• The Journal of Asian Finance, Economics and Business
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• v.9 no.10
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• pp.73-83
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• 2022

On the underpinning theory of the Resource Based Theory, this research examines the impact of corporate social responsibility and green marketing strategy on business performance with the moderating role balanced scorecard. Corporate social responsibility concentrates on related to government, the environment, customers, and employees. Green marketing strategy concentrates on approaches in terms of green products, green prices, green places, and green promotion. Business performance is measured by groups of indicators financial, and non-financial. The moderating role balanced the scorecard at the financial, customer, process, learning, and growth level. Research results with survey data from 419 managers at different food enterprises in Ho Chi Minh City processed through the structural analysis method, showed that corporate social responsibility has the strongest positive impact on business performance, followed by the green marketing strategy as the second strong positive impact on the business performance and results also showed that the balanced scorecard moderating role increases the level of the strong positive impact of the above relationship. Besides, it also showed the difference in the demographic control variables. Based on the findings, some implications are drawn to help the managers of enterprises improve the moderating role balanced scorecard when implementing corporate social responsibility and green marketing strategies thereby contributing to increasing business performance.

• 한국신재생에너지학회:학술대회논문집
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• 2009.06a
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• pp.204-207
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• 2009

수소를 기반으로 하는 신재생에너지의 생산, 관리 및 이용 시스템을 연계하여 운전하는 Green City 실증단지 구현을 위한 국내 도서 선정은 지자체별 이해관계와 지역발전계획에 따라 첨예한 논란을 수반할 소지가 있다. 입지 선정 절차상에서 예비후보지 선정과정이 형식적이거나 입지선정기준이 없어 입지선정을 위한 평가항목, 평가기준, 항목별 배점 등이 분석자의 의도에 따라 조정될 수 있는 문제점이 있다. 또한 각 지역에 대한 입지선정을 위한 기준이 있다 하더라도 추상적이거나 객관적이지 않은 기준이 많아 입지선정에 직접 적용하기 어렵고, 자연환경, 사회경제, 법제, 입지조건, 부하특성, 지자체 호응 등 인자들의 평가의 형평성이 결여될 수 있다. 이를 해결하기 위해 의사결정도구로 이용되는 계층분석법(AHP)을 입지선정절차에 적용하였다. 객관적인 정보가 제공 가능한 평가항목을 설정하고, 관련 전문가들의 설문조사를 통하여 주관적인 중요도 결과를 취합하였다. 이 결과를 계층분석법을 활용하여 평가항목별 가치를 측정하여 가중치를 부여하였고, Green City 실증단지 구현을 위한 후보도서의 순위를 제시하였다.

• Journal of the Korean Institute of Landscape Architecture
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• v.28 no.2
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• pp.39-48
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• 2000

The purpose of this study is to investigate the factors affecting temperature of urban parks to grasp the relationship between the land coverage in open space as well as the forest condition and decreasing city temperature by difference of purposed are. Futhermore, this research interpreted the relationship between wind direction, air temperature, the land coverage of the green space, the number of tree, green volume, height of tree and the mitigation of city temperature with the revolution analysis. The result of this study is that cool air in open space move leeward and decreasing city temperature is influenced by the difference of the land coverage in open space. Specifically, in order of the arbo $r_{-a}$rbor in the forest zone, the increase of the number of trees was related with temperature surrounding significantly. This study found that the use possibility of the green volume was recognized as the index of the green volume relative to air temperature surrounding. Green space of the city control area is more effective decreasing temperature than that of housing zone.

• Journal of the Korean Institute of Landscape Architecture
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• v.29 no.6
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• pp.37-49
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• 2002

The objective of this research was an investigation of the important green spaces in Daegu and to present the basic frame of green network in Daegu. Present the condition of the significant green spaces is as follows: In the 3km radius of the city center, the isolation and discontinuation of the green spaces was extensive, caused by crowding of houses and funeral parlours. Consequently, the isolation relaxation which leads to the additional creation of the green spaces and a buffering plan were demanded. In the transfer area of a 3∼6km radius, which is located between the city center's congested area and the suburb green spaces, the significant green spaces had high connection and buffering characteristic, but in the northwest and the south, serious discontinuation appeared between the suburb green spaces and the city conte green spaces. In the 6∼9km radius, the suburb important green spaces accomplished the function which extended the back core green spaces to the city center area. But creation of buffering green spaces was necessary in part because of proximity to the resident area. The results suggest a connection between green spaces on the base of the distribution of the important green spaces, were as follows: In the 3km radius, irregular direction lines appeared while a schedule one direction line appeared in 3∼6km and 6∼9km radius. The discontinued parts of the green network were caused by industrial complexes, house crowding, and cultivation areas. Consequently, reservation and creation plans of green spaces in response to this were demanded. Through the additional creation of green spaces in the discontinued parts, the basic frame of green network in Daegu was the radiation annular form. And it was suitable to activate the parks and the general green spaces.

