1 |
Aaker, D. A.(1991). Managing brand equity: Capitalizing on the value of a brand name. New York: The Free Press.
|
2 |
Bloemer, J., & Ruyter, K.(1998). On the relationship between store image, store satisfaction and store loyalty. European Journal of Marketing, 32(5/6), 499-513.
DOI
ScienceOn
|
3 |
Cho, J. S.(2013). A study on the effects of the consumer attitude toward visual merchandising on brand equity and brand attitude: focused on bakery shops. The Research Journal of the Distribution Science, 11(6), 67-80.
DOI
|
4 |
Byeon, H. C.(2013, September. 26). Korean SPA brands that aim at twenties were came up. Busan Daily News. Retrieved May 21, 2014, from http://news20.busan.com/controller/newsController
|
5 |
Cha, Y. S.(2005). Store image and consumer satisfaction of SPA-typed retail store. Unpublished master's thesis, Konkuk University, Seoul, Korea.
|
6 |
Cho, H. W.(2004). A study of the effect of information type of clothes products on brand attitude and purchasing intentions on internet shopping malls. Unpublished master's thesis, Kookmin University, Seoul, Korea.
|
7 |
Farquhar, P. H.(1989). Managing brand equity. Marketing Research, 1(3), 24-33.
|
8 |
Fishbein, M. A., & Ajzen, I.(1980). Understanding attitude and predicting social behavior. Englewood Cliffs, NJ: Prentice-Hall.
|
9 |
Gu, H. J.(2014, May. 5). The scary growth of SPA brands. Bnt News. Retrieved June 1, 2014, from http://bntnews.hankyung.com/apps/news
|
10 |
Han, I. S.(2013). Quo, attack the youngsters. Fashion Journal. Retrieved Aug 2, 2014, from http://okfashion.co.kr/detail.php?number=28092&thread=81r18
|
11 |
Hutcheson, G. D., & Moutnho, l.(1998). Measuring preferred store satisfaction using consumer choice criteria as a mediating factor. Journal of Marketing Management, 14(7), 705-720.
DOI
|
12 |
Jang, A. R.(2007). Development of Korean style SPA of fast fashion for consumer needs. The Journal of Korean Living Science Research, 16(5), 997-1006.
과학기술학회마을
DOI
ScienceOn
|
13 |
Jang, S. H.(2013). Get a low by native SPA. The bell. Retrieved Aug 2, 2014, from http://www.thebell.co.kr/front/free/contents/news/article_view.asp
|
14 |
Jung, S. M.(2014). Global SPA to capture the Korean fashion market. Asia today. Retrieved Aug 2, 2014, from http://www.asiatoday.co.kr/view.php?key
|
15 |
Jung, D. W.(2012). A study on the relationship between brand Image, brand attitude, and brand loyalty of extension brand by brand equity of food service company. Unpublished master's thesis, Sejong University, Seoul, Korea.
|
16 |
Jung, E. J., & Chun, J. H.(2011). Status of VMD elements of stores of SPA brands and user evaluation. Bulletin of KSBDA, 12(3), 461-471.
|
17 |
Jung, Y. N.(2013). Native fashion industry, fierce competition of SPA. New Daily. Retrieved July 31, 2014, from http://www.newdaily.co.kr/news/article.html
|
18 |
Keller, K. L.(1993). Conceptualizing, measuring, and managing customer-based brand equity. Journal of Marketing, 57(1), 1-22.
|
19 |
Kim, S. H.(2013). Chinese consumers' shopping values, and global SPA brands' evaluation, attitude and purchase intention. Unpublished master's thesis, Konkuk University, Seoul Korea.
|
20 |
Kim, H. J., & Lee, S. H.(2007). An analysis of consumer's buying behaviors and the importance of store attributes in SPA brand-focused on female college student in Seoul metropolitan area and gyeongi-do area. The Research Journal of the Costume Culture, 15(3), 369-382.
DOI
|
21 |
Kim, S. H.(2013). Chinese consumers' shopping values, and global SPA brands' evaluation, attitude and purchase intention. Unpublished master's thesis, Konkuk University, Seoul, Korea.
|
22 |
Kim, S. J.(2014, May. 22). Catch up with UNIQLO, ZARA. Korean Economy. Retrieved June 1, 2014, from http://m.news.naver.com/read.nhn?mode=LSD
|
23 |
Lee, H. S., Kim, H. J., & Lee, J. G.(2012). A study on the influence of SPA(Speciality store retailer of private label apparel) brand buying experience on brand loyalty. The Academy of Customer Satisfaction Management, 14(1), 101-123.
|
24 |
Kunkel, J. H., & Berry, L. L.(1968). A behavioral conception of retail image. Journal of Marketing, 32(4), 21-28.
|
25 |
Kwok, S. C.(2012). A study on brand attitude: factors in the bakery industry. Unpublished master's thesis, Sangmyung University, Seoul, Korea.
|
26 |
Lassar, W., Mittal, B., & Sharma, A.(1995). Measuring customer-based brand equity. Journal of Consumer Marketing, 12(4), 11-19.
DOI
ScienceOn
|
27 |
Lee, J. H.(2009). An analysis and case study on current conditions of SPA at home and abroad: with focus on casual apparel. Unpublished master's thesis, Kookmin University, Seoul, Korea.
|
28 |
Lee, S. D.(2004). A study on the effect of price discount on brand attitudes of clothing products. Unpublished master's thesis, Kookmin University, Seoul, Korea.
|
29 |
Lee, S. A.(2012). Launching of SPA brand "8seconds". Etoday. Retrieved Aug 2, 2014, from http://www.etoday.co.kr/news/section/newsview
|
30 |
Lee, S. U.(2008). (The) Structural relations according to the VMD of clothes stores and brand awareness: with a focus on emotional reaction, brand image and attitude and purchase intention. Unpublished master's thesis, Ewha Woman's University, Seoul, Korea.
|
31 |
Na, Y. K., & Wan, G. O.(2010). A study on fashion store attributes and brand equity according to lifestyle and brand type. The Korean Society of Fashion Design, 10(3), 97-114.
|
32 |
Park, H. S.(2013). (The)effect of marketing mix activity of outdoor brand on brand equity and brand loyalty: Focused on comparison of domestic an international outdoor brand. Unpublished master's thesis, Kookmin University, Seoul, Korea.
|
33 |
Suh, H. K., & Lee, S.(2011). Shopping orientation and satisfaction with clothes of 20s women consumers using domestic/global SPA brands. Journal of Korean Society of Clothing and Textiles, 35(5), 501-512.
과학기술학회마을
DOI
ScienceOn
|
34 |
Park, J. K., & Lee, J. Y.(2010). Effects of store attribute of SPA brand on brand preference and purchase intention. The Journal of Korean Living Science Research, 30(1), 48-54.
|
35 |
Shin, J. K., Park, M. S., Oh, M. O., & Her, Z. B. (2013). A Study on the effects of store attribute and store personality of SPA brand on store attitude. Journal of Marketing Studies, 12(2), 23-44.
|
36 |
Jin, B. M.(2014). A study on the impact of the brand image to loyalty and purchase intention. Unpublished master's thesis, Konkuk University, Seoul, Korea.
|
37 |
Shin, W. H., & Yoo, T. S.(2004). The study on goods attributes and brand attitude by fashion brand. Korean Journal of Human Ecology, 13(6), 943-957.
과학기술학회마을
|
38 |
Yoon, S. H.(2012). Satisfaction according to recognition and purchasing behaviour of women consumers for SPA brands clothing. Unpublished master's thesis, Konkuk University, Seoul, Korea.
|