• The Journal of Korean Society for School & Community Health Education
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• v.14 no.1
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• pp.49-60
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• 2013

Objectives: The main purpose of this study was to examine factors contributing the quality of life related to oral heath such as level of oral health knowledge, subjective knowledge on oral health, awareness of oral health and OHIP-14, and furthermore to analyze any relations among these factors. Methods: The questionnaire survey was carried out on a convenience sample of 230 middle school students at the selected middle school in Chungcheongnam-do. T-test and one-way ANOVA and correlation test were conducted over the collected datas using SPSS 12.0(SPSS 12.0 KOR for Windows, SPSS Inc, Chicago, USA). Results: The results of the study are as follows: 1. 6.38 was average score for oral health knowledge and 10.0 was the maximum. Subjective oral health awareness scored of average 2.99 with maximum of 5.0. OHIP-14 corresponded to average 4.30 and maximum 5.0. 2. Different level of oral heath knowledge was resulted from that of education, which means the greater level of oral health knowledge indicated greater awareness of oral health. 3. OHIP-14 was higher for those who lived with their parents than those who in did not(P=0.012). 4. There exhibits a proportional relationship between subjective awareness of oral health and OHIP-14(r=0.297). Conclusion: It was found that subjective awareness of oral health partially influences to OHIP-14. In other words, subjective awareness of oral health has an effect on the quality of life related to oral health. Hence, there needs more effort on oral health education and oral disorder prevention activities in order to improve subjective awareness of oral health.

• Journal of Korean society of Dental Hygiene
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• v.18 no.5
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• pp.771-783
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• 2018

Objectives: This study aimed to identify methods that help medical consumers to be aware of relevant information regarding changes in dental health insurance policy. Methods: The following results were obtained from a survey regarding awareness and satisfaction with dental health insurance policy among the general public aged 20 years or older in Seoul, Gyeonggi Province, and other areas from August 1, 2017 to August 23, 2017. Results: The correlation between adults' awareness of and satisfaction with dental health insurance was 0.471, where satisfaction with dental health insurance was enhanced with increasing awareness of dental health insurance (p<0.001). Factors that significantly affected awareness of dental health insurance were marriage (married p<0.05), medical service (dental university hospital, p<0.01), and satisfaction with dental health insurance (p<0.001); these factors explained 29.2% of the variance. Factors that significantly affected satisfaction with dental health insurance were final education (high school graduation, p<0.05), medical service (dental hospital, p<0.05), and awareness of dental health insurance (p<0.001); these factors explained 27.8% of the variance. Conclusions: Importantly, awareness of the government's operation of dental health insurance and the benefits of such dental health insurance were low, suggesting that the government and national health insurance agency should improve the level of transparency in dental health insurance operations and continuously promote dental health insurance benefits to the public.

• Journal of the East Asian Society of Dietary Life
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• v.26 no.2
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• pp.152-162
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• 2016

This study surveyed recognition and purchase decision factors related organic food in housewives with young children. The most common reason for purchasing was "environmental-friendly" with 47.6%. When checking food labels, "nutritional ingredients" was the most considered (29.5%). Preference levels for organic food were in the following order: grains (26.8%) > vegetables (23.7%) > dairy (16.9%) > root and tuber crops (14.0%) > fruits (6.0%). For awareness of quality of organic food, the highest awareness factor was "safer than normal food" at $3.91{\pm}0.72$. For awareness of confidence in organic food, the highest awareness factor was "good for health" at $4.11{\pm}0.68$. For awareness of satisfaction of organic food, the highest awareness factor was "origin labeling" at $4.02{\pm}0.76$. Regarding awareness of purchasing intention of organic food, the highest awareness factor was "I will purchase organic food as possible as I can" at $4.02{\pm}0.79$. In the correlation analysis, confidence and satisfaction displayed the highest correlation (0.640), and there were other significant correlations between value/purchasing intention (0.586), confidence/purchasing intention (0.560), and satisfaction/purchasing intention (0.575). Further, the analysis showed that among value, quality, and price, only value had direct influence on the purchasing intention.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.18 no.9
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• pp.236-243
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• 2017

