• Title/Summary/Keyword: Satisfaction Influence

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The Relationship among Internal Marketing Activities, Job Satisfaction, Organizational Commitment, and Turnover Intention in Pharmaceutical Companies -Focusing on Pharmaceutical Salespeople- (제약회사의 내부마케팅활동과 직무만족, 조직몰입, 이직의도와의 관계 -제약영업사원을 중심으로-)

  • Cha, Jae-Bin;Ryu, Ga-Yeon
    • The Korean Journal of Health Service Management
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    • v.7 no.1
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    • pp.69-82
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    • 2013
  • The initial approach to this study is to focus on pharmaceutical companies' internal marketing activities for organizational diagnosis. By analysing the influence of internal marketing elements on the job satisfaction, organizational commitment, and turnover intention of pharmaceutical salespeople, this study aims at coming up with ways to strengthen the sales capacity and competitive edge of pharmaceutical companies through the salespeople's satisfaction. For 32 days between November 10th and December 12th of 2012, a total of 210 copies of questionnaires were given to the respondents and 203 of them except 7 with insufficient answers were used for the final analysis. The analysis result showed that internal communication, delegation of authority, and reward system among the elements of internal marketing activity had a positive influence on the workers' job satisfaction. The internal marketing activity elements did not influence the respondents' organizational commitment. Job satisfaction had a positive influence on their organizational commitment, while it had a negative influence of turnover intention. The conclusion section encapsulated the results of empirical analysis and proposed practical lessons regarding pharmaceutical companies' internal marketing.

Relation between the DISC Behavior, Coping Type and Level of Stress and Job Satisfaction, Organizational Committment of Hospital Employees (병원 종사자의 DISC 행동유형 및 스트레스 대처유형과 직무만족, 직무몰입 간의 관계)

  • Bang, Kih-Hyeon;Jang, Hyo-Kang;Jung, Yong-Mo
    • Korea Journal of Hospital Management
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    • v.15 no.3
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    • pp.17-32
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    • 2010
  • The purpose of this study is to analyze the influence of DISC behavior pattern, stress-managing method, and the stress level on job attitude of hospital Employees, and to provide suggestions for effective human resources management in hospital settings. First, the research suggested emotional or aversive stress-managing method had significant influence to the stress level, whereas DISC behavior patterns did not. Second, to the job satisfaction, Influence, Compliance and Steadiness of DISC behavior patterns, challenging or aversive stress-managing method, and the stress level showed immediate meaningful effect. Third, for the system immersion, challenging or emotional ress-managing method as well as the job satisfaction showed direct influence. Especially, the challenging method had not only a direct but an indirect effect through mediating job satisfaction.

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A Study on the Influence of Job Characteristics Perceived by Nurses on Their Job Satisfaction and Organizational Commitment : Focusing on Moderating Effect of Individual Personality Characteristics (간호조직에서 직무특성이 간호사의 직무만족과 조직몰입에 미치는 영향 - 성격특성의 조절효과를 중심으로 -)

  • 김명숙;박영배
    • Journal of Korean Academy of Nursing
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    • v.29 no.6
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    • pp.1434-1444
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    • 1999
  • The purpose of this study was to investigate the influence of job characteristics on the nurses' the moderating effect of locus of control on the job satisfaction and organizational commitment and relationship between job characteristics and attitude. The sample for this study consisted of 594 nurses from 8 university hospitals. Factor analysis, Cronbach's alpha analysis, multiple regression analysis and hierarchical multiple regression analysis were used for the statistical methods. The results of this study were found that (1) autonomy among 5 core job characteristics showed positive influence on job satisfaction, (2) task significance and autonomy among 5 core job characteristics had positive influence on organizational commitment, (3) the internals of locus of control moderated the effect of job characteristics on nurses' job satisfaction, and (4) internals and externals of locus of control moderated the effect of job characteristics on nurses' organizational commitment.

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인터넷 쇼핑몰에서 배송서비스품질과 성과간의 관계

  • Jeong, Cheol-Ho;Jeong, Yeong-Su
    • Proceedings of the Korea Society for Industrial Systems Conference
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    • 2008.10b
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    • pp.537-544
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    • 2008
  • The purpose of this study is to find essential delivery service quality elements of internet shopping mall and to investigate the relationship among delivery service quality, satisfaction, trust, and loyalty in the area of internet shopping malls. To do so, theoretical literature review and empirical survey accomplished. The empirical results of this study are summarized as follows. Firstly, accuracy, quickness, safety, information providing, and institutional guarantee have a positive influence on satisfaction. Secondly, accuracy, quickness, information providing, and institutional guarantee have a positive influence on trust. Lastly, satisfaction has a positive influence on trust, and both of satisfaction and trust have a positive influence on loyalty in internet shopping malls. From the analyses of this study, we offer several implications both theoretical and practical perspective.

