• 제목/요약/키워드: Platforms

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A Study on the Effect of University Online Learning Platform Usability on Course Satisfaction (대학 비대면 강의 플랫폼 이용성이 강의 만족도에 미치는 영향에 관한 연구)

  • Hyun Soo Chae;Jee Yeon Lee
    • Journal of the Korean Society for Library and Information Science
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    • v.58 no.1
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    • pp.225-254
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    • 2024
  • The study aims to understand undergraduates' and graduate students' perceptions and satisfaction with online learning platforms and to verify the relationship between usability factors and satisfaction with online courses. The literature review facilitated the summarization of major factors to be considered in the online learning platform development process and established the research model. The follow-up survey verified the perceptions of university constituents regarding the fulfillment of the university online learning platforms' user interface principles, platforms' usability, satisfaction with platforms, and satisfaction with online courses. Causal relationships between variables were tested and modeled by analyzing survey results. We also confirmed that the same model can be applied to different types of learners and various types of online learning methods. This study is significant in verifying that the fulfillment of the platforms' user interface design principles can affect satisfaction with online courses using the platforms based on learners' evaluation results. We expect that the research model proposed in this study can contribute to the improvement and development of online learning environments in the future.

Platform Thinking within the Third Generation Science Park Concept: Emerging Cases from Finland and the Netherlands

  • Kakko, Ilkka;Mikkela, Kari
    • World Technopolis Review
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    • v.5 no.1
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    • pp.30-46
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    • 2016
  • This paper is intended as an opening of a dialog on how to apply platform thinking in the development of innovation environments. It will briefly describe a new STP (Science and Technology Park) concept called 3GSP (Third Generation Science Park), which is gaining momentum in Finland. The paper explains the fundamental changes that are currently taking place in the global innovation environment and explains why platform thinking is becoming an essential element in ecosystem development. The theoretical background and classifications of platforms are described and the benefits to be gained from STP perspective are highlighted. The paper emphasizes especially the role of so called 'competence platforms' and explains the main characteristics of a fully working competence platform. The role of competence platforms in understanding serendipity and as a fundamental factor in building the team is also highlighted. The paper analyses from STP perspective several practical examples, where platform thinking supports the emergence of new innovation environments, including Urban Mill (Finland) and Meetberlage (Netherlands). The requirements for comprehensive competence platform services are presented and their potential to support community building and therefore ecosystem development is illustrated. This analysis will provide STP practitioners with new models for applying platform thinking and will help to establish co-creation, open innovation and serendipity management practices. The case studies presented will help STP management teams to evaluate the benefits of competence platforms in different contexts.

Minimum life-cycle cost design of ice-resistant offshore platforms

  • Li, Gang;Zhang, Da-Yong;Yue, Qian-Jin
    • Structural Engineering and Mechanics
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    • v.31 no.1
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    • pp.11-24
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    • 2009
  • In China, the oil and natural gas resources of Bohai Bay are mainly marginal oil fields. It is necessary to build both ice-resistant and economical offshore platforms. However, risk is involved in the design, construction, utilization, maintenance of offshore platforms as uncertain events may occur within the life-cycle of a platform under the extreme ice load. In this study, the optimum design model of the expected life-cycle cost for ice-resistant platforms based on cost-effectiveness criterion is proposed. Multiple performance demands of the structure, facilities and crew members, associated with the failure assessment criteria and evaluation functions of costs of construction, consequences of structural failure modes including damage, revenue loss, death and injury as well as discounting cost over time are considered. An efficient approximate method of the global reliability analysis for the offshore platforms is provided, which converts the implicit nonlinear performance function in the conventional reliability analysis to linear explicit one. The proposed life-cycle optimum design formula are applied to a typical ice-resistant platform in Bohai Bay, and the results demonstrate that the life-cycle cost-effective optimum design model is more rational compared to the conventional design.

