• 제목/요약/키워드: Company Management

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위탁급식 전문업체의 브랜드 자산 구성 요인간 인과 관계 분석 - 인천지역 일부 대학생을 대상으로 - (Causal-effect Analysis of Brand Equity Factors in Contract Foodservice Management Company in College and University in Incheon Area)

  • 김현아;양일선;허은정
    • Journal of Nutrition and Health
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    • 제38권5호
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    • pp.395-403
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    • 2005
  • The purposes of this study were 1) to analyze the relationship between brand equity factors ie brand awareness, brand image, brand preference and brand loyalty and 2) to suggest the strategy for brand management of contract food service management company. The developed questionnaires were distributed to the college and university students in Incheon area from September 20 to September 24 in 2004. Total 198 questionnaires were used for the final data analysis with response rate of $82.5\%$. For the statistical analysis, the descriptive analysis, factor analysis, pearson correlation analysis, and regression analysis were conducted by using SPSS Win (10.0). The results of this study showed that the following 5 hypotheses were supported. Hypothesis 1: The brand awareness of the contract foodservice company affects positively the brand image of that. Hypothesis 2: The brand image of the contract foodservice company affects positively the brand preference of that. Hypothesis 3: The brand awareness of the contract foodservice company affects positively the brand preference of that. Hypothesis 4: The brand preference of the contract foodservice company affects positively the brand royalty of that. Hypothesis 5: The brand image of the contract foodservice company affects positively the brand loyalty of that. As a conclusion, the brand awareness has a positive effect on the brand image and brand preference significantly, so it is recommended that the contract foodservice company should focus on improving the brand awareness as a brand strategy. And the brand preference and brand image have the significant effect on the brand loyalty. Therefore the company should strive to strengthen the brand loyalty though building brand preference and brand image, because the brand loyalty brings about the customer's more visiting the foodservices, which is directly related to the profitabilities of the contract foodservice management company.

눈높이와 후속관리로 성공한 지식경영: BACHE 사례 (Optimal Level and Follow-up Management as Success Factors from BACHE Company's Knowledge Management Experiences)

  • 양춘희
    • 지식경영연구
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    • 제7권1호
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    • pp.81-96
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    • 2006
  • The purpose of this study is to survey what strategy BACHE, a bathtub manufacturing company, chooses to implement knowledge management. Generally speaking, the success factors of this case company is follow-up management. The first factor is to use linguistic metaphors for employees to understand difficult knowledge management terms easily. The second one is that CEO tries to set and lead pro-knowledge management corporate culture. The third one is based on the CKO's competence to read business circumstances and apply the theory of knowledge management to the workplace. The fourth one has something to do with a way of knowledge creation, for example, a suggestion system and QC circle. The fifth one depends upon CKO's mission to share knowledge invented from his own company's with the rivals and large companies which order bathtubs so that overall bathtub industry can upgrade knowledge management.

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중소기업의 QS-9000시스템 추진방안 (A Study on the Improvement of Certification of the QS-9000 System.)

  • 박노국;김홍택
    • 대한안전경영과학회:학술대회논문집
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    • 대한안전경영과학회 2000년도 춘계학술대회
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    • pp.139-147
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    • 2000
  • This paper studied two factors for the manufacturing companies whose number of employee are under three hundred. One is the effect of the observation of quality system under the CEO's interest degree of quality management. First, most of company answered acquiring certificate ISO 9000 is very helpful for the company management .therefore the company have competence for the change of economic environment of domestic and international economy. Second, after acquiring the certificate ISO 9000, there were many improvements in company culture, quality control and business process productivity. As a result, acquisition of certificate of ISO 9000 system makes the company culture preparing the future to become a world first class company.

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물류 센터 통합 및 재고 감축이 물류비용에 미치는 영향 (Effect of Distribution Center Consolidation and Inventory Reduction on Logistics Cost)

  • 박인규;강성우;강경식
    • 대한안전경영과학회지
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    • 제17권1호
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    • pp.265-270
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    • 2015
  • In industrial society, the core competency of company was depend on the productivity. However the knowledge information era of the 21st century, the market power moved to downstream, the core competency of company is moved from productivity to how to make the products meet the market. Inventory was the burden of the company management. Most of company trying to reduce the inventory. In this study, analyze the impact of inventory to company's operating profit and the impact of distribution center consolidation to total inventory of company.