The purpose of this study is to investigate the relationship between the OKgram and abuse awareness, and between the the characteristics of the major field and abuse awareness of pre-service child care teachers who are taking the (child care) course as part of their university curriculum. Positiveness isclassified into 2 subfactors,self-positiveness and other positiveness, while abuses are classified into 4 sub factors,viz. body, sex, emotion and neglect, in order to investigate and analyze the effectsof each sub factor. Asurvey was carried out for students of the department of Child Care and the department of Social Welfare of the universities in Gyeonggi-do, Gangwon-do and Seoul, during the 5 day period from 8th May to 12th May, 2017. After conducting a frequency analysis, correlation and multiple regression analyses were performed, from which we madethe following conclusions. First, it was found that positiveness influences abuse awareness, and that when other positiveness is higher than self-positiveness, abuse awareness is increased. We also concluded that we should provide more personality programs that enhance others positiveness. Second, the seriousness of abuse level showed an average value of 4.594, which is highly recognized, while the level (required) to recognize the index wasin the order of sexual(4.789), physical(4.587), neglect(4.510), emotional(4.498), with the index of emotion beingthe lowest. This indicatesthe necessity to strengthen the social standard on emotion abuse awareness. Third, in the characteristics of the major field, the respondents answered that their actual work experience of being a pre-service child care teacher was helpful to raise their abuse awareness, and thatchild care practice wasthe most important.Therefore,we concluded that it is necessary to arrange practical courses which increase the chance of obtaining actual work experience and provide child care practice during child care teacher training.

• Journal of Global Scholars of Marketing Science
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• v.11
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• pp.59-78
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• 2003

Thus the purpose of this study is to determine how the brand equity is formed in the psychological process of customers by reviewing previous studies of relations between marketing factors influencing the formation and elements for the formation. Results of the study and their suggestions can be summarized as follows. First, among precedent factors required for the formation of the brand equity, advertisement was found having positive effects on both brand awareness and brand image irrespective of the two groups, or high and low involvement groups. Sales promotion did not have any effects on both brand awareness and brand image in the low involvement group while positively affecting brand awareness in the high involvement group. Distribution intensity was found having effects on both brand awareness and brand image in all of the two groups. Second, relations between brand awareness and brand image showed that the former has effects on the latter in both high and low involvement groups. This suggests that brand awareness plays a role in associating brand image. Third, relations among brand awareness, brand image and brand preference showed that both of the former twos influence the other in the high involvement group and that brand awareness cannot influence brand preference in the low involvement group. Fourth, relations between brand preference and brand loyalty showed that the former has effects on the former in both high and low involvement groups. This suggests that there is little possibility for consumers preferring specific brands to turn to other brands which have advantages such as price discount and gift presentation.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.17 no.5
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• pp.538-547
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• 2016

With respect to the factors affecting information security awareness and behavior, the study of the relevance of the concept of optimistic bias is actively used in psychology. In other words, this study examines whether the optimistic bias of individuals affects information security in the field. In this sense, this study attempted to demonstrate the relevance of optimistic bias in information security behavior and awareness. A questionnaire survey was conducted targeting 111 people engaged in domestic private enterprises. The survey results showed that this personalized optimistic bias exists because of empirical factors related to personal security. Optimistic bias affects the security awareness information. The greater the optimistic bias, the lower the awareness and recognition of information security. In other words, optimistic bias affects information security awareness. Reducing the effects of optimistic bias is expected to reduce information security incidents, such as information leakages. However, the variety of information related ethical activities of a company did not have any effect on the information security awareness. Most previous studies have only examined the effect optimistic bias in the field of health. Therefore, this study fills an important gap in research in IT.

