• Title/Summary/Keyword: Product quality

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A Study of the Service Quality, Perceived Price and Product Quality, and Store Image on Store Loyalty (대형할인점 의류매장의 서비스품질, 가격과 품질지각, 및 점포이미지가 점포애호도에 미치는 영향)

  • Lee, Ok-Hee;Kim, Ji-Soo
    • Journal of the Korean Society of Clothing and Textiles
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    • v.32 no.10
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    • pp.1548-1558
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    • 2008
  • The goal of this study was to investigate the impacts of service quality, product quality, and perceived price on store loyalty of the clothes shops at a large-scale discount store. The subjects were 357 female adults living in Suncheon City, Jeollanam Province. The questionnaires were conveniently sampled from June 1 to 30, 2006. The collected data were factor and reliability analyzed using the SPSS program. And Regression was used to verified the relationships between the constructs. Among the five hypotheses set in the research model, total four were selected through empirical analysis and the rest one were rejected. The empirical results showed the following managerial implications. First, consumer' perceived service quality has a positive relationship with store image and store loyalty. Second, product quality has a positive relationship with store image. Third, store image has positively related with store loyalty. Fourth, perceived price has not significantly related with store loyalty. Finally, store image in large-scale discount store is 'sales people', 'VMD/atmosphere', and 'assortment' on forming the store image. Especially, 'assortment', 'oust and friendship', and 'symbol' have significantly related with store loyalty.

The Implementation of Total Quality Management in Controlling the Cost of Manufacturing

  • Seetharaman, A.;Raj, John Rudolph;Seetharaman, Saravanan Arumugam
    • Journal of Distribution Science
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    • v.13 no.8
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    • pp.27-40
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    • 2015
  • Purpose - Total Quality Management (TQM) has received significant attention and interest from a large number of organizations around the world in various industries. These organizations have tried to embody TQM concepts in areas such as engineering and product design, marketing, R&D, procurement, production, personnel, and product inspection. Research design, data, and methodology - This study presents an overview of the fundamentals of TQM and an in depth review of the obstacles to the successful implementation of TQM. Results - In order to control the cost of manufacturing, the tracking of the cost of quality (COQ) allows companies to capture the actual overall cost incurred in producing a unit of product or service. The study explores the reasons why companies track the COQ and ways to address it. Conclusions - Based on the results, COQ is one of the key performance indicators for making more accurate strategic decisions as well as a critical aspect of TQM. The study also presents a few popular quality improvement tools that have been widely used in organizations successfully implementing TQM.

Automotive Functional Safety-ISO 26262 and Its Countermeasures (자동차 기능안전 ISO 26262와 대응방안)

  • Jung, Eun-Ki;Kwon, Hyuck-Moo;Lee, Min-Koo;Kim, Dong-Chun;Hong, Sung-Hoon
    • Journal of Korean Society for Quality Management
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    • v.41 no.2
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    • pp.185-196
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    • 2013
  • Purpose: This paper is focused on introducing the Automotive Functional Safety International Standard-ISO 26262 and proposing effective countermeasures of ISO 26262. Methods: We studied collected data about ISO 26262 and analyzed the relationship between ISO 26262 and Quality 5 Star of Hyundai Kia Motors for the integrated product development process. Results: Results showed the product development process for the integration plan between ISO 26262 and Quality 5 Star. In addition, we added an entry about the functional safety in the evaluation item of Quality 5 Star System. Conclusion: In order to introduce ISO 26262 effectively, we proposed ISO 26262 requirements and functional safety concept to be added to Quality 5 Star.

