• Title/Summary/Keyword: Link Quality

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The Cyber Transformation of Marketing Mix Model : An Empirical Study of Korean On-line Shopping Malls (마케팅 믹스 모델의 사이버 전환에 관한 실증적 연구)

  • 이영순;서봉철
    • Journal of Distribution Research
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    • v.7 no.1
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    • pp.105-127
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    • 2002
  • This paper presents an analysis of how the business models of organizations are getting transformed in the Marketspace created by the Internet. We use a research model comprising the transformation scores of four Ps(Product, Price, Promotion, and Place) as dependent variables and three dimensions, Demographics, Technology, and Community elements on the Websites, as explaining variables about the Cyber Transformation of the 4Ps. While most existing literatures have focused on Website's technology, our research model includes 22 five-point-scale items; 10 Demographics /Technology items and 12 Community items. To measure the 4P's transformation scores, the authors selected 14 workable items from the Marketspace Model by Dutta, Kwan, & Segev(1997). A sample of 123 shopping mall Websites comprising three categories(grocery, jewelry/accessory, and cosmetics) from the 100hot.co.kr list are evaluated and the data is analyzed by SPSSWIN 8.0 version. The result shows that there are five significant factors, Technology, Interaction, Connectedness, Business Features, and Domain, while the average transformation scores of 4Ps are at very low level. The factor scores are used in regression analysis for each P. Two factors, Technology and Interaction are influencing all four Ps; Connectedness is influencing only two, Product and Place. Organizations must not simply take their existing business models. They have to adopt the Technology items(navigation, logo, e-mail, guide, graphics) and to facilitate the Interaction items(consulting, number/quality of bulletin boards, participation, offline events) and Connectedness(club activation, contents, partner/site link, entertainment contents) in order to get transformed in the Marketspace successfully in the near future.

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A Suggestion for Surface Reflectance ARD Building of High-Resolution Satellite Images and Its Application (고해상도 위성 정보의 지표 반사도 Analysis-Ready Data (ARD) 구축과 응용을 위한 제언)

  • Lee, Kiwon;Kim, Kwangseob
    • Korean Journal of Remote Sensing
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    • v.37 no.5_1
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    • pp.1215-1227
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    • 2021
  • Surface reflectance, as a product of the absolute atmospheric correction process of low-orbit satellite imagery, is the basic data required for accurate vegetation analysis. The Commission on Earth Observation Satellite (CEOS) has conducted research and guidance to produce analysis-ready data (ARD) on surface reflectance products for immediate use by users. However, this trend is still in the early stages of research dealing with ARD for high-resolution multispectral images such as KOMPSAT-3A and CAS-500, as it targets medium- to low-resolution satellite images. This study first summarizes the types of distribution of ARD data according to existing cases. The link between Open Data Cube (ODC), the cloud-based satellite image application platforms, and ARD data was also explained. As a result, we present practical ARD deployment steps for high-resolution satellite images and several types of application models in the conceptual level for high-resolution satellite images deployed in ODC and cloud environments. In addition, data pricing policies, accuracy quality issue, platform applicability, cloud environment issues, and international cooperation regarding the proposed implementation and application model were discussed. International organizations related to Earth observation satellites, such as Group on Earth Observations (GEO) and Committee on Earth Observation Satellites (CEOS), are continuing to develop system technologies and standards for the spread of ARD and ODC, and these achievements are expanding to the private sector. Therefore, a satellite-holder country looking for worldwide markets for satellite images must develop a strategy to respond to this international trend.

Comparative Analysis of Radiative Flux Based on Satellite over Arctic (북극해 지역의 위성 기반 복사 에너지 산출물의 비교 분석)

  • Seo, Minji;Lee, Eunkyung;Lee, Kyeong-sang;Choi, Sungwon;Jin, Donghyun;Seong, Noh-hun;Han, Hyeon-gyeong;Kim, Hyun-Cheol;Han, Kyung-soo
    • Korean Journal of Remote Sensing
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    • v.34 no.6_2
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    • pp.1193-1202
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    • 2018
  • It is important to quantitatively analyze the energy budget for understanding of long-term climate change in Arctic. High-quality and long-term radiative parameters are needed to understand the energy budget. Since most of radiative flux components based on satellite are provide for a short period, several data must be used together. It is important to acquaint differences between data to link for conjunction with several data. In this study, we investigated the comparative analysis of Arctic radiative flux product such as CERES and GEWEX to provide basic information for data linkage and analysis of changes in Arctic climate. As a result, GEWEX was underestimated the radiative variables, and it difference between the two data was about $3{\sim}25W/m^2$. In addition, the difference in high-latitude and sea ice regions have increased. In case of comparing with monthly means, the other variables except for longwave downward flux represent high difference of $9.26{\sim}26.71W/m^2$ in spring-summer season. The results of this study can be used standard data for blending and selecting GEWEX and CERES radiative flux data due to recognition of characteristics according to ice-ocean area, season, and regions.

