• Title/Summary/Keyword: Content Assessment Valuation

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Searching association rules based on purchase history and usage-time of an item (콘텐츠 구매이력과 사용시간을 고려한 연관규칙탐색)

  • Lee, Bong-Kyu
    • Journal of Software Assessment and Valuation
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    • v.16 no.1
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    • pp.81-88
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    • 2020
  • Various methods of differentiating and servicing digital content for individual users have been studied. Searching for association rules is a very useful way to discover individual preferences in digital content services. The Apriori algorithm is useful as an association rule extractor using frequent itemsets. However, the Apriori algorithm is not suitable for application to an actual content service because it considers only the reference count of each content. In this paper, we propose a new algorithm based on the Apriori that searches association rules by using purchase history and usage-time for each item. The proposed algorithm utilizes the usage time with the weight value according to purchase items. Thus, it is possible to extract the exact preference of the actual user. We implement the proposed algorithm and verify the performance through the actual data presented in the actual content service system.

Development of 3-State Blind Digital Watermark based on the Correlation Function (신호상관함수를 이용한 3 상태 능동적 디지털 워터마크의 개발)

  • Choi, YongSoo
    • Journal of Software Assessment and Valuation
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    • v.16 no.2
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    • pp.143-151
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    • 2020
  • The digital content's security and authentication are important in the field of digital content application. There are some methods to perform the authentication. The digital watermarking is one of authentication methods. Paper presents a digital watermark authentication method that works in the application of digital image. The proposed watermark has the triple status information and performs the embedding and the detection without original Content. When authenticating the owner information of digital content, an autocorrelation function is used. In addition, a spread spectrum method is used to be adaptive to the signal of the original content in the frequency domain(DWT Domain). Therefore, the possibility of errors occurring in the detection of hidden information was reduced. it also has a advantage what Watermarking in DWT has faster embedding and detection time than other transformation domains(DFT, DCT, etc.). if it has a an image of size N=mXm, the computational amount can be reduced from O(N·logN) to O(N). The particular advantage is that it can hide more information(bits) per bit.

The Study on Frameworks of Valuation Models for the Contents of Science and Technology Information (과학기술정보 콘텐츠의 가치평가모형 프레임워크 연구)

  • Sung, Tae-Eung;Jun, Seung-Pyo;Byun, Jeongeun;Park, Hyun-Woo
    • The Journal of the Korea Contents Association
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    • v.16 no.11
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    • pp.421-433
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    • 2016
  • Recently, although the interest in transfer and transactions of intangible assets increases, there is no valuation model to objectively assess market value of knowledge and information contents such as electronic databases and the necessity of researches associated is brought up. Therefore, the present study proposes valuation models so as to utilize as objective reference information in the contents market of intangible assets, by assessing the market value of science and technology information contents including patents, academic papers and reports. First, we look into application methods of calculating cash flows by content types out of key variables which has been applied to the present technology valuation, and in case of patents we propose valuation methods based on concepts which are applied in the present technology valuation. Next, in case of both papers and reports, in order to reflect the characteristics of these contents we newly propose qualitative valuation methods which are adjustable based on both technology innovation and market demands indices while estimating the economic life cycle of the technology, and also present the input cost-based calculation method as the calculation method of cash flows. Throughout the study, we could establish frameworks by technology fields and business models applicable such as copyright licensing, transactions of individual science and technology information contents, and expect that more objective and reasonable assessment of content values is accessible.

Appraisal method for Determining Whether to Upgrade Software for Appraisal (감정 대상 소프트웨어의 업그레이드 여부 판정을 위한 감정 방법)

  • Chun, Byung-Tae;Jeong, Younseo
    • Journal of Software Assessment and Valuation
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    • v.16 no.1
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    • pp.13-19
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    • 2020
  • It can be seen that the infringement of copyright cases is increasing as the society becomes more complex and advanced. During the software copyright dispute, there may be a dispute over whether the software is duplicated and made into upgraded software. In this paper, we intend to propose an analysis method for determining whether to upgrade software. For the software upgrade analysis, a software similarity analysis technique was used. The analysis program covers servers, management programs, and Raspberry PC programs. The first analysis confirms the correspondence between program creation information and content. In addition, it analyzes the similarity of functions and screen composition between the submitted program and the program installed in the field. The second comparative analysis compares and analyzes similarities by operating two programs in the same environment. As a result of comparative analysis, it was confirmed that the operation and configuration screens of the two programs were identical. Thus, minor differences were found in a few files, but it was confirmed that the two programs were mostly made using the same or almost similar source code. Therefore, this program can be judged as an upgrade program.

