• 제목/요약/키워드: Decision Making and Information Source

검색결과 103건 처리시간 0.023초

An Exploratory Content Analysis of a Saudi Women's Beauty Products' Discussion Forum

  • Al-Haidari, Nahed;Coughlan, Jane
    • Asia pacific journal of information systems
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    • 제25권4호
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    • pp.805-822
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    • 2015
  • Online communities are an important source of electronic word-of-mouth (e-WOM). However, few studies have examined the use of such messages within the Middle Eastern context. This study focuses on Saudi women as members of an online beauty forum. Previous work suggested a mediating effect of gender, with women being more likely to trust word-of-mouth and follow it up with a purchase. A conceptual model with a theoretical underpinning from existing contributions in literature provides the basis of a coding framework for the message characteristics that influence members' e-WOM adoption. A total of 310 threads and 2200 messages coded into 5725 units were content analyzed to demonstrate cases where e-WOM was adopted and indicate further continuance intention with members returning to the forum. A new category of 'community bonding' was created from the content analysis given the prevalence of emotional aspects in messages. Emotion expressed in messages, often expressed in religious terms, is as influential and important as the cognitive aspects of community bonding.

방향성 섬유제품의 소비현황 및 소비자 특성에 따른 차이 연구 (Research on Consumption Status and Differences by Consumer Characteristics about ScentedTextile Products)

  • 여은아
    • 대한가정학회지
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    • 제43권11호
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    • pp.17-30
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    • 2005
  • The purpose of this study was to explore consumption status of scented textile products and to determine differences in consumption behaviors of scented textile products among subject groups separated by demographic (sex, age) and lifestyle (health concern, fashion involvement, innovativenss) characteristics. A total of 530 consumers who had used scented textile products participated in the web survey for the study. Consumer data were analyzed through descriptive statistics, chi-square test, factor analysis, t-test, ANOVA, and LSD test. In the results, the most often used products were small commodities, socks, bedding, and underwear of hub and flower scents. Consumers considered a product test as the most crucial information source and scent as the most significant decision making factor for purchase. Demographic and lifestyle group differences were found in some of the product types in use as well as in purchase behaviors (total spending amount, purchase venue, information source, considering factors when purchasing). The applicability of the study result to the theory of innovation adoption was discussed. Marketing implications were suggested based on the study results.

An Analysis on Employing Developer Profit Incentive to Expedite Open Source Software Development

  • Sohn, Jung-woo;Ko, Yohan;Yun, Younguk
    • 한국컴퓨터정보학회논문지
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    • 제27권11호
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    • pp.257-270
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    • 2022
  • 본 연구는 오픈소스 현상금 프로젝트에서 개발자 이윤 동기의 효과를 분석했다. 분석을 위해 현상금 프로젝트의 상금 취득에서 기인하는 소득 증대 효과를 미시경제학의 효용 최대화 이론에 근거한 오픈소스 개발자 의사결정 모형으로 제시한다. 그리고 이 모형을 바탕으로 현상금의 효과를 평가하기 위해 다수의 오픈소스 프로젝트 참여 개발자들의 행동을 시물레이션으로 구성했다. 그 결과는 현상금 프로젝트에서 기인하는 소프트웨어 품질 향상의 상당 부분이 개발자의 소스 코드 학습 비용으로 상쇄될 수 있다는 점을 보여 주고 있다. 또한 이 결과는 오픈소스 프로젝트의 경우 개발자의 소스 코드 학습 비용과 개발 작업 참가의 기회비용을 감소시킨다는 측면에서 하나의 대규모 현상금 프로젝트보다는 소규모로 작게 쪼개진 현상금 프로젝트를 여럿 운용하는 것이 더욱 향상된 프로젝트 결과물을 만들어 낼 가능성이 크다는 점을 시사하고 있다.

TOPSIS를 이용한 서낙동강 유역 비점오염 취약지역 평가 연구 (Evaluation of Non-point source Vulnerable Areas In West Nakdong River Watershed Using TOPSIS)

