• Title/Summary/Keyword: Color tone

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Study on the classification of fashion lifestyle types and preferred colors for color planning (색채기획을 위한 패션 라이프스타일 유형 분류와 선호색 연구)

  • Shin, Nam-Jin;Lee, Keum-Hee
    • The Research Journal of the Costume Culture
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    • v.24 no.5
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    • pp.531-543
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    • 2016
  • The purpose of this study is to classify fashion lifestyle types for color planning and to propose color planning of spring & summer by fashion lifestyle by analyzing preferred colors by fashion lifestyle type. The survey was conducted on women between the ages of 30 and 59 using a separately prepared questionnaire and color sample table and also through one-on-one interviews. The results of this study are as follows. First, the participants' fashion lifestyles were divided into three categories: information individuality type, display type, and practicality type. Second, regarding basic colors: the basic color consistently used for a long time, it was found that there were significant differences in preferred hue and tone according to the types of fashion lifestyles. Specifically, the most preferred hue of all the fashion lifestyle types was achromatic color N and the most preferred tone was V. Third, regarding color trends: the trendy color occupying a market transiently, there were significant differences in preferred hue and preferred tone according to the types of fashion lifestyle. The most preferred hue of all the fashion lifestyle types was B. The most preferred tone of the information individuality type and the display type was V, and that of the practicality type was B. The study found that, in color planning, fashion lifestyles can function as an effective tool to subdivide consumers. Based on the empirical results of this study, I propose that color planning should be based on the type of fashion lifestyle.

Studies on the Processing of Herbal Medicines(IV) -The changes of a color tone of processed and unprocessed herbal medicines by Korean standard color table- (한약재 수치에 관한 연구(IV) -수치 전.후 외부 한약재의 표준 색도표에 의한 색상변화-)

  • Kim, Hyun-Jung;Kim, Jin-Sook
    • Korean Journal of Oriental Medicine
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    • v.8 no.2 s.9
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    • pp.121-124
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    • 2002
  • To obtain a specific pharmacological effect, herbal medicines are i)recessed based on the principle of traditional korean medicines. However, the problem in processing is the variety of methods, technics, and drug quality. In order to establish the base of standardization of processing methods, some herbal medicines were processed and studied the change of a color tone before and after processing.

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Difference in color and translucency according to dental zirconia A3 colorant (치과용 지르코니아 A3 착색제에 따른 색상 및 반투명도 차이)

  • Joo-Hee Lee;Jin-Young Park
    • Journal of Technologic Dentistry
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    • v.44 no.4
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    • pp.118-125
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    • 2022
  • Purpose: The color of dental zirconia is very important in terms of aesthetics. To reproduce the color tone, a colorant is applied to zirconia to express the color tone. I would like to point out that the color, brightness, and saturation of the colorant used to express the color A3 may vary depending on the manufacturer. Methods: Each zirconia block received a total of 25 circular specimens for the experiment. The zirconia specimen was then deposited by colorant type to reproduce the color tone. Color differences and translucency were measured using a spectrophotometer. To compare and analyze the zirconia color according to the type of colorant, one-way ANOVA was used. Results: For each type of zirconia colorant, there was no statistically significant difference in translucency or b* (p>0.05). There was a statistical difference in L* and a* (p<0.05). Conclusion: The ΔE*ab (D65) value is less than 5.5 or less, and the color difference is within an acceptable range.

A Cross-cultural Study on the Affection of Color with Variation of Tone and Chroma for Automotive Visual Display

  • Jung, Jinsung;Park, Jaekyu;Choe, Jaeho;Jung, Eui S.
    • Journal of the Ergonomics Society of Korea
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    • v.36 no.2
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    • pp.123-144
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    • 2017
  • Objective: The objective of this study is to evaluate affection on how users perceive colors viewed from an automotive visual display according to cultural and radical differences including North America, Europe, and Southeast Asia. This study especially aims to identify effects of the variation of tone and chroma of representative color groups by analyzing affection differences depending on cultural and racial differences targeting the colors constituted through variation of tone and chroma, centered on representative colors. Background: The colors of the menu, information display or background viewed through an automotive visual display are an important factor stimulating consumer's affection, and therefore an effort to express the vehicle's brand and product image through colors is made. The studies on colors focus only on the research on unique characteristics of colors, but an affective approach lacks according to cultural and racial differences on colors considering tone and chroma variation within a color from the currently used automotive visual displays. Method: To grasp the visual affection felt by users, this study extracted affective adjectives related with colors through existing literature and a dictionary for adjectives, and presented human affection dimensions on colors through evaluation of various colors. Prior to carrying out affection evaluation, the basic light sources, red (R), green (G), and blue (B) constituting the colors used for automotive visual displays were defined as a representative color group, respectively. When colors in a color group are constituted, the evaluation target of each color group consisted of the colors considering the variation of tone and chroma by changing color sense through RGB values of the remaining two light sources. And then, this study carried out affection evaluation on the constituted colors targeting the subjects with cultural and racial differences. Results: As a result of evaluating the constituted colors with representative affections, there were statistically significant differences between the groups having cultural and racial differences. As a result of S-N-K post-hoc analysis on the colors showing significant differences, North America and Europe were classified as heterogeneous groups. In some cases, Korea was classified as the homogeneous group with North America, but Korea was mainly classified as the homogenous group with Europe. Conclusion: The representative affections on colors from an automotive visual display was drawn as three affective dimensions: passionate, neat, and masculine. Based on these, the affection of Korea and Europe on the constituted colors showed significant differences from that of North America, as a result of affection evaluation on the constituted colors viewed through the visual display by reflecting cultural and racial factors. Regarding representative color groups, bigger cultural and racial differences were revealed in terms of affection on red and green colors than on blue color, and variation of affection was the biggest in the red color. Application: This study analyzed correlations of affection considering the colors constituted through variation of tone and chroma, and the culture and race in the representative color groups constituting a visual display. The results of this study are predicted to be utilized in coordination and selection of colors viewed from an automotive visual display taking into account culture and race.

