• International Journal of Advanced Culture Technology
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• v.6 no.3
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• pp.88-97
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• 2018

As the trade among the countries increases, domestic agriculture is facing a crisis. Especially domestic rice industry is suffering from the rice market opening problem and the domestic rice industry itself. As a counter measure against this, despite the promotion of the rice processing food industry, the export of rice processed food has decreased by an average annual rate of 12.3% since 2011 due to the lack of customized export strategy, such as low price competitiveness, insufficient quality and brand management. As a measure, we selected indicators to prioritize establishment of export strategy of rice processed food business and used AHP methodology to draw the weight for each indicators. The selection of export strategy prioritization indicator was based on the marketing mix theory, various previous research reviews and expert consulting. Five higher level indicators and nineteen detailed indicators were derived, and a weighted value of them was analyzed using a professional package. As a result, the relative importance of higher level indicators was 45.5% for product differentiation, 18.4% for management competence, 13.0% for export infrastructure, 12.0% for product pricing, and 11.1% for product distribution. The relative importance of the lower level indicators was 17.3% for product safety, 15.3% for product quality, 9.1% for management expertise, and 7.0% for product brand. This result is expected to be used as export strategy indicators of rice processed food export business.

• International Commerce and Information Review
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• v.12 no.2
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• pp.439-466
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• 2010

Recently, the world government procurement market has been greatly opened thanks to the WTO Government Procurement Agreement and FTA etc..In spite of that, many companies trying to export their products into overseas procurement market have been still facing many kinds of invisible barriers and practices for restricting the market access. With the survey results, this study aims to suggest strategic and political implications for the exporting companies in the procurement area for preparing the marketing strategy and introducing the export assistance regime and developing the negotiation position in the concerned FTA. This study has showed some kinds of important implications for the export promotion in the area. Firstly, the companies have to try to increase their products competitiveness, to strength efforts for bids information gathering, to use special program for the foreign companies in some countries. Secondly, the Korean Government also has to try to establish a realistic system for gathering many information about the foreign government procurement market, to assist the companies's export marketing, to introduce the global standards for adapting international technical specifications, and to conclude the FTA agreement with the concerned developing countries in the procurement area etc..

• The Journal of Industrial Distribution & Business
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• v.9 no.8
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• pp.17-26
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• 2018

Purpose - Indonesian economy often receives negative impact from external factors, particularly through trade linkage. To mitigate that impact, the export market and product diversification should be established. Latin America is one of the potential regions to augment the Indonesian export market. Research design, data, and methodology - This study attempts to classify the potential market and product for Indonesian export, particularly in Latin America, by using panel regression, trade complementarity, and export similarity index over the period 2000-2015. Regression was also used to examine whether the presence of the Indonesian Trade Promotion Center (ITPC) can support diversification. Results - Based on regression results, those indexes established Chile, Uruguay, Suriname, and Ecuador as the priority countries with the products: animal and vegetable oils, fats and waxes; chemicals and related products; miscellaneous manufactured articles; commodities and transactions. Conclusions - The results of the regression concludes that the trade complementarity index gave a significant positive effect to boost Indonesian export, whereas, the export similarity index gave a significant negative effect. The regression also conclude that ITPC gave a significant positive impact on Indonesian export. For instance, the government should prioritize those countries and products and also develop ITPC there to optimize Indonesian export.

• Korea Trade Review
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• v.47 no.4
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• pp.293-309
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• 2022

The purpose of this paper is to analyze the import and export volume of Jeollabuk-do to establish a plan to activiation Saemangeum New Port. To this end, this study utilized the HHI(Herfindahl-Hirschman Index), LQ(Location Quotient) analysis using the annual data set from the Korea Trade Statistics Promotion Institution between 2015 to 2020. As a result, it has been confirmed that the degree of export volume concentration (HHI (Herfindahl-Hirschman Index)) in Jeollabuk-do has been increasing over the past 5 years. According to results of LQ(Location Quotient) analysis, Brazil had the highest index in the case of exporting countries, and Meat, edible meat offal (HS 2) had the highest index in the case of export items. This paper is meaningful in analyzing the export structure using import and export volumes and proposing a plan to improve the competitiveness of Saemangeum New Port.

• Journal of the Economic Geographical Society of Korea
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• v.5 no.2
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• pp.249-275
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• 2002

Iksan Export Free Zone which was established for the export promotion, the employment augmentation, the technological improvement and the regional development promotion through the attraction of foreign direct investment is declining function with diminution of foreign direct investment, exportation and employment since the middle of the 1980s. The decline factor of the function was inherent in disregard of the necessary locational factors for Export Free zone's function promotion and without respect to conditions in a choice of location. And the present labor intensive industrial structure of region has some difficulties with a modification of Export Free Zone's industrial structure to a technology intensive industry. According to the lack of coherent policy, a limited plottage and a lack of the extensible space decrease the effect of agglomeration and economic of scale. And the lack of governmental policy to create a dynamic advantage comparative with an amelioration of the locational conditions of region diminish the regional attractive force to foreign direct investment.

