• 한국조경학회지
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• 제40권2호
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• pp.74-85
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• 2012

우리나라의 스키장들도 경쟁이 심해져 재방문비율을 높이거나 긍정적 구전을 통해 새로운 방문자를 유치해야 하는 상황이 되었다. 본 연구는 스키리조트 방문자들을 대상으로, 가치, 만족 및 자아일치성이 재방문의도와 구전의도에 미치는 영향력을 파악하며, 자기조절초점으로 집단을 세분해 집단 간에 독립변수들의 영향력에 차이가 있음을 확인함으로써 스키장들이 경쟁력 강화할 수 있는 실행방향을 제시하고자 하였다. 현지에서 수집한 자료를 회귀분석한 결과, 사용한 독립변수들은 모두 재방문의도와 구전의도에 영향을 주었다. 만족은 가장 영향력이 큰 변수이었다. 자기조절초점으로 구분한 집단 간에는 재방문의도와 구전의도에 영향을 미치는 변수의 종류가 달라 이 변수가 효과적인 시장세분변수라는 것이 확인되었다. 재방문의도의 경우, 향상초점 집단은 만족만이 영향을 주었으나 예방초점 집단에서는 만족과 함께 자아일치성도 영향을 주었다. 구전의도의 경우에는 향상초점집단에서 자아일치성을 제외하고는 두 집단에서 모든 독립변수들이 영향을 주었다. 분석결과를 바탕으로 방문자들을 유지 또는 유치할 수 있는 실행가능한 몇 가지 대안을 제시하였다.

• Asian Pacific Journal of Cancer Prevention
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• 제16권13호
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• pp.5463-5469
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• 2015

Background: Nursing focuses on the development of an empathic relationship between the nurse and the patients. Compassionate competence, in particular, is a very important trait for oncology nurses. The current study sought to determine the degree of compassionate competence in oncology nurses, as well as to determine the relationships between compassionate competence, burnout, job stress, turnover intention, degrees of job satisfaction, and organizational commitment in oncology nurses. Materials and Methods: A descriptive correlational study evaluating the relationships between compassionate competence, burnout, job stress, turnover intention, degrees of job satisfaction, and organizational commitment in 419 oncology nurses was conducted between January 30 and February 20, 2015. Results: The average score of compassionate competence for oncology nurses in the current study was higher than for clinical nurses. Conclusions: The correlational analysis between compassionate competence and organizational commitment, burnout, job stress, turnover intention, and degree of job satisfaction revealed a high correlation between compassionate competence and positive job satisfaction and organizational commitment. Conclusions: Compassionate competence was higher in oncology nurses than in nurses investigated in previous studies and positively correlated with work experience. Job satisfaction and organizational commitment in nurses may be improved through compassionate competence enhancement programs that employ a variety of experiences.

• Journal of Information Technology Applications and Management
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• 제25권2호
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• pp.117-132
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• 2018

This study examines the reason why consumers try to use the online shopping cart more, and especially analyzes the influence of personal psychological factor such as regulatory focus. Hypotheses are tested with a two-way ANOVA model using experimental data collected from 210 undergraduate students at a business school in South Korea. We found that prevention focused consumers try to use online shopping cart more than promotion focused consumers. It is possible that prevention focused consumers try to consider as many alternatives as possible to ensure safety as they focus on negative results or losses during shopping online. However, we also found out when the buying purpose is utilitarian, promotion focused consumers are not different from the promotion in terms of the usage intention of online shopping carts. Marketing managers can provide different messages customized for their consumers by leading them to use the online shopping cart in a more effective way.