A Study for Implement of Generalize Valuation System for A Performance Assessment (학생 수행평가를 위한 종합평가 시스템 구현에 관한 연구)

  • Lee, Jin-Kwan;Jang, Hae-Suk;Lee, Jong-Chan;Park, Ki-Hong
    • Convergence Security Journal
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    • v.6 no.3
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    • pp.97-106
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    • 2006
  • We have been setting in The age of Ubiquitous that people are able to connect networks whenever and wherever by developing network. We can take any classes anytime we want even right checking out the result of a test through the internet with the spread of networks. The development of net-works has created WBI(Web Based Instruction) which has covered the limit of conservative education for instance, there are some content differences whenever a teacher teaches for each class, it is hard to take a lesson after having a certain period, the process of the class is changed as time goes by and so on. As the study of WBI is actively being worked in this moment, a various of class models are showing and materializing. In WBI, the exiting Objective Checking Assessment is applicable, some of the Performance Assessment which inspects and judges students' actual performance is Working whereas teachers who actually give them points don't have a embodied Performance Assessment Program. In this paper, I will present a Performance Assessment to use conveniently Performance Assessment Program not just students carrying out Performance Assessment using the internet but also teachers dealing with actual administrative works.

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Machine Learning in Media Industry :Focusing on Content Value Evaluation and Production Development (기계학습의 미디어 산업 적용 :콘텐츠 평가 및 제작 자원을 중심으로)

  • Kwon, Shin-Hye;Park, Kyung-Woo;Chang, Byeng-Chul;Chang, Byeng-Hee
    • The Journal of the Korea Contents Association
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    • v.19 no.7
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    • pp.526-537
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    • 2019
  • This study researched the effect of application systems for media industry by using machine learning method focusing on industrial organization theory. First, for applying the system successfully, formation of sympathy about needs is required. The introduction of machine learning can bring change in each stage of value chain especially, decision making process of investment and production process. In investment side, objective performance prediction data can enhance efficiency, and content diversity can decrease with concentrated investment phenomenon to secured content by the system. In production side, if the system support to make creators decrease simple repeat works, production efficiency will increase.

A Study on the Method of Measuring and Valuation of Technology Level in Public Large-Scale R&D Program (국가 대형 R&D 기술수준 측정 및 평가 방법 연구)

  • Sung, Oong-Hyun
    • Journal of Korea Technology Innovation Society
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    • v.15 no.2
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    • pp.461-479
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    • 2012
  • In this study, new evaluation perspective and analysis methodology are suggested to assess the technological level of new product produced by national large R&D program and applied to case analysis of the superconducting cable technology. Logical Procedures for the assessment of the technological level include essential technology classification, analysis of evaluation factors, structure and content of assessment items, presentation method of the analysis result. Variable with technological properties are employed to analyze the relative competitiveness subjectively. The principal component analysis are applied to measure the relative competitiveness in terms of size and position. Finally the combined results of technology and right evaluation show that the technology level of DAPAS superconducting cables lies somewhere between 96.11% and 101.76% compared with a global leader in technology. The result provides sufficient evidences that it secures technological edges over other competitors. Therefore it can be called as a globally leading technology. New evaluation perspective and analysis methodology suggested can be applied usefully to assess the technology level of public large-scale R&D program.