Effects of Communication Company's Safety Management System on Workers' Safety Consciousness and Safety Observance Behavior

  • Byun, Kwang-Seup;Jung, JIn-Woo
    • Journal of information and communication convergence engineering
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    • 제19권2호
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    • pp.120-129
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    • 2021
  • In this study, the effect of a telecommunication company's safety management system on workers' safety awareness and safety behavior was empirically verified. The main findings are as follows: First, among the factors of the telecommunication company's safety management system, the management supervisor's capability and level of industrial accident investigations were found to have a significant positive effect on workers' safety awareness. Second, workers' safety awareness was observed to exert a significant positive effect on their safety behavior. Third, among the factors of the telecommunication company's safety management system, the management supervisor's capability and industrial accident investigations were found to have a significant positive effect on the safety behavior of workers. Fourth, although the telecommunications safety management system factors, such as management supervisors' capability and industrial accident investigations, were found to have a positive effect on workers' safety awareness, they had no mediated effect on workers' safety behavior through safety awareness.

산업안전 관리감독자 제도 개선을 위한 연구 (A study of safety management supervisor's role)

  • 이승환;이태우;전운기;강경식
    • 대한안전경영과학회:학술대회논문집
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    • 대한안전경영과학회 2002년도 춘계학술대회
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    • pp.189-191
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    • 2002
  • A supervisor's role is very important to have accident free environment in a company. In order to take full advantage of safety management system, company safety supervisors require to learn how much responsibility they have in their company. To improve safety supervisor's knowledge, they must spend time to learn the importance accident free environment. To improve the efficiency of safety management, the supervisors need to voluntarily emphasize the importance of safety management.

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산업안전 관리감독자 제도 개선을 위한 연구 (A study of safety management supervisor's role)

  • 이승환;이태우;전운기;임총규
    • 대한안전경영과학회지
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    • 제4권1호
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    • pp.1-9
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    • 2002
  • A supervisor's role is very important to have accident free environment in a company. In order to take full advantage of safety management system, company safety supervisors require to learn how much responsibility they have in their company. To improve safety supervisor's knowledge, they must spend time to learn the importance accident free environment. To improve the efficiency of safety management, the supervisors need to voluntarily emphasize the importance of safety management.

섬유의류기업의 기술개발전략, 마케팅역량, 지식관리역량, 기업성과간의 관계 (Relationships among Technology Development Strategy, Marketing Competence, Knowledge Management Competence, and Company Performance of Textile and Clothing Companies)

  • 여은아;박광희;김문영
    • 한국의류산업학회지
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    • 제12권2호
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    • pp.172-178
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    • 2010
  • The purpose of this study was to explore relationships among technology development strategy, marketing competence, knowledge management competence, and company performance of textile and clothing companies. Survey data collected from 187 employees in the textile and clothing companies were analyzed by descriptive statistics, factor analysis, reliability analysis, correlation analysis, and multiple regression analysis. In results, certain levels of correlations were found among technological development strategy, marketing competence, knowledge management competence, and company performance. Specifically, technological gap which was one of the technology development strategy factors was a variable significantly affecting innovation performance and financial performance of textile and clothing companies. Knowledge management competence affected innovation performance whereas marketing competence affected financial competence of textile and clothing companies.

동기화 생산을 위한 조달물류 개선에 관한 연구 (A Study on the improvement of procurement logistics for synchronous manufacturing)

  • 유성희;장정환;장청윤;이창호
    • 대한안전경영과학회지
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    • 제15권4호
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    • pp.261-267
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    • 2013
  • In automobile company it is needed to establish the collaborative relationship between the assembly company and the part manufacturing company. In this paper we established the improvement for the procurement logistics and logistics in assembly company and thus we derived the near optimal procurement cycle through the simple EXCEL simulation and the improved inventory management method for H automobile company in CHINA. At this time we adopted the pull manufacturing process instead of push manufacturing process. We resulted that the manufacturing activity of both companies was stabilized and the usage of storage area in assembly company was reduced by 50%, especially it was reduced by 100% in the case of directly delivering the parts to assembly line through the third party logistics company.