• 제목/요약/키워드: Korea medical tourism

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의료관광의 주요성공요인 및 중요도에 관한 연구 (Exploratory Study on the Critical Success Factor for Medical Tourism)

  • 전제란
    • 한국산학기술학회논문지
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    • 제10권5호
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    • pp.1052-1059
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    • 2009
  • 본 논문의 연구목적은 차세대의 국가 경세의 성장엔진으로 알려진 의료관광 산업의 성공적인 발전을 위한 주요성공요인(CSF)을 개발하는 것이다. 이를 위해서 연구자는 실험적이고 확정적인 요인 분석을 실시하여 주요성공요인을 생성하였고, 이들 요인들의 신뢰성과 타당성을 조사하였다. 본 연구를 위해 76명의 의료관광 분야의 전문가가 본 연구가 실시한 설문조사에 참여하였다. 설문지는 모두 51개항의 질문으로 구성되었으며, 이들이 성공적인 의료관광의 주요성공요인 도출을 위한 측정지표가 된다. 본 연구를 통해서 생성된 요인은 모두 15가지이다. 요인분석으로 성과측정지표를 개발한 후에는 이들 요인들 사이의 중요도를 계층분석기법(AHP)으로 분석하였다. AHP 분석의 결과로 주요성공요인들 사이의 중요도출 측정할 수 있었다. 본 연구의 결과는 급변하는 의료환경에서 각 의료기관들이 의료관광 시장에서 경쟁력을 확보할 수 있도록 방향과 기준을 제시할 수 있을 것이다.

A Study on the Medical tourism customized service platform for clinic

  • Ahn, Yoon-Ju
    • International Journal of Advanced Culture Technology
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    • 제9권3호
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    • pp.238-242
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    • 2021
  • Through diversification of 4th industries and transportation and globalization, tourism was developed for medical purposes, not limited to touring tourist attractions. The trend of medical tourism in Korea is shifting from large and medium-sized hospitals to professional medical services in one area of small hospitals rather than professional medical services. However, small hospitals lack medical coordinators and interpretation services, and tourists who visit Korea for treatment lack information on small hospitals. Therefore, a platform is needed to match small hospitals with medical tourists. In this study, using Platform as a Service (Paas) in cloud computing, clinic administrators can access the app to introduce information about their hospitals with simple manipulations. Tourists also want to propose a customized platform to select the right area for them to check information about small-scale hospitals and choose the treatment and tourist attractions they wants. In this study, using Platform as a Service (Paas) in cloud computing, clinic administrators can access the app to introduce information about their hospitals with simple manipulations.

외국인이 인식하는 한의학 의료관광의 가능성 및 사상체질진단 경제적 가치평가 (Potential Ability of Traditional Korean Medical Tourism and Economic Valuation of Sasang Constitutional Typology Diagnosis from Foreigner's Perspective)

  • 김형순;이희승;차병헌;주종천
    • 사상체질의학회지
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    • 제23권1호
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    • pp.115-124
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    • 2011
  • 1. Objectives : This study aimed to provide practical insights on the development of traditional Korean medical tourism and maximize the satisfaction of foreign patients. The main objectives of this study were also to evaluate Sasang Constitutional Medicine(S.C.M.) diagnosis cost from foreigners' perspectives. 2. Methods : For this study, the data were collected from tourists to Korea between January 3, 2010 to February 20, 2010. The sample used in this study was mainly composed of Japanese, Chines and US/Canada, because they are the major national visitor origin group to Korea. The primary data were collected by questionnaire survey using a standardized instrument with a convenience sampling procedure, and efforts of the interviews involved an on-site, self-administrated questionnaire to those sitting or visiting tourist attractions. The total size of the sample was 276 of which 275 showed no missing value against the factors needed for final analysis and were for analysis as an effective sample. SPSS 13.0 for window was used to analyze the collected data on which descriptive statistics and the Limited Dependent(LIMDEP) 8.0 program was used in estimating the willingness-to-pay(WTP) for traditional Korean medical tourism through the Contingent Valuation Method(CVM). A dichotomous choice question form of a CVM was applied to estimating the value. 3. Results and Conclusion: 1. There was significant statistical relationship between attributes when considering medical tourism destination and socio-demographic profiles such as age group, nationality, educational level and occupation. 2. In the level of recognition on Korean medicine, north Americans showed low level of recognition compared to other nationalities. In addition, in terms of age group, 20's and 30's showed low level of recognition on Korean medicine, 3. In relation to the level of interest on Korean medicine, Japanese respondents had higher interesting level on Korean medicine. Also singles had higher level of interest. 4. Regarding preferred Korean medical treatment program, there found significant statistical relationship between Korean medical treatment program and socio-demographic characteristics. 5. The estimating result of the logit model showed that the variables affecting the WTP for Sasang Constitutional medicine diagnosis were offered price and potential ability of medical tourism destination. 6. In relation to WTP for Sasang Constitutional medicine diagnosis, Japanese respondents showed a WTP of USD 62.69 and Chinese respondents showed USD 57.09. On the other hands, respondents from north America and other countries showed a WTP of USD 65.50. In conclusion, from this study, the results found that the opportunities in tradition Korean medical tourism are immense and the possible rewards are numerous. It is time to continue to promote 'Sasang Constitutional medicine' and make the Korean medical tourism programs considering on nationalities, age group, gender and WTP.

