• 제목/요약/키워드: Online University

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Local Brand Love Based On Product, Price, Promotion, Online Distribution

  • YASA, Ni Nyoman Kerti;SANTIKA, I Wayan;GIANTARI, I Gusti Ayu Ketut;TELAGAWATHI, Ni Luh Wayan Sayang;MUNA, Nilna;RAHANATHA, Gede Bayu;WIDAGDA, I Gusti Ngurah Jaya Agung;RAHMAYANTI, Putu Laksmita Dewi
    • 유통과학연구
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    • 제20권5호
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    • pp.35-47
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    • 2022
  • Purpose: To explain the effect of product quality, price perception, online distribution, and social media promotion on attitudes, customer satisfaction, and local brand love. Research design, data and methodology: The population of this study are Indonesians who have purchased local Indonesian brand products. The size of the sample used was 240 people with purposive sampling method. The analytical technique used is Path Analysis using SEM-PLS. Results: product quality, price perception, online distribution have a positive effect on attitudes, but social media promotion has a positive and insignificant effect on consumer attitudes; product quality, price perception, online distribution, and social media promotion have a positive and significant effect on customer satisfaction, and attitudes have a positive and significant effect on local brand love; and customer satisfaction has a positive effect on brand love for local brands. Conclusion: Therefore, it is important for local brand product businesses to pay attention to product quality, price perception, online distribution, and social media promotion in order to be able to build positive attitudes, customer satisfaction and ultimately have an impact on local brand love. In online distribution, with online distribution, it is easy for marketers to deliver multimedia content through online methods.

GoS 상황에서의 스케줄링 문제 : 문헌 조사 (Parallel Machines Scheduling with GoS Eligibility Constraints : a Survey)

  • 임경국
    • 대한산업공학회지
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    • 제36권4호
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    • pp.248-254
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    • 2010
  • In this paper, we survey the parallel machines scheduling problem with GoS eligibility constraints so as to minimize the makespan. Our survey covers off-line, online and semi-online scheduling problems. In the case of online scheduling, we only focus on online scheduling one by one. Hence we give an introduction to the problem and present important results of the problem.

한국 기독교인의 온라인 예배에 대한 경험과 만족도 연구 (A Study on the Experiences of Online Service for Korean Christians During the COVID-19)

  • 유지은
    • 기독교교육논총
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    • 제72권
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    • pp.225-244
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    • 2022
  • 연구 목적 : 본 연구는 코로나19 시기 한국 교회에서 실시한 온라인 예배에 대한 이해를 위해 온라인 예배 내용, 온라인 예배를 통한 목회자 및 평신도와의 상호작용, 온라인 예배 환경, 온라인 예배 만족도의 차이가 있는지 확인하고, 온라인 예배 만족도에 영향을 주는 변인을 분석하고자 하였다. 연구 내용 및 방법 : 수도권 지역에 거주하는 만 18세 이상의 기독교인을 대상으로 온라인 설문조사 방식으로 실시하였으며, 최종 176명이 참여하였다. 집단 간 평균 차이를 밝히기 위해 t-test, ANOVA 분석을 하였고, 온라인 예배 만족도에 영향을 주는 변인이 무엇인지 확인하기 위해 위계적 회귀분석을 실시하였다. 결론 및 제언 : 출석하는 교회 규모, 신앙 기간, 직분에 따라 온라인 예배 내용, 온라인 예배를 통한 목회자 및 평신도와의 상호작용, 온라인 예배 환경, 온라인 예배 만족도에서 집단 별 차이를 보였다. 온라인 예배 만족도에 영향을 주는 요인으로 평신도와의 상호작용, 온라인 예배 환경, 온라인 예배 내용 순으로 나타났다. 이러한 연구 결과를 바탕으로 코로나19 이후 지속될 온라인 예배 만족도 향상에 관한 논의 및 후속 연구를 위한 논의를 제시하였다.

온라인 신문의 이용 변화에 관한 연구 (A Study of Changing Factors and Gratifications in Online Newspaper)

  • 김채환;안수근
    • 한국언론정보학보
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    • 제26권
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    • pp.105-134
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    • 2004
  • 본 논문은 온라인 신문의 이용에 대한 1999년과 2004년의 장기적인 변화를 분석한 연구이다. 이를 위해 이용과 충족 접근 방식을 통하여 온라인 신문 이용자들의 이용 동기는 무엇이며 온라인 뉴스의 이용과 만족도에 5년 동안의 변화를 살펴보았다. 온라인 신문의 이용동기는 '정보/편리성, '상호작용성, '여가성'의 3가지 요인으로 추출되었다. '정보/편리성'은 온라인 신문의 이용 동기와 만족도에서 1999년보다 2004년에 낮아졌으며, '상호작용성'과 '여가성'은 높게 나타났다. 온라인 신문에서 뉴스지 이용 정도에서는 전체적으로 1999년보다 2004년에 낮게 나타났다. 종류별 온라인 뉴스의 이용 정도에서 1999년에는 '톱', '정치' 등의 순이었고, 2004년에는 '사람들', '오피니언'으로 순으로 높게 나타났다. 온라인 뉴스의 종류별 만족도에서 1999년에는 '톱', '경지, '정보/과학'이 높았고 2004년에는 '사람들', '오피니언 '방송/연예'가 차지했다.