Survey on work platforms of the Mobile Scaffolding (이동식비계 작업발판의 사용 실태조사)

  • Choi, Seung-Ju;Choi, Don-Heung;Shin, Woon-Chul
    • Journal of the Korea Safety Management & Science
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    • v.15 no.2
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    • pp.79-84
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    • 2013
  • According to the statistics of occupational accidents in 2009, the scaffolds and work platforms were main objects causing fall accidents in construction sites. But many workers install and use the work platforms on the mobile scaffolding without considering about safety standards. We had conducted a nationwide survey about how workers obey safety standards for the work platforms of the mobile scaffolding. As the result of a survey, no one follow a gap standard between materials of work platforms and installation of toe board. And it is a low proportion that comply with the install of safety guard rails and the use of stoppers. This is lack of consciousness for the safety certification and regulations. For safe use a mobile scaffolding, It is needed to educate a manager on the safety standards and to develop a product to install and dismantle easily.

The Effect of Digital Marketing on Purchasing Decisions: A Case Study in Jordan

  • AL-AZZAM, Abdel Fattah;AL-MIZEED, Khaled
    • The Journal of Asian Finance, Economics and Business
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    • v.8 no.5
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    • pp.455-463
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    • 2021
  • The main objective of this research was to analyze the influence of digital marketing on purchasing decisions. The research was guided by specific aims; to evaluate numerous digital marketing platforms in Jordan that can affect the purchasing decisions and identify product categories purchased by customers on digital media platforms. Furthermore, questionnaires were given based on a simple sampling technique and acquired in the Jordanian market. 300 questionnaires were distributed, and 220 available samples were gathered, except for incomplete questionnaires, resulting in a 73% response rate to all those who selected to participate. Descriptive analysis, reliability test, correlation test, and multiple regressions were used in this research. Moreover, this study's results demonstrated that digital marketing, such as social media marketing and mobile marketing, has a profound impact on consumer purchasing decisions. However, hypothesis testing demonstrated that there are many patronized digital media platforms in Jordan that affect student behavior. Jordanian students buy various product categories on digital media platforms, and digital marketing affects student decision-making. Finally, the results of this study suggest that firms should adopt strategies to leverage the digital world and technology, increase brand awareness through digital platforms to continue competing in today's commercial environment.

User Commitment to Blockchain-Based Social Media Platforms from the Perspective of Perceived Justice Regarding the Token Reward System: the Mediating Role of Psychological Ownership

  • Xue, FAN;Seongtaek, RIM;Mengmeng, WANG
    • East Asian Journal of Business Economics (EAJBE)
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    • v.11 no.1
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    • pp.1-19
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    • 2023
  • Purpose - In this study, we aimed to theorize blockchain-based social media platform users' commitment by examining the impact of their perceived justice of the token reward system. In addition, this study applied psychological ownership theory to verify the underlying mechanism between users' perceptions of justice and their commitment to the platforms. Research design, data, and methodology - To empirically test our conceptual framework in the study, we collected data through a web-based survey approach from the responses of 385 users who had experience with blockchain-based social media platforms. We employed a structural equation modeling approach to empirically test our proposed hypotheses. Result - The results indicated that distributive justice and informational justice have positive effects on user commitment. The results also showed that psychological ownership plays an important role in mediating the relationship between users' sense of distributive justice and commitment, and between procedural justice and commitment. The findings provided a better understanding of the sense of justice and user commitment in a blockchain-based social media environment. Conclusion - This study represents a preliminary attempt to theorize and empirically examine blockchain-based social media platform users' commitment. This study provided important contributions to the literature on how the effect of users' sense of justice in a reward system affects their commitment to blockchain-based social media platforms.

Advantage of Online Platform of the Real Estate and Its Marketing Strategy

  • Samha, HA;Jaewoong, WON
    • The Journal of Industrial Distribution & Business
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    • v.14 no.3
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    • pp.1-8
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    • 2023
  • Purpose: One of the eldest businesses in the realm is the real estate market and it has been dominated by offline sales and marketing tactics for decades. However, the home-buying process today is made simpler and more effective for purchasers thanks to internet platforms. This study is to investigate in terms of advantage of online platform of the real estate and its marketing strategy. Research design, data and methodology: For checking and collecting proper literature resources, content literature investigation used and it would be fitted for this research based on numerous prior studies in the realm of marketing strategies and online platforms of real state. Results: Online real estate platforms provides the availability of a broad range of properties for buyers and sellers, and connects buyers and sellers with nearby real estate mediators and agents. Finally, we figured out that utilizing real estate agents might have a huge positive impact on real estate agents. Conclusions: As online platforms become increasingly popular for real estate professionals, practitioners must be aware of the changes in technology and the resulting implications for how they market and sell property. Future research should explore the effect of online platforms on customer satisfaction and the overall accomplishment of real estate businesses.

