• Title/Summary/Keyword: Customized strategy

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A Convergence Comparison of the Stress, Major Satisfaction, Career Identity, and College Adjustment of Nursing Students according to College Admission process and Grade (입학전형 및 학년별 간호학과 학생들의 스트레스, 전공만족도, 진로정체감 및 대학생활적응 융합비교연구)

  • Kim, Jung-Ae;Kang, Ji-Soon;Seo, Keum-Sook
    • Journal of the Korea Convergence Society
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    • v.8 no.2
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    • pp.99-112
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    • 2017
  • The purpose of the study is to investigate the convergence comparison of the stress, major satisfaction, career identity, and college adjustment of nursing students according to college admission process and grade. The 349 subjects were studying in the nursing department in the City P. And the data collection was carried out from April 2016 until May 2016. The data analysis was carried out with the frequency, the percentage, the ${\chi}^2$-test, and the ANOVA by using the SPSS 23.0 Program. Regarding the research results, first, there were no significant differences among the entire academic years according to the admission type. Second, regarding all the admission types according to the academic year, there were the significant differences among stress (p=.001), the degree of satisfaction with the major (p<.001), the sense of career path identity (p=.021), and the adaptation to the college life (p<.001). As a result, I propose that, based on these results of the research, as a strategy for reducing the stress and for improving the degree of satisfaction with the major, the sense of career path identity, and the capability to adapt to the college life on the part of the nursing students, a differentiated, customized educational program by type of admission and by academic year should be developed and applied.

The study on the social network service quality of companies in Mobile Environment -focusing on the difference of recognition depending on the level of commitment and loyalty- (모바일 환경에서 기업의 소셜네트워크 서비스 품질에 관한 연구 -몰입 및 충성도에 따른 집단간 인식차이를 중심으로-)

  • Kim, Sang-Hyuck;Yang, Jae-Hoon
    • International Commerce and Information Review
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    • v.14 no.3
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    • pp.539-558
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    • 2012
  • The purpose of this study is examining the differences of mobile SNS's service quality, which consists data quality and system quality, among the groups that are classified by commitment and customer loyalty. For the experimental analysis, the frequency analysis was performed for general characteristics of sample. The variables were selected by factor analysis that also prove the validity of variables. The value of Cronbach's alpha was calculated to check the reliability of variables. In addition, the group was determined by the both hierarchical and hierarchical cluster analysis, then ANOVA was performed to test the hypotheses that there are differences of mobile SNS's service quality, among the groups that are classified by commitment and customer loyalty. The results of this study support that there are differences among the groups toward mobile SNS's service quality and also shows the more commitment and loyalty group is the higher recognition of mobile SNS's service quality. Thus, the companies have to realize that mobile SNS is very important key factor to success in rapidly changing business environment. In conclusion, the companies implement different customized strategy for the different group and develop the contents and the applications to maximize the commitment and loyalty of for the mobile SNS users.

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A Study on the Status and Supporting Strategy of National R&D Programs related to the Convergence Technology (융합기술 관련 국가 연구개발 사업 현황과 효과적 지원전략에 대한 연구)

  • Kim, Yun-Jong;Jung, Uk;Jeong, Sang-Ki
    • Journal of Korea Technology Innovation Society
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    • v.12 no.2
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    • pp.413-429
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    • 2009
  • As science and technology which the society requires become highly advanced and complicated, the need of so-called Convergence Technology(CovT) is getting more significant. The major developed countries are presenting their own vision and strategies of CovT to take the lead of future society and global economies. In Korea, each ministries and government offices are suggesting their own directions of promoting CovT and supporting the related programs. This paper investigates the overall status of national and international R&D activities related to CovT in order to invigorate the related national R&D programs and maximize their effectiveness. It also purports to realize the growth potential and a ripple effect of CovT, such as new business creation and fulfillment of public needs, so that secure new CovT in an early stage. Based on the analysis of the overall status of national R&D programs, we redefine and re-categorize the CovT, which is especially oriented to the development of government support policy, and present the customized strategies to each categories.

