retailer attitude. The impact of SST use intentions on retailer attitude was higher in the high presence of employee group than in the low group.

• The Korean Journal of Emergency Medical Services
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• v.26 no.2
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• pp.37-46
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• 2022

Purpose: This study aims to analyze the effects of flipped learning on paramedic students' self-directed learning and academic self-efficacy. Methods: A one-group pretest, posttest design was utilized for the 32 paramedic students who participated. The data were analyzed by employing paired t-test and Pearson correlation coefficient along with the SPSS 23.0 program. Results: The scores of self-directed learning and academic self-efficacy significantly increased after flipped learning classes (t = -3.90, p<.05; t = -5.92, p<.05, respectively). Conclusion: Flipped learning is an effective intervention for improving self-directed learning and academic self-efficacy in paramedic education. In the long run, the application of flipped learning will play a role in improving the paramedic students' educational environment and strengthening the overall abilities of students.

• The Journal of Asian Finance, Economics and Business
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• v.8 no.3
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• pp.1361-1369
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• 2021

Recent technological advancements have had a substantial impact on consumer buying behavior. This research aims to determine the factors affecting consumer behavior related to the adoption of self-service technologies (SSTs). The intended findings of this study are expected to contribute to understanding consumer behavior towards the adoption of SSTs taking into account the logic of two main theories in this regard: the Technology Acceptance Model (TAM) and the assumptions of the Behavioral Perspective Model (BPM). This research follows a triangulation approach. Consequently, a number of semi structured interviews were conducted with experts and executive directors from selected SSTs providers in Jordan. In addition, the convenience sampling technique was employed focusing on current (or) previous users of SSTs in the public and private sectors in Jordan using a self-administrative questionnaire (66% response rate). The results confirmed the influence (direct and indirect) of previous experience and personal initiatives and characteristics on consumer intention to use SSTs. In addition, the results indicated the important role of the mediator variables namely: perceived ease of use (EOU), perceived risk (PR), and perceived usefulness (PU) on consumer attitude towards SSTs which in turn will positively affect consumer intention to use SSTs.

• International Journal of Advanced Culture Technology
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• v.6 no.3
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• pp.98-104
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• 2018

This study is about dissemination of moxa education using voucher service. Moxa is one of the traditional medicines of Oriental medicine. Moxa is the only medicine in which is characterized by self-management of preventive medicine. Moxa whixh is prescribed in advance when it is healthy can prevent Alzheimer's dementia and cancers. Moxa activates neurotransmitter dopamine system and cerebral vasoconstrictor substance serotonin system, which actively helps to prevent and cure Alzheimer's dementia. Also moxa produces HSP (heat shock protein), which can prevent and treat cancers. Moxa, which costs little, is a strongly effective medicine. Therefore, this study emphasizes the necessity of moxa education and suggests a self-care training program for the reduction of medical expenses. As a methodology for this, moxa education can be done by using voucher service. At the same time, it proposes the establishment of a moxa instructor.

• Journal of KIISE:Computing Practices and Letters
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• v.14 no.8
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• pp.813-817
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• 2008

Intelligent Robots (IR) get data of the current situation from sensors and perform knowledgeable services. Self-reconfiguration of IR is an important factor to change itself without stopping while supporting environment and technology change. In this paper, we propose an agent based self-reconfiguration framework of IR using ESB (Enterprise Service Bus). This framework focuses on dynamic discovery and reconfiguration of service-oriented applications using multi-agent system in intelligent robots. When IR meets an irresolvable situation it downloads a necessary service agent from an external service repository, executes the agent, and resolves the situation. Agent technology provides an intelligent approach for collaborations of IR. The prototype has also been implemented to show the validity of our study.