• The Journal of Asian Finance, Economics and Business
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• v.8 no.7
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• pp.579-589
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• 2021

In the era of tough competition, the customer's emotional attachment to brand plays a vital role to the successes and failures of enterprises. Specifically in the case of doing business online, brands have to cope with the troubles of rising from brand hate as brand avoidance, negative word of mouth and brand retaliation. Traditionally, the brand communication is very hard to control and with online communities, the problems tend to be even more severe. This paper aims to explore and discuss the core concept, the driven factors and the actionable consequences of brand hate among netizens. A total of 358 valid responses were obtained from surveys taken from the internet users across the nation. Partial Least Square - Structural Equation Modeling (PLS-SEM) was conducted using Smart PLS to assess the hypotheses. The result shows that the expression of brand hate among netizen consists of active hate and passive hate. Deficit value, deceptive advertising, negative past experience and ideology incompatibility have been confirmed as influencing factors on customers' brand hate emotion. Then brand hate itself causes the customer's actionable outcomes such as brand avoidance, brand negative word of mouth and brand retaliation. Along with the theoretical contributions and managerial implications have been recommended for enterprises to avoid netizens' brand hate.

• Asia pacific journal of information systems
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• v.33 no.2
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• pp.282-297
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• 2023

One of the emerging trends in the marketing field is digital video marketing. Online videos offer rich content typically containing more information than any other type of content (e.g., audible or textual content). Accordingly, previous researchers have examined factors influencing videos' popularity. However, few studies have examined what causes a video to remain popular. Some videos achieve continuous, ongoing popularity, while others fade out quickly. For practitioners, videos at the recommendation slots may serve as strong communication channels, as many potential consumers are exposed to such videos. So,this study will provide practitioners important advice regarding how to choose videos that will survive as long-lasting favorites, allowing them to advertise in a cost-effective manner. Using deep learning techniques, this study extracts text from videos and measured the videos' tones, including factual and emotional tones. Additionally, we measure the aesthetic score by analyzing the thumbnail images in the data. We then empirically show that the cognitive features of a video, such as the tone of a message and the aesthetic assessment of a thumbnail image, play an important role in determining videos' long-term popularity. We believe that this is the first study of its kind to examine new factors that aid in ensuring a video remains popular using both deep learning and econometric methodologies.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.9 no.4
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• pp.135-144
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• 2014

This study has examined how the childcare teachers have been evaluating themselves on system absorption who have been working in the house of the children at the time when the sight of the society has been expanding to the house of the children through the spread of the understanding of the importance of the role and the strengthening of the leadership of the diverse types of the leadership of the childcare teachers in the house of the children, and also this study has observed the main causes affecting such situations. This study has also analyzed the main causes such as the cause of self understanding on job satisfaction of the children's house teachers, the cause of self understanding on the leadership of the principal, demographic characters, and characters related with the place of work affecting the system absorption(Emotional Absorption, Normative absorption, and lasting absorption) with the children's house teachers as the objects working in the area of the City of Seoul. The results of the analysis have showed that job satisfaction, individual consideration, intellectual stimulation, giving motive, age, schooling, type and scale of facility, grade and others have been appeared to have been significantly affecting the self evaluation on system absorption demographically. In other words, the child care teachers have had higher degree of reaction to the system absorption in affirmative direction when they come into contact with the leadership of the principal in raising the intellectual stimulation, providing the motivation, and giving consideration individually, and when they have higher evaluation on the job satisfaction they them selves understand. Based on such results the principal of the house of the children should spread the leadership for the careful operation of the house of the children for the teachers more positively, and what has been required was giving and developing the diverse operation service for the elevation of the job satisfaction of the childcare teachers.

• Korean Journal of Family Social Work
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• no.54
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• pp.155-185
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• 2016

The purpose of this study was to determine types, causes and instructional methods of challenging behaviors perceived by mothers of young children with and without disabilities. Then it was also to determine influencing factors of mothers' socio-demographic variables and mothers' perceptions of types and causes of young children's challenging behaviors on using instructional methods perceived by the mothers. The subjects were 176 mothers of young children aged from two to six including 100 mothers of young children without disabilities and 76 mothers of young children with disabilities in Seoul and Gyeonggi Province. Results showed that first, there were significant differences in areas on internalized challenging behaviors and avoidance of social activities for the types of challenging behaviors. Second, on the cause of challenging behaviors, areas on children's behaviors and nature had significant differences between the groups. Third, on instructional method of challenging behaviors, there were significant differences on areas of establishing supportive environment and social and emotional strategies. Lastly, for the mothers of young children without disabilities, mothers' educational background and children's nature area as cause of challenging behaviors significantly affected instructional methods. For the mothers of young children with disabilities, family's income and others area as cause of challenging behaviors affected instructional methods. Developing practical application strategies were suggested based on the results. Research limitations and further research suggestions were also discussed.