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Development of a Tailored Mobile Application to Improve Elementary School Students' Competencies of Emotional Awareness and Empathy (초등학생들의 감정인식과 공감능력 향상을 위한 맞춤형 모바일 앱 개발)

  • Kim, EunJung;Lee, Yuna;Lee, Sangsoo
    • The Journal of Korean Association of Computer Education
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    • v.17 no.3
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    • pp.85-99
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    • 2014
  • Recently youth problems such as school violence and bullying are becoming increasingly lower age. In order to overcome this situation highlights the importance of education and the emotions, which in analyzing the existing mobile app, only the most fun-oriented approach has been made and the information presented. It focuses on the emotion awareness and empathy abilities of learners diagnosis, training, application can be made at the level of educational mobile app prototype was developed. First, self-understanding, self-expression, others-understanding, and empathy of emotional competency derived from review of emotional awareness skills training programs. Second, by analyzing the existing emotion recognition app macro-principles and micro-strategy of mobile app's designs were derived. Third, accordi was conducted on prototype of storyboard and app the completed prototype was completed. The proposed app is a fun and learning by doing, also Depending on students' level of performance can be customized. The proposed mobile app is efficient and effective, engaging learning space as a systematic training in the diagnosis and the emotions through the elementary students will be able to improve emotional awaeness competency.

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A Study on the Effect of Consumer's Benefits and Attitudes on the Functional Health Food Purchasing Intention (소비자 추구혜택과 관심도 및 태도가 기능성건강식품 구매의도에 미치는 영향)

  • Yu, Dong Sool;Kim, Hong Keun
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.11 no.5
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    • pp.189-204
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    • 2016
  • The study is aimed at figuring out the effect of the consumers benefit, attitudes and interest when customers purchase functional food on purchasing intention and product a foundation of competitive power such as a customized product development for a marketing strategy by examining consumers' behavioral patterns. The range of functional food which is a subject of this study is included in the nutraceutical foods, protective foods in addition to biocontrol food. It surveyed about ages of 20 to 60 domestic residents who have taken functional food in order to conduct the study. Data used in this study was collected 353 answers in September 2016, and hierarchical analysis which is a demographic characteristic as control variables was conducted to verify the hypothesis using statistical program SPSS 21.0 The result of this study demonstrates that firstly, psychological pursued benefit secondly, health concern thirdly, health management attitude affects to functional purchasing intention. It is expecting that the result of this study will be used on the basic standards that are grasping and generalizing the needs of customers. In addition, it is also expecting to contribute to improvement of internal and external functional food industry as a functional food material development because it provides empirical customer behavior analysis result.

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A Research Study of the Effects and Strategies in Somatosensory Stimulation Training for Stroke Patients (뇌졸중을 경험하는 대상자를 위한 체성감각자극 중심치료의 효과 및 방법 제언)

  • Yoo, In-gyu;Park, Ji-Hyuk
    • Therapeutic Science for Rehabilitation
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    • v.1 no.2
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    • pp.5-13
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    • 2012
  • The purpose of the research study is to confirm in effectiveness of somatosensory stimulation and to propose ideal training strategy for functional recovery of stroke patients. Through the previous literatures, our study investigated to the advantages and disadvantages in electrical somatosensory stimulation for stroke patients. Also, our study suggested to applicable strategies and confirmed to growth direction about new somatosensory stimulation therapy for functional recovery in stroke patients. Result of research study, although many study demonstrated to the effectiveness about somatosensory stimulation therapy for stroke patients, many therapists have experienced many difficulties in somatosensory stimulation application for stroke patients in rehabilitation environments. Thus, few have the therapeutic tools for somatosensory or specific sensory input. However, apparently the previous literatures showed that effectiveness of somatosensory stimulation on functional recovery of patients with brain damage. In conclusion, we can be confirmed that an ideal somatosensory stimulation program is very effective in promoting recovery and the integrity of the somatosensory pathway of stroke patients. Furthermore, we anticipate that using the customized mechanical interface provides to positive effects in rehabilitation of patients with brain damage.

Between Emotional Intelligence, Interpersonal Competence and Major Satisfaction of Dental Hygiene Students (치위생(학)과 학생의 감성지능, 대인관계 유능성과 전공만족도간의 관련성)

  • Yun, Mi-Hae;Ji, Min-Gyeong;Shin, Min-Woo
    • Journal of Convergence for Information Technology
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    • v.10 no.6
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    • pp.183-192
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    • 2020
  • The purpose of this study was to identify the relationship between dental hygiene students' emotional intelligence, interpersonal competence, and major satisfaction, as a preliminary professional dental hygienist who can provide effective dental hygiene college life and high-quality dental medical services. Attempts were made to find ways to promote it. To collect data, a self-administered questionnaire was developed using a convenient sample method, and the questionnaire survey was conducted on dental hygiene students in Daejeon, Cheongju and Gunsan from April 8, 2019 to April 26, 2019. As a result, it was found that emotional intelligence and interpersonal competence were positively correlated, and there were positive correlation with major satisfaction, and interpersonal competence and major satisfaction were positively correlated. Emotional intelligence, interpersonal competence, and clinical practice satisfaction were the factors that influenced major satisfaction. These results indicate that individually customized counseling and educational approach are required and there is the necessity of utilizing multidimensional improvement strategy that integrate emotional intelligence and interpersonal ability training program.

