• Title/Summary/Keyword: New Product Development Process Management

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Research on the Influences of New Product Design and New Product Development Process Management on New Product Development Performance in Taiwan's Industries

  • Liu, Pang-Lo;Tsai, Chih-Hung
    • International Journal of Quality Innovation
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    • v.10 no.1
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    • pp.89-105
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    • 2009
  • This study aims to probe into the influence of new product design and new product development process management on development performance. The research finding demonstrates that product design reveals positive and significant influence on new product development performance. Through statistical analysis, this study finds that companies in Taiwan value new product design. When companies value it more, they tend to have better new product development performance. With regard to the relation between new product development process management and new product development performance, the empirical results demonstrate that companies would pay more attention on new product development process management. With regard to new product idea and assessment, concept design and development, product function test and mass production in the market, through statistical analysis, this study finds that companies that value process management of new product development tend to have better new product development performance. As to the influence of new product design and new product process management on new product development performance, statistical analysis result demonstrates that the integration between new product design valued by companies in Taiwan and development process management would lead to significantly positive influence on new product development performance of the companies.

Users Involvement in New Product Development Process: A Designers' Perspectives

  • Taha, Zahari;Alli, Hassan;Rashid, Salwa Hanim Abdul
    • Industrial Engineering and Management Systems
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    • v.10 no.3
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    • pp.191-196
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    • 2011
  • The purpose of this paper is to study user's involvement in new product development (NPD). It seeks to identify the factors involving user and design practices in the design process of new product development. A survey was conducted on 20 respondents consisting of designers involved in product development from various industries. The study focused on the early activities of the product design process which is called product specification. The analysis performed considers the importance of involving users in design decision. The outcome of this research is the significance of involving users and its effect on product development activities. The research also provides a model for an integrated user, designer and product knowledge activity in the product development process.

An Experimental Study on the Relationship between Information Type and New Product Development Process (신제품 개발 과정과 정보 유형 간의 관계에 관한 실험적 연구)

  • 오경석;김진우
    • Korean Management Science Review
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    • v.15 no.1
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    • pp.13-31
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    • 1998
  • In this paper, we examine the relationship between information type and new product development process. Information that was provided for new product development can be divided into two categories. One was relative information that could be used as a basis for comparison such as patent data. The other was absolute information that must be fulfilled in the new product such as key customers requirements. An experiment was conducted with staffs in an R&D department in order to analyze the impact of the different information types on the development process of new product. It was found that the group with the absolute information recognized the given information repeatedly, which in turn results in a highly technical idea with good teamwork. The group with the relative information created a superior product with better application, appearance and product efficiency through the frequent refinements of given ideas. This paper concludes with the implications of the results to the new product development process and supporting information systems.

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A Study on the Relationships among New Product Development Strategy, Process, Structure, and Performance (신제품 개발전략, 과정 및 구조와 성과의 관계)

  • 최원일;김상조
    • Journal of Technology Innovation
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    • v.6 no.1
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    • pp.128-162
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    • 1998
  • A continuous development of new products is the lifeblood for firms that hope to maintain competency in competitive environments. Ongoing success in these environments is dependent on whether the management can choose or can't chose the proper mix of new product development strategy, new product development process, and organizational structure. Rather than considering the interrelationship among these success factors, however, most previous studies of new products development have examined these issues individually. Moreover, because past research has been unidimensional in nature, there is a lack of knowledge about how new product development strategy, process, and structure could be linked up each other. Consequently, we have no complete perspective of the linkage among new product development strategy, process, structure, and performance. The purpose of this study is to examine the new product development strategy, process, and structure of firms, and explore the effect of each on performance as well as linkage among strategy, process, strategy and structure.

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Development of Project Management Process for Product Development (제품개발 프로젝트관리 프로세스 개발)

  • Min, Taek-Kee
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.33 no.3
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    • pp.93-101
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    • 2010
  • Regarding project management, many organizations have developed and distributed general project management knowledge systems, and application fields use the knowledge systems to apply the process suitable for characteristics of a project. This study suggests project management process models to apply to product development projects and introduces the application cases. This product development project management process model is composed of five top processes of initiation and preparation, planning, implementation management, control, and termination and transfer. The five processes are re-divided into 18 bottom processes. These processes are expressed as input, control, output, and mechanism by using the IDEF0 model. This model is applied to the new car development project of a Korean automobile company and introduces the cases, which shows a project charter, a work breakdown structure, a project schedule, a progress s-curve, a risk register, and a performance report.

