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http://dx.doi.org/10.14400/JDC.2017.15.7.415

Relationship among Public's Risk Characteristics, Risk Severity, Risk Perception and Risk Acceptability of Human Stem Cell Technology  

Song, Hae-Ryong (Dept. of Journalism and Communication, Sungkyunkwan University)
Kim, Won-je (Dept. of Journalism and Communication, Sungkyunkwan University)
Publication Information
Journal of Digital Convergence / v.15, no.7, 2017 , pp. 415-424 More about this Journal
Abstract
The purpose of this study was to examine the relationship among public's risk characteristics, risk severity, risk perception and risk acceptability of human stem cell technology. The subjects were 300 Koreans selected. The data were analyzed by the exploratory factor analysis, confirmatory factor analysis, correlation analysis and structural equation modeing analysis. The results were as followed. First, public's risk characteristics on human stem cell technology influenced positively on risk severity. Second, public's risk characteristics on human stem cell technology influenced positively on risk perception. Third, public's risk severity on human stem cell technology influenced positively on risk perception. Fourth, public's risk characteristics on human stem cell technology influenced negatively on risk acceptability. Fifth, public's risk severity on human stem cell technology influenced not significantly on risk acceptability. Sixth, public's risk perception on human stem cell technology influenced not significantly on risk acceptability. These results will contribute to develop the risk communication strategy on the acceptability of human stem cell technology.
Keywords
Risk Characteristics; Risk severity; Risk Perception; Risk Acceptability; Human Stem Cell Technology;
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