의료관광 분쟁에 관한 연구 : 외국인환자 유치업체를 중심으로 (A Study on the Strategy for Medical Disputes of Foreign Patients, With Focus on Foreign's Agency)

  • 유상희;김기홍
    • 한국중재학회지:중재연구
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    • 제26권4호
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    • pp.111-128
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    • 2016
  • Trade between nations has been considered as exchange for material things. According to recent changes in the paradigm of global trade, trade is shifting focus on the exchange of an immaterial being. Among them, the service sector is growing fast and the health service has shown exceptional growth as the healthcare market is consistently expanding. It is also part of the global service targeting people all around the world. People visiting other countries for medical service tend to spend more money and stay longer than a traveler. For these reasons, global medical service is in the spotlight as a promising and higher value-added business. The global medical service industry has been developed around Asia, specifically Thailand, Singapore, India, etc. Compared to them, Korea has come late into the market of global healthcare and the Korean government is striving to attract foreign patients. Nevertheless, there is a lack of effort to make foreign patients visiting Korea revisit Korea. Regarding foreign patients' medical disputes, these are not yet a problem officially; however, the government cannot leave the matter as it is. Medical dispute related with foreign patients is a highly complex issue due to different languages, nationalities, cultures, etc. Particularly, Korea's medical tourism is developed with Chinese visiting Korea for plastic surgery and cosmetic procedure. Thus, the Korean medical tourism market can be crowded with a lot of minor medical agencies, so-called brokers, getting foreign patients connected to the medical institutions. Consequently, Korea has received a large number of complaints and dissatisfaction. No one can predict and know what's supposed to happen in the future. Efforts of the Korean government and medical institute attracting foreign patients could be in vain. In order to take a step forward, this paper will do research on present conditions and look for strategies of improving this industry, focusing on the part of medical agency and contributing to the improvement of the Korean medical tourism industry.

A comparative Analysis and Trends of Top Countries for Medical Tourism Industry to Enhance its Activation in South Korea

  • Kyung Jae Yoon
    • International Journal of Advanced Culture Technology
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    • 제11권4호
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    • pp.295-301
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    • 2023
  • Since its inception in 2009, medical tourism in South Korea has continued to progress. Reaching its peak in 2019, the industry experienced a sharp decline in inbound patients after the COVID-19 pandemic in 2020 due to international border closures and a surge in patient numbers. However, from 2021 onwards, there has been a gradual increase in inbound patients. The purpose of this study was to classify the top 12 countries based on the number of actual patients entering the country from 2014 to 2022, using statistics from the Korea Health Industry Development Institute. It also analyzed the changes in the number of foreign patients visiting Korea and the evolving proportion of actual patients compared to short-term visa arrivals on a yearly basis. Through this content, we aim to examine the trends on a country-by-country basis and identify the direction in which the future of South Korean medical tourism should progress. By focusing on healthcare, we intend to pinpoint areas that require attention and improvement, as well as highlight any existing issues. Through modifications and enhancements based on these considerations, we aspire to attract a significant number of foreign patients, thereby promoting South Korea's medical technology on a global scale.

외국인관광객의 의료관광 만족지표와 척도개발 연구 (A Study on the Development of Satisfaction Index in the Medical Tourism of Foreign Tourist)

  • 김사영
    • 한국산학기술학회논문지
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    • 제14권4호
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    • pp.1663-1674
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    • 2013
  • 본 논문은 외국인관광객의 의료관광 만족을 측정하기 위한 지표와 척도를 개발하는데 목적이 있었다. 우선 문헌고찰을 통하여 1차 에비항목으로 63개를 선정하였고, 다음으로 전문가를 대상으로 한 면담조사를 통하여 부적합한 9개 문항을 제외한 54개 문항을 2차 예비지표 항목으로 설정하였다. 이를 국내관광을 위해 방문한 외국인관광객을 대상으로 2012년 7월 1일부터 2012년 10월 20일까지 조사하였다. 외국인관광객 589명을 대상으로 요인분석을 한 결과 7개의 요인이 추출되었으며, 이 요인들의 누적 설명분산은 60.9%이었다. 의료관광 만족을 측정하기 위한 지표는 '의료서비스의 질', '대응성', '관광연계성', '공감성', '편리성', '신뢰성', '경제성'으로 명명하였다. 결론적으로 한국의 의료관광에 관심과 의도를 가지고 있는 영어, 일본어, 중국어 등 다양한 언어권의 관광객을 대상으로 의료관광 만족에 대한 신뢰도와 타당도를 검증한 척도개발 연구라는 점에서 의의가 있다.

