• Title/Summary/Keyword: Overall Tourism Satisfaction

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The Effect of Tourism Experience on the Quality of Life of the Elderly (노인의 관광경험이 삶의 질에 미치는 영향)

  • Kim, Hyelin;Hyun, Insook;Woo, Eunjoo
    • The Journal of the Korea Contents Association
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    • v.14 no.3
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    • pp.232-240
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    • 2014
  • The study aimed to explore the association between tourism experience and the quality of life among the elderly over aged 65. Using a sample from Jeju, this study clarifies tourism experiences of the elderly and examines the relationship among tourism experience, six different life domains, and overall quality of life by generating theoretical and practical implications. Structural Equation Modeling approach was used to identify the relationships among the constructs. The results revealed that travel experience positively influences satisfaction with family, social, material, psychological, health, and leisure life domain. However, not all life domain satisfaction affects overall quality of life. Satisfaction with family, leisure, health, psychological well-being life domains was linked to overall life satisfaction among the elderly.

A study on how to improve tourism competitiveness for the activation of cruise tourism industry - Focusing on the influence of attribute satisfaction on overall satisfaction of cruise tourists by countries - (크루즈관광산업 활성화를 위한 관광경쟁력 제고방안 연구 - 방한 크루즈관광객의 어권별 관광만족도의 차이를 중심으로 -)

  • Hong, Jang-Won;Jeong, Byeong-Ok
    • Journal of Navigation and Port Research
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    • v.37 no.2
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    • pp.211-219
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    • 2013
  • The purpose of this study is to find out how to improve tourism competitiveness of cruise harbours in Korea by analyzing tourism satisfaction level of international cruise visitors to Korea, who are increasing rapidly as Northeast Asian cruise tourism market is growing up. In this study we analyzed the factors of effects on tourism satisfaction level by Chinese visitors, Japanese visitors and English speaking visitors respectively based on the results of "International Cruise Visitor Survey 2012". The results of this study show that the individual satisfaction level of port of calling & tour schedule, immigration procedures, transportation, shopping influenced overall tourism satisfaction level by countries. It implied that those attributes should be reflected hereafter when we establish a marketing strategy for each of cruise cities. This study has a great significance in that those results suggest useful information when we make plans not only for activating cruise harbours but also for cruise tour marketing.

Evaluation on the Possibility for Sustainable Tourism of Cultural Heritage - Based on the Visitors' Perception of Sin-heung-sa - (문화유산의 지속가능한 관광 가능성에 대한 평가 - 신흥사 방문자의 의식을 중심으로 -)

  • Yi, Young-Kyoung
    • Journal of Environmental Impact Assessment
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    • v.19 no.6
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    • pp.633-645
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    • 2010
  • As the globalization increased, cultural heritage has been widely used as tourist destination. Traditional temples which have valuable cultural resources are important cultural heritages. It was found that most traditional temples which were used as famous tourist destinations lost their intrinsic religious values because of the intensive tourist uses. Sustainable tourism was introduced as an alternative tourism to the conventional one which could cause the destruction of the intrinsic values. Sustainable tourism represents and encompasses a set of principles balancing between visitor satisfaction, economic revitalization of the area, and the conservation of the heritage resources. The purpose of this study was to evaluate the possibility for the sustainable tourism of cultural heritage (traditional temple) by investigating visitors' satisfaction, revisit intention, and awareness on conservation. In order to perform this purpose, Sin-heung-sa was selected as a study site and 339 visitors participated in the questionnaire survey. The study results are summarized into three important findings. First, it was found that the possibility for the sustainable tourism of Sin-heung-sa was high. Vistors' awareness on conservation is high, but visiting satisfaction was medium-high. Specifically, the awareness for heritage transmission was the highest and the awareness for other conservational dimensions such as need for education, conservation for surrounding area, and respect for environmental capacity were also high. Second, visitors' overall and separate satisfactions were not high. Therefore, it was recommended that management strategies are needed to increase the visitor satisfaction because both conservation and visitor satisfaction are essential elements of successful sustainable tourism. The results revealed that visitors' satisfaction could be enhanced by improving safety of the area, providing diverse travel activities and information, and creating unique atmosphere. Third, the revisit intention was evaluated higher than the overall satisfaction, which showed that the attractiveness and competitiveness of Sin-heung-sa was relatively high. Important determinant attributes for revisit intention were analyzed to be good nature(landscape, valley, the fauna and flora) and network with surrounding tourist destinations.