• Child Health Nursing Research
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• 제28권4호
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• pp.291-298
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• 2022

Purpose: This study aimed to identify students' awareness of the use of a chatbot (A-uC), a type of artificial intelligence technology, for violence prevention among elementary school students. Methods: The participants comprised 215 students in the fourth to sixth grades in Chuncheon, South Korea, and data were collected via a self-reported questionnaire. Results: The mean A-uC score was 3.43±0.83 out of 5 points. The mean scores for the 4 sub-dimensions of the A-uC tool were 3.48±0.80 for perceived value, 3.44±0.98 for perceived usefulness, 3.63±0.92 for perceived ease of use, and 3.15±1.07 for intention to use. Significant differences were observed in A-uC scores (F=59.26, p<.001) according to the need for the use of chatbots in violence prevention education. The relationships between intention to use and the other A-uC sub-dimensions showed significant correlations with perceived value (r=.85, p<.001), perceived usefulness (r=.76, p<.001), and perceived ease of use (r=.64, p<.001). Conclusion: The results of this study suggest that chatbots can be used in violence prevention education for elementary school students.

• 한국간호교육학회지
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• 제15권2호
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• pp.225-231
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• 2009

Purpose: This study was conducted to find out how much female university students knew about cervical cancer and Human papillomavirus (HPV) and to develop preventive behavior strategies for HPV infection. Method: In total, 511 students were involved and the assessment was done by means of cervical cancer knowledge questions, HPV knowledge questions and Alert questions. Result: The value regarding the knowledge of cervical cancer and of HPV turned out lower than the median while the degree of HPV prevention behavior intention was approximately mean. The values of the three variables, i.e. the knowledge of cervical cancer, knowledge of HPV, and the degree of preventive behavior intention were higher proportionately, showing a statistically significant difference, as the age of the subjects went higher, as long as they were nursing majors, and were more knowledgeable about HPV (p<.05). The three variables correlated positively (p<.05). Conclusion: Since the lack of knowledge with regard to cervical cancer and HPV is seen to cause a certain portion of female students to be vulnerable to the disease and lead them to a low degree of prevention, it is highly recommended to organize systematic sex education and thereby increase the willingness for preventive actions.

• 여성건강간호학회지
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• 제29권4호
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• pp.317-327
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• 2023

Purpose: This study investigated the influence of cervical cancer knowledge, human papillomavirus (HPV) knowledge, self-efficacy, and uncertainty on the intention to engage in cervical cancer preventive behavior in HPV-infected women. Methods: This descriptive correlational study was conducted among 129 adult women aged 20 to 65 years who received positive HPV results at a general hospital in Changwon, Korea. The dataset was analyzed using descriptive statistics, the independent t-test, analysis of variance, the Pearson correlation coefficient, and multiple regression. Results: The mean score for the intention to engage in cervical cancer preventive behavior was high (4.43±0.65). This intention was significantly different according to age at first sexual intercourse (F=7.38, p=.001), HPV type (F=4.79, p=.010), vaccination (t=3.19, p=.002), and condom use (t=3.03, p=.003). The intention to engage in cervical cancer preventive behavior showed significant, weak-to-moderate positive correlations with HPV knowledge (r=.22, p=.012) and self-efficacy (r=.42, p<.001). Self-efficacy (β=.46, p<.001), first sexual intercourse at <20 years (β=.45, p<.001), first sexual intercourse at 20-24 years (β=.29, p=. 018), HPV high- and low-risk group infection (β=.26, p=.019), HPV high-risk group infection (β=.26, p=.026), and vaccination (β=.21, p=.007) significantly influenced the intention to engage in cervical cancer preventive behavior. These variables explained 34.6% of variance in intention. Conclusion: Study findings support the need to develop a program that effectively conveys accurate information about cervical cancer prevention to HPV-infected women and helps them enhance self-efficacy to boost the intention to engage in cervical cancer preventive behavior.

• 한국콘텐츠학회논문지
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• 제18권4호
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• pp.223-233
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• 2018

본 연구는 지역사회 풀뿌리조직으로 대표되는 이장 통장의 자살예방 게이트키퍼 활동 참여에 영향을 주는 요인을 알아보고자 강원도 내에서 활동하고 있는 이장 통장 299명을 대상으로 한 설문 결과를 이용하였다. 이를 위하여 자살예방 게이트키퍼 활동 참여를 수행의도와 개입수준로 구분하였으며, 이들과 유의한 상관을 보였던 참여 동기들을 독립변수로 설정하여 위계적 다중회귀분석을 실시하였다. 분석결과, 수행의도에 영향을 미치는 참여 동기로는 '이장 통장으로서의 사명감', '활동에 대한 혜택과 보상', '자살예방이라는 의미와 취지', '강원도의 정책'으로 나타났다. 그리고 개입수준에 영향을 미치는 참여 동기로는 '공무원의 권유', '자살예방이라는 의미와 취지'로 나타났다. 연구결과를 기반으로 지역사회 풀뿌리조직의 자살예방 활동참여와 관련된 시사점과 향후 활성화 방안을 제안하였다.