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Prediction-based Dynamic Thread Pool System for Massively Multi-player Online Game Server

  • Ju, Woo-Suk;Im, Choong-Jae
    • 한국멀티미디어학회논문지
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    • 제12권6호
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    • pp.876-881
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    • 2009
  • Online game servers usually has been using the static thread pool system. But this system is not fit for huge online game server because the overhead is always up-and-down. Therefore, in this paper, we suggest the new algorithm for huge online game server. This algorithm is based on the prediction-based dynamic thread pool system. But it was developed for web servers and every 0.1 seconds the system prediction the needed numbers of threads and determine the thread pool size. Some experimental results show that the check time of 0.4 seconds is the best one for online game server and if the number of worker threads do not excess or lack to the given threshold then we do not predict and keep the current state. Otherwise we apply the prediction algorithm and change the number of threads. Some experimental results shows that this proposed algorithm reduce the overhead massively and make the performance of huge online game server improved in comparison to the static thread pool system.

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Thai Online Practitioners' Attitude Towards CAPTCHA

  • Tangmanee, Chatpong;Sujarit-Apirak, Paradorn
    • Journal of Information Technology Applications and Management
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    • 제17권3호
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    • pp.43-56
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    • 2010
  • Completely Automated Public Turing test to tell Computers and Humans Apart or CAPTCHA has received remarkable attention. Deciphering distorted texts is still a human task. The current CAPTCHA mainly requires users to read English alphabets. As such, Thai CAPTCHA may be the choice for Thai online practitioners. However, no published work has examined how Thai online practitioners perceive CAPTCHA. This study thus attempts to fill this void. Based on the 112 number of usable online questionnaire submission, Thai online practitioners are all aware of CAPTCHA. Also, nine out of ten samples identified correctly the prime benefits of CAPTCHA. Using exploratory factor analysis, their attitude towards CAPTCHA was classified into two dimensions. They perceived (1) drawback of general CAPTCHA and (2) feasibility of Thai CAPTCHA. In addition to extending our insight into application of CAPTCHA, policy-makers responsible for electronic commerce in Thailand could initiate plans in response to Thai online practitioners' perception.

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온라인 구매후기 작성동기가 패션제품 재구매의도 및 추천의도에 미치는 영향 (The Effect of Online Review Writing Motives of Internet Shopping on Repurchase Intention and Recommendation Intention about Fashion Merchandise)

  • 구태희;구양숙
    • 한국의류산업학회지
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    • 제12권2호
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    • pp.188-193
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    • 2010
  • The purpose of this study was to investigate the online review writing motives of online shopping on repurchase intention and recommendation intention about fashion merchandise. The questionnaire was administered to 279 people who had experience in online shopping. The data were analyzed by utilizing factor analysis, multiple regression analysis and t-test. The results of this study were as follow. First, the online review writing motives were divided into three categories such as benefit pursuit/hedonic shopping value, information transmission and evaluation. Second, the consumer who has experience of writing review prefers to repurchase other products in that online shopping mall and to recommend those products more than the consumer who doesn't have that experience. Third, the benefit pursuit/hedonic and information transmission had an effect on repurchasing intention and recommendation intention.

Online Research와 응답자 행동모델 고찰 (Online Research and Response Behavior Model)

  • 안소현;서용한;고재중;강용수
    • 한국의류산업학회지
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    • 제2권3호
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    • pp.205-214
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    • 2000
  • With the increase of using Internet in clothing shopping, the gathering of customer information based on online research is emphasized. The purposes of this paper summarized the several aspects of on-line research as new data collection methods and investigate some characteristics through reviewing extant literature on online research. We explored a conceptual model of response behavior for the purpose of the literature in a manner which enhance a deeper understanding of online response behavior. This model was focused on exchange paradigm instead of a "help-the-sponsor" approach. The proposed conceptual framework included questionnaire design, response incentive, commitment, convenience, expertise, response behavior (satisfaction and attitude), and online research performance.

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온라인 협업 시스템의 품질 관리 체계에 대한 연구 (The Quality Control System on Online Collaboration System)

  • 고성석;조미연
    • 산업경영시스템학회지
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    • 제33권2호
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    • pp.127-132
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    • 2010
  • Recently, the importance of quality control on the online collaboration system is increasing, since it is realized that many participants do not guarantee the quality of online collaboration's output anymore. Hence in this paper, we propose the framework of quality control in order to assure the quality of output from online collaboration system. The proposed framework provides the solution strategies to overcome the challenges of current collaboration systems. To do that, first of all we define the basic process (create, initiate, discuss, complete) of the online collaboration system based on wiki-based system or open source project, and then we find the challenges in each online collaboration process, and propose the effective strategy to overcome these challenges with reference cases including Wikipedia, OSS project, etc.

온라인 비교과 설계 교육과정에서 기초 설계 교육과정으로의 적용 가능성 탐색 : 온라인 IoT 비교과 교육과정 사례를 중심으로 (Exploring the Applicability from Extracurricular Design to Basic Engineering Design in Online : Focusing on the Case of IoT Extra-Curricular in Online)

  • 황윤자;허지숙
    • 공학교육연구
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    • 제24권4호
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    • pp.30-40
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    • 2021
  • The purpose of this study is to verify the effectiveness the IoT program in online, and explore the applicability of the design course in consideration of design elements and realistic constraints for engineering education accreditation in online. For this study, IoT programs developed based on online classes were operated, and the effectiveness as a subject was verified through satisfaction surveys, competency test, and interview of participating students. In addition, by presenting design elements and realistic constraints in a online environment required to apply to engineering design courses, it is expected that they can be used as basic data in developing and operating actual design curriculum.