• Title/Summary/Keyword: International Visitor

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A Study on Brand Recognition of BICOF : Comparative Analysis on the Visitor and Non-Visitor (부천 국제만화축제 브랜드 인식에 관한 연구: 참관자와 비참관자 비교분석을 중심으로)

  • Yoon, Ji-Young;Yim, Hak-Soon
    • Cartoon and Animation Studies
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    • s.26
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    • pp.131-156
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    • 2012
  • As the Global Age has arrived, the domain of festivals has expanded to fulfill the role of being not only a tourist attraction but of being a factor that determines the image and identity of cities, and the factor of enhancing the brand value of a particular city is being focused upon. The city of Bucheon, which aims to be a culture oriented city, is attempting to utilize the Bucheon International Comics Festival as a cultural asset for the revitalization of the city. This study has as its purpose the development of an evaluation index model on the brand value of the Bucheon International Comics Festival and research being conducted based on the developed evaluation index model on the awareness level of the citizens of Bucheon of the festival. In regards to this, the theoretical background was examined and the index model was developed based on precedent research. Based on this, a survey of 1,000 citizens of Bucheon was conducted in this study. This study conducted a survey targeting 500 persons, dividing them into 2 groups according to whether they participated in the festival. The survey of this study established 9 evaluation categories for the International Comics Festival evaluation index model which consists of demographic research and participation motivation, value of comics, festival brand awareness and association image, perceived product quality and loyalty for the festival, internationality of the festival and urban activation. Each survey question is composed of 5 points scale measurement. As a result of the survey, 'for an education of children' was the highest for the participation motivation, and 'not knowing of the festival information' was the highest for the reason of not having participated. The industrial value was evaluated as the highest among the value of comics by the both two groups, and it was studied that there was perception gap for the festival according to whether they participated in the festival for each survey question. It was revealed that the level of awareness of the Bucheon International Comics Festival was "normal," the "city revitalization" index and the "value of comics" index were relatively high and the "international character of the festival" index was the lowest. Furthermore, it was shown that there were differences in the awareness of the established categories of the developed evaluation index model based on whether or not there was participation in the festival. This study comprehensively organizes these analytical results and derives implications which can be used as data for the criteria of the development of future strategy for the Bucheon International Comics Festival.

An Evaluation Model on Supply Factors of Urban Park (도시공원의 공급인자 평가모형)

  • Chang, Byung-Moon
    • Journal of the Korean Institute of Landscape Architecture
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    • v.38 no.1
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    • pp.1-11
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    • 2010
  • The purpose of this paper is to evaluate supply factors of urban parks to answer the research question: What are the causal effects of supply factors of urban parks on visitor satisfaction? After reviewing the literature and the Korean park planning process, we constructed a conceptual framework and have formulated the hypothesis of this research. We had obtained data through a questionnaire, which surveyed 452 visitors at 8 urban parks in Daegu Metropolitan City in 2008, based on a stratified sampling method. After the elimination of 96 unsuitable samples, we have analyzed the data using descriptive statistical methods, Pearson's correlation analysis and a path analysis method. We have found that: 1) While the direct and indirect effect of accessibility(ACC) on visitor satisfaction(VS) turned out to be 0.184 and 0.220, respectively, the indirect effect of information(IFM) and promotion(PRM) on VS turned out to be 0.101 and 0.177, respectively. 2) While the direct and indirect effect of service(SVR) on VS turned out to be 0.130 and 0.236, respectively, the direct effect of ACC turned out to be 0.698. 3) While the direct effect of ACC, SVR and attraction(ATT) on VS turned out to be 0.184, 0.130 and 0.698, respectively, composing 67.96% of causal effect, the indirect effect of ACC, IFM, PRM and SVR on VS turned out to be 0.220, 0.101, 0.177 and 0.236, respectively, composing 42.04% of causal effect. 4) The magnitude of causal effect of supply factors on VS turned out to be ATT(39.98%), ACC(23.14%), SVR(20.96%), PRM(10.14%) and IFM(5.78%) in order, and 5) the causal effect of external supply factors of ACC, IFM and PRM compose 39.06% of the causal effect while that of the internal supply factors of SVR and ATT is 69.94%. The research results suggest that: 1) Planning for park marketing strategy and remedial directions for existing urban parks, in order to increase visitor satisfaction, be focused on IFM and PRM, especially. 2) The research approach and path analysis method adopted by this research be valid and highly useful for planning and evaluation of other recreation areas. It is recommended that: 1) Structural Equation Model on supply factors of urban parks be established in the future. 2) Evaluation of supply factors by type of urban park be performed.

