• 동아시아식생활학회지
• /
• 제25권4호
• /
• pp.691-702
• /
• 2015

This study examined the levels of risk perception of food risk elements by adopting a psychometric paradigm and analyzed factors affecting concerns about food risk elements to obtain basic materials for food safety policy. The data were collected from 296 housewives in Daegu, Korea, by a self-administered questionnaire. Frequency distributions, Pearson's correlation coefficient analysis, factor analysis, Cronbach's ${alpha}$, and multiple regression analyses were conducted by SPSS 21.0. The mean level of concern for food safety was 3.75/5.00 points, and the mean percentage of correct answers about heavy metal contamination was highest among food risk elements. The respondents perceived radioactive contaminated foods, GM foods, and endocrine disruptors as a new, delayed, scientifically unknown, involuntary, serious, and uncontrollable risk in risk perception. According to the result of factor analysis for risk perception, two factors such as non-controllability and dread were categorized. In the risk perception map, radioactive contaminated foods and GM foods were considered as an uncontrollable and dreaded risk, heavy metal contamination, endocrine disruptors, and pesticide residues as a controllable and dreaded risk, and foodborne illness and food additives as a controllable and less dreaded risk. On the other hand, the levels of concerns about food risk elements were higher in order of radioactive contaminated foods, GM foods, and endocrine disruptors. The results of multiple regression analysis showed that age, concern for food safety, percentage of correct answers about food risk elements, non-controllability, and dread influenced the concerns about food risk elements. These results imply that food safety policies should consider differences in consumer's risk perception of food risk elements.

• 한국의류산업학회지
• /
• 제10권5호
• /
• pp.618-624
• /
• 2008

The purposes of this study were to explore the perceived risk of smart clothing, to classify consumers by risk perception of smart clothing, and to investigate the differences among the segmented groups in regard to the evaluation of newness and innovativeness of smart clothing. In addition, the relationship among perceived risk, evaluation of newness and innovativeness of smart clothing were examined. A questionnaire was administered to 338 male and female subjects aged from 17 to 50. Analysis was performed by factor analysis, cluster analysis, ANOVA, and Pearson's correlation analysis. The results showed that the perceived risk of smart clothing was composed of 4 factors: economic risk, social risk, functional risk and physical risk. Consumers were classified into four groups: high risk perception group, low economic risk perception group, low functional risk perception group, and low social risk perception group. ANOVA showed that there were significant differences among four groups regard to the evaluation of newness and innovativeness of smart clothing. High risk perception group most highly evaluated the newness and innovativeness of smart clothing. There were positive correlation among the perceived risks, the evaluation of the newness and innovativeness of smart clothing.

• 한국의류학회지
• /
• 제29권5호
• /
• pp.637-648
• /
• 2005

The purpose of this study was to investigate the differences among internet and TV home-shopping perceived risk segments in regard to clothing shopping orientations and purchase intention. The subjects used for the study were 290 female consumers aged from 20 to 40 living in Seoul. The study used factor analysis, cluster analysis, ANOVA, Duncan test, and $\chi^2-test$. The results showed that the Internet and TV home-shopping perceived risks consisted of 9 factors: Products uncertainty risk, Internet shopping mall trust risk, account-related risk, delivery risk, social risk, size risk, exchange/return risk, TV watching-related risk, and price risk. The cluster analysis showed that there were five groups segmented: Size risk/TV watching risk group, Social risk/Internet trust risk group, Return risk/TV watching low-risk group, Delivery risk/product trust group, and Product risk group. The clothing shopping orientations were classified by 5 factors: Planned shopping, pleasure shopping, sales/fashion oriented shopping, time saving shopping, and credit card preference/in-store oriented shopping. The results showed that the five segmented perceived risk groups differed in regard to clothing shopping orientations, purchase intention, and demographics. Further group differences and implications of the results were discussed.

• 한국철도학회:학술대회논문집
• /
• 한국철도학회 2004년도 춘계학술대회 논문집
• /
• pp.1155-1162
• /
• 2004

This research proposes a new risk analysis method in order to guarantee successful performance of construction projects. The proposed risk analysis methods consists of four phases. First step, AHP model can help contractors decide whether or not they bid for a project by analysing risks involved in the project. Second step, the influence diagraming, decision tree and Monte Carlo simulation are used as tools to analyze and evaluate project risks quantitatively. Third step, Monte Carlo simulation is used to assess risk for groups of activities with probabilistic branching and calendars. Finally, Fuzzy theory suggests a risk management method for construction projects, which is using subjective knowledge of an expert and linguistic value, to analyze and quantify risk. The result of study is expected to improve the accuracy of risk analysis because three factors, such as probability, impact and exposure, for estimating membership function are introduced to quantify each risk factor. Consequently, it will help contractors identify risk elements in their projects and quantify the impact of risk on project time and cost.

• 한국생활과학회지
• /
• 제23권5호
• /
• pp.873-890
• /
• 2014

The purpose of this study was to examine the relationship among consumer's perceived risk of apparel purchase in internet shopping mall, control, and impulse buying. The subjects were 319 female college students in Gyeongsang provinces. The obtained data were analyzed by reliability analysis, analysis of frequency, factor analysis, cluster analysis, one-way ANOVA, Duncan's multiple range test, correlation analysis, and t-test. The major results of this study were as follows: First, three factors of consumer's perceived risk of apparel purchase in internet shopping mall were identified: size risk, trust risk, and social/psychological risk. Second, the subjects were categorized into three different types of groups according to perceived risk: high perceived risk type, middle perceived risk type, and low perceived risk type. Third, three control(self-control, goal-control, and desire for control) and three impulse buying(impulsive buying for showing off, impulsive buying for excitement, and impulsive buying due to memory) were identified. Fourth, there was significant difference between strong control group and weak control group on three factors of impulse buying. Fifth, a significant positive correlation was found size risk and three factors of control and a significant negative correlation was found self-control and three factors of impulse buying.