Research on the Development of NCS-based Game Curriculum Focused on the Game Contents Dept. of Kimpo Univ. (NCS기반 게임교육과정 개발에 관한 연구 : 김포대학교 게임콘텐츠과를 중심으로)

  • Kwon, Yong Man
    • Journal of Digital Convergence
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    • v.17 no.2
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    • pp.381-387
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    • 2019
  • Since the development of NCS-based curriculum in field of game education is not well studied, so we carried out research on the curriculum development of game contents department of Kimpo University as the first study to link game education and NCS. In order to develop the NCS-based game education course, we analyzed the game industry environment and conducted a demand survey on the game industry officials to derive the vocational basic subjects required for game contents creation. In addition, we analyzed the types of manpower training by using on-site experts (SME). SME also designed the NCS curriculum by matching the manpower type comparing with NCS classification and capacity unit, analyzing the usefulness of each Capacity unit, and finally, by arranging each NCS and non-NCS subjects by semester. This research is meaningful as the first study linking NCS and game content creation, and it will be a reference for other education institutions planning game education course based on NCS. It also can be used as a basic material for researching game education quality management (CQI) as well as improvement methods for future game education courses.

Prototype Development of a Three-wheel Riding Cultivator and Its Basic Performance

  • Lee, Beom Seob;Yoo, Soonam;Lee, Changhoon;Choi, Il Su;Choi, Yong;Yun, Young Tae
    • Journal of Biosystems Engineering
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    • v.43 no.4
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    • pp.285-295
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    • 2018
  • Purpose: The aim of this study is to develop a three-wheel riding cultivator for improving the performance of the current four-wheel riding cultivators in the market. Methods: A prototype three-wheel riding cultivator with the rated power of 15.5-kW, a primary hydrostatic and a two-speed selective gear transmission shifts, front/rear three-wheel drive, a hydraulic wheel tread adjustment, and the mid-section attachment of the major implements was designed and constructed. Its specifications and basic performance are investigated. Results: The maximum speeds of the prototype at the low and high stages were measured to be approximately 7.31, and 11.29 km/h in forward travel, respectively, and approximately 3.60, and 6.37 km/h in rearward travel, respectively. The minimum ground clearance is shown to be 670 mm. The rotating speeds of the power takeoff (PTO) shaft at the low and high stages are shown to be approximately 795 and 1,140 rpm, respectively. The tread of the rear wheels, the minimum radius of turning, and the maximum lifting height of the parallel link device are measured to be within 1,320-1,720 mm, 2.80 m, and 390 mm, respectively. Approximately 25.3% and 74.7% of the total weight of the prototype are distributed in the front and rear wheels on flat ground, respectively. When the tread of rear wheels increased from 1,320 to 1,720 mm, the left and right static lateral overturning angles increased from $33.4^{\circ}$ to $39.1^{\circ}$ and from $29.0^{\circ}$ to $36.1^{\circ}$, respectively. Conclusions: The prototype three-wheel riding cultivator showed a wide range of travel and PTO speeds, high minimum ground clearance, small minimum radius of turning, and easy control of the rear wheel tread. Further, the easy observation of cultivating operations by mid-mounting the implements can improve quality of work. Therefore, the prototype is expected to contribute to the riding mechanization of cultivating operations for various upland crops in Korea.

A Study on Consumer's Perception and Preference for Providing Information of Fashion Products by Using QR Code (QR 코드를 이용한 패션제품의 정보제공에 대한 20대 소비자의 인식과 선호조사 연구)

  • Yoon, Jiwon;Yoo, Shinjung
    • Science of Emotion and Sensibility
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    • v.22 no.2
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    • pp.59-69
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    • 2019
  • The present study explored consumer's perception and preference on providing information of fashion products by using QR code and suggested the possibility for consumer-to-consumer and consumer-to-company connection. A survey was conducted on males and females in their 20s-a population among whom the rate of smart phone penetration is higher than in any other age group and who tend to exchange information online. The results showed that consumers are dissatisfied with the amount of information, terms of instructions, and ambiguous washing symbols currently provided. Therefore, the study identified the need for better methods of providing information and found that QR code, which is able to deliver high-quality information on fashion products, can be an efficient alternative. Moreover, respondents felt the need for detailed washing instructions, information on handling, and functionality of material on high-involvement fashion products such as outdoor, padding, suit, and underwear worn next to the skin. They also desire styling tips or purchasing information such as SNS OOTD (Outfit Of The Day) utilizing the product, other products that may go well with the one purchased, and similar products on casual wear and coat used on a daily basis. Therefore, QR code used as a link to information web pages or a social network can help consumers to satisfy information needs and to use the products effectively.

