• The Journal of Asian Finance, Economics and Business
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• v.8 no.5
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• pp.167-178
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• 2021

This study aims to identify the influence of paradoxical leadership on proactive work behavior mediated through psychological safety in the hotel industry. This study employs survey data of five-star deluxe hotels in South Korea using convenience sampling. The number of 270 cases was used for analysis and the hypotheses were analyzed with structural equation modeling and AMOS 20. Paradoxical leadership includes five sub-variables of self-centeredness with other-centeredness (SO) distance and closeness (DC), uniformly and individualization (UI), work requirements and flexibility (RF), and decision control and autonomy (CA). The results indicate that DC, UI, and CA positively influence psychological safety. Further, RF and CA make a positive impact on proactive work. Psychological safety fully mediates the effect of DC and UI on proactive work behavior and partially mediates the effect of CA on it. The findings of this study suggest that the impact of paradoxical leadership on proactive work behavior can be strengthened when this relationship is accompanied with psychological safety and other mediation variables for the relationship need to be further investigated. This study suggests how hotel managers enhance the level of proactive work behavior by training themselves to be paradoxical leaders and making psychologically safe environment.

• Journal of Distribution Science
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• v.13 no.8
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• pp.97-104
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• 2015

Purpose - This study examines the positive impact of the social distance between producers and users of online content, investigating and analyzing the most popular Web content. In addition, it tries to elicit the matching effect that appears when the individuals'cultural background is consistent with social distance. Research design, data, and methodology - We collected and analyzed actual data about 4,981 videos clips on YouTube, looking at six countries in order to verify the content of this study. Based on the results of the data analysis, the study conducted behavioral measurements on popularity, social distance, culture, and user engagement. The unit of analysis was the content and we collected information about the content producers and the content records. We controlled the views, comments, likes, calendar dates, and ages in the empirical models. The data was collected in 2011, with the records coming from South Korea, Japan, China, U.S., German, and France. A total of 4,980 elements were analyzed in the model. The empirical model estimated is the bivariate negative binomial distribution (NBD) model. Results - It turns out that there is a possibility that the matching effect can be diminished by variables that reflect the psychological involvement of user engagement. This study proposes academic and practical implications based on these research results. This research shows the positive effect of social distance between users and producers on the increased performance of the online content. We find the effect of social distance to be a stronger tendency in collectivism. The collectivists follow their sense of friendship and intimacy in their culture and, the social congruence effect can be found there as well. The effect, however, could erode in a social case where users are motivated by strong intrinsic and psychological factors. In addition, user engagement complicates the process of user decision making regarding the information. Conclusions - This study examines how the differential effects of social distance caused by culture could disappear through user commitment as a complicated user motivation. Some potential implications are as follows. First, a firm in the collectivism culture has to communicate based on the social distance. In fact, most online channels do not have a function that indicates the social distance as measured by favorites or subscribers. This function could help increase the performance of the content in online channels, but this increasing effect can only be found in a collectivist culture. Based on this, the firms have to communicate and announce to users the actual social distance between users and producers. Second, firms should develop a system that discovers the social distance and culture and shows these measures to users and producers, since the congruence effect between social distance and culture is found only for low user engagement. The firms can take the advantage of the congruence effect only for the development of the social distance and culture visualized system.

• Journal of Broadcast Engineering
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• v.24 no.7
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• pp.1189-1198
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• 2019

The study explores the effects of recording and viewing distances in stereoscopic 3D on presence, perceptual characteristics, and negative experiences. Groups of 20 participants were randomly assigned to each of the three viewing distances, and all participants were exposed to five versions of the stereoscopic 3D music video that differs in recording distance. The results showed that first, viewers felt a higher experience of presence and had a better perception of objects positioned near the cameras. Second, viewers felt a greater perception of screen transmission as the viewing distance increased. Finally, viewers felt a greater negative experiences due to the joint effects of recording and viewing distance. As investigating the influence of stereoscopic 3D content and viewing environments on psychological factors, the study expects to provide a guideline of human factors in 3D.