• Journal of Digital Convergence
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• v.19 no.4
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• pp.193-204
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• 2021

The purpose of this study was to examine the mediating effect of self-efficacy moderated by social support in the influence of local children's center cultural program commitment on career awareness and development of children and adolescents using Local Children Centers' Services. For this purpose, the questionnaires of local children's center cultural program commitment, career awareness and development, social support, and self-efficacy was conducted to 190 elementary school students in the 3rd grade and middle and high school in 22 children's centers in N city. The statistical packages were SPSS PC+ 25.0 and SPSS MACRO. The main results are as follows: First, cultural program commitment had positive correlation with self-efficacy, social support, career awareness and career development. Also, self-efficacy had a positive correlation with social support, career awareness and career development, and social support had a positive correlation with career awareness and career development. Second, the hypothesis model was supported that cultural program commitment positively affects career awareness mediated by self-efficacy moderated by social support. In other words, the more they participated and commited in cultural programs, the more self-efficacy increased leading to more career awareness. Also, the more social support was felt, the more the positive influence of cultural program commitment on self-efficacy increased. The hypothesis model was supported that cultural program commitment positively affects career development mediated by self-efficacy moderated by social support. In other words, the more they participated and commited in cultural programs, the more self-efficacy increased leading to more career development. Also, the more social support was felt, the more positive influence of cultural program commitment on self-efficacy increased. The limitation and future tasks were discussed.

• Culinary science and hospitality research
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• v.22 no.1
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• pp.78-86
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• 2016

This study is designed to investigate the impact of employee's awareness about corporate social responsibility on innovative behavior among frontline employees in the hotel industry. In addition, the present study seeks to demonstrate whether employees awareness about corporate social responsibility or innovative behavior varies according to gender, age, education level and employment type. In order to achieve the study goal, the data were obtained from frontline employees(Rooms division, F&B division) working in the 5-star hotels. And the data were analyzed by frequency analysis, factor analysis, reliability analysis, t-test, ANOVA and regression analysis were undertaken using SPSS(18.0). The results showed that gender, age and employment type were not significant factors to generate differences on awareness about corporate social responsibility. But the higher educated employee was likely to perceive the awareness about corporate social responsibility better. Employee's innovative behavior varied on all of gender, age, education level and employment type. In other words, employee who is male, in the older age group, in the higher educated level and the full-time position tends to do more innovative behavior. Implications based on the study results are also discussed.

• The Research Journal of the Costume Culture
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• v.22 no.4
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• pp.640-653
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• 2014

The purpose of this study was to investigate the effect of store attributes on brand equity of and brand attitude toward Korean SPA brands. Data were collected from women living in Seoul in ages from 18 to 39 with purchasing experience at Korean SPA brands. A total of 554 questionnaires were used in the statistical analysis including factor analysis and structure equation analysis. The results were as follows: For store attributes, 8 factors were extracted: product assortment, fashionability, price, quality, store environment, service, convenience in location and advertisement. Two factors, brand awareness, brand image were extracted for brand equity, and brand attitude was derived as a single dimension. Product-related store attributes such as product assortment, price, quality have positive effects on brand awareness, brand image and brand attitude. Other attribute such as store environment has positive effect on brand awareness and brand image, Attribute such as advertisement has positive effect on brand awareness and service, convenience in location have positive effect on brand attitude. Moreover, brand image and brand awareness have positive effect on brand attitude. These results indicate the product-related attributes are important factors to consider for improving brand equity and brand attitude for Korean SPA brands.

• The Journal of Asian Finance, Economics and Business
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• v.7 no.7
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• pp.497-508
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• 2020

Using primary data collected through semi-structured interviews conducted during February 2019, this article examines citizen's awareness and knowledge of Khon Kaen Smart City (KKSC) among the residents of five contiguous municipalities within Khon Kaen Province, Thailand. A self-weighted sample of 420 respondents was selected through a two-stage, 30-cluster sampling process. In the first stage, a sample of 30 artificial clusters of 100 households each was selected. In the second, 14 households were randomly selected from each of these clusters. The head of household or, if unavailable, a resident aged 18 or over was interviewed. The study applies the "citizens as democratic participants" dimension of Simonofski et al.'s (2019) evaluative framework. Results found that, because of ineffective citizen engagement, the levels of awareness and knowledge about KKSC were low. However, multiple logistic regression found that, despite the low levels of awareness and knowledge, education and income could establish an independent effect on awareness of KKSC. Those who completed post-secondary school were more aware of KKSC than those who finished only secondary or primary education. Similarly, the analysis of data clearly indicated that educational attainment, solely and independently from all other socio-economic and demographic variables, could explain the positive effect of education on knowledge about KKSC.