Policy Suggestions for Geological and Geotechnical Information Management in Earthquake Hazard Mitigation Measures by Local Governments (지자체 지진방재 대책을 위한 지질과 지반정보관리 정책 제언)

  • Lim, Hyunjee;Song, Cheol Woo;Ha, Sangmin;Kim, Min-Cheol;Son, Moon
    • Journal of the Korean earth science society
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    • v.43 no.1
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    • pp.176-187
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    • 2022
  • Due to recent mid-scale earthquakes in the Korean Peninsula, the Korean central and local governments are preparing new measures for earthquake hazard mitigation. Geological and geotechnical information is essential for earthquake hazard assessment. Thus, related data have been collected and assimilated as DBs by various national organizations. However, several problems arise when local governments intend to use this information to establish earthquake hazard mitigation measures. In the case of the geological information, small-scale geological maps make it difficult to acquire detailed information, whereas lithofacies and faults do not often match at the boundaries of large-scale geological maps. Significant geotechnical information is lost due to lack of digitalization. Present study proposes four policy plans for geological and geological information management. First, it is necessary to link industry-academictechnology fields to use the information that has already been or to be produced more efficiently and professionally. Second, local government regulations are required to be enacted and revised to accumulate a lot of geological and geotechnical information. Third an expert system should be prepared to improve the quality of the information. Fourth, it is necessary to establish a dedicated department and expand budget support for efficient information management.

IoT-Based Device Utilization Technology for Big Data Collection in Foundry (주물공장의 빅데이터 수집을 위한 IoT 기반 디바이스 활용 기술)

  • Kim, Moon-Jo;Kim, DongEung
    • Journal of Korea Foundry Society
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    • v.41 no.6
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    • pp.550-557
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    • 2021
  • With the advent of the fourth industrial revolution, the interest in the internet of things (IoT) in manufacturing is growing, even at foundries. There are several types of process data that can be automatically collected at a foundry, but considerable amounts of process data are still managed based on handwriting for reasons such as the limited functions of outdated production facilities and process design based on operator know-how. In particular, despite recognizing the importance of converting process data into big data, many companies have difficulty adopting these steps willingly due to the burden of system construction costs. In this study, the field applicability of IoT-based devices was examined by manufacturing devices and applying them directly to the site of a centrifugal foundry. For the centrifugal casting process, the temperature and humidity of the working site, the molten metal temperature, and mold rotation speed were selected as process parameters to be collected. The sensors were selected in consideration of the detailed product specifications and cost required for each process parameter, and the circuit was configured using a NodeMCU board capable of wireless communication for IoT-based devices. After designing the circuit, PCB boards were prepared for each parameter, and each device was installed on site considering the working environment. After the on-site installation process, it was confirmed that the level of satisfaction with the safety of the workers and the efficiency of process management increased. Also, it is expected that it will be possible to link process data and quality data in the future, if process parameters are continuously collected. The IoT-based device designed in this study has adequate reliability at a low cast, meaning that the application of this technique can be considered as a cornerstone of data collecting at foundries.

A Study on the Utilization and Development of the Korean National Authority Data Sharing System (국가전거공동활용시스템의 활용 및 발전 방안에 관한 연구)

  • Ji-won, Baek;Sungsook, Lee
    • Journal of the Korean BIBLIA Society for library and Information Science
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    • v.34 no.1
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    • pp.121-143
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    • 2023
  • This study was conducted with the aim of identifying the current status of the national authority data construction project centered on the National Library of Korea for the effective construction and utilization of national knowledge information resources. It also aimed to reveal the possibility and improvement of the national information system with the international standard identification system, and suggesting future development plans. To this end, this study conducted interviews and questionnaires with members of the Korean National Authority Data Sharing System(KNASS). The survey consisted of items related to the current status and difficulties related to the authority, the use of the KNASS, the recognition and utilization of identifiers, the awareness and utilization of the linkage with ISNI, the Importance-Performance Analysis for activating the KNASS, and the overall satisfaction and improvement direction. As a result of the analysis, it was proposed to develop rules and guidelines related to the authority works, to increase the quantity and quality of authority data, to raise understanding of the importance and establish a efficient work system, to diversify the authority service and develop a utilization model, to link the KNASS with international identifiers, and to share the necessity of the KNASS.

Image Retrieval: Access and Use in Information Overload (이미지 검색: 정보과다 환경에서의 접근과 이용)

  • Park, Minsoo
    • The Journal of the Convergence on Culture Technology
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    • v.8 no.6
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    • pp.703-708
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    • 2022
  • Tables and figures in academic literature contain important and valuable information. Tables and figures represent the essence of the refined study, which is the closest to the raw dataset. If so, can researchers easily access and utilize these image data through the search system? In this study, we try to identify user perceptions and needs for image data through user and case studies. Through this study we also explore expected effects and utilizations of image search systems. It was found that the majority of researchers prefer a system that combines table and figure indexing functions with traditional search functions. They valued the provision of an advanced search function that would allow them to limit their searches to specific object types (pictures and tables). Overall, researchers discovered many potential uses of the system for indexing tables and figures. It has been shown to be helpful in finding special types of information for teaching, presentation, research and learning. It should be also noticed that the usefulness of these systems is highest when features are integrated into existing systems, seamlessly link to fulltexts, and include high-quality images with full captions. Expected effects and utilizations for user-centered image search systems are also discussed.