  • 갈병석;박재범;김예진
    • 한국지리정보학회지
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    • 제24권1호
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    • pp.26-39
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    • 2021
  • 본 연구는 낙동강수계 하류에 있는 서낙동강 유역을 대상으로 유역 및 오염원 특성을 조사하여 TOPSIS(Technique for Order of Preference by Similarity to Ideal Solution) 방법에 따른 소유역별 비점오염 취약지역을 평가하였다. 선정 방법은 평가인자 선정, 가중치 산정, 평가인자와 가중치를 통한 비점오염 취약지역 선정으로 구성되어 있다. 가중치 산정방법으로는 엔트로피법을 이용하고 평가기법으로는 다기준 의사결정 기법(Multi-criteria Decision Making, MCDM)인 TOPSIS를 이용하였다. 지표 자료는 2018년을 기준으로 수집하였으며, 전국오염원조사 자료와 국가통계자료를 활용하였다. 취약한 유역들은 대부분 도시화가 많이 진행된 지역이며 거주 인구수가 많고 산업시설 및 토지계 중 대지면적 비율이 높은 유역으로 평가되었다. 본 연구를 통하여 신뢰도 높은 비점오염 취약 평가를 위해서는 다양한 가중치 방법론의 접근이 필요하고 비점오염원에 영향을 주는 인자들에 대한 과학적 분석 및 영향성에 대한 고찰이 필요할 것으로 판단된다.

온라인 의복구매를 위한 소비자 정보탐색의 경로분석적 탐구 (A Path Analytic Exploration of Consumer Information Search in Online Clothing Purchases)

  • 김은영
    • 한국의류학회지
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    • 제31권12호
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    • pp.1721-1732
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    • 2007
  • 본 연구는 온라인 의사결정과정에서 온라인 쇼핑속성, 정보원 및 구매의도와 관련된 소비자 정보탐색의 경로모델을 밝히고자 하였다. 연구대상은 미국 남서부지역의 대학교에 재학중인 대학생으로 표본으로 설문조사 하였으며, 총 219명의 이용 가능한 자료가 수집되었다. 자료분석을 위해 요인분석과 LISREL8.53을 이용하여 경로분석을 실시하였다. 연구결과, 소비자의 온라인 의복구매를 위한 정보원은 온라인 정보원, 소매점 정보원, 대중매체의 세 가지 유형으로 분류되었다. 특히, 온라인 의복구매를 위해 소매점 정보원(점포내 디스플레이, 제조업체의 팜플렛 또는 카달로그)을 더 많이 이용하는 것으로 나타났다. 추정된 경로모델을 살펴보면, 온라인 쇼핑속성의 중요도가 정보탐색에 유의한 영향을 미쳤다. 특히 온라인 의복 구매시, 소비자의 온라인 정보원 이용은 거래관련속성 즉 구매유인서비스(incentive service)에 의해 가장 크게 영향을 받는 반면, 소매점 정보원 이용은 심미성, 가격 등의 제품 및 시장관련속성의 중요도에 의해 더 크게 영향을 받는 것으로 나타났다. 또한 소비자의 세가지 탐색유형 모두 구매의도에 정적인 효과를 보이고 있었으며, 다른 정보원에 비해, 소매점 정보원 이용이 온라인 의복구매의도에 가장 큰 효과를 보였다. 따라서, 본 연구는 온라인 쇼핑속성별 소비자의 차별화된 정보탐색 패턴이 온라인 구매의도를 증가시키고 있음을 확인함으로써, 의류제품의 멀티채널 소매전략(Multi-channel retailing) 방향이 논의되었다.

QuLa: Queue and Latency-Aware Service Selection and Routing in Service-Centric Networking

  • Smet, Piet;Simoens, Pieter;Dhoedt, Bart
    • Journal of Communications and Networks
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    • 제17권3호
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    • pp.306-320
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    • 2015
  • Due to an explosive growth in services running in different datacenters, there is need for service selection and routing to deliver user requests to the best service instance. In current solutions, it is generally the client that must first select a datacenter to forward the request to before an internal load-balancer of the selected datacenter can select the optimal instance. An optimal selection requires knowledge of both network and server characteristics, making clients less suitable to make this decision. Information-Centric Networking (ICN) research solved a similar selection problem for static data retrieval by integrating content delivery as a native network feature. We address the selection problem for services by extending the ICN-principles for services. In this paper we present Queue and Latency, a network-driven service selection algorithm which maps user demand to service instances, taking into account both network and server metrics. To reduce the size of service router forwarding tables, we present a statistical method to approximate an optimal load distribution with minimized router state required. Simulation results show that our statistical routing approach approximates the average system response time of source-based routing with minimized state in forwarding tables.

토양.지하수오염원 분류체계 구축방안: 1. 국내외 현황 및 시사점 (Building a Classification Scheme of Soil and Groundwater Contamination Sources in Korea: 1. State-of-the-Art and Suggestions)

  • 안정이;신경희;황상일
    • 한국지하수토양환경학회지:지하수토양환경
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    • 제15권6호
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    • pp.64-71
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    • 2010
  • National inventory of soil and groundwater contamination is an efficient decision-making tool to identify and manage existing or potential contaminated sources and contaminants. It has been used as basic data for establishing the scheme of regulations and remediation plans of soil and groundwater contamination in developed countries. This study examined classification of existing or potential sources of soil and groundwater contamination from various countries to suggest implications that required for development of classification of soil and groundwater contamination sources in Korea. Each country has provided a list of currently or potentially contaminating activities or landuses and identified some of the potential contaminants related to those contamination sources. Consideration of sources which had not been mentioned or regarded as contamination sources before was suggested for Korea situation. In addition, it is necessary to compile a list of existing data and information as much as possible to develop a detailed and practical list of various contamination sources.