Appraisal of the Effectiveness of Preparation for International Exposition Yeosu Korea 2012: Focusing on the Transport Management Measures (2012 여수세계박람회 준비의 실효성 평가: 교통대책을 중심으로)

  • Choi, Changho
    • Journal of Korea Port Economic Association
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    • v.29 no.1
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    • pp.99-122
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    • 2013
  • International Exposition Yeosu Korea 2012 was held from May 12th 2012 to August 12th 2012 in New Port area of Yeosu-city, Jeollanam-do, Korea. 105 Nations and 10 international organizations participated in this mega event, and the total number of visitors amounts to 8.2 million. This study appraises the effectiveness of preparation for Yeosu Exposition. The main focus of this study is not on criticizing the problems that occurred in the transport measures. Instead, it looks at the current aspects of establishment and execution process and suggests how they can be applied differently in future transport management for international mega events held in Korea. The suggestions of this study are as follows. First, when establishing transport management plans for international mega events, the geographical features and trip resistance of the venue must be taken into consideration. Second, tasks should be distributed distinctly between the central government and the local government in order to prevent any dissension or inefficiency. Third, transport management needs to be consistent and transport guidance should be efficient in an effort to minimize visitor inconvenience. Last, transport management must be regarded as objective and rational from the outside view and the budget should follow timely based on this account.

Public Safety Comparative Analysis for Night Park Users (1994/2008) (야간공원 이용자 공공안전성평가(1994/2008) 비교분석)

  • Lee, Jong-Sung;Lee, Duck-Jae
    • Journal of Environmental Science International
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    • v.18 no.5
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    • pp.551-559
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    • 2009
  • This study aims to find out negative factors against public safety in urban parks. Longitudinal data between 1994 and 2008 were analyzed to suggest management implication for high quality security and safety in urban park. Results are summarized as follows. Firstly, investigation of visitor to the park at night reveals that visitors who were elderly, walking out, and family group increased, and that most visitors took a stroll for one hour around 8:00pm. Olympic park (e.g. leisure facility 66.7%), Hyo-won park (e.g. vacant lot 23.8%), Jang-an park (e.g. near hedge 30.1%), and Mae-tan park (e.g. leisure facility 20.8%) were revealed as latent places of serious criminals. Secondly, both in 1994 and in 2008, principal factors of public safety were summarized as fear for violence(X1) and fear for closed space(X3). These factors took 3.22 followed by 3.07 respectively in the overall mean of public safety of parks. Thirdly, overall mean of public safety takes 2.22 in 1994 and 2.96 in 2008, which shows uncertainty of effective management of facilities with a viewpoint of visitors. All parks shows negative trend in public safety, in short.

The current status and strategies of livestock health control on national and international basis (국내.외 가축위생관리기준의 현황, 적용과 대책)

  • Ryu, Il-Sun
    • 한국환경농학회:학술대회논문집
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    • 2009.07a
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    • pp.240-272
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    • 2009
  • Recently, as Foot and Mouth disease(FMD) outbreaks in South-East Asia, Taiwan, China, we cannot loose our tense to sustain our FMD free country status. And we have increasing possibility of disease inflow because of continual outbreaks of FMD type A, O and Asia 1 in neighbored countries, foreign visitor and foreign workers. So we have to be urgently ready for strengthen surveillance, early-report and early-diagnosis. So the most important things in epidemic control of livestock are co-work between central and local epidemic control office and field epidemic control. However, potential risk for FMD recurrence and sporadic occurrence of epidemic disease still threaten our livestock farmhouse, so we have to be ready for bio-security against these threatening. For these reasons, I will introduce the concept, etiology and epidemiology of disease and investment/ analysis of health management standard of main animals like cattle and pig which is applied to the inside and outside of country. With these references, we have to manage livestock health management thoroughly by establishing livestock health management standard and notifying special veterinarian and livestock farmer of these standard. Later on, prevention and quarantine of epidemic outbreak and establishing livestock health management standard should be undertaken primarily for sustainable growth and stability of livestock farm industry.

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Analysis of Discomfort Glare by Visitors' Eye-level and Illumination Angles in Museum (박물관의 조명 각도와 관람객 눈높이에 따른 불쾌적 현휘 분석)

  • Lee, Youngwoong;Kim, Sanghyun;Jo, Seongeun;Kang, Yujin;Kim, Sumin
    • Journal of the Korea Furniture Society
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    • v.26 no.4
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    • pp.328-333
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    • 2015
  • The museum is a important place to inform the value of various antiquities and relics. The museum, founded in domestic, were increased 90% in 2013 compared to 2006, and total number of including private museums were increased more than three times over the past decade. There are installing a variety of illumination and air-conditioning system, such as the spot lighting of exhibition explanation. But the exhibition explanation should not happen to visual perception disabilities by lighting. According to ICOM (International Council of Museum), it is stipulating that the museum should not to occur glare. However, we confirmed some occurred the glare and it was lack of previous studies about prevention plan. In this study, we verified occurrence of the glare by illumination angles and visitor's eye-level. The luminance values were determined by using DSLR camera and illuminometer. As a result, when illumination angle is 90 degree, the glare did not occurred by the luminance value ratio of over 0.167 regardless of eye-level. By contrast, the angle 30 degree was appeared glare with all level. And this study was compared luminance values that obtained through experiment and surveying.

