• Title/Summary/Keyword: Railway Market

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Railway World Market and Marketing Strategies (국내외 철도시장 현황 및 마케팅 전략기반 연구)

  • Lee, Soon-Cheul;Na, Hee-Seung
    • Proceedings of the KSR Conference
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    • 2005.05a
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    • pp.942-946
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    • 2005
  • This study investigate both the structure and characteristics of world railway market and major railway manufacturers' major business fields and their strategies to go abroad. Based on this market analysis, we study the SWOP analysis by dividing the important factors that affect railway system into strength, weakness, opportunity, threat factors, and suggest marketing strategies for advancing railway system into foreign countries.

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Railway logistics plan by analyzing origin & destination of possible mad goods by railway (철송가능 육송품목의 기종점 분석을 통한 철도물류 활성화방안)

  • Park, Eun-Kyung
    • Proceedings of the KSR Conference
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    • 2009.05a
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    • pp.1708-1727
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    • 2009
  • Even though we usually analyze logistic market based on confined railway logistics, but this study would like to judge what is potential demand transferable to railway goods through accurate analysis of railway sharing rates by the analysis of origin and destination of each item in total freight transportation market. Accordingly, by analyzing each items transferable to railway, excluding items stuck to original market, this study wants to choose some major items which are expected to lasting demand and activate railway logistics plan by focusing on major items for marketing strategy.

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A Market Taxonomy Approach for the Export of Korean Railway Systems (한국 철도시스템의 해외진출을 위한 시장유형론적 접근)

  • Choi, Sung-Ho
    • Journal of the Korean Society for Railway
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    • v.16 no.5
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    • pp.439-446
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    • 2013
  • The market taxonomy approach may lead to the most effective strategy to promote the export of Korean Railway Systems. By prioritizing opportunities in the global marketplace and subsequently identifying market segments, this approach will reveal the most effective market strategies for Korean rail exporters. This study suggests the market potential index. In addition, it also introduces how market segmentation should be done for the global rail supply market. Applying the market taxonomy to derive strategic implications, this study portrays several export projects currently being undertaken by the Korean rail industry.

Innovations as an Option to Increase the Market Share of Rail Freight Transport in Europe

  • Wiegmans, Bart W.
    • International Journal of Railway
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    • v.2 no.2
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    • pp.80-92
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    • 2009
  • Successful market adoption of rail freight transport innovations that might offer opportunities for market share increase is the focus of this paper. Firstly, seen from a theoretical point of view, it is not incremental innovations but radical organizational and transformation innovations that are likely to increase the market share of rail freight transport. Secondly, the particular inovations that offer some success potential for market adoption are: dedicated infrastructure, the fixed timetable, locomotive upgrades, and INTERFACE. Thirdly, unfortunately, the opportunities to increase the market share of rail freight transport appear to be limited.

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A Study on Strategical Penetration of the Korean High-Speed Train System into Chinese Market through the Technology Transfer (한국형 차세대 고속전철의 기술이전을 통한 중국진출 방안 연구)

  • Song Dahl-Ho
    • Journal of the Korean Society for Railway
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    • v.9 no.1 s.32
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    • pp.36-42
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    • 2006
  • Studied was a strategic plan for the Korean High-Speed Train system to penetrate the Chinese railway market in exchange of the technology of KHST. Firstly, taken was a glance at Chinese Government plans to extend total length of his railway lines and to construct the Beijing~Shanghai high-speed railway line. Then, disparity of railway technology in Korea and China was reviewed. From the review, SWOT Analysis were carried out to penetrate the foreign markets. Countermeasures to cope with SWOT were also considered. Strategical governmental supports and the establishment of the special organization to be in charge of penetration of KHST into foreign markets were proposed. Finally, also proposed was the transfer of KHST technology to Chinese counterparts in exchange of tangible benefits for Korean side. The benefits may include (1) adoption of KHST as the type of rolling stock for the Beijing~Shanghai line, (2) guarantee of participation in the project and royalty for the KHST technology used for the future high-speed railway line construction, (3) prior written approval and partnership when making its way to third country, and (4) participation of Korean construction companies in Chinese railway construction project, etc. Adoption of KHST in China indeed gives chance to integrate the high-speed railway network after reunification of Korean peninsular, and enhance the economic ties between two countries.

The Transformation of American Rail Freight Transportation Market Structure and Its Implications (미국 철도화물운송시장의 구조변화와 시사점)

  • Woo, Jung-Wouk;An, Joon-Yong
    • Proceedings of the KSR Conference
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    • 2010.06a
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    • pp.1558-1566
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    • 2010
  • After the establishment of 'Staggers' Rail Legislation' in 1980, which established an atmosphere of free competition in rail freight transportation market, freight railway in America became larger and the proportion of freight railway in the market increased. In 2008, it took up 43% of the transportation market based on tonne/mile unit and the productivity of freight rail increased. On the other hand, in the case of Korea, the competing atmosphere is being set up under the influences of the renovation of the rail transportation industry in 2004. However, to make the rail transportation market more active and become more advanced, a lot of efforts are required to build a stronger foundation of free competition atmosphere. In this paper, we have deducted the political implications on the establishment of strengthened competition in Korean rail transportation industry from reviewing what kind of changes the rail transportation market in America went through and how it was developed. In this case, we have focused on the changes in industrial trend towards the restriction policy. Also influences of the deregulation policy after 1980 on the enhanced market efficiency were reviews.

