Industrial Engineering and Management Systems

Korean Institute of Industrial Engineers (대한산업공학회)
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Users Involvement in New Product Development Process: A Designers' Perspectives

  • Taha, Zahari (Faculty of Manufacturing Engineering and Technology Management University Malaysia Pahang) ;
  • Alli, Hassan (Centre for Product Design and Manufacturing Faculty of Engineering, University of Malaya) ;
  • Rashid, Salwa Hanim Abdul (Centre for Product Design and Manufacturing Faculty of Engineering, University of Malaya)
  • Received : 2011.02.28
  • Accepted : 2011.08.02
  • Published : 2011.09.01
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Abstract

The purpose of this paper is to study user's involvement in new product development (NPD). It seeks to identify the factors involving user and design practices in the design process of new product development. A survey was conducted on 20 respondents consisting of designers involved in product development from various industries. The study focused on the early activities of the product design process which is called product specification. The analysis performed considers the importance of involving users in design decision. The outcome of this research is the significance of involving users and its effect on product development activities. The research also provides a model for an integrated user, designer and product knowledge activity in the product development process.

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