• Knowledge Management Research
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• v.8 no.1
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• pp.15-28
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• 2007

In the age where the Internet changes everything, even the earth has become flat. The boarders between nations, locations, times, and industries are not meaningful, and no single company can do the whole process well. Therefore, various types of 'Value network' and 'Relation web' emerge for moving first and learning fast. Both the relationship maturity model (RMM) proposed and the partnership management initiatives at SKT demonstrate that the concept is important, and that the final goal can be reached only through a series of critical outcome at each phase. In particular, recognizing as core infrastructures various online/offline channels, deep trust, and rich communications is an important finding for a successful relationship management. Also, related literatures suggest the following key factors to be influential in more than two phases: professionalism including expertise, similarity, channel infrastructure, trustful/trustworthy, and absorptive capacity. Based on these findings, future efforts need to be put on the research & development of related measurement and management tools. It is hoped that more dance with their partners through these efforts.

• The Korean Journal of Franchise Management
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• v.7 no.1
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• pp.31-44
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• 2016

Purpose - This study aims to examine different impacts of franchisor's leadership and franchisee's marketing efforts on franchisee dissatisfaction and switching intentions, and to investigate how franchisee dissatisfaction plays a mediating role in the relationship between these constructs. This study attempted to fill the gap in the literature by treating the franchisee dissatisfaction as a mediator in the relationship between these constructs, identify how franchisor's leadership and franchisee's marketing efforts have effects on franchisee dissatisfaction, in turn, reduce switching intentions, and provide the managerial implications for building a long-term relationship to achieve mutual goals between franchisors and franchisees Research design, data, and methodology - In order to test the hypotheses, the data were collected from franchisees in Seoul and Gyeonggi Province. The franchisee owners were informed about the purpose of this study by the trained interviewers. The respondents received a letter introducing the purpose of this study and another letter that the owners wrote to encourage their active participation. Among the 300 questionnaires distributed, 260 (86.7%) questionnaires were returned. Of those collected questionnaires, 6 uncompleted responses were excluded, and 254 questionnaires with an effective response rate of 84.7% were coded and analyzed using frequency, confirmatory factor analysis, and correlations analysis, and structural equation modeling with SPSS 21.0 and SmartPLS 3.0. Results - The findings of the study are as follows. First, franchisor leadership had a negative effect on franchisee dissatisfaction, but franchisee marketing efforts did not have a significant effect on franchisee dissatisfaction. Second, franchisee dissatisfaction had a positive effect on switching intentions. Third, franchisor leadership had a negative effect on switching intentions, but franchisee marketing efforts did not have a significant effect on switching intentions. Conclusions - This study researched the franchisor's leadership as a single factor of transformational leadership. Thus, it may have limits in measuring leadership. Future studies shall include emotional, loyal, and transactional leadership. In addition, the future studies shall also research the effect of franchisor's leadership and franchisees' marketing efforts on dissatisfaction and switching intentions. For example, the franchisor's relationship-oriented efforts can be a crucial parameter that reduces dissatisfaction and switching intentions.

• Journal of Digital Convergence
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• v.14 no.4
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• pp.267-276
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• 2016

This paper aims to examine the effects of perceived justice of service recovery efforts on the customer relationship performance in mobile social commerce. To this end, we classified cognitive-affective trusts and post-recovery satisfaction into the customer relationship performance. This research employs a field survey of customers who experienced service failures in mobile social commerce and a covariance structural model analysis in order to test hypotheses of our research model. The findings present that all justices of service recovery efforts positively affect the cognitive trust, whereas the only procedural justice significantly influences the affective trust. In addition, the results show that cognitive-affective trusts have a positive effect on the post-recovery satisfaction. Our results suggest practical implications that are used to help managers maintain and improve relations with the customers who experienced service failures and to increase the post-recovery satisfaction.

• Management Science and Financial Engineering
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• v.19 no.2
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• pp.1-11
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• 2013

An interesting puzzle in business practices is that although many researchers emphasize the benefits of a revenue-sharing contract, a wholesale contract has remained to be the most common contractual form. By introducing the concept of unobservable efforts, we examine the contractual efficiency of a wholesale contract and a revenue-sharing contract. The multi-task agency model and experimental design approach are used to analyze the relationship between the contractual efficiency and parameters. A major finding of our study is that a wholesale contract coordinates unobservable efforts, while it fails to coordinate the order quantity decision. Because unobservable efforts have mixed effects on the contractual efficiency, the superiority of contract type depends on parameters. This finding implies that a wholesale contract can be a competitive contract, especially when unobservable efforts are heavily involved. Our conclusion is that the current popularity of a wholesale contract is manager's rational response to complex supply chain environments rather than irrational behaviors.

• Journal of Applied Reliability
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• v.16 no.2
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• pp.78-89
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• 2016

Purpose: In this paper, we investigate whether the endeavors for Six Sigma quality management by a firm have positive effects on its financial performance and the length of Six Sigma implemented period affects its financial status. We find a relationship between Six Sigma implemented period and several financial performance index using a smoothing spline function. Methods: A smoothing spline function is used in order to analyze the relationship between efforts for quality management and financial performance. Specifically, the return on assets, return on equity, sales cost and business fee are investigated as dependent variables and the efforts for quality management as independent variable. Results: As a result of the analysis, the indication is that companies that put effects into the Six Sigma quality management have a positive result in its financial status. In detail, the efforts for Six Sigma quality management have positive effects on total asset turnover ratio and Six Sigma implemented period on net income to net sales ratio. Additionally, companies with longer (shorter) period of Six Sigma program have more (less) improvement in its financial status. Conclusion: It can be concluded that the company's efforts for quality management positively influence financial performance.

