• Journal of the Korea Fashion and Costume Design Association
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• v.23 no.2
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• pp.93-104
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• 2021

The worldwide coronavirus pandemic has brought to light the importance of having a reliable supply of masks for each person. This study aims to understand the effect of personal awareness (including community, others', and safety awareness) on consumption conformity and the repurchase intention of masks. The research method used the SPSS 22.0 and AMOS 22.0 statistical systems to analyze descriptive statistics in terms of reliability, validity, structural equation modeling, and moderated regression analysis. A total of 272 Chinese participants were recruited via an online survey website (www.sojump.com) from May 1 to May 14, 2020. Findings indicated that mask users' awareness can be categorized into three distinct types: community, others', and safety awareness. The more community and safety awareness is perceived, the higher the level of consumption conformity. In contrast, others' has no statistical effect on consumption conformity or repurchase intention. The positive influence of consumption conformity on the repurchase intention of masks is also weaker than price perception. However, another moderating variable, mask quality, has no moderating effect. The results of this study can help mask manufacturers and distributors retain their customers, resulting in reasonable protective measures while maintaining market order. Theoretical and managerial implications for mask suppliers are also provided.

• Journal of Family Resource Management and Policy Review
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• v.18 no.1
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• pp.1-28
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• 2014

The purpose of this study is to suggest how the first birthday rite, a practice in Korean culture, has changed over the time. A survey of 250 mothers was undertaken from October 11th to November 6th, 2012. The research questions asked in this study are as follows. What general and expert views are held about the first birthday rite? What type of awareness and knowledge do mothers have about the first birthday rite? Is there any correlation between mothers' awareness and knowledge about first birthday rite? What is the importance of the components of the baby's first birthday rite and the importance of choosing first birthday rite goods? The data were analyzed using SPSS 17.0. Frequency, F-test, correlation were also employed. The results of this study are as follows: The first birthday rite shows a clear link to socializing. It is a family event, but is also seen as an opportunity to enhance relationships with relatives, colleagues, and friends. A banquet hall is chosen as preferred first birthday rite location, and participants are served a meal and receive gifts. The banquet information on first birthday rites was initially collected from the internet, blog cafes, and an experienced. However, it has become gradually more common to hire a consultant to organize the first birthday rite. Awareness of the first birthday rite is high, but knowledge is relatively low. In addition, there is a positive relationship between awareness and knowledge about the first birthday rite. When mothers are preparing for their baby's first birthday, they consider food for the guests' banquet, space and time. Finally, individual positive relationships were found between choosing first birthday rite goods and employee services, contract pricing for goods, and food for guests.

• The Korean Journal of Franchise Management
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• v.8 no.4
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• pp.43-54
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• 2017

