• Title/Summary/Keyword: Satisfaction-Importance Matrix

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Policy Priorities for Promoting Youth Activities with Importance-Performance Analysis (IPA) - Case of Hongseong County - (중요도-만족도 분석(IPA)을 통한 청년활동 정책방안 연구 - 충청남도 홍성군 사례 -)

  • An, Joong-Won;Park, Duk-Byeong
    • Journal of Agricultural Extension & Community Development
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    • v.28 no.1
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    • pp.53-68
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    • 2021
  • This study aimis to identify policy priorities for promoting youth activities through the Importance-Performance Analysis (IPA). IPA is used to identify policy priorities for promoting local youth activities. The IPA tabulated result is presented in a two-dimensional grid to showing for promoting local youth activities, The require concentrate support part is divided into 3 parts. Problem solve supporting at work development of leisure activities programs, leisure activities programs developing and development of leisure-related professionals. And leisure-related professionals developing. The next parts that require continuous management were divided into four parts. The next parts that require continuous management is divided into four parts. Creating rental housing for young people, support for housing expenses supporting, loans supporting, and Holiday guaranteed. Based on the factors that support youth activities that make up the IPA matrix, the implications of revitalizing local youth activities is presented as below. First, ensuring employment of local youth and efforts to create sustainable jobs. Second, continuous efforts to improve the housing conditions of local youth, and third, policy support is needed for local youth to do various leisure activities.

Importance-Performance Analysis of Selection Attributes of University Ski Lecture Environment (대학 스키 수업 환경의 선택속성 중요도-만족도 분석)

  • Kim, Sung-Duck;Lee, Yong-Kuk
    • Journal of Digital Convergence
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    • v.14 no.6
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    • pp.489-498
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    • 2016
  • The purpose of this study was to evaluate selective attributes importance and satisfaction of University Ski Lecture Environment that students perceive using IPA method. In order to achieve this goal, a questionnaire was used to gather data, and the convenient sampling method was used to select 300 members from three pertinent university in Seoul and Chungcheong-do, Gyeongsang-do Province as participants of this study. Only data from 221 respondents however were used after screening data for reliability, and SPSS for Windows(21.0 version) statistical program was used to conduct descriptive analysis, factor analysis, reliability analysis, paired samples t-test analysis, independent samples t-test analysis and IPA matrix analysis. The following results were obtained. First, significant differences between the level of satisfaction and the level of importance were found for part of the selection attributes for each group. Second, Iquadrant was included with meals and information provided factors. IIquadrant was included with instructors and class program, information provided, accommodation factors. IIIquadrant was included in accommodation and meals, time-distance factors. IVquadrant was included in the information provided factor.

An Analysis of the Relative Importance of Processes in the Closure Phase of Construction Program (건설프로그램 종결단계 업무프로세스의 상대적 중요도 분석)

  • Lee, Woo-Yeon;Lee, Seung-Hoon;Cha, Yongwoon;Hyun, Chang-Taek
    • Korean Journal of Construction Engineering and Management
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    • v.21 no.4
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    • pp.62-71
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    • 2020
  • Various studies on program management have been attempted due to recent changes in the environment of the construction market, and the importance of closure phase in each phase of the construction program is increasing. However, the reality is that the related research is insufficient and the field has been managed in a rule of thumb according to individual capabilities. Therefore, in order to successfully close the construction program and enhance satisfaction of stakeholders in the closure phase of the construction program, the key stakeholders were identified using the Power and Interest Matrix. The relative importance of the closure phase process was analyzed using AHP analysis method. It was also verified through on-site surveys and interviews about the proposed importance of the closure stakeholder and the relative importance of the process. It is expected that this study will increase the satisfaction of stakeholders and contribute to a successful closure if the user puts a lot of resources into the process that has a high priority in the closure phase of the construction program proposed in this study.