Understanding Senior Tourists' Well-Being: The Moderating Effect of Travel Patterns

  • Kim, Hyelin (Lina)
    • Asia-Pacific Journal of Business
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    • v.9 no.4
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    • pp.1-11
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    • 2018
  • Retiring from work is a major personal and professional transition and has a major influence on one's life. Tourism researchers have been aware of the importance of seniors' tourism and leisure activities to enhance their well-being. The study examines the effect of tourism experience on leisure life domain, which in turn influences overall quality of life. Moreover, the moderating effect of travel patterns is also tested. A final sample of 328 was used for data analysis including Structural equation modeling (SEM) and multi-group analysis to test the hypotheses. The findings revealed that tourism experience positively influences satisfaction with leisure life domain and overall quality of life. Findings also indicated that there are moderating effects of the travel patterns on the relationship between satisfaction with leisure life domains and overall quality of life. The study also provided managerial implications for tourism marketers and destination managers.

A Study on the Forecasting of Satisfaction Influence in the Foreign Medical Tourist (외국인 의료관광객의 만족영향력 예측 연구)

  • Kim, Sa-Young
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.15 no.3
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    • pp.1478-1488
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    • 2014
  • The purpose of this study was to forecast which factors provided satisfaction for the foreign medical tourist. The study concluded that the following key factors most affected the satisfaction of medical tourism: total travel budget, number of visits for medical services, occupation, education, monthly household income, budget for medical expenses, and the visiting period. Overall satisfaction of medical tourism explained was 43.5%. The influence of satisfaction on medical tourism through a word-of-mouth and the revisit intention was significant. These conclusions suggest that overall satisfaction with medical tourism based on this study's key factors may be an important factor for increasing the word-of-mouth and the revisit intention by the medical tourist in the future.

Factors Contributing to Recommendation Intention of Foreign Tourists in Times of Crisis: A Moderated Moderation Analysis

  • Ko-Woon Kim;Seung-Gee Hong
    • Journal of Korea Trade
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    • v.27 no.1
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    • pp.42-59
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    • 2023
  • Purpose - As a leading source of foreign exchange and investment, tourism has grown in importance as a component of international trade. Accordingly, in recent decades much attention has been directed toward attracting foreign tourists and, in turn, positively affecting the recommendation intentions of foreign tourists. Despite such interests, there remains a dearth of empirical research on this issue. Moreover, prior research has focused primarily on the simple main effect of a certain factor on recommendation intentions. Therefore, the present study aims to (1) investigate the effect of overall satisfaction on the recommendation intentions of foreign tourists, and (2) examine the potential moderating effects of personal factors (i.e., age and destination image) on the association between overall satisfaction and recommendation intention. Design/methodology - Using a moderated moderation analysis of the data drawn from the 2018 International Visitor Survey conducted by the Korea Tourism Organization, this study proposes the three-way interaction effects of overall satisfaction, age, and destination image on recommendation intention. Findings - The findings of the study indicate that overall satisfaction is positively associated with recommendation intention and this relationship becomes stronger among younger tourists. The findings further indicate that the moderating effect of age on the relationship between overall satisfaction and recommendation intention depends on changes in the image of the destination. Specifically, the destination image exerts a positive moderating impact on the influence of age that moderates the overall satisfaction and recommendation intention relationship. Originality/value - Considering that the tourism economy has been severely affected by the current COVID-19 pandemic, this study contributes to a more accurate understanding of the factors affecting the recommendation intention, especially in times of crisis.