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Investigating Railway Market Trends based on the Characteristics of International Railway Business Orders (해외 철도사업 발주 특성에 따른 철도 시장 동향 분석)

  • Oh, Ji-Taek;Hwang, Seonkeun;Pyo, Sukhoon
    • Journal of the Korean Society for Railway
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    • v.19 no.6
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    • pp.785-791
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    • 2016
  • This research suggests feasible means for domestic railway industries to actively enter overseas railway markets by thoroughly analyzed the business trends of the expanding international railway markets and their characteristics. The 983 independent cases of international railway orders introduced in domestic markets during the past five years were analysed. In order to enhance the efficiency and consistency of the series of analysis, one classification system was established, and proportions of each category were assessed after the analysis of each piece of business information in the classification. It can be concluded from the analysis that early entrance into new projects with system design similar to that used in Korea will enrich the chances for domestic industries to enter the expanding international railway market, because Korean business is likely face competition from other companies for low-price contracts if the entering timing to the market is too late.

Safety Levels Apportionment in Railway System

  • Rafrafi, Meriem;El Koursi, El Miloudi;Bourdeaud'Huy, Thomas
    • International Journal of Railway
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    • v.1 no.4
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    • pp.157-168
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    • 2008
  • The creation of a single European rail transport market it is important to increase confidence between the actors on the market and between member states who shall ensure that railway safety is generally maintained and, where reasonably practicable, continuously improved. For this purpose the European railway safety directive introduces a mechanism to adopt a Common Safety Targets (CST) expressed in risk acceptance criteria for individuals and for society. This paper focuses on the apportionment of safety targets for European railway system. We develop a generic approach based on the Functional Hazard Analysis (FHA), to analyse the safety of railway systems for a unified European network and to comply with the CSTs required by the European railway Safety Directive. We suggest to combine the FHA technique with the functional railway architecture to allocate the safety targets to the railway functions.

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A Strategy on Penetration of the Korean High-Speed Train into Chinese Market in Trade off the Technology Transfer (기술이전을 연계한 한국형 차세대 고속전철의 중국진출 방안 연구)

  • Song Dahl-Ho
    • Proceedings of the KSR Conference
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    • 2005.11a
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    • pp.907-914
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    • 2005
  • Studied was a strategic plan for the Korean High-Speed Train system to penetrate the Chinese railway market in exchange of the technology of KHST. Firstly, taken was a glance at Chinese Government plans to extend total length of his railway lines and to construct the $Beijing\~Shanghai$ high-speed railway line. Then, disparity of railway technology in Korea and China was reviewed. From the review, SWOT Analysis were carried out to penetrate the foreign markets. Countermeasures to cope with SWOT were also considered. Strategical governmental supports and the establishment of the special organization to be charge of penetration of KHST into foreign markets were proposed. Finally, also proposed was the transfer of KHST technology to Chinese counterparts in exchange of tangible benefits for Korean side, The benefits may include (1) adoption of KHST as the type of rolling stock for the $Beijing\~Shanghai$ line, (2) guarantee of participation in the project and royalty for the KHST technology used for the future high-speed railway line construction. (3) prior written approval and partnership when making its way to third country, and (4) participation of Korean construction companies in Chinese railway construction project. etc. Adoption of KHST in China indeed gives chance to integrate the high-speed railway network after reunification of Korean peninsular, and enhance the economic ties between two countries.

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A Study on the Improvement of Domestic Technical Standards and Regulations for Advancing the Korean High-Speed Railroad System into a Foreign Market (한국 고속철도의 해외진출을 위한 국내 기술규격, 규정 개선방안)

  • Na Hee-Seung;Kang Dong-Hoon;Oh Ji-Taek;Jang Seung-Ho;Nam Seung-Gi
    • Proceedings of the KSR Conference
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    • 2005.05a
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    • pp.211-219
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    • 2005
  • The railway industry of each country has variant technical standards and regulations unlike other industries. For this reason, it is necessary to investigate the domestic technical standards and regulations and to prepare the countermeasure of the variance for advancing the korean high-speed railroad system into foreign market. This study was designed to investigate the railway design/manufacturing, examination/inspection and safety of domestic and foreign countries subject to a world market for advancing the korean high-speed railroad system into a foreign market. Because the reliance of a railroad system is a prerequisite for the safety of railroads, it is very important to obtain the reliance data, which is based on the RMS analysis of foreign countries subject to a world market.

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