강원도형 녹색건강산업 특화분야의 발전 방안 (A Study on Development Strategy of Green Health Industry Specialized fields in Gangwon-do Privince)

  • 최은미;지계웅;한진영
    • 한국병원경영학회지
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    • 제16권4호
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    • pp.85-110
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    • 2011
  • As Gangwon-do Province needs an environmental-friendly alternative tourism according to low carbon green growth, this study analyzes specialized fields in green health industry, selects seven specialized fields in green health industry that is fit to Gangwon-do Province, and suggests a development strategy by conducting recognition surveys on preference and impotence of the specialized fields. Surveys and interviews are conducted of 106 students at Green Health Industry Education Center which is operating by Kwandong University and 84 persons who work at medical institutions and tourism related companies in Ganwondo. The surveys and interviews were completed from November 5 to November 19 in 2010, determined factors through a factor analysis when they have many questions, and analyzed by using SPSS 14.0. Out of the seven specialized fields, rest & recuperation field is highly recognized. In order to have competitive edge compared to other self-governing provinces, Ganwon-do Province should prioritize rest and recuperation field. A healthcare program in the green health industry specific to Ganwon-do Province includes hot springs and spa programs as a priority. Gangwon-do's hot springs are deemed to be competitive resources as global medical tourists prefer spa and sauna healthcare programs, while the province promotes its spring resources and builds medical tourism infrastructures. Gangwon-do Province can promote a medical tourism industry that is well suitable for the strength and characteristics of the province. It might pursue oriental medicine therapy tourism, which is related to a recuperating medical service that uses both oriental and western medicine. It can also run such programs as forest bathing (oxygen road), spring and spa, and sea water treatment, which are the specialized fields in green health industry with respect to recreation and healthcare.

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아세안(ASEAN) 소비자의 미용 의료관광에 대한 방문의도와 영향요인 분석 (Influence Factors of Visit Intention on Cosmetic Medical Tourism for ASEAN Consumers)

  • 강태욱
    • 무역학회지
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    • 제46권4호
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    • pp.167-188
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    • 2021
  • This study was carried out to identify the key drivers behind the rapid growth of the cosmetic medical tourism industry in recent years and determine the future growth engines. Unlike previous studies that have focused on cosmetic medical tourism in the United States, Japan, and China, this paper examines the related trends in ASEAN countries, where the interest in cosmetic surgery has recently surged among young people, as part of the efforts to promote the expansion of the industry in this particular region. The results of the empirical study showed that those from the ASEAN region traveling abroad for cosmetic surgery found the medical professional's expertise in cosmetic surgery technology, medical care system, and administrative convenience in relation to communication and accessibility appealing, and this is what led to an intention to visit. As for another process that formed the intention to visit, it was the sociocultural attitudes towards appearance arising from the attractiveness of celebrities, and this had an impact on the intention to visit abroad for cosmetic surgery. Especially it was newly discovered, based on an empirical analysis, that sociocultural attitudes towards the appearance and attractiveness of celebrities could be a key influencing factor when it comes to the intention to visit another country for cosmetic surgery.

중국인을 위한 의료관광 시스템에 관한 연구 (A Study on Medical Tourism System for Chinese.)

  • 김참별;주문일;김희철
    • 한국정보통신학회:학술대회논문집
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    • 한국정보통신학회 2017년도 춘계학술대회
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    • pp.507-509
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    • 2017
  • 의료관광은 최첨단 의료 시설과 기술로 외국인을 유치해 단순히 시술이나 치료를 하는 것 뿐만 아니라 휴양이나 레저, 문화 활동을 관광과 연계하는 산업으로 21세기 건강 추구형 라이프 스타일 변화에 따라 블루오션으로 떠오르는 산업 분야 이다. 의료와 관광의 목적을 동시에 들고 입국하는 중국인들이 많다. 하지만, 의료관광에 대한 시스템이 제대로 지원되지 않고, 중국인을 위한 의료 보험혜택이 전혀 되지 않기 때문에 이러한 중국인들을 위해 안전한 병원과 가이드를 연결하고, 중국인들에게 제대로 된 정보가 제공될 시스템 개발이 필요하다. 본 논문에서는 병원과 중국인 관광객, 중개인 간의 효과적인 연결방법에 대한 의료관광 서비스 시스템을 제안하고자 한다.

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Medical Tourism Industry in Kangwon Province and Its Economic Impacts on the Region

  • Zhu, Yan Hua;Kang, Joo Hoon;Jung, Yong-Sik
    • 한국산업정보학회논문지
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    • 제19권3호
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    • pp.115-125
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    • 2014
  • This paper has two purposes. The first is to suggest the new and simple method to derive a regional input-output model from the national input-output table published by the Bank of Korea. The interregional input-output table has not been devised in spite of its potential use while the national table has been made every five years with the revised version during each five years. Second, this paper aims to derive Kangwon interregional input-output model from the national model using the regional supply proportion of industry and to analyze the effect of medical tourism industry on the regional economy of Kangwon Province. The paper measures, in particular, the effect of medical tourism industry on the financial self-sufficiency of Kangwon Province using the estimated output elasticity of tax revenue with the autoregressive distributed lag scheme ADL(1,1) in which the dependent variable and the single explanatory variable are each lagged once.