• 복식
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• 제61권6호
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• pp.60-73
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• 2011

Men's fashion has not much changed due to the pervasive patriarchy Because of the change of gender roll and attitude towards one's appearance and fashion, men began to express themselves with fashion in the late 90's. The purpose of this study is to categorize men's image and their fashion styles from Korean TV dramas to provide informations for predicting men's fashion trend in rapidly changing market. Through the analysis of three dramas with 30% or more of audience rating by all age groups from January to July, 2009, nine distinctive male images were selected and their styles were analyzed; silhouette, details, materials, color, accessories, and hair-style. The results are as follows: In the past holding neat and straight line silhouettes but today shows tight silhouette. In color and detail, the use of brilliant chromatic colors, use of hight saturation colors, big and brilliant pattern, ruffles, frills, beads, knitwear, mix matched new composed materials, and light materials are dominant. While short and simple shape of hair-styles were predominant in the past, now we see more varied hair length. Not only that, variety of perms and colors are showed on TV screens. Hence, the results show that a lot of radical change has happened in the men's fashion, and marketing propositions that reflects this change in men's fashion market are requested along with trendy emotional product development and coordination proposals, and finally calls for more multilateral study and market search of male consumers.

• 패션비즈니스
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• 제17권2호
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• pp.164-178
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• 2013

The purpose of this study is to verify effects of female college students' self-image on appearance management behavior and investigate the differences caused by TV involvement and entertainer imitation on the appearance managing behavior. Respondents of the survey were 424 college females living in Seoul and Gyeonggi province. For statistical analysis, factor analysis and multiple regression were conducted using SPSS 18.0 program. The results of this study are as follows: First, self-image among college females were composed of 5 factors, which were active image, feminine image, intelligent image, gentle image and modern image. Second, college females' self-image influenced on skin management behavior, hair management behavior, make-up behavior, clothing behavior and weight management behavior significantly. Specifically, as respondents' active image and modern image are getting higher, they tend to perform skin management behavior, hair management behavior and clothing behavior. As female students' intellectual image and modern image were getting higher, more positive effects were found on make-up behavior. As female students' gentle image and active image were getting higher, there was more positive effects on weight management behavior. But, female students' self-image didn't show significant effects on cosmetic surgery behavior. Third, when subjects' TV involvement was high, self-image made greater effect on skin management behavior and cosmetic surgery behavior than those with low TV involvement. Forth, when entertainer imitation was high, self-image made greater effects on skin management behavior, hair management behavior, clothing behavior, make-up behavior, weight management behavior, cosmetic surgery behavior than those with low entertainer management.

• 한국융합학회논문지
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• 제9권12호
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• pp.373-380
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• 2018

본 연구에서는 헤어미용과 관련된 기술을 헤어기기, 뷰티/관리, 스타일링로 나누고, 이들 기술분야에 대한 특허 출원 동향을 살펴봄으로써 헤어미용 기술에 대한 발전 가능성과 향후 헤어미용 기술에서 주안점을 두어야 할 부분을 연구하였다. 그 결과 헤어미용 기술은 1990년 이후 현재까지 꾸준하게 특허활동이 증가하는 추세에 있고, 특히 헤어미용 기술분야 중에서도 헤어드라이기, 헤어아이론 등과 같은 전기식 헤어기기에 대한 특허활동이 가장 활발하게 이루어지고 있음을 확인하였다. 또한 주요출원인의 출원동향을 살펴본 결과 각 기술 분야마다 기술을 선도하고 있는 출원인이 서로 다르게 나타나는 것을 통해 각 분야별로 전문성을 구비하여야 하는 헤어미용 기술의 특징을 재차 확인할 수 있었다. 이에 본 연구는 헤어미용 기술에 대한 특허동향을 분석하여 향후 다양한 헤어미용 기술분야에 대한 연구개발 방향을 설정하고 이를 통해 헤어미용 시장의 활성화 및 시장 규모의 증대를 기대한다.