Purpose - Recently, the meaning and importance of entrepreneurship has been emphasized in order to achieve innovation-led economic growth through entrepreneurship. Various forms of entrepreneurship education have been established centering on universities, and the scale of the entrepreneurship support programs of the government and the private sector has been increasing. Entrepreneurial education can enhance entrepreneurship and promote entrepreneurial intention. The purpose of this study is to examine the effect of experience of entrepreneuship education and social awareness of entrepreneurship on entrepreneurial intention through entrepreneurship, focusing on women who were relatively alienated from entrepreneurial activities. This study will provide suggestions for women's entrepreneurship in the future. Research design, data, and methodology - Recently, the meaning and importance of entrepreneurship has been emphasized in order to achieve innovation-led economic growth through entrepreneurship. Various forms of entrepreneurship education have been established centering on universities, and the scale of the entrepreneurship support programs of the government and the private sector has been increasing. Entrepreneurial education can enhance entrepreneurship and promote entrepreneurial intention. The purpose of this study is to examine the effect of experience of entrepreneuship education and social awareness of entrepreneurship on entrepreneurial intention through entrepreneurship, focusing on women who were relatively alienated from entrepreneurial activities. This study will provide suggestions for women's entrepreneurship in the future. Result - Recently, the meaning and importance of entrepreneurship has been emphasized in order to achieve innovation-led economic growth through entrepreneurship. Various forms of entrepreneurship education have been established centering on universities, and the scale of the entrepreneurship support programs of the government and the private sector has been increasing. Entrepreneurial education can enhance entrepreneurship and promote entrepreneurial intention. The purpose of this study is to examine the effect of experience of entrepreneuship education and social awareness of entrepreneurship on entrepreneurial intention through entrepreneurship, focusing on women who were relatively alienated from entrepreneurial activities. This study will provide suggestions for women's entrepreneurship in the future. Conclusions - Although women's economic activity is increasing, women's activities in the field of business start-up are still passive. The purpose of this study is to examine the effect of entrepreneurship on entrepreneuship education and the social perception of entrepreneurship. As a result, we found that social awareness, entrepreneurship education, and entrepreneurship all had a significant influence on the intention of entrepreneurship. Positive social atmosphere for entrepreneurship induces interest in entrepreneurship education and forms a virtuous cycle structure that fosters entrepreneurship through entrepreneuship education. In addition, the introduction of diverse programs that encourage entrepreneurship should enhance the attractiveness of promising talent to enter the entrepreneurial market.

• The Journal of the Korea Contents Association
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• v.20 no.6
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• pp.156-166
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• 2020

This study was intended to investigate differences in the recognition of the importance and performance of clinical nutrition management by using IPA. For the study, 100 clinical nutritionists working at medical institutions were analyzed. In all 17 categories of nutritional management, significant differences were observed in awareness of performance and importance. The categories with the greatest difference in importance and performance awareness were the nutritionist's participation in clinical nutrition education and related job development activities(1.38), and the lowest categories were the provision of therapeutic meals(0.69). Since IPA analysis results showed that participation in clinical nutrition education and related task development were both low in importance and performance, it should be improved first. A way to improve is for nutritionists to receive internal and external education. Above all things, for effective treatment, policies to include clinical nutritionist in the category of medical personnel, and cooperation between the medical sector and nutrition service management are necessary.

• Science of Emotion and Sensibility
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• v.26 no.3
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• pp.129-148
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• 2023

This study verifies the effect of self-awareness on life satisfaction, depression, and anxiety as mental health indicators. An online survey, including self-awareness, life satisfaction, depression, and anxiety, was conducted on 300 adolescents, and the relationship between variables was observed through multiple regression analysis. As a result, adolescents' overall self-awareness significantly affected life satisfaction, depression, and anxiety. Moreover, the effect of self-awareness was confirmed on mental health by dividing it into private, public, and situational self-awareness: life satisfaction was predicted by public and situational self-awareness, while depression and anxiety were predicted through private self-awareness. The result shows that adolescents' self-awareness generally affects their mental health; however, positive and negative emotional factors are differentially affected by different types of self-awareness. This study confirms the importance of self-awareness in the process of improving mental health and quality of life in adolescence.

• Korean Journal of Human Ecology
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• v.6 no.1
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• pp.89-96
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• 1997

The purpose of this study was to determine the clothing value, awareness of and concern about clothing's country of origin in Korea and England university women. University women in Korea and England were surveyed to determine the importance attributed to 32 descriptors defining 8 clothing values. Awareness of, and concern about, clothing's country of origin were determined mean-scores, t-test and $x^2$-analyses were done. A different rank order of importance for clothing values exists for both groups. The Korea sample rated aesthetic, economic, theorical, political, exploratory and sensory significantly higher and social, religious significantly lower than England sample. England sample appeared to be more aware, concerned about clothing's country of origin than Korea sample. More Korea women were able to recall country of origin. Over half Korea sample but less than 22% England sample recalled purchasing primarily domestic apparel.