• Journal of the Korean Institute of Landscape Architecture
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• v.19 no.4
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• pp.1-11
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• 1992

Every assumptions on the importance of urban green space were highly valued by urban and land-scape professionals. This paper, therefore, investigated residents' values on urban green space as a first stage study on the role of green space in metropolitan region. Case study area was Taegu city. Questionnaire was main tool for the investigation. This study discussed operationtional defition of green space and the appropriateness of the hierarchy of green space in order to examine the changing role of urban green space in terms of people's values on green space. The investigation proposed that the people's values were quite different from those of the professionals' and suggested the need of new method which was more suitable to investigate people's emotions and values on the green space in the city.

• KIEAE Journal
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• v.6 no.2
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• pp.59-66
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• 2006

Green Roof Systems are embossed that realize ecological architecture as a substantially alternative plan. So, a Purpose of the study is seeking to optimize expectation effect through the Green Roof System. we set possible object and propose the prototype on the basis of the existing Green roof System technologies. We visualize a proposed Prototype apply various materials and methods. and we analyse the effects of Green Roof System upon our City climate with use energy efficiency comparison the Green roof system with the Concrete Rooftop. We'll Provide the low data for The prospects of City climate improvement through the a ripple effect on Green Roof System and for activation of Green Roof Technology.

• Journal of Environmental Science International
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• v.30 no.6
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• pp.441-454
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• 2021

This study intended to propose an improvement plan to improve user satisfaction by establishing a park and green space masterplan by comparing its current status and surveying the residents' perception of green park services in two regions. The study results showed that the residents are aware of the physical and qualitative aspects of the green park environment. In addition, the quality level of the green park that people may actually use in everyday life was considered a factor for evaluation of satisfaction. In addition, it was found that the residents, who are actual users of the green park services, evaluated the satisfaction of use considering the qualitative characteristics of the green park, such as 'quality of green park' and 'availability of green park.' As a result, efforts are required to create and improve the quality of green parks efficiently based on establishing qualitative indicators, a survey of residents' perception, and quantitative analysis to develop policy directions and guidelines of the park and green space masterplan.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.13 no.6
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• pp.2763-2772
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• 2012

This study drew the reason of the limitation in low-carbon city plan from a absence of 'social sustainability' and supplemented its limitation by suggesting the new concept of city facility called Green Media. It clarified the concept of Green Media, and analyzed its effect on low-carbon city plan based on the analysis of related cases inside and outside the country. This study made an important step forward in introducing the new concept to complement social sustainability, analyzing its effect, and suggesting the applicable details.

• Journal of Environmental Impact Assessment
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• v.8 no.1
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• pp.51-59
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• 1999

This study was conducted to evaluate the functions of green spaces for the environment amelioration in Chongju City. The results obtained from this study were as follows; 1. Total amounts of $SO_2$ and $NO_2$ which can be absorbed by green spaces in Chongju City from EPA model were calculated as 27,655 tons and l,551 tons per year, respectively. 2. It was estimated that more green spaces were needed to mitigate the effect of air pollutants emitted from industrial complex at Songjung-Dong, Bokdae-Dong and Sachang-Dong in Chongju City. This is acquired as a result of overlaying the map of administrative district, forest state, and $SO_2$ isoline using GIS method. 3. The amounts of green spaces and the selection of their proper location have to be considered at the stage of city planning and in this case, the amounts of air pollutants are also considered.

• KIEAE Journal
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• v.13 no.2
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• pp.131-139
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• 2013

The aim of this dissertation is establishing internal indicator list for achieving policy goal of Carbon Neutrality Green City. First of all, it started to construct the basic system of planning indicator based on through comprehension of current studies such as advanced researches, government guidelines and green building certifications. And then it was set up final indicator list through inspecting FGI (Focus Group Interview), Verification of suitability, and Analysis of importance). As a result of this research, the planning indicator divided three steps and there were classified four fields in the top-level; Green Land and Ecology, Green Energy, Green Resource and Transportation, Green Living and Institution. According to the data, it deducted four items (ratio of green land, site plan, heat island and management of climate, base of nature ecology) and twelve index in the field of green land and ecology, three item(energy conservation and self-supporting, energy efficiency, new regeneration energy) and twelve index in the field of green energy and regeneration, five items(water resources utilize and circulation, other resource reduction and circulation, public transportation, green transportation plan) and fifteen index. Totally, Planning Indicators of forty nine were deducted. Therefore, there was the result of importance analysis that the indicators of plan and maintain management as the side of space for carbon neutrality were more appreciated than carbon reduction of individual building.