• Title/Summary/Keyword: Entrepreneurship Education

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A Study on the Estimation of Click Through Rates from Internet Search Results and their Value in the Evaluation of the Attractiveness of a Business Idea (사업 아이디어 매력도 평가를 위한 인터넷 검색엔진 광고 클릭률 추정에 관한 연구)

  • Shim, Jae-Hu;Choi, Myeong-Gil
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.11 no.4
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    • pp.1468-1474
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    • 2010
  • The establishment of a successful business must be preceded by comprehensive entrepreneurial preparation and research, as well as the development of a truly attractive business idea. Research to-date has tended to be based solely on factors relating to entrepreneurial activity or business performance. Research into the development and evaluation of a business idea has been insufficient. The purpose of this research is to propose a methodology for evaluating the attractiveness of a business idea objectively. This research measures the attractiveness of a business idea by the click through rate (CTR) to a website generated by specific keyword entry into internet search engines. The attractiveness of a business idea can be presented by the formula: number of relevant keyword searches x CTR on search results. As the number of searches for individual keywords is published by the search engines and it is possible to estimate CTRs for specific search results, we can objectively evaluate the attractiveness of a business idea. By analyzing keyword search data and CTRs obtained from search engines over a one month period, 1124 keywords that relate to foreign language education have been identified. A regression formula has also been derived, predicting the click through rate for search results. This research and its findings can be used to raise the success rates of new businesses; proposing objective guidelines for business idea development and evaluation. It is particularly meaningful because it introduces a new methodology to the arena.

A Study on the Causes of Hwa-byung and Practical Use of Psychodrama for Treatment of Hwa-byung : (focused on middle-aged women) (화병(火病)의 원인과 치료를 위한 사이코드라마의 활용 방안 연구 : 중년여성을 중심으로)

  • Byun, Sang-Hae;Eo, Ji-Sung
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.4 no.2
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    • pp.1-19
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    • 2009
  • American Psychiatric Association defined hwa-byung as a unique mental illness of Korea, a kind of anger syndrome. This illness caused by the Korean culture is more often found on women than men, especially middle-aged women. The cause of hwa-byung mainly depends on the traditional family structure of Korea formed by Confucianism. Other causes that many middle-aged women suffer from hwa-byung are that their low education level originated in their wrong-recognized position in society and poverty in the past makes them not to be able to control their minds effectively(social psychological factor), and that they get stressed and depressed because of loss of their position in the family after their children leave home and the menopause which hurts their feminine beauty (physiological factor). So, this program aims at letting them to; 1) experience catharsis of the negative feelings which causes hwa-byung by expressing in psychodrama, 2) ease the symptoms of hwa-byung by relaxing their mind, 3) understand themselves through sharing their feelings and thinking at the group level, 4) acquire the opportunities to stabilize and expand their role in their real lives through the role playing.

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Study of Startup Policy of Government Research Institute through Importance-Satisfaction Analysis of ETRI Pre-Startup Support Program (ETRI 예비창업지원 프로그램의 ISA 분석을 통한 출연연 기술창업 성과 제고 정책 연구)

  • Gil, Wungyu;Sim, Yongho;Kim, Seokyun
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.11 no.5
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    • pp.45-56
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    • 2016
  • According to attended about startup, there are many policy and program for activating of startup. Government's policy and program was scale up and arrangements for high quality. Nevertheless, policies and programs are concentrated on ante-startup stage. And experts have questioned that effect. So, there are needed a program focusing pre-startup and incubation stage. Accordingly, this study propose a kind of educative program named Pre-Startup Support Program. Through the program, pre-startup teams or entrepreneurs will inspect items, business skills and surroundings of market and competitors. And they have a time for complementation of deficiency. This study selects ETRI spin-off(research based spin-off born ETRI) by means of an object of study. ETRI's programs are started in 2011 with intent to incubate the entrepreneur through market research, mentoring, space of incubation and funds. This study analyze using the ISA(Important-Satisfaction Analyze) and the regression. We classify the pre-startup support program using the ISA. And then, we analyze the influence of satisfaction using the regression. On the basis of results, we identify the effectiveness of pre-startup support program and propose plans for reinforcement. In conclusion, adopting a pre-startup support program is expected to success of startup.

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The Effects of Characteristic and Social Support on the Life Satisfaction of the Elderly (노인의 일반적 특성과 사회적 지지가 생활만족도에 미치는 영향)

  • Kang, Young Sook;Jung, Jayoung
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.15 no.1
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    • pp.259-268
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    • 2020
  • The purpose of this research is to investigate the determinants of life satisfaction and social support among the elderly. For this purpose, a set of characteristic factors that are supposed to affect elderly life satisfaction were suggested and empirically analyzed. To achieve this study used final analysis with 470 questionnaires which did a questionnaire survey after gathering purposeful sampling method of 500 person who were visiting on Senior Club and Senior Welfare Center. The collected data were analyzed by using the SPSS statistical program. The methods of analysis were frequency, factor analysis, and regression analysis. The results of this study are as follows. Firstly, characteristic factors such as the family relation, health and economic of the elderly have significant impacts on their life satisfaction. Secondly, it was seen that social support regulated the effects of family relation and economic on characteristic factors. The implications of this study are, above all, to build a human network for training, education and social support for career development while participating in the labor market. Such activities could lead to social support for economic independence in old age.