• English Language & Literature Teaching
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• v.18 no.3
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• pp.207-221
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• 2012

This study examines the importance of learning language and cultural integration in general English class focused on TOEIC reading comprehension. The understanding of cultural learning and learners' cultural awareness has long been a subject of debate. This study was not only to analyze the improvement of students' interest and reading comprehension ability of TOEIC through cultural learning, but also to ensure students who learn American culture overcome cross-cultural miscommunication and improve their English reading comprehension skills. Pre-post surveys and the pre-post TOEIC tests were used to measure language proficiency and American cultural knowledge to two groups: the experimental and control group. The results from the study were as follows: First, students had better TOEIC scores with improved motivation after understanding American culture relevant to the lessons. Second, reading comprehension skills with regards to TOEIC also improved, compared with the students who were not exposed to American culture due to lack of opportunity.

• Journal of Korean Clinical Health Science
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• v.3 no.2
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• pp.354-360
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• 2015

Purpose. The purpose of this study was conducted to identify college students' sleep type and awareness of sleep. Methods. We researched 250 students in a college using the Korean Translation of Composite Scale(KtCS) and awareness of sleep questionnaire. Results. The sleeping hour of college students was 395.28 minute in average. The research showed that the biggest reason for the lack of sleep is using the computer, mobile and watching TV(22.6%), and most of them said that the lack of sleep is causing drowsiness during the daytime( 29.2%). For the questions asking when they feel drowsy during the daytime, most of them forcing themselves to stay awake(29.2%) and they caught up on sleep on the weekend(32.5%). Conclusions. Therefore college students to keep relevant sleep time and to know about the importance of the sleep.

• Asia Marketing Journal
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• v.26 no.1
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• pp.11-22
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• 2024

In the uncertainty fueled by the COVID-19 pandemic, mergers and acquisitions (M&As) have emerged as key strategic responses by firms. This study explores the impact of M&As on acquirers' firm value, utilizing a firm-level panel dataset from SDC Platinum. Empirical evidence recognizes the potential negative impact of transaction value in M&As and the pandemic's effect on market uncertainty that may occasionally exacerbate the adverse influence on acquirers' firm value. The findings indicate that effective marketing strategies, such as enhancing consumer awareness through increasing advertising expenditures, can counterbalance these influences, particularly during uncertain times. This study accentuates the importance of adaptability and a responsive marketing approach in managing M&As during a global crisis. It provides valuable perspectives on consumer awareness in strategic decision-making, offering insights for both academic and business communities and focusing on actionable strategies for navigating the global market turmoil transformed by COVID-19.

• Korean Journal of Community Nutrition
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• v.25 no.2
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• pp.112-125
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• 2020

Objectives: Diet and incidence of chronic diseases are highly related. This study examined the characteristics of dietary safety awareness and competency for chronic disease prevention among adults. Methods: Data were collected from 247 adults in Daegu and Gyeongbuk areas using a self-administered questionnaire in May and June of 2018. Data were analyzed by frequency analysis, χ²-test, factor analysis, reliability analysis, t-test, one-way analysis of variances, and correlation. Results: The results of the factor analysis indicate that dietary safety awareness of health management was classified into chronic disease anxiety and obsession. Awareness of dietary safety management was sub-grouped into difficulty in acquiring knowledge, lack of awareness of over and malnutrition, food safety anxiety, importance of weight management, education requirement for cancer prevention, and knowledge. Dietary safety behavior composed of a balanced diet, unhealthy diet, and health-functional pursuit. Dietary safety management competency was comprised of health management, food management, and cooking. The competency scores of dietary safety management factors were significantly different according to sex, age, and education level (P < 0.05). Balanced diet factor was significantly correlated with knowledge, health-functional pursuit, health management, food management, and cooking capacity factors (P < 0.01). Conclusions: Active education for dietary safety management competency according to age, gender, and education level should provide dietary safety education to reduce anxiety and obsession regarding chronic diseases and sustainable health management.