The Effect of the e-CRM on the Purchase Relation quality, Performance in Fashion e-Commerce : A Comparative Study of Korea and America (패션 e-Commerce에서 e-CRM이 관계품질과 성과에 미치는 영향 : 한미 비교연구)
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- Fashion & Textile Research Journal
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- v.12 no.3
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- pp.327-337
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- 2010