• International Journal of Computer Science & Network Security
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• v.22 no.5
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• pp.312-316
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• 2022

The article provides a theoretical substantiation of the pedagogical interaction of the subjects of the educational process in the context of distance learning; taking into account the identified features of the implementation of pedagogical interaction defined teaching methods in distance learning; a course has been developed that reveals the features of the pedagogical interaction of participants in the educational process in conditions of distance learning. To solve the tasks and check starting points, a set of methods was used: theoretical: analysis of philosophical, psychological and pedagogical literature, dissertation research, curricula, analysis of the conceptual and terminological system; empirical: questioning, conversation, self-diagnosis.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.11 no.2
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• pp.1-8
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• 2016

Self Regulatory Focus Theory explained two different self-regulatory systems(promotion focus and prevention focus) to achieve a goal. According to this theory, people have different type of goal(approach pleasure and avoid pain) and use different type of strategy to achieve the goal. Promotion focus targets their attention to positive outcomes and the achievement of gains. On the other hand, prevention focus targets attention more to negative outcomes and the avoidance of losses. Also, promotion focus tends to use approach and eager strategy to achieve the goal and prevention focus tends to use avoidance and vigilant strategy. This study examined the effects of self regulation focus on attitude and intention toward business start-up. We proposed that promotion focused people will respond more positively to the attitude and intention toward business start-up than prevention focused people. This likely because promotion focused people tend to focus more ideals and gains, where prevention focused people tend to focus more safety and risk. And also we proposed that these effect will be influenced by psychological distance. This study investigated these relationships using 186 under graduate students. The result of analysis indicated that promotion focused people responded more positively on the intention toward business start-up than prevention focused people. But it had not any effect on the attitude toward business start-up than prevention focused people. Self regulation focus and psychological distance turns out to be a significant factors that influence attitude and intention toward business start-up. Finally, we concluded with a discussion of the implications of the research findings and directions for future research.

• The Journal of the Korea Contents Association
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• v.22 no.10
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• pp.627-641
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• 2022

Although CSV means pursuing social and economic values at the same time, research on consumer benefits recognized by consumers, the subject of economic value, is insufficient. The purpose of this study is to investigate the effect of CSV activities of financial companies on purchase intention through consumer benefits and psychological distance for consumers. 265 copies of survey data were collected, and the research hypothesis was verified using SPSS 25.0 and Smart PLS 3.0. As a result of the analysis, first, fairness and authenticity had a positive (+) effect on both social and personal benefits. Second, it was found that the social and personal benefits subjectively perceived by consumers had a positive (+) effect on both purchase intention. Third, it was found that the social benefits perceived by consumers through CSV activities of financial companies had a positive (+) effect on purchase intention through psychological distance, but the mediating effect of personal benefits was not significant. Based on these research results, practical proposals were made to increase the efficiency of CSV activities by grasping the effect of consumers and purchase intentions on CSV activities of financial companies, and conclusions, implications, and future research directions were presented.

• The Journal of the Korea Contents Association
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• v.19 no.10
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• pp.593-606
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• 2019

This study examines effective message strategies that fit with the characteristics of retargeting advertisements, based on the Construal Level Theory. First, we investigate whether the social distance that applies between interpersonal interactions can also be observable in an online environment and test the effects of social distance, depending on the type of online sites. We then examine consumers' construal level when social and temporal distances interplay, and how the effects of the messages change accordingly. As a result, social distance and message construal levels by website type were consistent with existing CLT studies. However, the hypothesis that advertising effects will be higher only when all, multidimensions' distances and construal levels of messages match, was partially supported. Also the current view, that the consumers' evaluations will show no difference to when either or both dimensions are distal, was rejected. Instead, when a discrepancy between temporal and social distance was present, the construal level of the message was more effective when congruent with the social distance out the two dimensions. Hence, it is possible to infer that the influence of psychological distance may vary depending on the dimension of distance.

