• 복식문화연구
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• 제22권5호
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• pp.760-775
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• 2014

In the era of 2.0 web, blog has become the media that men can express themselves with fashion more actively and independently, as paying much attention to their personal appearance and cultivating an upscale lifestyle. They often create their fashion images in the virtual space where enables a free and creative operations of self-expression. The study aims to identify the types of men's ego-images represented on the personal fashion blogs based on the framework of analysis from the previous research (Suh, 2014), to build the base data for analyzing men's fashion style in $21^{st}$21st century that reflects changes in men's sexual images, and to verify the framework as comparing with the previous case study about the women blogs (Suh, 2014). The case studies conducted 5 men's personal blogs such as bryanboy, iamgala, little fashionisto, katelovesme, and stylentonic. The study results almost same types of women's ego-images as following. The imaginary ego-image is classified as narcissism, regression, identification, and virtuality, the social ego-image as symbolism of roles and others'desire, the real ego as primary instinct, practical reality, object a, jouissance and sexual perversion. The personal style of men shown on the fashion blogs appears as a significant factor to analyze male customers in the growing men's beauty and fashion market.

• 한국의류학회지
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• 제40권2호
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• pp.365-381
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• 2016

This study compared and analyzed current sleeve head products for men and women to develop sleeve head products for aesthetically-designed sleeves. Men and women's sleeve head products, suitable for sleeve caps, were designed and developed based on the results. The study results are as follows. First, men and women's sleeve heads for aesthetic jacket sleeves were designed with sleeve patterns in the background. Sleeve heads and upper sleeves were additionally designed to make 7-layers for men and 4-layers for women. Second, sleeve head patterns were designed so that men's would have a whole length of 48cm, an angle of $30^{\circ}$ and a width of 4.5-7.5cm; in addition, women's would be 40cm, $30^{\circ}$ and 4-5cm. Third, the same materials were used for men's and women's sleeve head products, and the background was made from 1-layer of soft non-woven fabric. As for the sleeve heads, 2-layers and 1-layer of non-fusible interlinings were used for men's and women's, respectively. In order to provide flexibility, the materials were designed in a bias direction. For upper sleeves, 1-layer of non-woven fabric and felt were used for men's, and 1-layer of felt for women's so that an empty space caused by easing contraction can be supplemented.

• 한국의상디자인학회지
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• 제17권4호
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• pp.55-66
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• 2015

The objective of this study is to propose a method by which movement fitness can be evaluated using a three-dimensional virtual garment simulation program. To this end, five types of jean pants for men were evaluated on the program by setting the avatars to make particular movements to examine the level of pressure on each body part. To verify whether the clothing pressure measurement produces valid and reliable results, virtual garment simulation program was utilized. The results indicated that there were significant differences in the levels of pressure on body parts depending on the type of test garment and motion. In addition, the clothing pressure measurement results were in line with the appearance evaluation results suggested by a previous study. Based on this set of results, the nomological validity of the clothing pressure measurement program used in this study was verified. Moreover, we employed an appearance evaluation along with the clothing pressure measurement to verify the reliability of the program; there was a high correlation between clothing pressure measurements and appearance evaluation measurements, indicating that measuring clothing pressures may well compensate for the limitations of appearance evaluation. We expect the results of this study to make valuable contributions in facilitating the digitalization of the fashion industry. Furthermore, this study also is significant in that it has suggested 3D virtual fitting programs as a solution to the long-criticized problem related to the evaluation of movement fitness in existing virtual garment simulation programs.

• 복식
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• 제61권6호
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• pp.60-73
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• 2011

Men's fashion has not much changed due to the pervasive patriarchy Because of the change of gender roll and attitude towards one's appearance and fashion, men began to express themselves with fashion in the late 90's. The purpose of this study is to categorize men's image and their fashion styles from Korean TV dramas to provide informations for predicting men's fashion trend in rapidly changing market. Through the analysis of three dramas with 30% or more of audience rating by all age groups from January to July, 2009, nine distinctive male images were selected and their styles were analyzed; silhouette, details, materials, color, accessories, and hair-style. The results are as follows: In the past holding neat and straight line silhouettes but today shows tight silhouette. In color and detail, the use of brilliant chromatic colors, use of hight saturation colors, big and brilliant pattern, ruffles, frills, beads, knitwear, mix matched new composed materials, and light materials are dominant. While short and simple shape of hair-styles were predominant in the past, now we see more varied hair length. Not only that, variety of perms and colors are showed on TV screens. Hence, the results show that a lot of radical change has happened in the men's fashion, and marketing propositions that reflects this change in men's fashion market are requested along with trendy emotional product development and coordination proposals, and finally calls for more multilateral study and market search of male consumers.

• Human Ecology Research
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• 제61권1호
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• pp.103-122
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• 2023

The purpose of this study was to explore the personal experiences of businesswomen regarding appearance management and their body image. To achieve this, diverse perspectives were employed, including critical, practical, and positive body image perspectives. Interviews were conducted with 17 Korean businesswomen with more than 10 years of work experience. The data were analyzed using a phenomenological approach to understand their lived experiences of appearance management and body image. The participants acknowledged that appearance is important in the workplace - more so for women than for men. They commented that appearance may play an important role in displyaing social attractiveness to strangers, but other elements of social attractiveness such as liveliness or social skills take prominence in established relationships. Businesswomen, particularly those whose professions involve the display of appearance, are more likely to engage in aesthetic labor or the unpaid labor of managing their physical appearance in order to meet expectations at work. In general, however, these women considered appearance management to be a practice of self-care which seems to demonstrate their positive body image. This study has significance in that it strived to understand the subjective, lived experiences of businesswomen, including their thoughts and emotions related to appearance management and body image.