Media Dependency and Public Skepticism in Authoritarian States: Discursive Trends in Disseminating Information about COVID-19 in Iran

  • Alireza Azeri Matin
    • Journal of Information Science Theory and Practice
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    • 제11권4호
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    • pp.1-13
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    • 2023
  • Being one of the first and hardest hit countries by the coronavirus, Iran still continues to preserve its place among nations with the highest rates of infection and COVID-19 related deaths. While on the surface, such worrying status evinces the failure of the authorities in handling the crisis, at deeper levels, it points to the fundamentalist nature of the government and political system of the country. In this view, the current devastating condition in Iran is a clear indication of the all-out influence of the Islamic regime's ideologies on officials' decision-making and their political agendas throughout the pandemic. Accordingly, the staterun mainstream media, as the most preeminent institution of power, have been incessantly engaged in disseminating a series of ideology-laden information around the issues concerning the coronavirus, and in line with the developing political discourses during pandemic. Far from being based on factual accounts or scientific facts, these disseminated messages inevitably grew into a source of disinformation, ultimately resulting in overall public confusion and skepticism. Through examining the data gathered from some of the most prominent online news agencies run by the government, this study identifies five major discursive trends through which the mainstream media propagated ambiguous and manipulative information about COVID-19. These findings are then explained in the light of media system dependency theory, leading to the argument that within autocratic nation-states, public reliance on media during a national/global crisis brings about new opportunities for state exploitation, and further distressing consequences for the people.

통합 물환경 관리를 위한 개방형 모델링 플랫폼 고찰 (A Review of Open Modeling Platform Towards Integrated Water Environmental Management)

  • 이성학;신창민;이용석;조재필
    • 한국물환경학회지
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    • 제36권6호
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    • pp.636-650
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    • 2020
  • A modeling system that can consider the overall water environment and be used to integrate hydrology, water quality, and aquatic ecosystem on a watershed scale is essential to support decision-making in integrated water resources management (IWRM). In adapting imported models for evaluating the unique water environment in Korea, a platform perspective is becoming increasingly important. In this study, a modeling platform is defined as an ecosystem that continuously grows and provides sustainable values through voluntary participation- and interaction-of all stakeholders- not only experts related to model development, but also model users and decision-makers. We assessed the conceptual values provided by the IWRM modeling platform in terms of openness, transparency, scalability, and sustainability. I We also reviewed the technical aspects of functional and spatial integrations in terms of socio-economic factors and user-centered multi-scale climate-forecast information. Based on those conceptual and technical aspects, we evaluated potential modeling platforms such as Source, FREEWAT, Object Modeling System (OMS), OpenMI, Community Surface-Dynamics Modeling System (CSDMS), and HydroShare. Among them, CSDMS most closely approached the values suggested in model development and offered a basic standard for easy integration of existing models using different program languages. HydroShare showed potential for sharing modeling results with the transparency expected by model user-s. Therefore, we believe that can be used as a reference in development of a modeling platform appropriate for managing the unique integrated water environment in Korea.

공리적설계 기반의 내부종속 AHP를 이용한 국방무기 해외 구매사업의 무기성능 평가방법 개발 (Development of Evaluation Method for Performance of Weapon System using Axiomatic Design based Inner Dependence AHP)

  • 조현기;김우제
    • 경영과학
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    • 제29권3호
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    • pp.45-65
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    • 2012
  • Test and evaluation of weapon system is an important task to evaluate the performance of overseas weapon system purchasing project. Especially, quantitative evaluation of performances is hardly completed in defense projects where multiple criteria are conflicted each other. In order to solve this problem, we apply Axiomatic Design (AD) and Inner Dependence AHP method. First, finite functional requirements (FRs) are categorized in hierarchy structure by selecting proper design parameters (DPs) to implement their corresponding FRs. If there are no ways to select DPs when design is coupled between FRs and DPs, then inner dependence is allowed to overcome the strict rule of independence in AHP. Second, the weights of DPs are calculated by applying both Inner Dependence AHP method for coupled design and normal AHP method for uncoupled or decoupled design. Finally, information axiom of AD is applied to the proposed weapon systems by calculating information contents for all parameters. Weapon system with minimum sum of information contents is considered as the best solution. The proposed method in this study should be used in multiple criteria decision making problems involving various conflicting criteria.