The Influence of Organizational Characteristic of Domiciliary Visit Care Center on Job Stress -with Focus on Seoul Metropolitan Government Care Worker- (방문요양센터 조직특성이 직무스트레스에 미치는 영향 -서울시 요양보호사 중심으로-)

  • Seo, Young Hee;Kim, Keum Hwan
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.7 no.4
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    • pp.169-178
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    • 2012
  • The aim of this study is to look into the influential factors on the care-workers-perceived job stress level according as the elderly-perceived satisfaction varies depending on care workers' organizational characteristic & attitudes toward work, and there's necessity of reducing their job stress. Hereupon, this study, targeting the care workers at domiciliary visit care centers in Seoul district, analyzed the influential factors of organizational factors consisting of the sub-factors, such as job autonomy, compensation, education and development, members' interrelationship, etc. on the perception level of job stress. As a result of analysis, it was found that the shorter their working hours, the more their salary, the more guaranteed their job autonomy, and the better their interrelationship is, the care workers at a domiciliary visit care center had a positive perception of job stress. Accordingly, the operators of domiciliary visit care centers are requested to have a lot more concerns for diverse forms of improvements which can not only improve care workers' working conditions, such as daily working hours and a pay level but also promote a sense of fellowship between members; in addition, it is hoped that the operators should improve the organizational environment so that care workers can freely carry out their assigned business with a sense of responsibility rather than relying on control and regulation.

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A Comparative Analysis on the Characteristics Between Different Types of Gifted Students in Invention and Innovation: Focusing on the Characteristics of the Adolescent Entrepreneurial Gifted (청소년 창의발명인재 유형별 특성 비교: 청소년 기업영재의 특성을 중심으로)

  • Choi, MinGyeong
    • Journal of Gifted/Talented Education
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    • v.24 no.1
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    • pp.81-111
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    • 2014
  • Despite recent attention to entrepreneurial gift, there has been minimal empirical research regarding characteristics of individual entrepreneurial gift. The aim of this study is to specify and conceptualize characteristics of entrepreneurial gift from systematic empirical investigation. We operationalized the entrepreneurial gift as students participating in 'intellectual property based future creative entrepreneurs' administered by Korean patent office, and compared characteristics of the entrepreneurial gift with those of the gifted students in invention. A total 226 middle and high school students selected as the gifted students in invention, intention scholars, or future creative entrepreneurs by Korean patent office participated in this survey. The survey was designed to measure major adolescent areas such as psychological, intellectual, educational, vocational areas, life purpose and its perception area, innovation-related area, invention-related area, and personal and environmental information. The result showed that entrepreneurial gift has higher score in entrepreneurial potential, in addition to the characteristics that the talented students in invention has. Entrepreneurial gift has similar characteristics in the area of invention-related and environmental conditions, while they showed higher ability in terms of invention-related area and intellectual area. Implications, limitation, and future research direction were discussed.

A Study of Co-Working Space Operation Strategy: Focused on Operation Elements Analysis by AHP Method (코워킹스페이스 운영전략 연구: AHP 기법을 통한 운영요소 분석을 중심으로)

  • Seo, Jong-Seok;Lee, Geun-Choon;Ock, Young-Seok
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.10 no.4
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    • pp.157-165
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    • 2015
  • The purpose of this study is to suggest a successful operating strategy of co-working space. Therefore, the operating elements were identified through a literature research. And then, verified through site investigation and interview of operation managers. We found out that the high level operating elements are 'Co-working management', 'Membership management' and 'Supporting management' And the low level elements of Co-working management are 'Relationship facilitation', 'Networking event & Party' and 'Community & Communication', Membership management's are 'Service diversity & Price plan', 'Promotion & PR' and 'Alliance & Partnership', Supporting management's are 'Space & Interior', 'Facility & Device, Solution' and 'Mentoring & Education'. And the questionnaire was designed and conducted to Co-working space operators through the AHP method. As a result of the collected data analyzing, the highest priority was the operational element 'Community & Communication', and 'space and interior' is next, 'Service diversity & Price plan' is the third. The results were discussed with the relevant experts and it presents the following operating strategies. First, to create an environment suitable to voluntary coworking is the most important element. In particular, good management of 'Community & Communication' should be considered as a high priority operations strategy in a coworking space. Second, interior and space utilization helps in making the environment and atmosphere conducive to coworking. Office devices and facilities such as IT infra, printer, fax, scan, paper...etc are also important elements. But the reason why these necessary items are given a low priority is that these items don't need any special strategy. Third, in order to create a stable profit, 'Service diversity & Price plan' should be the characteristics of each coworking space because it will attract and secure enough customers. This study is valuable, it could be a great guideline for coworking space in an early stage to adopt operating model and strategy

