• Title/Summary/Keyword: MASS COMMUNICATION PROGRAM

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The monitoring Case Analysis of Nutrition-related Programs Presented on Television Broadcast Media (TV 속에 나타난 식생활관련 정보의 모니터 사례 분석)

  • Ryu, Hye-Suk;Kim, Hyeon-Suk;Yang, Il-Seon;Kim, Gi-Tae;Bae, Mi-Yong
    • Journal of the Korean Dietetic Association
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    • v.9 no.2
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    • pp.138-148
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    • 2003
  • The purpose of this study was to analyze information about food and nutrition topics presented throughout the television broadcast media, thereby suggest the optimal communication method to give right information to the general public. To perform this study, total sixteen monitoring people were recruited and trained through monitoring practice before and during the study . Five domestic TV channels were selected to be monitored, for six months. For the best efficiency, all the monitoring people were divided into 8 teams based on the regional consideration. The statistical analysis of data was completed using SAS program. The main results of this study are as follows. First, the total reporting cases of information about foods and nutrition were 237 , among which about 30% was classified as appropriate and 70% as inappropriate based on the trained monitors' evaluation. Second, the analysis of contents about incorrect informations showed that the insufficient descriptions of terminology and contents were the highest. And insufficient scientific evidences, incorrect contents excessively entertainment-oriented, no provision of alternatives , improper selection of expert advisors were followed. These results suggest that systematical monitoring should be continued to reduce the frequency of incorrect communication thereby give the right information in food and nutrition area to the general public. And there should be a closely cooperated system to provide the professional information to broadcasting production team by establishing the strategic program. In order to do that, most importantly the advisory team should be organized to professionally connect mass media to corresponding specialists. In addition, more educational programs about food and nutrition should be developed to provide right information to the general public.

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The Application and Effect Analysis of Case-Based Courseware for Information and Communication Ethics Education (정보통신윤리교육에서의 사례중심형 코스웨어의 적용 및 효과 분석)

  • Jung, Youn-Yeong;Jeong, In-Kee;Suh, Soon-Sik
    • Journal of The Korean Association of Information Education
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    • v.9 no.2
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    • pp.187-195
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    • 2005
  • These days, increasing information and communication ethics related crimes frequently covered by mass media are calling for information and communication ethics education. Education scholars have been doing a lot of studies on the measure to practice information and communication ethics education. There is a need for the courseware that can integratedly use information and communication ethics education methods, and this study aims to present courseware in case-based way as an alternative. This study aims to develop and apply a case-based program for information and communication ethics education amongst elementary schoolers, and to verify the effect. For this purpose, two groups that turned out to be homogeneous through a pre-test with information-listing courseware and case-based courseware were chosen and given education. And then, the two groups were compared though a post-test, and the effects of the programs was verified through pre- and post-paired test on each group.

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A Study on DID Implementation for Wireless Calling System using Smart-device (스마트 기기를 이용한 무선호출용 DID구현에 대한 연구)

  • Cho, Youngseok
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.11 no.1
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    • pp.19-25
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    • 2015
  • In this time, as an industrial society developed to a welfare society, more and more people want their quality of lives upgraded and specially customized service by mass production/mass consumption. And it leads to an increase of requiring service. There're active developments and studies on various IT equipment as the requirement made IT devices used in service. In this paper, we try to design and realize radio paging DID by using smart device to be used as a receiver of a radio pager which is broadly used at face to face service. Firstly, we used MCU to design and implement Wireless Calling Gateway which change radio calling signal of ISM band to smart device. A receiver of wireless caller used original receiver module. Also it used bluetooth module to communicate with smart device. It was possible to have satisfactory communication since radio paging signal converter and smart device were linked in 3M. Secondly, to indicate various paging information delivered from a radio pager, we realized DID application program by using Smart PAD. As a result, we could indicate various information compared to an original receiver which only could indicate letters or numeric data. Secondly, we implemented the DID app for wireless calls that can display a variety of information sent from a wireless pager. Was implemented using the Smart Pad. As a result, it is shown that can display a variety of information than the existing receiver.