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Analysis of the Structural Relationship between Social Relationships, Self Esteem, Life Satisfaction, and School Adjustment in Early Adolescents (초기 청소년의 사회적 관계, 자아존중감, 삶의 만족, 학교생활적응 간의 관계 분석)

  • Sihn, Mi;Jeon, Seong-Hui;Yoo, Mee-Sook
    • Korean Journal of Child Studies
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    • v.33 no.1
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    • pp.81-92
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    • 2012
  • The main purpose of this study was to analysis of the structural relationship between early adolescents' social relationships, self esteem, life satisfaction, and school adjustment. Data harvested from the Korean Youth Panel Survey 2010 was analyzed by means of Structural Equation Modeling (SEM). The results indicate that the model is appropriate in terms of goodness of fit and significant path based on the validation procedure. According to the model, the social relationships have some degree of influence upon self esteem which then goes on to have a subsequent effect on life satisfaction; which in turn have a further influence on school adjustment. Social relationships also have a direct influence on life satisfaction, school adjustment, and self esteem has a direct influence on school adjustment. The paper concludes with an outline of the implications of the present study for future studies on this subject.

The Influence of Daycare Teachers' Job Stress and Job Satisfaction on Their Psychological Happiness (보육교사의 직무스트레스와 직무만족도가 심리적 행복감에 미치는 영향)

  • Chung, Min-Jung;Kim, Yu-Jin
    • Korean Journal of Human Ecology
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    • v.18 no.1
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    • pp.65-74
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    • 2009
  • The study was conducted by regression analysis based on a survey with the subjects of 107 daycare teachers working at 120 daycare facilities located in Gyeonggi-do, so as to investigate the influence of daycare teachers' 'job stress' and 'job satisfaction' on their 'psychological happiness'. The results are: first, there was significant difference in job stress(F(3,103)=2.85, p<.05), job satisfaction(F(3,103)=5.88, p<.05) and psychological happiness(F(3,103)=3.52, p<.05) accordant to the kind of work facilities among social demographic variables. In the correlation between 'job stress' and 'job satisfaction', there was negative correlation(r= .-56, p<.(01). Second, in the correlation between 'job stress' and 'psychological happiness', there was negative correlation(r= .-41, p<.001). Third, in the correlation between 'job satisfaction' and 'psychological happiness', there was positive correlation(r= .54, p<.001). In the relationship between 'job satisfaction' and 'job stress', job stress had influence on job satisfaction($R^2$= .43, F=79.42, p<.001). The explanatory power of it was 43%. In the relationship between 'job stress' and 'psychological happiness', 'job stress' had influence on 'psychological happiness'($R^2$= .41, F=21.46, p<.001). The explanatory power of it was 17%. In the relationship between 'job satisfaction' and 'psychological happiness', 'job satisfaction' had influence on 'psychological happiness'($R^2$= 59, F=5457, p<.001). The explanatory power of it was 34%.

A Study on Internet Shopping Mall Image, Satisfaction, and Revisit Intentions - Comparison Between Meta-Mall and Open-Market - (인터넷 쇼핑몰 이미지와 만족도 및 재방문의도에 관한 연구 - 종합몰과 오픈마켓의 비교를 중심으로 -)

  • Park, Jin-Je;Lee, Jin-Hwa
    • Korean Journal of Human Ecology
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    • v.17 no.4
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    • pp.785-796
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    • 2008
  • The Open-Market internet shopping malls has rapidly been growing over the past few years. Thus, this study compares Meta-Mall and Open-Market, as well as evaluates image factors of the internet shopping mall in order to verify different levels of influence on customer satisfaction and revisit intentions. The subject of stud was made for students enrolled in colleges in the Busan area, using this Data collection method. Data were gathered using a questionnaire and through personal interviews from a sampling made from May 1 to May 8, 2008. The final 337 accomplished questionnaire forms were used for the subsequent analysis. The results of the substantial analysis are as follows. First, the following factors affect the image of internet shopping malls: assortment of goods and information service, site design, convenience, reliability of goods and information, and customer service. In Meta-Mall, these same factors, except customer service, were found to influence customer satisfaction, while in Open-Market, all the five factors were found to influence customer satisfaction. In Open-Market, convenience and reliability of goods and information had especially high levels of influence on customer satisfaction. Second, customer satisfaction with Internet shopping malls was found to influence the intentions of the customers to make a revisit. The result of the study shows that the factors of shopping mall image between Meta-Mall and Open-Market are perceived differently by their customers, and differences were found in the levels of their influence on customer satisfaction.

Does Mandatory Influence Strategy Influence Relationship Satisfaction, Relationship Trust, and Recontract Intentions in Food-service Franchises Context? (프랜차이즈 외식업체의 강제적 영향전략이 관계만족, 관계신뢰, 그리고 재계약의도에 영향을 미치는가?)