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A Study on the Influence of Elementary School Student's Leadership on Entrepreneur Spirit: Focused on the Moderating Effects of Career Recognition (초등학생의 리더십이 창업가정신에 미치는 영향: 진로인식의 조절효과를 중심으로)

  • Woo, Young Hee;Lee, Bo Young
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.10 no.6
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    • pp.261-268
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    • 2015
  • This study is aimed at clarifying the influence of an elementary school student's leadership on the Entrepreneurial spirit, and whether the career awareness really gives a regulatory effect on the Entrepreneurial spirit. This study organized the students above 4th grade in an elementary school located in Seoul as research subject; then this study analyzed the collected 420 questionnaires in August, 2015, using SPSS 21.0 Statistical Program. This study used frequency analysis, descriptive statistic analysis and cross analysis as a statistic analysis method. The research issues include 1)Does the leadership of an elementary school student have a significant influence on the Entrepreneurial spirit? 2) Is it possible for career awareness to play a regulatory role in the relationship between an elementary school student's leadership and the Entrepreneurial spirit? The research results of this study are as follows: First, it was found that an elementary school student's leadership has a significant influence on the Entrepreneurial spirit. Second, about whether independent variable factors cause a difference in career awareness as regulating variable in the relationship, in which independent variable factors have an influence on the Entrepreneurial spirit, only a part shows a significant effect as a regulating variable. This study hopes that this research results could provide data to meet the educational alternative to the necessity of leadership education required by the present period, and provide the basis of the use for educational policy for elementary school students with this research results as the center.

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A Study on Influence of Entrepreneur Behavior Characteristics on Business Performance According to the Entrepreneurial Support System (창업지원제도가 1인창업자의 행동특성에 따라 창업기업 경영성과에 미치는 영향에 관한 연구)

  • Kim, Chang Bong;Lee, Seung Hyun
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.12 no.2
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    • pp.41-54
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    • 2017
  • The purpose of this study is to find out how the support system of the government and the local governments for enhancing the success rate of the startup firms affected the performance of the enterprises according to the behavior characteristics of the founders. It is divided entrepreneurial support system into entrepreneurial policy support such as entrepreneurial education, mentoring and consulting, and funding of startup support such as policy fund and R & D fund, distinguished the behavior of founder into behaviors for discovery of entrepreneurial opportunities and behaviors for exploiting entrepreneurial opportunities. In order to analyze whether it affects the corporate management performance, a research model was created based on the previous research and hypotheses were set up, and the hypotheses were verified based on this questionnaire. The results of this study are as follows: First, it is found that the support for entrepreneurial policy has a positive effect on the behavior characteristics of entrepreneur. Second, it is found that the startup support such as policy fund affects the behavioral characteristics for finding the opportunity of the founder, but it does not affect the behavioral characteristics for the opportunity exploit. Third, it was found that the behavior characteristics of entrepreneur founding opportunity and exploition of entrepreneurial opportunity influenced the performance of the company. According to the this study, the following conclusion were obtained, First, it is necessary to apply different policies according to the stage of growth of startup companies. Second, startup companies grow through the stages of development of new technologies and ideas, commercialization, and marketing, at each stage, entrepreneur must overcome the so-called Death Valley, which requires funding.

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The Impact of Human Resource Development on Job Satisfaction and Organizational Commitment : Mediating Effects of Learning Culture (인적자원개발제도, 조직몰입, 직무만족 간의 관계 : 조직수준의 학습문화의 매개효과 검증)

  • Kim, Sung Hwan
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.9 no.3
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    • pp.119-128
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    • 2014
  • One of the theoretically and empirically grounded black boxes in HRD and firm performance link is employee' attitudes such as organizational commitment and job satisfaction. However, most studies were conducted with the regression analysis at the organizational level. This study used HLM(hierarchical linear modeling) analysis, which made it possible to estimate more accurate relationship between variables that were measured from two different levels. In addition, this study attempted to open an the black box(learning culture) in the relationship between HRD and employee attitudes. The result showed that the HRD have a positive effect on the organizational commitment and the job satisfaction. Also the HRD showed full mediation effect of organization commitment and the job satisfaction on the Learning culture. And the result showed that the HRD in 2007 have a positive effect on employee' attitudes in 2009. These findings concluded that systematic HRD like employee's education and training must be built and also the positive culture for employee's learning like support of management's learning organization must be improved in order to promote the organizational performance(organizational commitment, job satisfaction) in company.

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