The Development of Fashion Design with Korean Images Using Digital Media - 3D Modeling Based On Maya (Qualoth) Program - (디지털 매체를 활용한 한국적 이미지 패션 디자인 개발 - Maya(Qualoth) 프로그램을 활용한 3차원 모델링 -)

  • Lee, Yoon-Kyung;Kim, Min-Ja
    • Journal of the Korean Society of Costume
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    • v.58 no.6
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    • pp.42-53
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    • 2008
  • This study is about the development of Fashion Design using of Korean Motive applied Digital Medium. With rapid change during the 21st century, digital media has emerged as the most important communication tool to facilitate speedy and interactive conversation. The recent emergence of 'Mass Customization' is a good reflection of digital transition's interactive features, realizing product variation and customization through flexibility and immediate responsiveness. In this so-called digital era, fashion is a tool that facilitates the use of digital media, while acting as the object, or the purpose, where digital media can be applied. This study looked at the development situations and future utilization method regarding digital fashion, which was recreated through digital media. In this study, a new design process was developed through digital media and actually manufactured Korean image clothing to reflect the motif of plant found in Korean folk paintings. Three-Dimensional(3D) digital shape was dressed in virtual clothing for comparison, thereby adding some features of textile design to three-Dimensional(3D) shape. Through the process, the study can provide various potential accesses to future development of fashion design utilizing digital media.

Case Studies of Precast Facade Digital Design and Fabrication Strategies (사례 분석을 통한 프리캐스트 입면 디지털 설계 및 패브리케이션 전략)

  • Kim, Jin-Ho
    • Journal of KIBIM
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    • v.9 no.3
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    • pp.8-18
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    • 2019
  • Precast concrete manufacturing has proved economies of scale through the repetitive production by means of standardization, automation, and prefabrication. Advanced digital design and fabrication technologies can empower its benefits by enabling mass customization in the building design and construction. This study analyzed five case studies in terms of 1) design intent and background, 2) module development and facade construction, 3) integrated process among project stakeholder. This article has attempted to establish the following three points in conclusion: 1) Form generating digital design tools such as Rhino, CATIA, Generative Component, and Digital Project were implemented to produce parametric surface pattern and rationalization to maximize existing precast manufacturing benefits. Also, BIM program has been used to promote coordination and communication among engineering consultants and contractors, 2) In addition to traditional precast concrete materials, GFRC, RFP, brick cladding precast and 3D printed mould have been introduced to reduce the weight and cost and to comply the code from the zoning, seismic, and fireproof requirements, 3) Design-assist contract, design-assist financial support, and co-location measures have been introduced to facilitate collaboration between architect, fabricator, and contractor from the beginning of the project.

A Study of relationship between Housewives' Health KAP level and Family Health in Buan and Chunan Area. (가정주부의 건강에 대한 지식, 태도 및 실천수준과 가족건강간의 관련성 연구 - 천안 및 부안지역을 중심으로 -)

  • 이재은;이시백
    • Korean Journal of Health Education and Promotion
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    • v.6 no.2
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    • pp.4-22
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    • 1989
  • This study aims to explore the relationship between housewives' health KAP level and the physical health of families. The data used in this study are obtained from the Last Evaluation Program of the National Note for Health surveyed in July, 1989. The respondents for this study are 770 housewives residing in Chunan and Buan. The reason why this study focus on KAP level of housewives is to find out whether a housewife as a emotional supporter contributes to the physical health of her families. A housewife gives her families emotional satisfaction insteade of economic satisfaction. So she has the most interest in family health among the members of her family. Therefore, housewife's KAP level will influence her family health. The independent variables chosen for the analysis are the general characteristic variables and KAP level. And the dependent variable is the physical health of families which excluded psychosocial one. This level of family health includes weight for family health and seriouseness of disease. The result of this study was summarized as follows. (1) KAP level was significantly correlated with variables which have mainly the socioeconomic characteristics. The variables were: area of residence, education level occupation, self assessment on wealth, and exposure to mass communication. (2) In the analysis of relationship between the general characteristic variables and family health, family health was significantly correlated with almost all variables. The variables were: Presence of the aged, Health status, Experience in disease, Self assessment on health, No. of families, Occupation, Education level, Self assessment on wealth, Concern on health, and Exposure to mass communication. (3) In the analysis of relationship between family health and KAP level, family health was not significantly correlated with KAP level but. (4) Also in the stepwise regression analysis, the general variables account for about 32.1 percent of the variance in the dependent variable, family health. The variable with the greatest explanatory power was presence of the aged. On the contrary, KAP level explain about 0.4 percent of the variance in the dependent variable. In sum, the study shows that housewives' health KAP level has relatively weak relationship with the physical health of families

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A Study on Pro-environmental Consumption Consciousness and Resource Saving Behavior of Adolescents (청소년의 환경친화적 소비의식과 자원절약행동에 관한 연구)

  • Kye, Sun-Ja;Yoo, Kyung-A
    • Journal of Family Resource Management and Policy Review
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    • v.14 no.2
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    • pp.91-108
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    • 2010
  • The purpose of this study is to examine the level and major influencing factors of pro-environmental consumer consciousness and resource-saving behavior of adolescents. The research was conducted in 2007 using a written questionnaire completed by 545 male and female high-school students who reside in Seoul and Kyunggi Province. The data was analyzed using statistical methods such as frequencies, percent, means, standard deviations, Crobach's ${\alpha}$ coefficient, one-way ANOVA and multiple regression analysis using the SPSS statistics program. Major findings were as follows. The higher level background parameters for pro-environmental consumption consciousness were students who were: male in higher grades; given a higher allowance of pocket money. Likewise, a higher degree of mutual communication within their family, mass communications' contact and environmental information also showed a higher level of pro-environmental consumer consciousness.

