• Asian Journal for Public Opinion Research
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• 제8권4호
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• pp.432-452
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• 2020

This study explored the representation of risks from the controversial Lynas rare earth refining as a risk event by five Malaysian online mainstream and alternative newspapers using qualitative content analysis. The aim is to uncover the role of the news media in the social amplification and attenuation of risks within the literature evidence as those roles are still uncertain. Content analysis is used to explore the online newspapers' roles guided by the Social Amplification of Risk Framework (SARF). The representations typified environmental, financial, health, occupational, property, radioactive, and technological risks and established connections between four risk types (environmental, financial, radioactive, and health risks). Radioactive risk was repeatedly associated with other risks, suggesting that the volume and information flow focused on radioactive risk as a key ingredient for amplification. This connection shows that the nature of the relationship between risks is multidimensional, contradicting the unidirectional type found in previous studies. Alternative online newspapers amplified and attenuated more risks, thus, providing more diverse coverage than mainstream sources. Consequently, this study provides evidence that risk representation from rare earth refining in a digital news environment is multidimensional and intensified or weakened in a multi-layered pattern. The stakeholders are engaged in a contestation by positioning their narratives to oppose or support their interests, which are amplified or attenuated by the online newspapers as social amplification stations.

• 한국문헌정보학회지
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• 제19권
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• pp.151-188
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• 1990

The aims of automation efforts in libraries are the rationalization of interval work and improvement of user services. After a period of exclusive internal computer utilization, later voluntary contact with the computer (e.g., circulation control with self services), patrons of American libraries now have to go to a computer terminal if they want certain information. Online public access catalogs(OPAC) have been used in American libraries since the end of the seventies. But OP AC are accepted by patron only if they have a useful and flexible user interface. This paper briefly describes the use of online catalogs in different type of libraries, categories of user (user, non-user), aspect of catalog use in context with computer experience etc. The disscussion then focuses on the characteristics of the final report of online catalog use study of Council on Library Resources and user problems in searching, as reported in many other catalog use studies.

• 대한한의학회지
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• 제43권4호
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• pp.74-88
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• 2022

Objectives: The purpose of this study is to design Korean-themed online public education content in Korean medicine using rapid prototyping instructional systems design (RPISD). This study presents cases of developing and converting face-to-face general education programs designed to increase the interest in and understanding of Korean medicine for the public into online programs within a short timeframe. Methods: This qualitative study is design and development research, which used the RPISD model to analyze the available resources utilized in the rapid development of public educational content and propose systematization and optimization measures by analyzing the needs of clients, learners, and the environment. The <Treasured Mirror of Eastern Medicine(DUBG)Open Course> was developed according to the model procedure, which involved needs analysis, development of course materials and manuscript, and storyboard creation and its filming and editing. Usability tests were conducted at all stages, and the opinions of clients, instructors, experts, and instructional designers were accommodated and reflected at each stage. Results: Using the rapid prototyping model, <Treasured Mirror of Eastern Medicine(DUBG)Open Course> was organized into five classes of 20 minutes each. Each class was developed in Korean and included English, Chinese, and Japanese subtitles in addition to Korean under the cooperative instructional design among clients, subject-matter experts, instructional designer and learners. Conclusion: The cooperative instructional design of stakeholders is significant in developing Korean medicine public education content online through extensive interaction and feedback from stakeholders in the early stage of educational content development.

• Asian Pacific Journal of Cancer Prevention
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• 제17권12호
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• pp.5237-5242
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• 2016

Background: Cancer screening rates are lower in Japan than those in western countries. Health professionals publish procancer screening messages on the internet to encourage audiences to undergo cancer screening. However, the information provided is often difficult to read for lay persons. Further, anti-cancer screening activists warn against cancer screening with messages on the Internet. We aimed to assess and compare the readability of pro- and anti-cancer screening online messages in Japan using a measure of readability. Methods: We conducted web searches at the beginning of September 2016 using two major Japanese search engines (Google.jp and Yahoo!.jp). The included websites were classified as "anti", "pro", or "neutral" depending on the claims, and "health professional" or "non-health professional" depending on the writers. Readability was determined using a validated measure of Japanese readability. Statistical analysis was conducted using two-way ANOVA. Results: In the total 159 websites analyzed, anti-cancer screening online messages were generally easier to read than pro-cancer screening online messages, Messages written by health professionals were more difficult to read than those written by non-health professionals. Claim ${\times}$ writer interaction was not significant. Conclusion: When health professionals prepare pro-cancer screening materials for publication online, we recommend they check for readability using readability assessment tools and improve text for easy comprehension when necessary.

• 산경연구논집
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• 제11권4호
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• pp.47-56
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• 2020

Purpose: This study aims to explore how consumers respond to the immoral actions of a CEO. More specifically, this research focuses on the moral reasoning processes used by consumers in order to maintain support for the CEO despite the immoral action. In addition, this research suggests that support for the CEO would improve product purchase intention. Research design, data, and methodology: To test the hypotheses presented, an online research company was hired and online survey was conducted with adult participants. Online research company sent an email to the potential subjects asking their participation in an online survey. Subjects were able to participate in the online survey by clicking a link to the survey. When the participants clicked the link, they were instructed to read a fictitious newspaper article on a CEO's immoral action. And then, they were asked to answer several questions online. Responses were obtained from 336 adults participants and data were analyzed using SPSS Hayes Macro for a moderation effect and AMOS for a structural equation model. Result: Moral reasoning processes were divided into moral decoupling and moral rationalization and analyzed to determine their influence on product purchase. Also in this study, we suggest the public self-consciousness of consumers as an antecedent of moral reasoning processes, and argue that consumers with high public self-consciousness are more likely to engage in moral decoupling than moral rationalization. Conclusions: Our results showed that moral decoupling and moral rationalization improved the consumer's perception of corporate ethicality, which increased product purchase intention. In addition, consumers with high public self-consciousness were more likely to engage in moral decoupling than in moral rationalization. In addition, this research suggested that severity of the scandal would moderate the impact of public self-consciousness on moral decoupling. However, this hypothesis was not supported statistically since most participants perceived the scandal to be a highly severe incident, that may lead to an insignificant interaction effect between severity of the scandal and public self-consciousness. This research expands the scope of available research on corporate ethics and consumer responses to negative information involving celebrities and provides practical implications for corporate crisis management.