Research on Service Enhancement Approach based on Super App Review Data using Topic Modeling (슈퍼앱 리뷰 토픽모델링을 통한 서비스 강화 방안 연구)

  • Jewon Yoo;Chie Hoon Song
    • Journal of the Korean Society of Industry Convergence
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    • v.27 no.2_2
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    • pp.343-356
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    • 2024
  • Super app is an application that provides a variety of services in a unified interface within a single platform. With the acceleration of digital transformation, super apps are becoming more prevalent. This study aims to suggest service enhancement measures by analyzing the user review data before and after the transition to a super app. To this end, user review data from a payment-based super app(Shinhan Play) were collected and studied via topic modeling. Moreover, a matrix for assessing the importance and usefulness of topics is introduced, which relies on the eigenvector centrality of the inter-topic network obtained through topic modeling and the number of review recommendations. This allowed us to identify and categorize topics with high utility and impact. Prior to the transition, the factors contributing to user satisfaction included 'payment service,' 'additional service,' and 'improvement.' Following the transition, user satisfaction was associated with 'payment service' and 'integrated UX.' Conversely, dissatisfaction factors before the transition encompassed issues related to 'signup/installation,' 'payment error/response,' 'security authentication,' and 'security error.' Following the transition, user dissatisfaction arose from concerns regarding 'update/error response' and 'UX/UI.' The research results are expected to be used as a basis for establishing strategies to strengthen service competitiveness by making super app services more user-oriented.

A Study on Apparel Product Design Elements according to Image Preference -Applied to Quality Function Deployment Focused on Middle Aged and Aged Women's Formal Wear- (추구의복이미지에 따른 의류제품 디자인 설계품질에 관한 연구 -QFD를 이용한 중.노년층 여성 정장을 중심으로-)

  • Row, Young;Park, Jae-Ok
    • Journal of the Korean Society of Clothing and Textiles
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    • v.32 no.10
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    • pp.1522-1534
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    • 2008
  • The subjects of ttis study were middle-aged women in their 40s$\sim$50s and older women aged 60 and over who were living in Seoul and Kyonggi-do, Korea. Through studying the participants' responses to the questions regarding the attributes of image preference in terms of the levels of satisfaction and importance, the target consumers' demand has been studied. And, they are applied to a QFD Matrix, to find out the relationship between the attributes of product quality and the guidelines of clothing design. For this study, clothing image preference is categorized as three types: fashionable and urbane image, elegant and formal image, comfortable and active image. It has also been found that middle-aged and older women think the clothing that projects fashionable and urbane image needs more improvement that those for other images. To review demands for the clothing image preference attribute of formal suits for middle-aged and older women, the priority of these attributes through QFD Matrix that shows the relationship between the attributes and dress elements emphasized by designers has been examined. In reflecting clothing image preference by consumers for their formal two-piece suits, the most important design elements related to material in order of importance were material type, style, thickness and texture, and those related to color were the number of colors used and coloring type.

The MICE Participants' Importance & Performance Analysis on Smart Tourism Technology Attributes (스마트관광기술 속성에 대한 MICE 참가자의 중요도-실행도 분석)

  • Eun-Soo, Lee
    • The Journal of the Convergence on Culture Technology
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    • v.9 no.4
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    • pp.437-443
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    • 2023
  • We investigates MICE participants's evaluation on the application of smart tourism technology by comparing their importance and performance. Date were collected from MICE participants who had attended in hybrid MICE in recent five years, The three dimensions of smart tourism technology were event management, extension of contents, and community. We found that event management and community affected on overall satisfaction of MICE participants. The result of paired t-test revealed that there were significant differences in audience interaction, webinar, virtual showcase, communication by social hub, virtual marketplace, and matchmaking The importance-performance matrix also indicated that matchmaking, virtual marketplace, audience interaction, communication by social hub, and webinar were major weakness and should be improved in the future.

A Study on the Reliability of the Occupational Job Stress Indices Questionnaire Applied to Koreans (Occupational Job Stress Index의 신뢰성(信賴性) 관(關)한 연구(硏究))

  • Lee, Young-Soo
    • Journal of Preventive Medicine and Public Health
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    • v.13 no.1
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    • pp.19-25
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    • 1980
  • The Occupational Job Stress Indicies Questionnaire is a selfadministered instrument consisting of 48 questions which are designed to collect the perceived Job stress about individual. This questionnaire was translated into Korean and applied to the selected groups of 300 blue collar workers musical manufacture industy for the purpose of assessing the it's reliability from April 1. to July 30, 1980. The results obtained were as follows; 1. The range of reliability coefficients for all indices was. 45-.75 which was lower than .54-.87 of original. 2. The inter-item correlation matrix for all items comprising an index along with the intercorrelation of these items with the items comprising closely related indices. 3. The reliability of JOB SATISFACTION, INTRINSIC REWARDS and IMPORTANCE REWARDS revealed .14-.20 lower than that of original. On the point of view, some items should be adjusted in parallel with acutual situation of Korea through making a cultural comparative study and item factor analysis.