Impact of a reduction in the quality of Shine Muscat on the grape variety market using the Armington model

  • Byung Min, Soon;Sumin, Cho;Sounghun, Kim
    • Korean Journal of Agricultural Science
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    • v.48 no.4
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    • pp.911-926
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    • 2021
  • We devised a grape variety model to estimate the impact of lowering the Shine Muscat quality level on the grape market. Shine Muscat has become a popular grape variety in Korea. Accordingly, the area devoted to the harvesting of Shine Muscat has increased dramatically since 2016. Our study examines how a reduction in the quality of Shine Muscat affects other grapes such as Campbell Early, giant peak, and Muscat Bailey A (MBA). The Armington model was used to impose consumer preferences and product differentiation assumptions. We found that a decrease in the consumer preference for Shine Muscat realized by lowering the quality of Shine Muscat largely reduces the price of this variety. Also, the prices of other grape varieties fell via a substitute effect. Moreover, if grape varieties were more differentiated, the reduction in the price of Shine Muscat would be greater, while the decreases in the prices of other grape varieties would be smaller. These results imply that farmers of Shine Muscat must continue with quality management efforts to avoid the negative effect of changing consumer behavior with regard to Shine Muscat against a reduction in its quality. Our model introduces a product differentiation model for the fruit market and helps policymakers and farmers understand the impact of changing market conditions in the fruit market.

The effects of both store and private brand apparel product attributes on satisfaction and repurchase intention at large discount stores (대형할인점의 점포속성과 PB 의류 제품속성이 만족도 및 재구매 의도에 미치는 영향)

  • Ju, Seong-Rae;Chung, Myung-Sun
    • The Research Journal of the Costume Culture
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    • v.22 no.1
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    • pp.143-157
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    • 2014
  • The aims of this study were to identify the dimensions of both store and PB apparel product attributes at large discount stores, and to empirically examine the effects of each dimension of store and PB apparel product attributes on satisfaction with PB apparel products and on repurchase intension. Questionnaires were given to 264 large discount store customers, who have experienced buying PB apparel products at large discount stores. The results were as follows. First, purchased PB items and image, improvement of PB apparel products showed differences by gender. Second, the dimensions for store attributes were categorized as convenient of shopping environment, product quality, customer service, advertising reach, convenient location, and reasonable prices. The PB apparel product attributes were categorized as material handling management, quality, fashion ability, and brand power. Third, generally, both store and PB apparel product attributes at large discount stores are significantly related to PB apparel satisfaction and repurchase intention. PB satisfaction and repurchase intention of males were partly affected by store attributes and PB apparel product attributes. PB satisfaction and repurchasing intention of females, however, were partly affected by only PB apparel product attributes, not store attributes.

A Study on Effect of Sales Promotional Marketing Means on Evaluation of Clothing Product (판매촉진 수단이 의류제품 평가에 미치는 영향)

  • Park Jin-A;Kim Soo-Kyoung;Lim Sook-Ja
    • Journal of the Korean Society of Costume
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    • v.55 no.5 s.95
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    • pp.43-54
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    • 2005
  • This study was designed towards female college students to find out how increasing promotional marketing means are affecting the evaluation of clothing products; qualify perception, value perception, and purchase intention. 704 female college students participated in this study and SPSS package was used to analyze gathered data. The results of this study were as follows: First, the use of sales promotional means and preference had a significant difference among students demographic factors(residence, whole Income of the family, allowance, and clothing expenses). Second, qualify perception, value perception, and purchasing intention were the three factors of clothing product evaluation. Third, normal price and $30\%$ sale price clothing was perceived as high quality product and $50\%$ sale price clothing was perceived as high valued product. Purchasing intention was high when low price was suggested or promotional gift was given. Fourth, when considering product price as the factor of product evaluation, there were significant difference between the prices of product. And also, considering the product price, there were significant difference among factors of product evaluation and sales promotional means. Fifth, there was significant correlation between qualify perception, value perception, purchasing intention, usage and preference of promotional means. Further more, value perception was main factor that affected purchasing intention.