• 대한가정학회지
• /
• 제44권5호
• /
• pp.79-87
• /
• 2006

The purpose of this study is to analyze whether service quality and perceived risk have an effect on purchase intention and satisfaction of the fashion merchandise in internet shopping malls. To this end, a survey was conducted from June 20 to July 30 in 2005, among married women aged in their 20s and 30s, on their purchase experience of fashion merchandise from internet shopping malls. The survey was conducted over the internet with 306 subjects. The statistical analysis methods were frequency analysis, reliability analysis, factor analysis, and multiple regression analysis. First, the service quality factors were determined to be reliability, responsibility, ease of transaction, order convenience, and site characteristics. Perceived risk factors were determined to be merchandise risk, information exposure risk, social psychological risk, and function risk. Second, service quality factors of responsibility, ease of transaction, order convenience, site characteristics and perceived risk factor of social psychological risk had an effect on internet purchase intention of the fashion merchandise. Greater site use convenience, lower price, simpler ordering, and lower social psychological risk were all positively correlated with higher internet purchase intention of fashion merchandise. Third, nice quality factors and social psychological risk had an effect on satisfaction degree in internet shopping.

• Asia pacific journal of information systems
• /
• 제15권2호
• /
• pp.65-96
• /
• 2005

It is generally believed that, compared to traditional commerce, Electronic Commerce(EC) is more difficult to gain and sustain customers. One of the major reasons that customers do not use EC is lack of trust. Previous researches on the EC user's trust suggested that risk is an antecedent of trust and the concept of trust is highly related to risk. This study proposed a combined model in which includes the factors based on generic information security risk analysis methodology and trust factors in EC. The objectives of this study are follows; first, investigating the relationship between trust and risk that are antecedent factors of purchase intention, and second, examining the validity of information security risk analysis approach in EC environment. Based on the survey results of 143 MBA students statistical analysis showed that factors like threats and controls were significantly related to risk, but assets did not have statistically significant relationship with risk. Controls and knowledge of EC had meaningful effect on user's trust. This study found that risk analysis methodology which is generally used at organizational level is practically useful at user level on EC environment. In conclusion, the results of this study would be applied to generic situation of information security for analyzing and managing the risk. Besides, this study emphasized that EC vendors need to pay more attention to the information security risk to gain customer's trust.

• 디지털융복합연구
• /
• 제15권7호
• /
• pp.415-424
• /
• 2017

본 연구는 공중의 체세포복제기술에 대한 위험특성, 위험심각성, 위험인식 및 위험수용의 관계를 살펴보기 위하여 서울에 거주하는 한국인 300명을 대상으로 IBM SPSS 21 프로그램과 IBM AMOS 21 프로그램을 활용하여 탐색적 요인분석과 확인적 요인분석, 상관관계 분석, 구조모형분석을 수행하였다. 주요결과를 요약 제시하면 다음과 같다. 첫째, 공중의 체세포복제기술에 대한 위험특성은 위험심각성에 통계적으로 유의한 정적 영향을 미치는 것으로 나타났다. 둘째, 공중의 체세포복제기술에 대한 위험특성은 위험인식에 통계적으로 유의한 정적 영향을 미치는 것으로 나타났다. 셋째, 공중의 체세포복제기술에 대한 위험심각성은 위험인식에 통계적으로 유의한 정적 영향을 미치는 것으로 나타났다. 넷째, 공중의 체세포복제기술에 대한 위험특성은 위험수용에 통계적으로 유의한 부적 영향을 미치는 것으로 나타났다. 다섯째, 공중의 체세포복제기술에 대한 위험심각성은 위험수용에 통계적으로 유의한 영향을 미치지 못하였다. 여섯째, 공중의 체세포복제기술에 대한 위험인식은 위험수용에 통계적으로 유의한 영향을 미치지 못하였다.

• 한국터널지하공간학회 논문집
• /
• 제14권6호
• /
• pp.667-681
• /
• 2012

일반적으로 리스크 관리는 리스크 확인, 리스크 분석, 리스크 평가, 리스크 대책, 리스크 재평가를 포함하는 일련의 과정으로 구성된다. 본 논문에서는 쉴드 TBM 터널에서 발생 가능한 리스크 요인들을 여러 문헌 자료와 워크샵을 바탕으로 조사하였다. 리스크 요인들은 지질 요인, 설계 요인, 시공 관리 요인으로 구분되었다. Fault Tree도는 리스크들을 커터, 기계 구속, 배토(굴진), 세그먼트과 관련된 4그룹으로 분류하여 작성되었다. FT도로부터 12가지 리스크 아이템을 확인하고 각각의 발생확률을 구하였다.

• 한국안전학회지
• /
• 제26권3호
• /
• pp.8-14
• /
• 2011

The live-line works are very dangerous because of direct contacts with the distribution line or neighboring contacts. So the purpose of this study is to identify the risk factor by accident occurrence form and accident case analysis, and to suggest the quantified risk index by risk occurrence frequency and risk strength analysis. And the risk index assessment is researched by accident cases analysis on work type. Accident cases of transmission distribution line are researched based on data of the Ministry of Employment and Labor in the last ten-year period (2000~2009). In results of this paper, high risk isn't always a priority of safety measures. Risk occurrence frequency and risk strength have to be considered according to detail work types, work methods and conditions of field work. And safety management measures must be planned according to risk occurrence frequency and risk strength.