A Study on the Fashion Style of K-pop Girl Group on Music Broadcasting -Focusing on BLACKPINK, TWICE, Red Velvet- (음악방송에 나타난 K-pop 걸 그룹의 패션 디자인 및 스타일 연구 -BLACKPINK, TWICE, Red Velvet을 중심으로-)

  • Yang, Mingyue;Kim, Yoon Kyoung;Lee, Kyoung Hee
    • Journal of Fashion Business
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    • v.25 no.5
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    • pp.1-24
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    • 2021
  • This study aimed to explore the fashion design and style features, and differences in BLACKPINK, TWICE, and Red Velvet girl groups. A total of 469 fashion photos (132 BLACKPINK, 217 TWICE, 120 Red Velvet) focusing on 23 title songs (7 BLACKPINK, 9 TWICE, 7 Red Velvet) were collected. Photo classification work was carried out in accordance with the design analysis criteria and the results were derived by combining statistical analysis and content analysis. BLACKPINK's fashion design characteristics showed a lot of complex colors, shade tone, pure tone, contrast color coordination, stylistic pattern, slit, patchwork, checklist method, sexy and avant-garde images. TWICE's fashion design characteristics included warm color, complex color, tint tone, monotone, contrast color coordination, tone-on-tone, geometric & stylistic patterns, cotton, silk, a combination of the same material, frill, beads, ribbon decoration, blouse, skirt, and many romantic and ethnic images. Red Velvet's fashion design characteristics were a cold color, moderate tone, monotone, cotton, velvet, geometric pattern, zipper, sequins, T-shirt, pants, tie, belt, and many retro and active images. The fashion styles of BLACKPINK, TWICE, and Red Velvet were as follows. BLACKPINK was divided into sexy avant-garde, sexy active, sexy romantic styles. TWICE was divided into romantic active, romantic classical, and romantic ethnic styles. Red Velvet was divided into retro active, retro sexy, and retro avant-garde styles.

A Study on Preferences of Hair Color Tone Images (헤어 염색시 톤에 대한 이미지 선호도에 관한 연구)

  • Ha, Gyeong-Yeon
    • Journal of the Korean Society of Fashion and Beauty
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    • v.3 no.1 s.4
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    • pp.61-71
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    • 2005
  • Everything of the world we live in has its own unique color. Those colors move us, enrich our every day life, and make us happy. When we have our hairs dyed by a color we like, we may look different, feeling confident and activated. We select a color fur our hair color design depending on such symbolic aspects as our life styles, self-images or personalities. Namely, we tend to choose a color the image of which we like. Such a tendency implies that it should be important to study hair colors in multi-faceted ways. The purpose of this study was to survey people's preferences of hair color tone images depending on their demographic and physical variables and thereby, determine the correlations between their preferences and variables. For this purpose, hair colors tones were classified into 11 categories and thereby, subjects' preferences of hair tones were analyzed in terms of the image adjective combinations. The results of this study can be summarized as follows; As a result of analyzing subjects' preferences of hair color tones depending on their such demographic variables as gender, age group and marital status, it was found that males tended to prefer dark tones more than females, and that those in their 30's or older tended to select dark tones more than those in their 20's. On the other hand, the married preferred medium bright tones more than the singles. Furthermore, such physical variables as body size, weight and apparel size were found correlated with hair color tone preferences. To be specific, shorter people desired more to have their hair colors match with their natural ones not to be less exposed to others. Lastly, as a result of analyzing the correlation between hair color tone preferences and weight and apparel size, it was found that fat people tended more to prefer medium bright color tones than normal or slim people.