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A Study on the Management of Local Channel and Renewed License of Cable TV System Operator in Korea (케이블TV SO의 지역채널 운영 및 재허가 심사에 관한 연구)

  • Jung, In-Sook;Chung, Sang-Yune
    • Korean journal of communication and information
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    • v.54
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    • pp.58-75
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    • 2011
  • This study explores the management of cable local channel and its related issue of renewed license. Programming of the local channel is the special obligation duty on the cable system operators(SO) under the article 70 (3) of the Broadcast Act. The law provides that SO should operate a local channel which produce, program and transmit the local information, a broadcast program guide and the official announcement items etc. under the conditions as prescribed by Presidential Decree. And the article 55 of the Enforcement Decree defines the scope of broadcast program which transmit through the local channels. And the Korea Communications Commission(KCC) grants a renewed licence 3-5 years based on the level of contribution to the development of local community under the article 31 of the Broadcasting Act and the Rules of Broadcast Evaluation. However, the management of local channel does not give the operators real benefit for the investment of a significant cost, and it could be a reason why the local channel programming has not been vitalizing despite of the legal coercion. To solve the several research questions, this study used in-depth interviews with the experts concerned and literature review for the government documents. The result shows that each SO local channel schedule almost 24 hour a day, but much of them is the repeat programming. In addition to that, the outcome reveals that the scale of the cost investment on the local channel is decreasing and the evaluation score of its management is not so positive figures. These result indicates that the policy of the cable local channel needs revised policy alternatives or paradigm on the basis of realistic goals.

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How Do the Journalists Perceive the Civic Journalism? (시민저널리즘에 대한 언론인 인식유형 연구)

  • Kim, Hung-Kyu;Hwang, On-Jung
    • Korean journal of communication and information
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    • v.43
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    • pp.359-384
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    • 2008
  • Nowadays, newspaper industry faces a crisis in terms of two aspects: First, in this multi-channel era, it has competed with the online journalism appearing in many digital media. Second, with the decrease of numbers of readers and political participation, the roles of newspaper has to be changed accordingly. The concept of civic journalism emerged as a solution in this context. The purpose of the study is to explore the factors in how journalists perceive the civic journalism. The Q-methodology was adapted to identify the factors composing of the belief, values, attitudes, ideas, and opinions toward the civic journalism. Total of 24 Q-sample (statements) were sorted by 27 P-sample (journalists) who were selected by their gender, years of service, and the like. The Quanl program finally produced 3 factors that were interpreted and named as follows: Factor I, the Complimentary Journalism, the civic journalism would fulfill the functions that traditional journalism has neglected. Factor II, the Alternative Journalism inducing the citizen's participation in the public areas. Factor III, the Functional Journalism, emphasizing dysfunction of the civic journalism.

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A Study on Strategic Groups of Program Providers(PP) and the Performance in Korea (국내 방송채널사용사업자(PP)의 전략집단과 성과에 관한 연구)

  • Ryo, Hyon-Chol;Kim, Jai-Beom;Lee, Sahang-Shik
    • Korean journal of communication and information
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    • v.46
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    • pp.387-419
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    • 2009
  • The concept of strategic group is defined as an aggregate of corporations utilizing similar strategies with similar resources. It becomes a kinds of contact point in the middle of corporation and industry between the industrial organization theory and the strategic management theory. This study tried to apply the strategic group model, which has been a main theory in the management studies, to program providing industry in Korea. This study shed lights upon research problems such as number of strategic groups, differences of strategic variables among the groups, finally differential performances according to strategic groups. 40 commercial broadcasting companies were analyzed to find answers. 9 strategic groups were drawn as a result of cluster analysis. Major variables which contribute to making groups were operating efficiency(4.05), pricing(3.83), size(number of system operator, 3.56), reliance on license revenue(2.58), horizontal integration(number of sister networks, 2.16) in order. An analysis of variance between performance variables has shown statistical significance regarding total net revenue per subscriber, however, insignificances statistically in regards to ratio of operating profit to net sales, cash Abstracts 687 flow ratio. Some studies in the past insisted that history variable played an important role to classifying strategic groups. However, this study found that the history didn't exert significant influence on either the group classification itself or performance.

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