Organizational Design for New Product Architecture Development: Comparative Analysis of Sharp and Casio on PDA Development (신규 제품아키텍처 개발을 위한 기업조직의 설계: PDA 개발에 있어 샤프와 카시오의 개발조직 비교 분석)

  • Wi John-H.
    • Journal of Technology Innovation
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    • v.14 no.1
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    • pp.1-30
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    • 2006
  • The purpose of this paper is to analyze the organizational design and management of product development in creating new product architecture by an established firm. For the purpose, the paper put up the organizational design in the process of PDA(Personal Digital Assistant) development of Sharp and Casio which were Japanese major PDA firms in 1990s. PDA is the product born through architectural change from Electronic Organizer. Prior research on the product architecture change and organizational adaptation emphasized that an established firm is difficult to adapt to new product architecture due to the restriction of prior technology or organizational inertia. For overcoming these problems and successful development of new product architecture, organizational design and management in the process of product development becomes essential. In case of Sharp, corporate development project team had been used to overcome the restrictions from architectural knowledge accumulated through previous product. After launching first new PDA by corporate development project team, Sharp created a new division and pushed an evolution of PDA, when new PDA market start to grow up rapidly toward a major market segmentation. As a result, Sharp was able to build up stable PDA project trajectory. However, Casio was late for three years in launching of new PDA architecture because previous division charging of Electronic Organizer tried to develop first new PDA. Casio's PDA development was prohibited by engineers of previous division because new PDA architecture was inferior on user interface and display definition. That is, Casio's first PDA development was restricted by architectural knowledge of previous product.

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A Study on Key Success Factors for the Concept-driven Product Innovation Strategy: a Case of the Slim-Phone development process (컨셉 주도형 제품혁신전략의 성공요인에 관한 연구: (주)VK 슬림폰 개발사례를 중심으로)

  • Son, Seok-Ho;Kim, Yong-Won;Yun, Ji-Eun;Yang, Seung-Hwa;Kim, Jin-U
    • Proceedings of the Korean Operations and Management Science Society Conference
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    • 2006.11a
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    • pp.21-35
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    • 2006
  • This paper examines critical successful elements related to the management of new product development process. For this, we have selected a VK-X100, slim bar type cellular phone, produced by VK mobile co., which was thought as a successful product development case and then analysed the case from a concept driven strategic product development's point of view. We have performed in-depth interviews with project managers, engineers and designers to get information on the product development process and analysed huge amount of data obtained from web-sites, global market indicators, and related firms' materials to find a changing trend of market conditions. The findings suggest that the successful new Product development and management is shaped by a number of different factors, such as the business environments, firm's technological level, firm's deep market insight capabilities, nature of the product development activities, and so on. Finally, we suggested the limitation of our research and further research subjects that would be required to support our findings.

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Propose new product development process including using of Kano's attractive factor and Timko's customer satisfaction index (Kano 품질특성 및 Timko 고객만족 계수를 이용한 신제품 개발 프로세스 제안)

  • Park, Roh-Gook;Ree, Sang-Bok
    • Journal of the Korea Safety Management & Science
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    • v.11 no.4
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    • pp.237-246
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    • 2009
  • In this paper, we propose development of new products including the proposed process of at the customer's requirements. The success of new product development depends on customer satisfaction in the marketplace. Existing product development process, including the customer's interest was weak. In this paper, we propose development of new products which include Kano's attractive quality factor method and Timko's customer satisfaction index method. Also we verified new medical treatment of incontinence-nency which is applied to the proposed process.

Propose new product development process including using of Kano's attractive factor and Timko's customer satisfaction index (신제품 개발 프로세스 사례 연구 -Kano 품질특성 및 고객만족 계수를 이용-)

  • Park, No-Guk;Lee, Sang-Bok
    • Proceedings of the Safety Management and Science Conference
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    • 2009.11a
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    • pp.83-97
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    • 2009
  • In this paper, we propose development of new products including the proposed process of at the customer's requirements. The success of new product development depends on customer satisfaction in the marketplace. Existing product development process, including the customer's interest was weak. In this paper, we propose development of new products which include Kano's attractive quality factor method and Timko's customer satisfaction index method. Also we verified new medical treatment of incontinence-nency which is applied to the proposed process.

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신규제품 아키텍처 개발을 위한 기업조직의 설계 -PDA 개발에 있어 샤프와 카시오의 개발조직 비교 분석-

  • Wi, Jeong-Hyeon
    • Proceedings of the Technology Innovation Conference
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    • 2005.06a
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    • pp.44-68
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    • 2005
  • The purpose of this paper is to analyze the organizational design and management of product development in creating new product architecture by an established firm. For the purpose, the paper put up the organizational design in the process of PDA(Personal Digital Assistant) development of Sharp and Casio which were Japanese major PDA firms in 1990s. PDA is the product born through architectural change from Electronic Organizer. Prior research on the product architecture change and organizational adaptation emphasized that an established firm is difficult to adapt to new product architecture due to the restriction of prior technology or organizational inertia. For overcoming these problems and successful development of new product architecture, organizational design and management in the process of product development becomes essential. In case of Sharp, corporate development project team had been used to overcome the restrictions from architectural knowledge accumulated through previous product. After launching first new PDA by corporate development project team, Sharp created a new division and pushed an evolution of PDA, when new PDA market start to grow up rapidly toward a major market segmentation. As a result, Sharp was able to build up stable PDA project trajectory. However, Casio was late for three years in launching of new PDA architecture because previous division charging of Electronic Organizer tried to develop first new PDA. Casio's PDA development was prohibited by engineers of previous division because new PDA architecture was inferior on user interface and display definition. That is, Casio's first PDA development was restricted by architectural knowledge of previous product.

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