A Survey of Foreign Consumers Satisfaction with Eye-wear Products in Korea According to Nationality (외국인 소비자 국적에 따른 한국 안경 제품 구매에 대한 만족도 조사)

  • Kim, Guen-Hei;An, Hyo-Jo;Jeon, Ji-Eun;Noh, Hyeran
    • Journal of Korean Ophthalmic Optics Society
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    • v.20 no.4
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    • pp.397-404
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    • 2015
  • Purpose: To investigate consumer satisfaction of foreigners with eye-wear products in Korea. Methods: Foreigners (n=106, United State/Canada, Japan, China, or other Asia) who have purchased the products at optical shops in Korea, were volunteered. Satisfaction factors were categorized into 6 divisions (products, price, vision correction, facilities, kindless, description). Results: The most frequently purchased products were eye-glasses (62%) and sunglasses (25%) by foreigners at Korea's optical shops. Quality satisfaction of the products was higher to Chinese and other Asians than to American, Canadian and Japanese. Price satisfaction was higher to Japanese, American, and Canadian than to Chinese and other Asians. Vision correction and facilities satisfaction were appeared relatively low from American and Canadian. Product descriptions and kindness were, in general, lower than other categories to all nationalities. Conclusions: Satisfaction about eyewear were significantly different depending on the nationality of the foreigner. Based on the various categories of the consumer satisfaction, ethnically customized marketing strategy would be possible to foreigners who stays in Korea.

Effects of Communication Style with Parents Perceived by Female College Students on Smartphone Addiction and Depression (여대생이 지각한 부모와의 의사소통 유형이 스마트폰 중독과 우울에 미치는 영향)

  • Lee, Shinae;Bang, Yun Yi;Lim, Yun-Mi;Min, Hye Young;Park, Hyojung
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.19 no.6
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    • pp.188-196
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    • 2018
  • The aim of this study was to investigate the effect of parent-child communication style on smartphone addiction and depression among female college students. The subjects were 151 female students in three different universities located in S city. Data collection for Parent-Adolescent Communication Inventory (PACI), Smartphone Addiction Proneness Scale, and the Center for Epidemiologic Studies-Depression Scale (CES-D) were conducted from November 1 to December 8, 2017. The collected data were analyzed by t-test, Pearson's correlation coefficients, and multiple regression analysis. Smartphone addiction in college students was 35.08 (SD = 6.83), and when communication with the mother was absent and the problem recognized, smartphone addiction was higher (${\beta}=.27$, p = .028). Open communication with the father lowered smartphone addiction (${\beta}=-.27$, p = .030). Depression in female college students was 15.86 (SD = 10.45), and 45% experienced depression. Depression was higher when communication with the mother was higher (${\beta}=.29$, p = .022). Therefore, a customized communication program that focuses on parent-child communication as a strategy to reduce or prevent degree of addiction and depression of female college students will be helpful.

A Study on the Analysis of IT Usage and Improvement Strategy for IT Utilization in Service Industry (서비스산업 IT활용 실태분석 및 활용율 제고방안에 관한 연구)

  • Kim, Jin Soo;Ka, Hoi Kwang
    • Informatization Policy
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    • v.18 no.4
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    • pp.22-41
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    • 2011
  • Current socioeconomic condition in South Korea is characterized by growing country with highly unemployment rate. Enhancing service industry, therefore, is one of the important government policy issues. In addition to quantitative growth of service industries, OECD comparisons between countries as shown in the competitiveness of the domestic service industry, followed by a very low-level, enhancing the competitiveness of service industries are also important issues of national policy. In particular, finance, education, insurance industry, such as relatively large enterprises have entered the service industry to remain competitive and comparable, but the case of small service industries, has shown a very low level of competitiveness. Thus, the world's leading technology and IT infrastructure can be applied to small and medium-sized service industry in order to improve productivity, customer satisfaction, and service infrastructure, resulting in improving competitiveness. The purpose of this study is to develop government supporting policy issues by analyzing the current usage of IT, problems and requirement analysis, and critical success factors for applying IT to small and medium-sized service industries. For a survey 2,000 samples are collected from service companies. The results show that IT usage is very important to improve competitiveness in small and medium sized service industry. In addition, customized it solutions are needed to satisfy different characteristics of service industry depends on types of business. Finally, government supporting programs of IT has to be improved. The results would be able to provide directions and guide lines of IT utilization in service industries.

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