• 한국융합학회논문지
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• 제8권10호
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• pp.95-104
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• 2017

본 연구의 목적은 미혼여성의 자궁경부암 예방활동에 따른 자궁경부암 지식과 자궁경부암 예방행위 의도를 융합적으로 파악하기 위함이다. 216명의 여성을 대상으로 자가보고 설문지를 통해 수집한 자료는 SPSS 프로그램을 사용하여 분석하였다. 연구 결과, 미혼여성의 33.9%가 HPV 예방접종을 시행하였고 7.9%가 Pap test를 시행하였다. Pap test와 HPV 예방접종을 모두 시행한 그룹은 6.7%, Pap test 또는 HPV 예방접종을 시행한 그룹은 28.5%이었다. 자궁경부암 예방활동에 따라 자궁경부암 가족력, 자궁경부암 예방행위에 대한 주관적 규범, 지각된 행위통제, 행위의도의 차이가 있었다. 따라서 미혼 여성의 자궁경부암 예방활동에 대한 감수성을 높이는 것이 중요하며, 미혼 여성의 자궁경부암 예방을 위해 건강 전문가가 가장 의미 있는 지원시스템을 수행하는 것이 중요하다. 또한 미혼 여성이 자궁경부암 예방에 보다 적극적으로 참여할 수 있도록 다양한 정책을 적극적으로 홍보하고 지원해야 한다.

• 성인간호학회지
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• 제27권2호
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• pp.180-187
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• 2015

Purpose: The purpose of this study was to analyze the effects of job embeddedness and job satisfaction on turnover intention in nurses. Methods: The study design was a descriptive survey and questionnaires were collected from May 1 to 31, 2014. Participants were 216 nurses. Data were analyzed using independent t-test, Scheff$\acute{e}$ test, one-way ANOVA, Pearson correlation coefficient and hierarchical multiple regression with the SPSS/WIN 21.0 program. Results: Job embeddedness was positively correlated with job satisfaction and negative correlations with turnover intention. Finally, job embeddedness and job satisfaction accounted for 33.1% of the variance in turnover intention. Conclusion: Results indicate that job embeddedness and job satisfaction are factors influencing turnover intention. Therefore, it is necessary to develop and make available programs embracing factors in the prevention and reduction of turnover intention.

• 한국학교보건학회지
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• 제29권2호
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• pp.81-89
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• 2016

Purpose: This study is to analyze influencing factors of smoking intention among nonsmoking middle school students with regard to smoking attitude, knowledge and social influence. Methods: Data were collected from non smoking students of 5 middle schools in D metropolitan city. The 1,892 enrolled subjects provided informed voluntary consent prior to completing a structural questionnaire covering smoking attitudes, knowledge, social influences and general characteristics. The data were analysed using SPSS/Win 21.0 program by -test and logistic regression analysis. Results: Among the nonsmoking students, 85.5% never had an intention to smoke. In relation to general characteristics, smoking intention was significantly associated with sex, school records, socioeconomic status, relationship with parents, smoking experience, and smokers around them. In relation to attitude, knowledge, and social influence, smoking intention was significantly associated with a lower attitude score, a lower knowledge score, and a lower social norm. In the logistic regression analysis, smoking intention was associated with a lower attitude score (2.99 times), a lower social norm (2.65 times), being male (2.35 times), low socioeconomic status (2.22 times). and having smoking experience (2.70 times). Conclusion: It is needed to develop promotional strategies that could provide adjusted systematic smoking prevention education for the preferred smoking group and afford smoking prevention programs considering subject characteristics to help young adolescents avoid access to smoking in their early age.