• 한국콘텐츠학회논문지
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• 제20권12호
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• pp.519-528
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• 2020

본 연구는 미용업체에 대한 브랜드 신뢰가 소비자 충성행동으로 이어지는 관계에 관한 연구로 브랜드신뢰의 중요성을 알아보고 브랜드 인지정도의 조절효과를 검증하였다. 설문대상은 헤어미용서비스 이용경험이 있는 소비자이며, 2019년 12월 15일부터 2019년 12월 30일까지 자기기입식 설문을 진행하였다. 총 288부의 응답데이터가 분석에 사용되었으며, SPSS 21.0 통계패키지프로그램을 활용하였다. 헤어숍 브랜드 신뢰는 전문성, 호의성, 정직성으로 구분하였으며, 분석결과 전문성은 경제적 충성행동에 유의한 영향을 미치고, 정직성은 경제적 충성행동과 사회적 충성행동에 유의한 영향관계를 보였다. 호의성은 영향관계가 나타나지 않았다. 브랜드 인지정도의 조절효과를 검증해 본 결과 전문성과 정직성은 사회적 충성행동 간의 영향관계에서 조절작용을 하는 것으로 나타났다. 본 연구는 빠르게 변화하는 경쟁 환경 속에서 헤어숍의 브랜드 신뢰와 고객의 관계를 안정적으로 구축하기 위한 효과적인 방향을 제시하고자 한다.

• The International Journal of Costume Culture
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• 제6권1호
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• pp.1-10
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• 2003

This study aims to analyze the influence which Marie Antoinette, an unfortunate queen and fashion pioneer, had upon leading the creation of fashion in the eighteenth-century. In addition, this study attempts to expect some insights of fashion on the basis of analysis. Marie Antoinette created a new trend of fashion all the time through her hatred of restricting freedom, discontentment and caprice. She created the robes a l'anglaise, a la polonaise, a la levite, chemise a la reine, and so on. Also, Marie Antoinette created a giant hair style by hiring a hairdresser named Leonard. It can be believed that even though Marie Antoinette is open to censure owing to her frivolity, vanity and extravagance, she is recognized a creator of womanish, beautiful, delicate and graceful dress and ornaments.

• 보건의료산업학회지
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• 제6권2호
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• pp.151-164
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• 2012

The objective of this study is to explore the relationship between MBTI personality type and career attitude and career choice of cosmetology university students. Data were collected by self-administered questionnaires. Chi-square test and logistic regression analysis was conducted. The major findings of this study are as follows: In regard to career-related attitude, ISTJ type out of 16 MBTI is higher than other type on the positive attitude. In regard to the relationship of MBTI and career choice, ISTP, ISFP and ENFJ type is more prefer skin care than the other type. And INTP type is more prefer hair design and makeup. And also the psychological functional type and career choice, ST showed the preference on skin care, and SF preferred makeup field. Finally NT and NF psychological functional type showed the preference on hair design.

• 한국의류산업학회지
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• 제8권3호
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• pp.336-342
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• 2006

The purpose of this study is to analyze the effect of media on makeup and hairdressing behavior. The data collected for this study were gathered through questionnaire survey with 443 female students in Seoul. The first study focus is on makeup behavior. The ANOVA test reveals that those exposed to magazine show higher level of concern with makeup compared to those exposed to other types of media. Using logistic regression method, we find that those exposed to magazine or those with positive body image are more likely to take makeup course. The next focus is on hairdressing behavior. The ANOVA test reveals that those exposed to magazine show more frequent use of hair salon. They also spend more money on hairdressing. The regression analysis also shows that those exposed to magazine or those with sexual attraction visit hair salon more frequently than others.

• 한국소성가공학회:학술대회논문집
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• 한국소성가공학회 2008년도 춘계학술대회 논문집
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• pp.500-502
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• 2008

In generally, a high pressure fuel injection pipe has been often used as a fuel supply line in automobiles or other diesel engines. Such conventional high pressure fuel injection pipe, however, has suffered from the problem that is folding and hair cracks created therein. The defects can be locally formed in the inner wall surface of the pipe at the connecting head leading to a flow path when the pipe is deformed by the heading process. In the study, in order to prevent the folding in the inner wall surface of the pipe during the heading process, FE-analysis has been used in the die design.

• 한국산업보건학회지
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• 제3권1호
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• pp.54-61
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• 1993

Principles and advantages of neutron actiation analysis which is one of widely using nuclear techniques are introduced. The importance of neutron activation analysis in occupational health study is discussed. The indusrial hygienic study of the samples like human hair, blood, urine, organs, tissues and airborne contamination of the working environment can be enhanced by the technique. Statistical treatments of the acquired data are also emphasized.

• 한국축산식품학회:학술대회논문집
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• 한국축산식품학회 2005년도 제36차 추계 학술발표대회
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• pp.317-318
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• 2005