• 품질경영학회지
• /
• 제46권2호
• /
• pp.339-350
• /
• 2018

Purpose: The purpose of this study is to propose useful suggestions by analyzing the impact of SNS quality and the pressure which comes from SNS usage objectives on SNS discontinuance intention. Methods: We developed a SNS user's discontinuance intention model in terms of SNS quality and pressure of SNS usage. Survey data of SNS users was analyzed using multi-regression analysis for testing hypotheses. Results: We found that information quality plays an important role in lowering the SNS discontinuance intention. In addition, it was founded that pressure of social networking and information processing are positively related with the SNS discontinuance intention. Conclusion: We expect that this research can provide theoretical and practical implications. As for theoretical, this study can suggest the insight on conceptualization of SNS fatigue in the further study. Regarding practical implication, service providers can make their service strategies based on understanding our analysis.

• 한국정보시스템학회지:정보시스템연구
• /
• 제25권2호
• /
• pp.111-129
• /
• 2016

Purpose Today, world-wide societies share their daily life and many communities exchange their information through the explosive developed SNS and the social media systems. However, many SNS fatigue related factors forced the discontinuance of SNS. This paper is aim to examine effect of SNS feature and negative emotion to figure out the reason of SNS discontinuance. This is verifying the effect of maintenance of SNS, security concern and psychological concern on SNS fatigue and the effect of upward/lateral comparison on negative emotion. Moreover, the effect of SNS fatigue and negative concern on the SNS discontinuance intention was examined. Design/methodology/approach This research used to the survey method to test its hypotheses and the survey population is Facebook SNS users. A software tool called AMOS 18 is used to analyze the structural equation model. Findings The results showed that maintenance of SNS, security concern and psychological concern had a positive effect on SNS fatigue respectively and upward/lateral comparison did on negative emotion. In addition, SNS fatigue and negative emotion had significant effect on discontinuance intention.

• Asia pacific journal of information systems
• /
• 제28권1호
• /
• pp.19-35
• /
• 2018

This study uses the concepts of mental accounting and coupling in consumption to demonstrate a systematic relationship between behavioral costs, sunk costs, coupling, and user intention to discontinue social network services (SNS) use. An analysis of 213 SNS users found that coupling and sunk costs are two major factors that influence an individual's intention to discontinue SNS use. An interesting finding of this study is that the perception of coupling is created by behavioral costs in the context of an SNS. This finding implies that the source of cost perception when perceiving coupling may differ depending on whether the product or service is traditional or web-based. These results contribute to an expansion of the theoretical discussion of individual-level discontinuance intention after adopting SNS by conceptualizing the perception of coupling.

• 한국컴퓨터정보학회논문지
• /
• 제19권12호
• /
• pp.275-285
• /
• 2014

정보통신기술들(information and communication technology: ICT)의 진화는 우리의 의사소통과 커뮤니케이션 문화를 변모시키며 사이버커뮤니케이션 시대로의 촉진을 유인하고 있다. ICT 발달에 따라 '퍼스널'하면서도 사회적 연결과 소통을 강화시킨 '소셜'의 융합이 촉진되고 있으며, 그 중심에 소셜네트워크서비스(social network service: SNS)가 있다. SNS는 개방성, 확장성, 실시간성 등과 같은 발달된 기술을 배경으로 우리생활에 중요한 영역으로 자리매김하고 있지만, 예기치 못했던 부작용으로 사회적 우려를 낳고 있다. 이에 본 연구에서는 SNS스트레스를 발생시키는 요인인 스트레서(stressor)를 파악하고 사용중단의도에 미치는 영향을 실증하는 것을 주요목적으로 하였다. 연구결과, '정보과부하', '사생활침해', '사용불안', '사용복잡', '빠른 변화속도'가 SNS스트레스 영향요인으로 나타났다. 그리고 SNS스트레스는 사용중단의도에 유의한 영향을 미치는 것으로 확인되었다. 본 연구는 개인적 차원의 테크노스트레스 및 SNS사용중단의도에 관한 논의를 확장시키고 실무적 가이드라인을 제공한다는 점에서 의의를 찾을 수 있다.

• 지식경영연구
• /
• 제15권2호
• /
• pp.89-106
• /
• 2014

As an empirical study on the psychological side effects of using Social Networking Services (SNS), this study aims to identify the reality of negative emotion of using SNS and to predict its consequences. To this end, a measurement tool was developed through literature review, in-depth interview with users and expert review to induce negative emotional factors that can arise while using SNS. An exploratory factor analysis was performed for a total of 24 measurement items, which then were divided into the following 6 factors: 'concern over privacy,' 'burden from undesired connection,' 'relative deprivation,' 'a sense of alienation,' 'concern over reputation' and 'negative feeling about simple relationship.' Also, the relationship between the 6 negative emotional factors and psychological dissonance was analyzed. The results indicate that all the factors, except relative deprivation and a sense of alienation, affect psychological dissonance. It was also found that psychological dissonance, which implies a conflicting condition from using SNS, significantly affects the behavior that possibly reduces and limits the use of SNS. In other words, the users who have experienced psychological dissonance respond passively by avoiding the use of SNS to resolve the dissonance. The results of this study provide the base for explaining the psychological side effects of using SNS, which have been understood at a phenomenal level, such as 'Facebook depression' or 'SNS stress.' In addition, this study is of significance as it helps understand the psychological mechanism by identifying the relationship between negative emotion and use behavior with the theory of cognitive dissonance.