• Journal of Korean Public Health Nursing
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• v.3 no.1
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• pp.74-100
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• 1989

Inspite of the lots of studies on the harmfulness of cigarette smoking to the body published by many researchers since 1950, cigarette smoking people are increasing in number especially, cigarette smoking by young and women causes a serious problem. Examining the physiological motives of youth shows that, impulse which the youth want to immitate the adults, alluring curiousity, and defiant physiology of escaping from the norm of traditional groups which has been banned are cooperated well compoundly. As the period of the youth is the one which they accumulate knowledge and charactor by learning as well as the period of growth mentally, and physically they should be rightly educated about smoking before they addicted to smoking and it is desirable for us to make the youth to understand how harmfully the smoking is to effect to their growth and mental soundness simply not as a social norm which they should not smoke. The main motive of this study on the attitude of smoking by the youth is to give basic materials related on this field. For this study, 647 questionnaires were used as studying material which were able to analyze among 720 questionnaires of 2 classes of each grade of 3 high schools among the high schools of boys, girls and co-educated in Seoul from Oct. 21, 1988 through Oct. 26, 1988. Study Instrument are graded in Likert's 5 point from 40 questions which are 20 questions m affirmations and 20 questions in negations after analyzing the factors on 60 simple sentence questions which the students showed in preliminary studies. And these are systemized to be measured from 1 point which means they think smoking IS very bad to 5points which means they think smoking is really good. In these collected materials, technical statistics of frequency. percentage, average, standard deviation are used for general character and smoking attitude, $X^2-test$ for examinning Independant variables of physical. emotional, ethical and other areas pearson's coefficient of correlation for related direction and degree" and step­regression analysis for the degree of relative contribution of all variables which effect smoking attitude. The results of this study are as follows; 1. The smoking attitude of high school boys and girls showed average of 1.78 in physical area, 2.63 in emotional area, 2.61 in ethical area, 2.29 in other area respectively in a negative attitude generally also the negative attitude are expressed most strongly in physical area. I've can also say by this results that smoking is harmful to their health and further more it can be judged that this proves the youth in the period of preparation be adults have a strong curiousity in the emotional, ethical and other areas. 2. The most influential variables in each field as related factors effecting smoking attitude of the student can be explained from 13.2 in physical area the lowest experienced variables to 25.2 in emotional area the highest of degree of smoking experience. The fact that the more the smoking experienced students are increasing in number the higher tendency which accept the' smoking tells as the importance of health education about the population of latest student's smoking as important variables shown equally in each area. Those of grade, age, numbers of smoking people in house are showed meaningful in pure interrelation. Those related to the acceptance of teacher's smoking, sex, mothors education are shown meaningful in opposite interrelations. This means that the' increasing number' of smoking people in grade age, the number of smoker in family have a affirmative attitude. And people who are not interested in teacher's smoking wants to quit it, and whose mother's education is higher have a negative attitude. 3. The most negatively answered questions of the smoking attitude In physical, emotional, ethical and other areas are as belows; Firstly too much smoking is harmful to our health is 1.12 point. Secondly smoking have a ill-effect on pregnancy and embryo is 1.13 point. Thirdly smoking is harmful· to our health is 1.27 point. Fourthly smoking in crowed area with the people such as In a bus or subway should be prohibited is 1.27point. Fifthly smoking can ruin lungs is 1.31 point. And the most affirmatively answered questions are also as below; Firstly we showed smoke depending on time and place is 3.96 points. Secondly smoking is just habit is 3.83 points. Thirdly smoking people seem to be unable and deplorable is 3.69 point. Fourthly smoking should be prohibited by law is 3.56 points. Fifthly high school student's smoking is immitation of adults is 3.52 points.

• Herbal Formula Science
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• v.25 no.4
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• pp.483-497
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• 2017

Background : Behavioral stress has been suggested as one of the significant factors that is able to disrupt physiological systems and cause depression as well as changes in various body systems. The stressful events can alter cognition, learning, memory and emotional responses, resulting in mental disorders such as depression and anxiety. Results : We used a restraint stress model to evaluate the alteration of behavior and stress-related blood parameter. The animals were randomly divided into two groups of five animals each group. Furthermore, we assessed the change of body weight to evaluate the locomotor activity as well as status of emotional and anxiety in mice. After 7 days of restraint stress, the body weight had significantly decreased in the restraint stress group compared with the control group. We also observed stress-associated behavioral alterations, as there was a significant decrease in open field and forced swim test, whereas the immobilization time was significantly increased in the stress group compared to the control group. We observed the morphological changes of neuronal death and microglia by immunohistochemistry and western blot. In our study restraint stress did not cause change in neuronal cell density in the frontal cortex and CA1 hippocampus region, but there was a trend for an increased COX-2 and iNOS protein expression and microglia (CD11b) in brain, which is restraint stress. Conclusion : Our study, there were significant alterations observed in the behavioral studies. We found that mice undergoing restraint stress changed behavior, confirming the increased expression of inflammatory factors in the brain.