Consumers' Usage Intentions on Online Product Recommendation Service -Focusing on the Mediating Roles of Trust-commitment- (온라인 상품추천 서비스에 대한 소비자 사용 의도 -신뢰-몰입의 매개역할을 중심으로-)

  • Lee, Ha Kyung;Yoon, Namhee;Jang, Seyoon
    • Journal of the Korean Society of Clothing and Textiles
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    • v.42 no.5
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    • pp.871-883
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    • 2018
  • This study tests consumer responses to online product recommendation service offered by a website. A product recommendation service refers to a filtering system that predicts and shows items that consumers would like to purchase based on their searches or pre-purchase information. The survey is conducted on 300 people in an age group between 20 and 40 years in a panel of an online survey firm. Data are analyzed using confirmatory factor analysis and structural equation modeling by AMOS 20.0. The results show that personalization quality does not have a significant effect on trust, but relationship quality and technology quality have a positive effect on trust. Three types of quality of recommendation service also have a positive effect on commitment. Trust and commitment are factors that increase service usage intentions. In addition, this study reveals the moderating effect of light users vs heavy users based on online shopping time. Light users show a negative effect of personalization quality on trust, indicating that they are likely to be uncomfortable to the service using personal information, compared to heavy users. This study also finds that trust vs commitment is an important factor increasing service usage intentions for heavy users vs light users.

Analysis of Component for Determining Illegal Gasoline (가짜휘발유 판정을 위한 성분 분석)

  • Lim, Young-Kwan;Won, Ki-Yoe;Kang, Byung-Seok;Park, So-Hwi;Jung, Seong;Go, Young-Hoon;Kim, Seong-Soo;Jung, Gil-Hyoung
    • Tribology and Lubricants
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    • v.36 no.3
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    • pp.161-167
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    • 2020
  • Petroleum is the most used energy source in Korea with a usage rate of 39.5% among the available 1st energy source. The price of liquid petroleum products in Korea includes a lot of tax such as transportation·environment·energy tax. Thus, illegal production and distribution of liquid petroleum is widespread because of its huge price difference, including its tax-free nature, from that of the normal product. Generally, illegal petroleum product is produced by illegally mixing liquid petroleum with other similar petroleum alternatives. In such case, it is easy to distinguish whether the product is illegal by analyzing its physical properties and typical components. However, if one the components of original petroleum product is added to illegal petroleum, distinguishing between the two petroleum products will be difficult. In this research, we inspect illegally produced gasoline, which is mixed with methyl tertiary butyl ether (MTBE) as an octane booster. This illegal gasoline shows a high octane number and oxygen content. Further, we analyze the different types of green dyes used in illegal gasoline through high performance liquid chromatography (HPLC). We conduct component analyses on the simulated sample obtained from premium gasoline and MTBE. Finally, the illegal gasoline is defined as premium gasoline with 10% MTBE. The findings of this study suggest that illegal petroleum can be identified through an analytic method of components and simulated samples.

The Impact of Supplier Involvement, Customer Involvement, and Employee Learning/Training on Product Quality and Organizational Performance (공급자참여와 고객참여 및 학습·훈련이 품질성과와 기업성과에 미치는 영향)

  • Park, Chul-Soon
    • Journal of Korean Society for Quality Management
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    • v.40 no.1
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    • pp.1-14
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    • 2012
  • This study investigates the impact of supplier involvement, customer involvement, and employee training on product quality and organizational performance. Based on literature review, this study develops hypotheses and tests them by employing a structural equations model. Using survey data of 193 firms from 22 manufacturing industries, this study empirically shows that the activities for supply chain quality management (SCQM) enhance the quality and organizational performance. Specifically, quality leadership is revealed to be an antecedent of other SCQM activities. The most contributable finding is, while the supplier involvement and employee training directly enhance the organizational performance, customer involvement indirectly improves it via quality performance.

An Algorithm for Estimating Time-cost-Quality Trade-offs in the Selection of the optimal Design Specifications (최적품질설계(最適品質設計)를 위한 비용(費用), 품질제조시간(品質製造時間)의 종합적(綜合的) 최적화방안(最適化方案))

  • Lee, Sang-Yong
    • Journal of Korean Society for Quality Management
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    • v.4 no.1
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    • pp.13-19
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    • 1976
  • In the quality planning phase, the techniques for measuring cost-quality trade-offs are used for the selection of the optimal design specifications when design flexibility permits significant trade-offs to be made. But the product quality is not only depends on the developing cost, but also the time for developing that product. Therefor it is important to seek a methodology for estimating time-cost-quality trade-offs associated with the quality planning projects. This paper is aimed to find a methodology of time-cost-quality trade-offs and to develop a proper algorithm.

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