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Line Tracer Modeling for Educational Virtual Experiment (교육용 가상실험 라인 트레이서 모델링)

  • Ki, Jang-Geun;Kwon, Kee-Young
    • Journal of Software Assessment and Valuation
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    • v.17 no.2
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    • pp.109-116
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    • 2021
  • Traditionally, the engineering field has been dominated by face-to-face education focused on experimental practice, but demand for online learning has soared due to the rapid development of IT technology and Internet communication networks and recent changes in the social environment such as COVID-19. In order for efficient online education to be conducted in the engineering field, where the proportion of experimental practice is relatively high compared to other fields, virtual laboratory practice content that can replace actual experimental practice is very necessary. In this study, we developed a line tracer model and a virtual experimental software to simulate it for efficient online learning of microprocessor applications that are essential not only in the electric and electronic field but also in the overall engineering field where IT convergence takes place. In the developed line tracer model, the user can set various hardware parameter values in the desired form and write the software in assembly language or C language to test the operation on the computer. The developed line tracer virtual experimental software has been used in actual classes to verify its operation, and is expected to be an efficient virtual experimental practice tool in online non-face-to-face classes.

No "Like" is Fine: Resolving Self-Contradiction in Social Media Attitudes by Flipping Cognition-Emotion Dynamics ("좋아요"가 없을 때: 소셜미디어 태도형성에 있어 지각-감정 관계 조절을 통한 자기모순 해결 방안)

  • Jung Lee
    • Information Systems Review
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    • v.22 no.4
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    • pp.93-113
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    • 2020
  • This study investigates how the users' perceptions on like function in social media affect their attitudes toward the number of likes they receive from others. People conveniently believe that the number of likes is a significant measure of their online content quality and popularity. However, we take an ambivalent view that people do not settle their perceptions on the likes but change their like assessments according to circumstances. Specifically, we propose a model wherein emotional responses to the received likes may affect the value assessment of the likes. Our model shows how people resolve their internal contradiction on the value of the likes by flipping the traditional cognition-to-emotion mechanism to emotion-to-cognition mechanism. We validate the reversed dynamics between judgements and feelings using the data collected from 548 social media users. Results confirm that social media users' attitudes toward likes is largely affected by their emotional responses to their received number of likes. The implications of this study explain social media users' ambivalent attitudes toward likes by showing how they adjust their individual like valuation using their emotional responses.

An Analysis and Evaluation of Cyber Home Study Contents for Self-directed Learning - Focused on the Earth Science Content of the Science Basic Course for the 7th grade - (사이버가정학습의 자율학습용 콘텐츠 분석 및 평가 - 중학교 1학년 과학 기본과정 지구과학영역을 중심으로 -)

  • Na, Jae-Joon;Son, Cheon-Jae;Kook, Dong-Sik
    • Journal of the Korean earth science society
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    • v.31 no.4
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    • pp.392-402
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    • 2010
  • The purpose of this study is to analyze and evaluate the self-directed learning contents of Earth science area in the basic course of the 7th grade. For this purpose, we applied the 'Cyber Home Study Content Quality Control Tool' presented in 'Elementary Secondary Education e-Learning Quality Management Guidelines (Ver.2.0)' of Korea Education & Research Information Service (2008). The results of contents analysis are as follow: First, it was presented that the study guide introduced the contents which should be studied for one class, properly. And it was not analyzed that the diagnosis assesment was not completed in the initiative study; Second, it was possible to study choosing the contents fitting the learner's level of learning in the main study, it was comprised of about 15 minutes. Third, it was performed without feedback for incorrect answers in the learning assessment, just the number of wrong questions. And the learning arrangement present the important contents learned in that class, summarizing and arranging again. The results of content evaluation are as follows: First, a big difference was not showed against the needs analysis, instructional design, interaction in each class. And the evaluation of the ethics was not included a word or sentence not suitable. The evaluation of copyright, it was analyzed that Work within the content display in compliance with international copyright Second, the evaluation of instructional design presented mainly the description of a simple picture based, the visible resources like flash card were poor. And in the evaluation of Supporting System, it was presented that the contents were installed so that it was freely available for learners. But it was analyzed that there was no memo-function learners were able to jot down something during the studying contents. And in the evaluation for evaluation, the clear valuation basis about the described content was not presented. So there were slightly differences for each class. Third, in the evaluation and analysis for learning content, it was presented that there were some big differences for each class because it was not composed of the latest information, not corrected and complementary.