Sharing Economy: A Study On The Factors Affecting The Participation Of Users In The Sharing Platforms

  • Waad Aldhowayan;Abdul Rauf Baig
    • International Journal of Computer Science & Network Security
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    • v.23 no.10
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    • pp.21-29
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    • 2023
  • Recently there has been an increase in interest and competition in sharing economy platforms. The success stories of many companies have spread in this field, such as Uber, but on the other hand, there are many other companies that have failed. We studied and analyzed the factors that affect the user's participation in the sharing economy platforms as an essential part of this system, and how to maintain the consumer's intention of use without compromising consumer satisfaction, as it has become an issue of great importance on the path to the success of the sharing platforms. Relying on the expanded valence framework and expectation confirmation theory as a basis, we constructed hypotheses that influence intention to participate in participatory platforms. Results show that system quality, trust, perceived benefits, and satisfaction are important factors that positively influence intention to continue to participate. This research is expected to help researchers move forward with research related to the future and help business managers understand user insights and integrate them with their business model to help the success, development and expansion of their business in the Kingdom of Saudi Arabia.

A survey on consumers' purchase status of clothing products via online platforms - Focusing on the demographic characteristics of men and women in their 10s to 50s - (소비자들의 온라인 플랫폼 의류제품 구매실태 조사 - 10대~50대 남녀의 인구통계학적 특성을 중심으로 -)

  • Younghee Park
    • The Research Journal of the Costume Culture
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    • v.31 no.5
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    • pp.669-691
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    • 2023
  • This study aims to analyze the variations in online clothing purchasing patterns based on demographic attributes and purchasing behavior. The survey subjects comprised individuals in their 10s to 50s who had prior experience with online shopping. The survey was conducted in Gyungnam from May to June 2022. A total of 397 questionnaires were analyzed using the χ2-test statistical method. The analysis of clothing purchase type based on demographic characteristics revealed differences in terms of gender, marital status, age, monthly income, and occupation. Notably, when analyzed by demographic characteristics and clothing purchase types, monthly online purchase frequency displayed significant differences in marital status, age, and occupation. Similarly, monthly purchase amounts through online platforms exhibited significant variations based on marital status, age, monthly income, and occupation. The online fashion platforms, when examined in relation to demographic characteristics and purchase types, showed significant differences across all variables. Clothing purchases by consumers seeking individuality and differentiation exhibited significant differences in age, occupation, and purchase types. Furthermore, the reasons for choosing online platforms for clothing purchases varied significantly based on age and occupation. These findings indicate diverse purchasing behaviors on online platforms influenced by demographic characteristics. These findings can be valuable for effectively segmenting the online fashion market.

Metaverse Fashion Design Characteristic Comparison Analysis -Focused on Asian Platforms that are Popular in the Republic of Korea-

  • HeeSeon Kim
    • Journal of Fashion Business
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    • v.27 no.6
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    • pp.85-98
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    • 2023
  • People nowadays must adapt to and live with a new software idea known as the "Metaverse" due to an inevitable shift in lifestyle brought on by pandemic effects. However, since the Covid-19 became an endemic, the enthusiasm towards the metaverse platform decreased significantly. But the potential of the metaverse remains a significant area of interest. Experiencing developments in technology can serve as a substantial lesson for the future. Notable metaverse platforms in the Republic of Korea so far include domestic companies such as ZEPETO, IFLAND, ZEP, and the Singaporean company BONDEE. Various metaverse platforms are being launched, and various studies are proceeding. However, there is still value in research specifically analyzed in the field of fashion. In this study, by comparing and analyzing the fashion design on the metaverse platforms ZEPETO, IFLAND, ZEP, and BONDEE, which are well-known in the Republic of Korea, metaverse fashion can be categorized into three types: 'Daily Type,' 'Costume Type,' and 'Unrealistic Type.' Analyzing these types revealed three characteristics of metaverse fashion design: realizable, playfulness, and expressiveness. This study holds significance in gaining foresight and a consistent interest in metaverse fashion by comparing and analyzing the fashion designs of well-known metaverse platforms in Korea.