• Journal of Distribution Science
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• v.13 no.8
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• pp.73-80
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• 2015

Purpose - This study's objective is to analyze the content of the communications between users and producers based on the construal level theory. User generated content refers to content created in an online-based service where users and producers communicate interactively with each other. In a user generated content platform, the messages sent and received between the many players, the users and producers who use the content, may be analyzed at the psychological level based on construal level theory. Research design, data, and methodology - This study gathered user and producer participation through a snow-bowling sampling method. The data analyzed includes 125 video clips and 2,912 comments. The period of the data collection was from September 2014 to December 2014. The collected data was analyzed using a t-test and two-way ANOVA. Results - This study obtained the following research results. First, users who were a short social distance from producers responded to user participatory activities stated in concrete language rather than abstract language. In contrast, users who were at a longer social distance from producers tended to respond to the content requesting user participation through abstract language. Second, if users and producers were at a short social distance from each other, user preference increased more when a producer response to user participation was expressed concretely rather than when it was expressed abstractly. In contrast, if the users were at a longer social distance, users' preferences increased more when producer response was expressed abstractly rather than when it was expressed concretely. Conclusion - This study found that the effect of suitability, in which the social distance and the content were in congruence at the construal level, could be observed. Therefore, based on this, academic and practical implications were drawn. The three main insights of the study are as follows. First, firms can use psychological factors to analyze the message content of users in their distribution platforms. This study reveals managerial implications for marketing managers who want to take make use of this analysis of user and producer communications. This study indicates that the main factors include the concrete and abstract scores and social distance between users and producers. Second, we also provide the strategic guidelines to maximizing user preferences and other outcomes. The main dependent variable in this study is the user preference shift; the variable increases through the congruence effect; and the construal level is determined by the social distance between the users and producers and the type of producer response. The outcomes here from users can be utilized to develop several systemic strategies. One process to use the outcomes could be: (1) firms could measure the users and producers social distance; (2) calculate the concreteness or abstractness of the messages; and, (3) predict the user preference outcomes by the congruence between user and producer social distance and the abstractness or concreteness of the message content.

• Journal of the Korean Geographical Society
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• v.49 no.4
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• pp.546-562
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• 2014

This research attempts to investigate the geographical approaches on healing, which have been neglected in geography relatively, comprehensively and to examine the meaning of healing in daily life from the viewpoint of the managers of psychological counselling caf$\acute{e}$s. According to the results of this research, exposed healing spaces such as mental clinics or counselling centers are regarded as cultural stigmatic spaces; besides, psychological counselling caf$\acute{e}$s decrease psychological distance or resistance and people calling for healing can access these healing spaces easily. Second, healing spaces from a perspective of modern people mean geographical boundaries as refuges for a brief time; accordingly, the users' activities in psychological counselling caf$\acute{e}$s as instant or unexpected healing spaces in daily life are interpreted as special experiences without any emotional burdens. And these psychological counselling caf$\acute{e}$s are regarded as the spaces where can experience healing repeatedly and continuously. Third, psychological counselling caf$\acute{e}$s were changed into general caf$\acute{e}$s as open spaces; therefore, they can penetrate deeper into daily life rather than others.

• Knowledge Management Research
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• v.18 no.1
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• pp.49-65
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• 2017

Financial products entail either gains or losses, and customers' psychological reaction to these gains and losses affect the selection of the financial products. This study explains the financial customers' behavior by introducing consumers' psychological variables such as loss aversion and construal levels. According to the construal level theory, people use more abstract and higher levels of construal to represent objects that are more distant on psychological distance. Based on extant research about loss aversion and construal levels, this study proposes two hypotheses and test the hypotheses. The experimental study examines how loss aversion affects the choice between deposit products and fund products in short-term and long-term investment situations. In the long-term condition the respondents prefer fund products to deposit products, whereas in the short-term condition the respondents have showed the opposite result. Also, the effects of loss aversion on preferences for financial products have interacted with the time horizon of investments. Implications and limitations are discussed to establish more effective marketing strategies based on the results of this study.