Nursing Home Environment with Positive Distraction for Reduction of Chronic Pain and Healing (만성통증의 경감과 치유를 위한 노인요양시설의 긍정적 관심 전환 환경)

  • Chung, Miryum
    • Korean Institute of Interior Design Journal
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    • v.24 no.2
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    • pp.206-216
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    • 2015
  • Majority of the seniors living in nursing homes suffer from persistent chronic pain, which may cause depression and compromised quality of life if untreated. The environment should support them to lift their focus from current pain and worries to the positive feelings and the delight of life. The purpose of this research is to classify the healing environment elements for positive distraction, and analyze 6 international cases to see the current situation. The elements were categorized as follows, based on literature review from both healing spaces and elderly care field: spatial elements(view, natural elements, artificial elements, exercise space, garden), psychological elements(grooming area, space for privacy, meal/drink area, elements for recollection, religious space), social elements(common living area, activity/hoppy room, family/visitor area, information area, local community program space). Analysis on 6 facilities showed that each elements were reflected to designed relatively well. New inventions from workers who think distraction is important were also introduced. Healing environment for positive distraction requires delicate touch, derived from understanding characteristics and situation of the residing elderly individuals. Technology update is also significant, from audio books to virtual reality devices, since cultural life of nursing home is far behind from what the others enjoy now.

A Study on Behavioral Intentions of Tourists visiting Hadong KIAHS Site based on the Theory of Planned Behavior - Focused on the role of Prior Knowledge and Perceived Value - (계획행동이론을 적용한 하동지역 농업유산관광객의 행동의도 - 농업유산에 대한 지각된 가치와 사전적 지식의 역할을 중심으로 -)

  • Kim, Hyun-Ji;Hwang, Kil-Sik
    • Journal of Korean Society of Rural Planning
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    • v.24 no.2
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    • pp.31-45
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    • 2018
  • The study aims to predict the behavior of tourists in Hadong County, which is registered as KIAHS. Based on the theory of planning behavior, we intend to verify the theory of planned behaviour, which adds descriptive parameters of the perceived value and prior knowledge of an agricultural heritage. In detail, first, the perceived value and prior knowledge of tourists about an agricultural heritage understand the influence of tourists' Attitude. Second, we could see the role of the behavioral factors in the causal relationship of the planned behavioral theory. We have identified the planned behavioral theory that attitudes, subjective norms, and perceptual behavior controls affect the intention of the revisit. Hadong should remember that by sending and providing various information about Hadong Green Tea and World Agricultural Heritage sites, it is possible to elicit changes in visitor attitudes and revisit visits.

Social Network Analysis Using Booth Visiting Data (부스 방문데이터를 활용한 사회 네트워크 분석)

  • Park, Deuk Hee;Choi, Il Young;Kim, Hyea Kyeong;Kim, Jae Kyeong
    • Journal of Information Technology Services
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    • v.10 no.1
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    • pp.35-46
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    • 2011
  • As development of exhibition, it has been an important issue to analyze exhibition for the next success of exhibition. A lot of existing researches have focused on the exhibitor's and visitor's satisfaction problem. However, the exhibitor's satisfaction and success of exhibition come from the analysis of exhibition in the network level. Booths composing exhibition are regarded as nodes in network, so the trace of visitors visiting booths can construct the arc of networks. The purpose of this study is to analyze the booth visiting pattern and components of network through social network analysis using data collected in the $17^{th}$ International KIDS & EDU EXPO for Children. This research is the first approach of network-leveled analysis of exhibition, and the result of network analysis is helpful to support the booth arrangement in next exhibition. Our analysis results the following implications. First, Booths with high degree centrality or betweenness centrality should be deployed in the wide space or corner of the exhibition hall. Finally, booths within a block should be deployed in the same space of the exhibition hall to provide convenience to the visitors and to enhance exhibition performance.

Piosk : A Practical Kiosk To Prevent Information Leakage

  • Lee, Suchul;Lee, Sungil;Oh, Hayoung;Han, Seokmin
    • International journal of advanced smart convergence
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    • v.8 no.2
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    • pp.77-87
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    • 2019
  • One of important concerns in information security is to control information flow. It is whether to protect confidential information from being leaked, or to protect trusted information from being tainted. In this paper, we present Piosk (Physical blockage of Information flow Kiosk) that addresses both the problems practically. Piosk can forestall and prevent the leakage of information, and defend inner tangible assets against a variety of malwares as well. When a visitor who carries a re-writable portable storage device, must insert the device into Piosk installed next to the security gate. Then, Piosk scans the device at the very moment, and detects & repairs malicious codes that might be exist. After that, Piosk writes the contents (including sanitized ones) on a new read-only portable device such as a compact disk. By doing so, the leakage of internal information through both insiders and outsiders can be prevented physically. We have designed and prototyped Piosk. The experimental verification of the Piosk prototype implementation reveals that, Piosk can accurately detect every malware at the same detection level as Virus Total and effectively prevent the leakage of internal information. In addition, we compare Piosk with the state-of-the-art methods and describe the special advantages of Piosk over existing methods.