• The Journal of Industrial Distribution & Business
• /
• v.10 no.4
• /
• pp.67-76
• /
• 2019

Purpose - This study attempted to construct and validate a structural model of the relationship between the quality of medical services, perceived risk, reputation and customer satisfaction, which is the main concept of the relationship between large hospitals as well as small and medium hospitals and medical consumers. Through this verification, the small and medium hospitals are to find the way for wise coping in competitive situation with large hospitals. Research design, data, and methodology - This research developed a hypothesis by constructing a structural equation that reaches the satisfaction and the relationship between reputation of perceived risk and perceived risk of service quality perceptions of customers of small and medium hospitals. Research data were collected through a questionnaire survey of respondents who had medical service experience from small and medium hospital. A total data of 252 respondents were used as the sample for the final analysis and analyzed using SPSS 23.0 and AMOS 23. Results - As a result, the relationship of quality of medical service, reputation, and customer satisfaction among small and medium hospitals was consistent with the results of precedent studies, and the perceived risk has a significant impact on reputation, so the greater the perceived risk, the higher the preference for reputable medical institutions as large hospitals. In addition, it was found that the direct route from perceived risk to customer satisfaction was not significant, and reputation was found to have a full mediating effect on perceived risk and customer satisfaction. Customers who use small and medium hospitals prefer to use reputable medical institutions if their perceived risk is high, which is different from risk perception when specific targets are specified. Conclusions - In terms of the effect from customer satisfaction, not only the path of perceived risk → reputation → customer satisfaction, but also the quality of service quality → reputation → customer satisfaction. These findings suggest that small and medium hospitals are appropriately responding to competition with large hospitals, rather than focusing on the perceived risks and reputation of customers in establishing and utilizing competitive strategies to create new customers and preserve existing customers.

• The Journal of the Convergence on Culture Technology
• /
• v.5 no.3
• /
• pp.93-100
• /
• 2019

This study has implications for expanding and applying the concept of reputation to a national level. Especially, the purpose of this study is to measure Korean country reputation, and we find out how foreigners perceive Korean country reputation using co-orientation model. According to the study, respondents were positively aware of the 'cultural entertainment' and 'openness of other cultural' factors and 'global citizenship' factors among the components of the county reputation for Korea. In addition, although the differences in national reputation among respondents' gender were not statistically significant, they showed statistical differences in some national reputation components by age group. Finally, the respondents looked at the statistical difference between Korean evaluation and Korean perception of the foreigners's view for Korean country reputation.

• International Journal of Knowledge Content Development & Technology
• /
• v.6 no.2
• /
• pp.67-92
• /
• 2016

Employing a newly developed conceptual framework of the tasks and activities that comprise today's digital scholarly undertaking and their potentially reputation building, maintaining and enhancing components, the efforts of ResearchGate in supporting scholars' reputation building endeavours were put under the microscope. Not unexpectedly, RG performs well in regard to basic research activities. Clearly, too, with ten metrics at its disposal, RG is in a league of its own when it comes to monitoring individual research reputation. Where RG falls down is regarding scholarly activities that do not concern pure research and so especially teaching. Its claim to have created a new way of measuring reputation is only partially true because if it wants to do so genuinely then it needs to extend the range of scholarly activities covered. RG also falls short in informing members as to the nature and changes to its service and of embracing new actors, such as citizen scientists and amateur experts.

• Journal of Korea Multimedia Society
• /
• v.21 no.12
• /
• pp.1448-1458
• /
• 2018

Vehicular Ad-Hoc Networks (VANETs) have become one of the active areas of research, standardization, and development because they have tremendous potentials to improve vehicle and road safety, traffic efficiency, and convenience as well as comfort to both drivers and passengers. However, message trustfulness is a challenge because the propagation of false message by malicious vehicles induces unreliable and ineffectiveness of VANETs, Therefore, we need a reliable reputation method to ensure message trustfulness. In this paper, we consider a vulnerability against the Sybil attack of the previous reputation systems based on blockchain and suggest a new reputation system which resists against Sybil attack on the previous system. We propose an initial authentication process as a countermeasure against a Sybil attack and provide a reliable reputation with a cooperative message delivery to cope with message omission. In addition, we use Homomorphic Commitment to protect the privacy breaches in VANETs environment.

• Journal of Arbitration Studies
• /
• v.33 no.3
• /
• pp.129-146
• /
• 2023

We construct a signaling game model between the arbitrator and claimants, in which the arbitrator's marketing amount is adopted as the signaling device. Assuming that the parties to the dispute select an arbitrator, and if there is a difference in the arbitrator's fee depending on the arbitrator's reputation, the arbitrator will pay to further enhance his reputation. We would like to analyze the cost differences between arbitrators who already have a high reputation and arbitrators who strive to further enhance their reputation using the signal model. From the Analysis of our study, We derive perfect Bayesian equilibrium of the signaling game and refine the equilibrium into a unique equilibrium by invoking the Intuitive Criterion of Cho and Kreps (1987). Further, we characterize the refined equilibrium.