  • Ahn, Sung-Man;Lee, Jae-Han;Kim, Eun-Jung
    • The Korean Journal of Franchise Management
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    • v.9 no.1
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    • pp.41-51
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    • 2018
  • Purpose - In franchise system, how to build the relationship between the franchisor and franchisee through influence strategy is very important, because it affects on the long-term orientation like recontract intentions. Thus, this study examines the effect of mandatory influence strategy on relationship satisfaction, relationship trust, and recontract intentions in the context of food-service franchise industry. This study suggests the guidelines on how franchisor uses their influence strategy on franchisee to maintain and increase the recontract intentions. Research design, data, and methodology - This study examines the structural relationship between mandatory influence strategy, relationship satisfaction, relationship trust, and recontract intentions from the franchisee's perspective. Mandatory influence strategy divide into three sub-dimensions such as request, legalistic plea, threat. In order to test the purposes of this study, research model and hypotheses were developed. Every constructs were measured by multiple items tested and developed in the previous research. Also, the constructs utilized in this research are measured using 7-point scales anchored by "1=strongly disagree" and 7=strongly agree". The data were collected from 496 owner and owner manager franchisees and were analyzed using SPSS 21.0 and Smart PLS 3.0. program. Analysis of frequency was conducted to identify the demographics and general characteristics of the survey subjects. In order to measure the reliability and validity of the measurement tools, confirmatory factor analysis and correlation analysis were conducted and structural model analysis was conducted to verify the proposed research model. Result - The results of this study are as follows. First, this research found that mandatory influence strategy is positively related to relationship satisfaction and relationship trust, but not to recontract intention directly. Second, this research also found that the full mediating role of relationship satisfaction and relationship trust between the mandatory influence strategy and recontract intention. Conclusions - The findings of this research indicate that franchisor should use properly mandatory influence strategy to improve recontract intentions through relationship satisfaction and relationship trust. Due to the nature of food-service franchise industry, which needs high relationship quality, franchisor must manage their franchisee using influence strategy in order to improve satisfaction and trust. If franchisee perceives higher relationship quality, they will show higher intention to recontract. At the end of this paper, limitations and future research directions were suggested.

The Influence of the Propensity to Consume of the Domestic Consumer Eating Out on the Satisfaction of Visiting the Themed Restaurant (국내 외식소비자의 소비성향이 테마 레스토랑 방문 만족에 미치는 영향 - 레스토랑 선택을 조절효과 중심으로 -)

  • Yang, Dong-Hwi;Kim, Chan-Woo
    • Culinary science and hospitality research
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    • v.22 no.8
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    • pp.17-26
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    • 2016
  • This study conducted to identify the influence of consume propensity on the visiting satisfaction among 253 people who visited the themed restaurants across the country within two months from the date of January 7, 2016. The result of this study are as following: Sociality, impulsivity, and planning are used for estimating the propensity to consume, and sociality (${\beta}=.551$, p<.001), impulsivity (${\beta}=.094$, p<.05), and planning (${\beta}=.328$, p<.001) had the significant positive (+) influence on satisfaction. Second, the choice of the themed restaurant had the significant positive (+) influence on the all variables of consume propensity in the first stage model that the propensity to consume of consumers was considered as an independent variable. In the second stage input model, the choice of restaurant (${\beta}=0.228$, p<.01) had the significant positive influence. That is, the choice of restaurants generally elevated the satisfaction of visiting the themed restaurants. In the third stage that the interaction between the propensity to consume of consumers was considered as an independent variable. The results show there was the significant positive (+) regulation effect with sociality (${\beta}=.108$, p<.05) and planning (${\beta}=.167$, p<.05), but there was no influence with impulsivity.

The Influence of Social Support Perceived through SNS on Teachers' Adult Attachment and Occupational Satisfaction (SNS를 통해 지각된 사회적 지지가 교사의 성인애착과 직무만족도에 미치는 영향)

  • Baek, Yu-Mi
    • The Journal of the Korea Contents Association
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    • v.15 no.2
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    • pp.466-475
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    • 2015
  • This study examined the influence of social support perceived through SNS on teachers' adult attachment and occupational satisfaction. In order to do so, survey was conducted on teachers and a total of 103 sets of responses were used for final analysis. As a result of the study on social support perceived through SNS, with regards to adult attachment, it was shown that emotional support, informational support, and instrumental support have influence on attachment anxiety. With regards to attachment avoidance, emotional support was shown to have statistically effective influence. In addition, with regards to influence of social support perceived through SNS on occupational satisfaction, it was shown that emotional support and informational support have effective influence on occupational satisfaction. In conclusion and discussion, the implications and limitations of this study were suggested.