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A Study on Service Quality Information in Service Industries -Focused on Kano Model and PCSI Index- (산업별 서비스품질정보 측정에 관한 연구 -Kano모형과 PCSI지수의 활용을 중심으로-)

  • Kim, Hee-Kyung;Lee, Chang-Won
    • Management & Information Systems Review
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    • v.35 no.3
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    • pp.249-272
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    • 2016
  • This study based on dual aspects of service quality aims at classifying service quality attributes by Kano model and also providing the necessity to decide which service quality would be carried out preferentially in the service industries(hotel service, repair service, education service, medical service). The first purpose of this study, therefore, is assorting the service quality by the Kano model about four service industries based on Schmenner's service process matrix. Secondly, this has an intention of drawing preferred considerations and putting forward measures to increase the customer satisfaction by Timko and PCSI Index. The result of this study is as follows. First of all, it was found that tangible attributes classified the attractive quality and Timko's score also was very high in four service industry. That is to say that tangible attributes in service industries could be interpreted into having very high importance at standards on service quality estimation of customer. Second, all but repair service of the service industries suggested empathy dimension to have flexibility solving and understanding the customer's problem could be improve the customer satisfaction. Finally, the common result between them was empathy dimension classified attractive quality in all industries. That is because present satisfaction was not reached customer expectation so there would be a improvement of empathy dimension preferentially.

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A Study on the Golf Course Selection Attributes, Revisit and Recommendation Intention of Chinese Golfer by IPA (IPA기법을 이용한 중국인 골프장 이용객의 골프장 선택속성과 재방문 및 추천의도에 관한 연구)

  • Sang Lim;Sang-Woo Cho
    • Journal of the Korean Applied Science and Technology
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    • v.40 no.4
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    • pp.710-723
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    • 2023
  • The purpose of this study is to investigate the effect on the revisit intention and recommendation intention on the golf course selection attribute factors of Chinese golf course users using IPA. In order to carry out this study, a survey was conducted on 388 Chinese golfers, data processing and IPA analysis were conducted, and the following conclusions were obtained. First, the importance of the selection attribute was the highest in employee etiquette, and the price of restaurants and food and beverage was the highest in satisfaction. Second, as a result of the IPA matrix analysis, there were 8 selection attributes for continuous maintenance, 14 for concentration improvement, 5 for low priority, and 3 for excessive effort avoidance. Third, cost, accessibility, course facilities, auxiliary facilities, caddy expertise, and satisfaction with user management were found to affect both revisit and recommendation intentions. Since this study was limited to Chinese golfers, there may be differences in comparing the results with previous studies conducted in other countries on golf culture. Therefore, studies considering cultural diversity should be conducted in the future.

Methodology of Selecting FormFactor in the Early Design of Mobile Phone (휴대전화 초기설계에서의 형태인자 선정 방법론)

  • Lee, Kyung-Soo;Kim, Min-Soo;Cha, Sung-Woon
    • Journal of the Korean Society for Precision Engineering
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    • v.27 no.11
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    • pp.63-71
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    • 2010
  • FormFactors is one of the most critical design factors in early development of mobile phone, and proper selection of FormFactors is necessary for smoothness of product development and customer satisfaction. Especially, emergence of mobile convergence added so various functions besides its original call function that importance of selecting FormFactors has increased because multiform FormFactors are needed. However there is problem such as frequent change of decision making in existing process because established process picks out FormFactors sensibly and arbitrarily through idea pull and so forth. We proposed FormFactors selection process by Axiomatic Design, set approach method and block approach method for reasonable and systematical FormFactors selection. First of all, we set the purpose of mobile phone development, and it is examined by Axiomatic Design. FormFactors design matrix is deduced through this process, the numbers of axes and rails are proposed using set approach method, and then patterns of FormFactors are embodied by block approach method. Particularly process application was tried through case study of mobile phone development, and we ensured that new FormFactors can be presented to a designer by systematical verification if change of customer requirements occurs through our process.