• Journal of Digital Convergence
• /
• v.11 no.2
• /
• pp.167-174
• /
• 2013

In this study, we intended to show the interaction effect between brand reputation and chronic regulatory focus, and intended to show mederatory effect as an interaction as well as the main effect of two variable. To this end, Pulmuone(a high level of brand reputation) and Green(a low level of brand reputation) as parent brand and cosmetics as extention product were selected. The results of the study are as follows: The first, on brand extension evaluation, a high level of brand reputation was more positive than a low level of brand reputation. The second, brand extension evaluation was mere positive in the promotion focus group than in the prevention focus group. The third, In case of high level of brand reputation, there was no significant differences between the prevention focus group and the promotion focus group in brand extension evaluation. On the other hand, low level of brand reputation, there was significant differences between two variables. Therefore, we found the interaction effect between promotion focus group and prevention focus group.

• Journal of Information Technology Services
• /
• v.14 no.1
• /
• pp.263-276
• /
• 2015

As a social being, people can cooperate and control one another through the power of reputation, which is a critical opinion of someone given by others. Nevertheless, there have been obstacles in clarifying the identity of traditional types of reputation, for they are mostly words of mouth passed among members of a society. However, due to dramatic technological advancement and widespread use of the Internet and social media, now we can clearly see and analyze written reputations, which used to be passed only from mouth to mouth. Against this background, this study examines whether a negativity bias-a notion that an event of a more negative nature has a greater effect on one's psychological state than a positive event-applies to spread of reputation online, and examines related factors and effects. To this end, reputation-related online comments left by social media users during the election period of Korea's 6th provincial election on 4 June 2014 were analyzed. For the analysis, a Bass diffusion model was used, which is based on the innovation diffusion theory. The analysis results confirmed that, at online forum, negative reputations spread more quickly and more widely than positive ones, had a greater impact, and mass media such as online news outlets had a significant influence on spread of reputation online.

• The Journal of Asian Finance, Economics and Business
• /
• v.8 no.10
• /
• pp.29-35
• /
• 2021

The current study's objective isto determine the impact of organizational climate on organizational reputation in the context of organizational health as a mediating variable, in a case study of textile enterprises in Jordan that are listed on the Industrial Qualified zones. The study population contains (12) companies, according to the industrial qualified zones, with 317 employees who are working at CEO, deputy CEO, and supervisor positions chosen through convenience sampling. While the final sample of the current study consists of 174. Furthermore, to test the current study's hypotheses, the Smart Partial Least Square (PLS) technique was applied. Additionally, the current study concludes that there is a positive impact of organizational climate on organizational reputation. The current study shows that organizational climate has a positive impact on organizational health and organizational health has a positive impact on organizational reputation. Moreover, there is the mediation impact of organizational health on the relationship between organizational climate and organizational reputation. Based on the results of the current study, the study proposes that the level of organizational climate, organizational health, and organizational reputation in the examined companies be enhanced and increased.

• The Journal of Asian Finance, Economics and Business
• /
• v.8 no.2
• /
• pp.123-133
• /
• 2021

The purpose of this study was to analyze the influence of product quality factors, product risk, company reputation, and service quality on the purchase intention of insurance policies by customers in Indonesia. The variables in this study are product quality, service quality, company reputation, perceived risk, and purchase intention. This study uses a quantitative approach. Primary data were obtained from 154 respondents. Data processing and model testing use the Structural Equation Modeling procedure with Lisrel 8.80. At the significance level of 0.05, the research found that product quality had a positive and significant effect on purchase intention; product quality had a positive and significant effect on company reputation; product quality had a positive and significant effect on perceived risk perception; company reputation had a positive and significant effect on purchase intention; company reputation has a positive and insignificant effect on service quality; product quality has a positive, but non-significant effect on service quality; service quality has a positive and significant effect on purchase intention; perceived risk has a negative and significant effect on purchase intention; perceived risk has a positive and significant impact on service quality; and perceived risk has a positive and significant effect on company reputation.

• The Journal of Industrial Distribution & Business
• /
• v.13 no.6
• /
• pp.1-7
• /
• 2022

Purpose: This study aims to investigate an overview of the reputation of e-commerce from 2001-2021. Research design, data and methodology: This study uses a bibliometrics technique involving published results from the Scopus database. Keyword tracking uses the terms e-commerce + reputation. The data collected meets the criteria for the type of journal publication. Data was collected using the Publish or Perish (PoP) program and exported into VOSviewer. Bibliometrics examines certain fields of science based on several components such as author and co-author, citation and co-citation, keywords related to theme mapping, origin, and source of publication. Data was collected using the Publish or Perish (PoP) program and exported into VOSviewer. Results: The results show the total citations from 118 papers are 1429, with citations per paper of 12.11 and citations per year of 68.05. The trend of publications from 2001-2021 shows the dynamics of increasing or decreasing, but this trend is still developing. Conclusions: This paper also presents articles that have contributed greatly to the study of e-commerce reputation, the most productive authors, and clustered themes regarding e-commerce reputation. Reputation is an important area of e-commerce research. Reputation is also essential factors for e-commerce in facing business competition and needs to be a consideration for digital business practitioners.