• 복식
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• 제65권2호
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• pp.17-32
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• 2015

This study aims to examine the differences in impression formation according to the accessories and hairstyles worn by men, and to investigate the relation between men's appearance and occupation inferences. The subjects were 320 female university students residing in the Seoul metropolitan area. First, wearing eyeglasses gave an impression of more intelligent image and less mild image. It was evaluated that the men wearing neckties have a high dimension of intelligence, and men wearing no necktie have a high dimension of progressiveness. Men with classic hairstyles had a high dimension of intelligence, while men with sports hairstyles had a high dimension of progressiveness, conspicuousness, and attractiveness. Second, metal rims on glasses had a high dimension of empowerment and attractiveness when a red necktie was worn, while horn-rimmed glasses with no necktie had a high dimension of conspicuousness and progressiveness. The men with sports hairstyles, with no eyeglasses had the highest dimension of progressiveness when a red necktie was worn. Third, it was evaluated that wearing a cloche hat or baseball cap had a low dimension of empowerment, while wearing a necklace had a high dimension of empowerment, conspicuousness, and progressiveness. Fourth, the men who wore a suit, eyeglasses, and a necktie with a classic hairstyle were deduced to be professionals, with high-ranking or white-collar jobs. It was found that when men wore a suit with a sports hairstyle, no eyeglasses, and no ties, they were inferred to be engaged in a service job. The baseball caps were strongly associated with technical or simple labor job.

• 한국의류산업학회지
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• 제8권5호
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• pp.591-596
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• 2006

In order to analyze the tailorbility of different fabrics for men's suit, FAST system has been used for measuring the distribution of mechanical properties in this study. As results, cashmere mixed woolen fabrics showed the minimum degree in relaxation shrinkage, formability, and shear rigidity than any other fabrics, and also showed more than 6% as maximum level of extensibility. Thus, cashmere mixed woolen fabrics requires careful tailoring in lay-out, marking, and cutting. It is necessary to establish new tailoring criteria for automatic sewing with cashmere mixed woolen fabrics than any other fabrics, because they show more failure rate of tailorbility. There have been noticeably more variation of shrinkage and extension for woolen fabrics with cashmere mixed than 100% woolen fabrics by evaluating the formability of the suits when these are completed to suits through cutting and tailoring from fabrics. Especially nylon mixed woolen fabrics showed shrinkage overall, but polyester mixed woolen fabrics showed extension at waist area. Thus, it is necessary to adjust the appropriate overfeed rate considering the amount of shrinkage and extension while tailoring.

• 대한가정학회지
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• 제47권8호
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• pp.87-99
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• 2009

This study aimed to explore self-esteem influencing variables such as appearance stress, sex-role identity, and depression, in order to assess self-esteem standards for children and adolescents. It also investigated mediating effects of sex-role identity and depression on self-esteem. The study subjects were 2,511 elementary students and 2,958 middle school students, selected using the Korea Adolescence Panel Data. The data collected from interviews were subjected to descriptive statistical analysis, t test, Pearson's correlation and hierarchical multiple regression. The main results were as follows: Firstly, appearance stress and depression of female students were higher than those of male students. However, sex-role identity of male students was higher than those of female students. Difference in self-esteem was not statistically significant between male and female students (P > 0.05). Secondly, appearance stress was positively correlated to sex-role identity and depression, but negatively correlated to selfesteem. Thirdly, sex-role identity and depression had a mediating affect on self-esteem. Finally, variables affecting self-esteem of children and adolescents were appearance stress, men-role identity, and depression. In addition to these variables, women-role identity was a major factor for female students.

• 복식문화연구
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• 제31권5호
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• pp.627-639
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• 2023

This study seeks to increase the satisfaction of elderly men when purchasing and wearing ready-to-wear clothes by designing a slacks pattern suitable for their body type, which is determined by analyzing their lower bodies using virtual avatars and 3D virtual simulation system. The study found the following. First, based on virtual visualization of the comparison slacks pattern, the waistline position was consistently the lowest scored question among the evaluation survey items. Interpretation of this dissatisfaction suggests that, because the front waistline falls below the abdomen, the lower body, and especially the abdominal shape, is unpleasantly emphasized. Second, by using a virtual simulation system, the study developed a new slacks pattern that considered the concerns of elderly men. The primary measurement changes were as follows: front waist girth W/4+1.5cm+0.5cm, back waist girth W/4+1.5cm-0.5cm, front hip girth H/4+2.5cm-0.5cm, back hip girth H/4+2.5cm+0.5cm. Third, the new slacks pattern's appearance was evaluated more highly than the comparison pattern, confirming the new pattern's appropriateness for elderly men. This study demonstrates how slacks and other clothing patterns designed in a 3D virtual garment simulator can be used to design more appealing clothing for elderly men, increasing the satisfaction of wearing ready-made clothes at older ages.

• 패션비즈니스
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• 제13권5호
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• pp.45-54
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• 2009

The purpose of this study was to examine if there were differences in public self-consciousness, body image, and socio-cultural influence between males and females. Six hundred twenty-six adults participated in this study. For data analysis, descriptive statistics, t-test and reliability test were used. The result of this study is as follows. First, compared to males, females had higher scores on appearance orientation(AO), appearance evaluation(AE), and weight occupation(WP). Also females were more dissatisfied with their bodies such as lower body part or middle body part than males. That is, women had lower body image than men. Second, there was not significantly difference in self-esteem between males and females. Third, females had higher scores on public-consciousness than males did. Fourth, compared to males, females were more influenced by socio-cultural factors such as internalization and awareness. Finally, women had more higher scores on appearance behavior management than men. Based on these results, this study would provide more efficient strategies to reduce negative body image, especially in women.