• Management & Information Systems Review
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• v.33 no.2
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• pp.205-223
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• 2014

A study of the impact of constraint factors of festival participation and negotiation efforts of festival participant on festival satisfaction. This study reviewed earlier studies about festival and verified an impact of the leisure constraint factors of festival participant and the negotiation efforts on festival satisfaction by considering previous literature. Hypotheses based on literature reviews were analyzed emprically. According to the result of study, in aspect of the relationship between constraint factors of festival participation(intrapersonal constraint, interpersonal constraint, structural constraint) and negotiation efforts of festival participation, both interpersonal constraint and structural constraint have positive influence on constraint negotiation efforts. However, intrapersonal constraint factor influenced negatively. Also, the results revealed that in aspect of the relationship among festival participation, festival experience recognition, and satisfaction, festival participation have positive influence on cognitive and emotional experience and finally satisfaction.

• Proceedings of the CALSEC Conference
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• 2003.09a
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• pp.66-71
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• 2003

As the Internet business is expanding rapidly, companies began to realize that relationship profitable partners is a key to long-term profitability, efforts to foster better Partner Relationship management became an important focus of companies. Companies pursuing this strategy quickly in building partner relationship management. So, this paper offers the strategic effective management plans of partner from partner relationship management.

• Journal of Korean Society of Industrial and Systems Engineering
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• v.43 no.3
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• pp.143-155
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• 2020

The relationship between companies in the supply chain is a core competency of the company and key indicator which determines the survival of a company. Therefore, companies are investing in efforts for inter-company relations, and related studies have been conducted for a long time. However, in the supply chain, the positions and characteristics of suppliers and buyers are not the same. Therefore, research is needed to better understand and respond to other characteristics of the relationship between suppliers and buyers. The purpose of this study was to identify the characteristics of the resources held between the buyer and the supplier through social capital, which is a value asset that can be used as a resource created through social relations, and whether it affects the commitment of the relationship. In addition, The core of this study was to statistically analyze the differences between suppliers and buyers through this analysis. This study was conducted by surveying companies that are suppliers and buyers along the supply chain. The difference between the supplier and the buyer was revealed through empirical analysis, and statistically, the difference between the two groups was also revealed. As a result of the analysis, the higher the involvement of the buyer, the more significant the result of structural capital was, and the result was statistically opposite to the supplier. As for the relationship capital, quantitative and qualitative relationship capital had different effects on the commitment. Both the supplier and the buyer had a positive effect on relationship performance. However, the effect of emotional commitment on non-financial relationship performance has a greater degree of influence on suppliers, and it appears in statistical differences. This study revealed differences in the relationship between suppliers and buyers, and found that different investments and efforts were required for each group.

• Journal of Korean Society for Quality Management
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• v.41 no.4
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• pp.611-621
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• 2013

Purpose: The purpose of this study was to investigate if companies' efforts of quality management practices have positive impacts on the companies' performance as the first stage. In the second stage of this study, we tried to confirm if the degree of companies' making efforts on customization strategy and R&D strategy function as moderate variable on relationship between quality management practices and companies' performance. Methods: The collected data through survey were analysed using multiple regression for the first stage of the study and moderate regression for the second one of it. Results: The results of this study are as follows; quality management practices have positive effect on performances. Moreover, much effort on customization strategy has significant moderate effect on relationship between quality management practices and corporate performance. On the other hand, much effort of companies on R&D strategy has significant moderate effect on the relationship between the two as well. Conclusion: Manufacturing and services companies in Korea need to make effort of quality management practices in order to improve corporate performance. Moreover, if that efforts are combined with customization strategy and R&D strategy, they will expect synergy effect on performance improvement.

• Proceedings of the Korea Contents Association Conference
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• 2009.05a
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• pp.449-453
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• 2009

The primary purpose of this study was to probe the relationship between negotiating efforts on leisure restriction and participation in leisure sports. This study has sampled for 26 days from 2009 February 9th to March 6th 250 adult at the age of 19 living in capital area using the Purposive Sampling Method. The study has then divided these samples into 3groups which are : public people, members of an association club, members of a club. To exclude non-participant of leisure sports, the researcher has visited the leisure sports facilities to sampling survey. The collected data were put into the SPSSWIN 15.0 program to be Factor Analysis, Reliability Analysis, Multiple Regression Analysis, Path Analysis. The results are: 1) Negotiating efforts on leisure sports affect the frequency of leisure sports participation: thus, the more effort on leisure activity and eagerness to change the more frequent the participation rate becomes. 2) Negotiating efforts on leisure sports affect the length of leisure sports participation. The means that the recharging through leisure activity and regulatory the intensity can extend the length of participation. 3) Negotiating efforts on leisure sports affect the intensity of participation. The more effort on leisure activity result in higher intensity of participation.