• 한국콘텐츠학회논문지
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• 제10권12호
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• pp.477-491
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• 2010

본 논문은 고등학생이 선호하는 수학능력시험 대비 인터넷 강의의 유형과 이유를 반구조화된 질적 인터뷰를 통해 분석하였다. 연구 결과, 학업성취도가 높은 수준 집단이 인터넷 강의에 대한 관심도 및 활용도가 가장 높았으며, 다음으로는 학업성취도가 낮은 수준 집단, 그리고 중간 수준 집단의 순서였다. 한편, 학업성취도가 높은 수준 집단은 사교육 업체에서 운영하는 인터넷 강의를 선호하였으며, 다른 두 집단은 상대적으로 EBSi를 선호하였다. 인터넷 강의에 지출되는 비용은 학업성취도 상 중 하 집단별로 전체 사교육비 지출대비 각각 57%, 2%, 16%였는데, 이는 거주지역과도 상관이 있는 것으로 분석되었다. 제언으로, 학습자의 자기주도적 학습능력 향상, 공교육 인터넷 강의의 질적 향상, 그리고 인터넷 강의와 학교교육의 연계성이 강조되었다.

• 공학교육연구
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• 제25권3호
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• pp.26-34
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• 2022

Students' questions are essential and important for learning, but previous research and experience of instructors shows that there is a lack of interaction between instructors and students in online classes. This research studies how learners can effectively ask questions in online classes at engineering colleges. Based on two axes of anonymity and openness, the four different types of questioning methods were suggested as 'onymous/public', 'onymous/private', 'anonymous/public' and 'anonymous/private.' In this study, seven communication channels were applied to check their effectiveness in an online class. The results showed that learners' satisfaction with learning outcomes increased compared to previous offline classes, while satisfaction with teaching methods was similar. Additionally, among the four types of questioning methods, the preference and effectiveness of 'anonymous/public' was highest, followed by 'onymous/private'. This study suggests several implications of educational approaches to online education in engineering colleges.

• International Journal of Advanced Culture Technology
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• 제7권1호
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• pp.128-132
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• 2019

This paper is to explore the success factors of the online public grievance redressal system in the Nepal. It empirically tests the conceptual path model developed by DeLone and McLean which consists of six social perception variables with regard to citizen's intention to use the system. The estimates from 577 respondents support all the 13 hypotheses generated from D&L model. People's attitude and social norms are the two most important factors on the continuous usage of the system. It is suggested that the social factors are as much important as technological aspects when it comes to the e-government implementation. It is also suggested that the government should pay more attention to human factors in upgrading the design and development of e-grievance system in the foreseeable future.

• 통상정보연구
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• 제17권3호
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• pp.3-27
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• 2015

제품이나 서비스에 대한 사용후기 중에는 과격한 표현이 포함되거나 사업자에게 불리한 내용이 포함된 것들이 많아서, 후기 작성자와 사업자 간에 마찰이 빚어지거나 심지어 법률적 분쟁으로까지 이어지는 경우가 많다. 본 연구는 부정적이고 과격한 표현이 담긴 사용후기관련 사례를 분석한 후, 사례에 나타난 사용후기에 대한 소비자들의 윤리적, 법률적 인식을 비교하기 위해 설문 조사를 실시하였다. 사례연구에 따르면, 대법원 판례는 행위자의 주요한 동기나 목적이 공공의 이익을 위한 것이라면 부수적으로 다른 사익적 목적이나 동기가 내포되어 있더라도, 후기 작성이 상대를 비방할 목적이 있다고 보기 어렵다고 판시한 바 있다. 사례 요지를 바탕으로 소비자들의 인식을 조사한 결과, 사업자에게 불리한 내용의 사용후기일지라도, 응답자들은 대체로 작성자의 법률적 책임수준보다는 이러한 행위에 대한 지지수준이 더 높은 것으로 나타났다. 구체적으로, 이러한 사용후기는 공공의 이익을 위한 정보제공에 더 큰 의미가 있으며, 특히 소비자에게 정확한 정보를 제공하기 위해서 허용되어야 한다는 의견이 우세해서, 연구대상 사례에 대한 대법원 판결과 맥락을 같이 하고 있다. 결론적으로, 사용후기에 대한 윤리의식과 함께 법률적 책임의식을 향상시키기 위한 정책적 노력이 병행될 필요가 있으나, 표현의 자유가 과도하게 침해되지 않도록 균형을 이루는 것이 중요하다.

• Asian Journal for Public Opinion Research
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• 제8권1호
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• pp.22-40
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• 2020

With social media booming, newspapers are facing an enormous challenge, and some have even had to exit the market. Likewise, their role as a main force of public opinion guidance in China has also been challenged. They have lost their vantage ground. The present study conducted a case study on one well-known Chinese online public opinion event. Through analyzing the newspapers' role played in different public opinion development stages, this study displayed how Chinese newspapers worked together and successfully guided online public opinion in that case. The newspapers' advantages in guiding public opinion and suggestions as to how newspapers can survive and guide public opinion in the new media era are put forward in the final section.