• International Commerce and Information Review
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• v.16 no.5
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• pp.275-294
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• 2014

Korea has operated the export support system of agricultural products for export expansion of agricultural products. Export logistics expenses support program in the export support system is accounted for the largest share. Export logistics expenses support program is, including the export industry promotion of agricultural sector, also in domestic agricultural price stabilization is evaluated to have contributed. However, recently, in a changing Korean International Agricultural Environment, depending on whether the classification of developing countries, so it is displayed differently. If you are classified as developing countries, continued support of export subsidies, which has been promoted to the export sector of agricultural products can be up to a certain period of time. However, if it is not included in the developing countries, support of export logistics costs of agricultural products is abolished. In this study, export logistics cost support in the export sector of agricultural products by analyzing the effect on exports, WTO/DDA agriculture negotiations result, presenting a proposal that is in preparation for the reduction and elimination of export logistics costs to be expected.

• 한국디지털정책학회:학술대회논문집
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• 2004.05a
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• pp.483-489
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• 2004

The purpose of this paper is to establish the policy for the abroad promotion of small-medium and venture businesses. The core strategy is enhancing the total sales trough the low management cost and low advertisement cost. The Partnership Management by the Export Cooperation Organisation is a model which is maximize the outputs and profits at the same time minimize the fixed costs, advertisement costs etc. The effect of synergy from the grand exhibition and partnership management will be a critical momentum to the national business that concrete and diversify the export.

• Journal of Ginseng Culture
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• v.6
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• pp.116-134
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• 2024

This study aimed to identify the issues in Korean ginseng exports through analyzing the ginseng market. Therefore, the study examined the current ginseng production status in South Korea and China, the major ginseng-producing countries in Northeast Asia, including cultivated areas, harvested areas, and production volumes. For South Korea, specific data on ginseng, such as average prices, operating costs, and production costs, were compiled to demonstrate the production competitiveness of Korean ginseng from a production perspective. Furthermore, as major ginseng-exporting countries, South Korea, China, and Hong Kong's export trends, including export quantities, export values, and export prices, as well as crucial export items and tariff rates, were summarized to showcase the export competitiveness of Korean ginseng. Additionally, this study aimed to understand the consumption patterns of ginseng in China, Hong Kong, and Taiwan by presenting various cases and events in these countries. Based on information related to production, export, and consumption, this study identified obstacles in the ginseng export process, including market downturns, weakened price competitiveness of Korean ginseng, increased market share of competing products like Chinese and Western ginseng, a lack of promotion and marketing, and insufficient development and export of various ginseng products. In response, strategies for overcoming these obstacles were proposed, including diversifying exports, establishing effective production systems, enhancing quality and branding, strengthening promotion and marketing efforts, and developing various ginseng products.

• International Commerce and Information Review
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• v.11 no.3
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• pp.239-262
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• 2009

This study shed light on the status of Korean Kimchi industry in overseas markets and presented methods for promoting Kimchi industry of Gwangju Jeonnam metropolitan city and stimulating the export of Kimchi produced in Gwangju Jeonnam, a city that has come to the fore as the center of Kimchi industry, which aimed to explore the ways of ratcheting up competitiveness of Kimchi industry in the global market as Kimchi has become more likely to be globalized amid the recent "Korea Trend" boom and the growing consumption of fermented food. Therefore, methods for promoting Kimchi industry and stimulating the export of Kimchi should be explored to ensure the promotion of Kimchi industry and the stimulation of the export of Kimchi, ultimately restoring the status of Korea as the home of Kimchi, in consideration of the great spillover effect on the regional economy, through a series of measures such as the clusterization of Kimchi industry, expansion of cultural experience projects related to Kimchi for the globalization and the increased consumption of Kimchi, government support to increase Kimchi companies in size and achieve the modernization of Kimchi companies, introduction of Kimchi KS audit system and quality certification system, development of new product targeting global market and making Kimchi a high-end product, expansion of export, support of export market diversification, assurance of safety and price competitiveness of Kimchi, differentiated production and marketing strategy by means of technological research, and others.

• International Commerce and Information Review
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• v.12 no.4
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• pp.193-211
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• 2010

These days, Korean government has been expanding Free Trade Agreement (FTA) with major countries. Expansion of FTA, which means opening up the markets, can be the opportunity to develop for those enterprises with global competency; however, it surely brings disadvantages to such small and medium enterprises which function as an outsourcing and a subcontracted to large enterprises. For Korean economy to overcome the national income of US$20,000 and to jump up to the level of advanced countries, it is imperative to perceive a limit to the large enterprises only. Not only the leading efforts of small and medium enterprises to double the exports, but also realizing the policy reform for the consistent and intimate policy between the government and companies have to be proceeded. Therefore, primarily in this study, first, it includes the overview of the change in trade-environment in an era of FTA, governmental system and policy to support export for the small and medium enterprises; secondly, examination of the export capacity and some problematic factors in export for small and medium enterprises. Ultimately, it is suggested both reinforcement for global competency of the small and medium enterprises and an alternative policy for the support system in the time expecting export expansion.