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A Comparative Study on the Characteristics of Costume Colors of Korea. China. Japan in the 20th Century (근.현대에 있어서 한.중.일 삼국의 복식색채 특성 비교)

  • Lee, Jee-Hyun;Kim, Young-In;Kim, Hee-Yeon
    • Journal of the Korean Society of Costume
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    • v.56 no.9 s.109
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    • pp.98-111
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    • 2006
  • The objective of this research is to examine the commonness and differences of Korean, Chinese and Japanese costume colors of modern and present ages. The result of this study showed that modern China and Japan had quick influx speed of Western culture. Dissimilarly, modern Korea kept conception of colors from Chosun periods that show the high frequency of 'Five Elements Colors' and neutral colors in Red, Yellow and Purple Blue. Today, the costumes of China, Korea and Japan use similar tones of color but each country approached in different selections of achromatic colors; Korean prefers color in Yellow Red, Purple, and Chinese in Green Yellow, Green and Japanese in Purple Blue. Light greyish and pale toned Yellow Red and grayish tone have increased in modern Chinese and Japanese costumes. Also both countries have corresponding assumptions in using color of Red in strong tone. The analysis of color and tone distribution showed that, Japanese costume colors in modern and present times have correlative number of use as in Western culture. Traditionally, Japan has least notion of using 'Five Elements Colors' which only gives minor changes by convergence of Western color culture. In other side, China had developed in color rather than tone compares to Korea and Japan by using many of the Red color of strong, vivid and deep tones which made red distinguishing color of China. Japan continues to use of low chroma colors and became a characteristic in modern and present day, also they use an abundance of color in Yellow Red, purple Blue. Korea has a higher frequency showing in light, bright tones of color distinctively compares to China and Japan.

The Characteristics of Five-elements Color of Traditional Costume of Korean Basic Culture (한국 기층문화의 전통복식에 나타난 오방색 특성)

  • Kim, Ji-Young;Kim, Young-In
    • Journal of the Korean Society of Costume
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    • v.57 no.6 s.115
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    • pp.62-70
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    • 2007
  • The purpose of this study was to examine a unique characteristic of the colors of the costumes in Korean basic culture in the aim of seeking Five-elements color found in Korean civilian's costume culture. The scope of Korean basic culture was 32 items specified as an import intangible cultural asset in the side of religion and art for the majority of the Korean people. Within these limits, the colors of the dress, accessories, instruments were extracted by comparing with the naked eye in NCS Color System. The result of this investigation was that Red was yellowish red and high chromatic and deep tone within 4area. Blue was purplish blue and high chromatic and deep tone within 4area, similarly Red. Yellow was pure yellow and high chromatic and bright tone within 3area. Red and Blue in Korean basic culture were more primary color and more high brightness than Korean traditional colors. Religion and art fer Korean civilian revealing the Korean basic culture reflected impending real-life of Korean civilian who intend to overcome their desperate reality at using Five-elements color in their costume.

The Characteristics and Images of Costume Colors in Korean Masque Drama (한국 가면극 복식의 색채 특성과 이미지)

  • Lee, Mi-Suk;Chung, Kyung-Hee;Sa, Jin-Kang
    • Journal of the Korean Society of Costume
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    • v.60 no.4
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    • pp.146-161
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    • 2010
  • The purpose of this study was to analyze the characteristics and images of costume colors in Korean Masque Drama. For this study, 242 color samples were selected by extracting digital color data by using the Eyedropper Tool of Photoshop 7.0. The RGB color data were transformed to HV/C and the attributes of color and tone were analyzed. Color images were analyzed with the IRI color image scale. As a result, neutral, red, purple blue, and yellow were found to be the most frequently used colors in the Korean Masque costumes. In the ton analysis, white tone showed high frequency and next orders were dp, s, v, b, sf. In the hue & tone, the most frequent color was white, followed by R(v), PB(dp), R(dp), YR(s), GY(s) and mGY. Color images were focused on dynamic, gorgeous, and natural images.

A Study on the Differences of Make-up Color Perception and Preference for the Development of Make-up Color System - Focused on a Female Model in Her Twenties - (메이크업 색채활용시스템 개발을 위한 화장색 이미지 지각 및 선호도 연구 - 20대 여성 모델을 중심으로 -)

  • Lee, Yon-Hee
    • The Research Journal of the Costume Culture
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    • v.13 no.5 s.58
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    • pp.712-728
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    • 2005
  • This study consists of the stimuli of a female model in her twenties with twenty-three different facial make-up and survey on the differences of them for the development of make-up color system, based on the color-sense on the Korean's skin-tone and make-up color, to enforce the efficiency of beauty education. The result of this study and the suggestion is as followed. Firstly, Familiarity, Intelligence, Fitness, Charm, Tradition and Youth were came out as the result of factor analysis of make-up color image perception. Secondly, the stimulus of bare face was evaluated as more familiar and intelligent than the one with image make-up but perceived as unhealthy and not untraditional. Thirdly, skin tone had a big impact on both in lip color that's been applied in monotonous make-up and in image make-up that had been applied in contrastive make-up. Through these results, it is confirmed that the skin tone and make-up colors were influential variables in the research on facial image perception and preference against a female model in her 20s, and also the image test and preference can be changed according to the color contrasts. This research will be used as a basic tool for the development of make-up color applying system with image perception of statics of population variables and preference research. Also it aims to suggest the alternatives to perform the present collage make-up education for more systematic and organized education.

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