Satisfaction and Dissatisfaction Factors on Rural Tourism, Focused on rural tourists visiting Buraemi community (CIT를 이용한 농촌관광의 만족.불만족 요인에 관한 연구 -부래미 마을 방문객을 중심으로-)

  • Ryu, Si-Young;Um, Seo-Ho
    • Journal of Korean Society of Rural Planning
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    • v.14 no.3
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    • pp.11-17
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    • 2008
  • Drawing on Herzberg's two-factor theory, this article suggests that visitors to rural tourism base their overall evaluation with an experience on their consideration of two types of aspects referred to as either 'motivators' and 'hygienes' by using the critical incident technique. 233 critical incidents described by 121 participants are categorized into three exclusive factors which are named as experiential factor, cognitive factor, and affective factor. The application of Herzberg's two-factor theory to rural tourism suggests 'satisfiers' to come from the experience-activity itself, experiential factor. While more peripheral elements constitute 'dissatisfiers', cognitive factor. The paper provides the advancement and broad application of Herzberg's theory to further understand rural tourists satisfaction.

Comparison of Job Satisfaction of Employees by Major in Foodservice Industry (외식 업체 종사자들의 전공 특성에 따른 직무 만족도 비교)

  • Pyun, Jin-Won;Nam, Hae-Won;Hyun, Young-Hee
    • The Korean Journal of Food And Nutrition
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    • v.19 no.4
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    • pp.366-373
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    • 2006
  • Employee turnover and job satisfaction are the main concerns of Foodservice indusryy because of a high dependence on human resources. This study was carried out to find out the differences of job satisfaction of employees in Foodservice industry and identify the effects of job satisfaction on turnover intention by major at the college or university. In comparison of job satisfaction of employees by 3 groups of food-related majored, tourism-business majored, and other majored, there were no significant differences among groups. But in the correlation between overall and 6 factors of job satisfaction, there were all significant correlations in food-related majored and tourism-business majored employees. Employees in Foodservice industry were satisfied by different demographic characteristics according to what they majored at college. Statistically significant variables that affect to the job satisfaction were gender, employment status, length of employment, monthly income, working hour per week in the food-related majored employees and employment status in the tourism-business majored employees. Finally, among job satisfaction factors, intention to quit was negatively affected by supervision in food-related majored and tourism-business majored employees, but positively affected by job environment only in tourism-business majored employees.

A Study on the Service Quality in Family Restaurant (패밀리 레스토랑의 서비스 품질에 관한 연구)

  • Kim Do Yeong;No Yeong Man
    • Journal of Applied Tourism Food and Beverage Management and Research
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    • v.14 no.2
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    • pp.17-22
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    • 2003
  • Although researchers have, during the past decade, become increasingly interested in customer satisfaction customer reaction, and service quality issues, very little of research has devoted to the family restaurant. Family restaurant industry is among the fastest growing sectors of the tourism market. This paper discusses the importance of the family restaurant product and service quality, and presents the relationship among service quality, customer satisfaction, and customer reaction. The literature supports the value of family restaurant's service quality and relation between service quality and customer reaction. Exploratory study examined customer's satisfaction with service quality components and customer's reaction with satisfaction. The survey was conducted in four phases; service quality, customer reaction(satisfaction, repurchase intention, and word of mouth), restaurant information, general profile of customer. The results of the study show that service quality(product's quality, physical character) provided family restaurant customer with the overall satisfaction, and service quality affected on customer reaction(repurchase intention, positive word of mouth). Also overall satisfaction affected on repurchase intention and positive word of mouth.

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A Comparative Study on Satisfaction and Influence Factors of Chinese, Japanese and American Tourists in Korea (외국인의 한국관광 만족도 및 영향요인에 관한 연구 -중국, 일본, 미국 관광객의 비교-)

  • Choi, Ara;Wang, Sujie;Koo, Hye-Gyoung
    • Journal of Digital Convergence
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    • v.16 no.5
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    • pp.123-135
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    • 2018
  • The purpose of this study is to compare the tourism characteristics, satisfaction and influential factors of the three main tourist countries of China, Japan and the US, And to explore differentiation areas. For this purpose, data from 5,160 national tourist consumers extracted from the survey data of foreign tourists in 2016 provided by the Ministry of Culture, Sports and Tourism were used for analysis. As a result, there were statistically significant differences in itemized satisfaction and overall satisfaction by country. Especially, the common itemized-satisfaction factors affecting overall satisfaction of Chines, Japanese and American tourism consumers were 'food' and 'shopping'. In addition, individual factors affecting the satisfaction of inbound tourism consumers were derived differently, and it is required to search tourism industry upbringing policies according to their characteristics and needs. The results of this study are expected to help establish strategies for attracting foreign tourists in the future.