• International Journal of Computer Science & Network Security
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• v.22 no.8
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• pp.197-207
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• 2022

Given the prevalence of violence in Ukrainian families, measures to prevent parental abusive treatment against children are urgent. It is important to study today's youth awareness about violence within families in order to enhance a culture of engagement with spouses and children in future. The aim of the study is to examine students' reflective experiences and their attitudes towards forms, frequency, causes and effects of parental abusive treatment. During the research the following methods were used step-by-step: theoretical analyses of scientific resources, anonymous questionnaire, quantitative and correlation analyses. According to result of survey 98 students who were interviewed, none of them fell victim of sexual abuse in their families. However, more than a half (51%) of the students surveyed experienced some forms of parental physical punishment. All the interviewed students encountered psychological cases of parental violence. The mostprevalent forms of parental abuse among the interviewees are criticism, negative comparison, emotional detachment, arrogance, intimidation, blackmail and humiliation. The most prevalent consequences of parental abuse among students are anxiety, low self-esteem, insecurity, impatience, suspiciousness, constraint in communication. Students agree that budget limitations, forced labor, criticism, spanking, emotional detachment, ignoring type of communication, reproach, blackmail are acceptable methods of punishment to use when raising their own children. These results clearly demonstrate the problem of the impact of parental abuse on children and its consequences in the future. A virtual dimension of the actualized problem is considered, namely: - virtualization of aggression and cruelty in the postmodern world. - the level of determining the factor of cruelty from the space of virtual culture. - the mirror image of everyday cruelty in the virtual environment; - the phenomenon of video games as a source and context of representation of the factor of cruelty in behavioral realities; - cybercrime as a virtualized result of cruelty in family and everyday realities. - futurological perspectives of virtualization of cruelty in communicative culture in general and in family relations in particular. The postmodern world is fundamentally different from the traditions and culture of the past, primarily due to the development of computer technologies and the virtualization of life in general. So, for example, virtual communities have become, in a certain way, another world, a second reality of life in general. And certain behavioral factors, in particular cruelty in the private environment, became a projection of such a phenomenon as cybercrime. Video games are a unique modern phenomenon, which multipolarly absorb all facets of human potential, communicative tendencies, behavioral and characterological factors, from the warmth of interpersonal relationships to the extreme degree of cruelty.

• Journal of the Korean Applied Science and Technology
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• v.39 no.6
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• pp.892-905
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• 2022

This study attempted to derive high-risk groups of adolescent status delinquency(ASD) and to identify related factors. This study was conducted with 1,979 adolescents enrolled in the first year of high school, data from the 7th year of the 4th grade panel of the Korean Children and Youth Panel Survey. Classification and regression tree analysis method was used. The ASD group was 264, which was 13.3% of the total. The high-risk group for ASD is that is male who has a low perception of positive parenting style. Positive parenting style was found to be the most important influencing factor in ASD, followed by gender, emotional problems, relationship with teacher, and achievement value. In order to prevent ASD, it is necessary to develop a parenting education program and an intervention program specialized for male adolescents. In addition, interventions that comprehensively deal with emotional problems such as depression and social withdrawal are required, going beyond the previous interventions that focused on aggression. In particular, it has been found that relationship with teachers is the most important influencing factor in the school environment. Through education on the causes and consequences of ASD and training on counseling techniques, the promotion of relationships with teachers will act as a protective factor to prevent ASD.

• The Korean Journal of Elementary Counseling
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• v.11 no.2
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• pp.237-259
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• 2012

This study is a comprehensive overview about recent school violence sought to find ways to cope. To this end, previous studies and recent data were analyzed systematically. With the results of the analysis, this study presents the status, causes and countermeasures of school violence. The results of this study are as follows: School violence is becoming increasingly diverse. The age of the perpetrator is getting increasingly younger. Girls' school violence is increasing. Perpetrators and victims, the distinction is unclear. Verbal and emotional violence is increasing. The persistence of violence are increasing. And the corresponding level of awareness about school violence is very low. The development of the psychological characteristics of adolescent school violence and personal effects caused by psychological characteristics are complex. School violence is caused by family, school and society factors. School violence is caused by the lack of response. School Violence Action Plan should be considered development psychological characteristics of adolescence and psychological characteristics of each individual. Measures include school violence, there is an individual's psychological Measures. There are environmental Measures such as home, school and society. There are measures related with environmental factors. There is school violence prevention Program.

• Korean Security Journal
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• no.12
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• pp.201-224
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• 2006

This study explained about the different motive of partner homicide and this homicide's elements which are feature of human sociology, home environment, school life and partner's trouble causes. After analyzed these element which affect to the motive of partner homicide, we couldn't find statistical differences of partner homicide motive by sex, having a job. However, there are small gap in an age group. Almost the homicide by expressive motive was a primary factor in the whole mass but, in the age of 40's, 11.1% is by the homicide of instrumental motive in the partner homicide. We need some more detail analysis and the partner murderer who growed up in very poor home circumstances commit Homicide by 100% expressive motive. This result suggested that murderer who was in the inferior home environment can do murder more easier than normal because of their emotional reason which are urgent, impulsive and contingent. On the other hand, their school life behavior during a growth process was useless for explain the motive of partner homicide. On one side, we could confirm that partner's trouble cause is a very useful element for explain the partner homicide, that is, if the if the level of conflict with partner's were high, the murder by expressive motive will grow up. But we must see the fact that the partner homicide's rate is 13.3% by instrumental motive in the low trouble causes very carefully for understand the partner homicide.